8/4/2019 Blow Plast India

1/5

Blow Plast India : EasternZone Sales

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2/5

Introduction To Company

Market Leader in Moulded Luggage Category

Strong dealer network

National & multinational player

Major supplier of Moulded Plastic

Traditional Strong Brand- franchises retail outlets

8/4/2019 Blow Plast India

3/5

V P (Sales) divided Territory

SAUMYARANJAN SUBHOMAYA

Southern Territory

Andhra Pradesh

Orissa

Part of South Bihar

Northern Territory

West Bengal

North Bihar

Assam

Tripura & all otherNorth east state

8/4/2019 Blow Plast India

4/5

Future Plan Four compact territories

Similar in sales potential and workload

Minimizing travelling expenses

Problems Majority of sales happens in few selected

cities

North east

lesser market potential Diverse size & market potential of states

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Question

Mr Reetinder Wadhwani has to decide aout theterritories that he would have to allocate to twosales managers. How would he go about this

task ? Discuss