source: comix

source: notionscapital

source: jesse757

The structure:

1. What is a blog?

2. Different functions of blogs

3. What are the differences between blogging and journalism?

4. How do media react to their weaknesses?

5. The clash is over

“Short for weblogs, blogs are both a technology and a genre.

1. Technology: format, layout, linking, and other conventions (expertise needed)

2. Genre: invoke certain forms of discourse and shape the outcome of the text

1. weblogs as a space for journalistic thinking for which institutional journalism provides little room

2. weblogs as a challenge to corporate journalism

3. weblogs as a democratic, interactive space

1. The role of institution: internal rules vs. Absence ofphysical ind information background

2. Organization of labour: specialization and distributionof work

3. Newsgathering process (work with sources): routine vs. Rarity (specific sources)

4. Organization of content: rules help people understandthe importance of message

5. Periodicity: rule of expectation vs. irregularity

6. Income: advertising revenue vs. part-time job

7. Audience: disconnected from clients vs. close to audience

8. Interactivity: nothing or everything

source: alex E. proimos

1. Hire bloggers

2. Employees blogging

3. Provide a news website with bloggingplatform

source: thequarterbin.com

Honza PávFind me on LinkedIn

Honza.pav@gmail.comhttp://eikasia.cz

@Eikasia on Twitter

Sources:

MATHESON, Donald. Weblogs and the Epistemology of the News : Some Trends in Online Journalism. New Media Society [online]. August 2004, no 4., [cit. 2010-12-07]. Dostupný z WWW: <http://nms.sagepub.com/content/6/4/443>. ISSN 1461-7315.

LOWREY, Wilson. Mapping the journalism–blogging relationship. Journalism [online]. November 2006, no 4., [cit. 2010-12-07]. Dostupný z WWW: <http://jou.sagepub.com/content/7/4/477>. ISSN 1741-3001. [e-článek]

ROWLEY, Wilson; MACKAY, Jenn Burleson. JOURNALISM AND BLOGGING. Journalism Practice [online]. January 2008, vol. 2, [cit. 2010-12-07]. Dostupný z WWW: <http://web.ebscohost.com.ezproxy.is.cuni.cz/ehost/detail?vid=1&hid=110&sid=c5f803ac-f05a-4d0e-ae51-5315fb799842%40sessionmgr113&bdata=Jmxhbmc9Y3Mmc2l0ZT1laG9zdC1saXZl#db=ufh&AN=28805693>. ISSN 1751-2786.

GRAVES, Lucas. The Affordances of Blogging A Case Study in Culture and Technological Effects. Journal of Communication Inquiry[online]. October 2007, no 4., [cit. 2010-12-07]. Dostupný z WWW: <http://jci.sagepub.com/content/31/4/331>. ISSN 1552-4612.

GULVADY, Samskrati. Blogging – Redefining Global Modern Journalism: An Omani Perspective. Global Media Journal: AmericanEdition [online]. Spring2009, Vol. 8, 14, [cit. 2010-12-07]. Dostupný z WWW: <http://web.ebscohost.com.ezproxy.is.cuni.cz/ehost/detail?vid=5&hid=110&sid=b33c4a6e-5054-4495-9b28-4fc65c5f6f5c%40sessionmgr113&bdata=Jmxhbmc9Y3Mmc2l0ZT1laG9zdC1saXZl#db=ufh&AN=53159446#db=ufh&AN=53159446>. ISSN 1550-7521.

Image credits

All images are under the Creative Commons licence (attribution):

• comix http://www.luisescobarblog.com/wp-content/uploads/2009/04/doczoomvsquicksilver.jpg

• notionscapital http://www.flickr.com/photos/notionscapital/3961139526/sizes/o/

• jesse757 http://www.flickr.com/photos/jesse757/3094868007/sizes/l/

• alex E. proimos http://www.flickr.com/photos/proimos/4199833475/sizes/o/

• thequarterbin.com http://thequarterbin.com/wp-content/uploads/116.jpg