Blogging For Business: A Beginner's Guide to Successful Blogging
Blogging Dos and Don't Tips
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Transcript of Blogging Dos and Don't Tips
![Page 1: Blogging Dos and Don't Tips](https://reader035.fdocuments.in/reader035/viewer/2022081508/5564c027d8b42a7e178b5088/html5/thumbnails/1.jpg)
Blogging: DoFriday, September 23, 2011
![Page 2: Blogging Dos and Don't Tips](https://reader035.fdocuments.in/reader035/viewer/2022081508/5564c027d8b42a7e178b5088/html5/thumbnails/2.jpg)
Have a Plan
• Create an editorial calendar
• Know your purpose
Friday, September 23, 2011
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Embrace Variety
• Different post types increase interest
• Be creative
• Track what works
Friday, September 23, 2011
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Be Consistent
• Also be realistic
Friday, September 23, 2011
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Share the Burden
• Find co-writers or guest writers
Friday, September 23, 2011
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Be Timely
• Write about relevant trends and issues when you can.
Friday, September 23, 2011
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Be Generous
• Link to your sources. Credit ideas.
Friday, September 23, 2011
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Be conversational
• Write in a conversational tone.
Friday, September 23, 2011
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Write Great Headlines
• Include a verb
• Use keywords
• Be provocative
Friday, September 23, 2011
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Pay attention to grammar & structure
• It matters!
• Conversational is not the same as sloppy.
Friday, September 23, 2011
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Think Visually
• Include interesting photos - your own when you can.
Friday, September 23, 2011
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Blogging: Don’tFriday, September 23, 2011
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A post is not an ad
• Try to “broadcast” and people will opt-out.
Friday, September 23, 2011
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Avoid being long-winded
• About 500-words is a good maximum.
• More to say? Create two posts
Friday, September 23, 2011
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Minimize Noise
• Keep your blog site clean.
• Ads are ok, but be judicious. More is not necessarily better.
Friday, September 23, 2011
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Edit!
• It’s important!
Friday, September 23, 2011
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Release pressure
• It’s a blog. Relax.
Friday, September 23, 2011