Blueprint to Hit 7 Figures in 12 Months on Facebook

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This presentation is from Affiliate Summit East 2014 (August 10-12, 2014 New York City). Session Description: How to go from 0 to 7 figures in 6 to 12 months with Facebook, affiliate marketing, and owning your own products.

Transcript of Blueprint to Hit 7 Figures in 12 Months on Facebook

  • Bryant Hussey JJ Alan Ian Fernando Derek Lester @BRY237 @TheJJAlan @ianternet @4thgearmedia
  • Bryant Hussey, Director of Online Marketing, Atlantic Coast Media Group Twitter @BRY237
  • JJ Alan, CEO/Owner, Creative Ventures Media TheJJAlan.com Twitter @TheJJAlan
  • Ian Fernando, Boss, Jersey Consolidated, LLC IanFernando.com Twitter @ianternet
  • Derek Lester, CEO, 4th Gear Media 4thGearMedia.com Twitter @4thgearmedia
  • Advertiser Have your own product Scaling Increase Cash Flow Foundation Affiliate Campaign Optimization Steps to being an Advertiser and Going from 0 7 Figures in 6 to 12 Months
  • Foundation Affiliate Campaign 1. Research products and offers available at offervault.com 2. Focus on building campaigns that will yield you $1k/per day at least. 3. Horizontal vs. Vertical Marketing. 4. Penny Clicks vs Profitable Clicks.
  • Foundation Affiliate Campaign Optimization 1. Ad Optimization. 2. Landing Page Optimization. 3. Campaign Optimization.
  • Foundation Affiliate Campaign Optimization 1.) Ad Optimization Test ad variations with no more than 3 ads per ad set. Test ad copy, call to action button and image.
  • Select Fanpage Foundation Affiliate Campaign Optimization 1.) Ad Optimization Test ad variations with no more than 3 ads per ad set. Test ad copy, call to action button and image.
  • Foundation Affiliate Campaign Optimization 1.) Ad Optimization Test ad variations with no more than 3 ads per ad set. Test ad copy, call to action button and image.
  • Foundation Affiliate Campaign Optimization 2.) Campaign Optimization The difference between a losing campaign and a winning campaign: Age Groups , Time Groups
  • Foundation Affiliate Campaign Optimization 2.) Campaign Optimization The difference between a losing campaign and a winning campaign: Age Groups , Time Groups
  • Foundation Affiliate Campaign Optimization 2.) Campaign Optimization The difference between a losing campaign and a winning campaign: Age Groups , Time Groups
  • Foundation Affiliate Campaign Optimization 2.) Campaign Optimization The difference between a losing campaign and a winning campaign: Age Groups , Time Groups
  • Foundation Affiliate Campaign Optimization 2.) Campaign Optimization The difference between a losing campaign and a winning campaign: Age Groups , Time Groups
  • Foundation Affiliate Campaign Optimization 2.) Campaign Optimization The difference between a losing campaign and a winning campaign: Age Groups , Time Groups In your affiliate network system, pull up the sales reports by hour. You will see that throughout the day/night there are hours that have the highest earnings. Schedule your campaigns accordingly.
  • Foundation Affiliate Campaign Optimization 3.) Landing Page Optimization Optimize.ly, Landing Page Genius. Test headlines, call to action, background color, border style, etc. Before 1,000 sales After 4,000 sales
  • 1. Scale across accounts. Same campaign will work among different accounts. Same credit card can be used across multiple accounts (Up to 10). 2. Invoice Account. After building good account history, you can request to be invoiced after 30 days.
  • 3. Organize your business and account campaigns on a spreadsheet. 4. Hire a media buyer assistant to work for you. You can post on a FB Group called Online Media Job Board or search on oDesk or Craigslist.
  • 5. Go direct to the advertiser. Get higher payouts Check your link on wheregoes.com to see the entire path of your affiliate links redirects to find the source. Contact them directly via email and phone call. Post on Facebook Groups
  • The difference between being an affiliate and an advertiser. More revenue, opportunity for upselling, own the data. I tested a campaign. Split the traffic between my product and as an affiliate. Affiliate Revenue: Advertiser Revenue: $11,088 $27,387 Affiliate Net Profit: Advertiser Net Profit: $6,874 $21,013
  • 1. Find a Private Label Provider There is a lot of manufacturing providers here at ASE that may offer the type of products you have to offer. 2. Merchant Services Accept credit card payments online. 3. CRM Handle the backend
  • 1. Affiliate Management System - Run your own own affiliate program and have affiliates promote your product. 2. Affiliate Network Sales Contact affiliate networks and place your products on their networks to be sold by their affiliates.
  • Bryant Hussey JJ Alan Ian Fernando Derek Lester @BRY237 @TheJJAlan @ianternet @4thgearmedia