Blogging Basics

43
Blogging Basics #bb4smc Wednesday, September 21, 11

description

I was invited to guest lecture on the "basics of blogging" to a Consumer Behavior class at Saint Michael's College in the fall of 2011. The students are required to blog and tweet all semester and for many this will be the first time using either social networking service. This presentation includes information that I think is essential for a new blogger to know and examples of blog posts that I believe will be helpful and inspirational for the students.

Transcript of Blogging Basics

Page 1: Blogging Basics

BloggingBasics

#bb4smc

Wednesday, September 21, 11

Page 2: Blogging Basics

Moi?

Wednesday, September 21, 11

Page 3: Blogging Basics

Which blogs do you read?

Wednesday, September 21, 11

Page 4: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 5: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 6: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 7: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 8: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 9: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 10: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 11: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 12: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 13: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 14: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 15: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 16: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 17: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 18: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 19: Blogging Basics

What is the point?

Wednesday, September 21, 11

Page 20: Blogging Basics

What do I need to know?

Wednesday, September 21, 11

Page 21: Blogging Basics

Have a point, a passion, a purpose

Wednesday, September 21, 11

Page 22: Blogging Basics

Have a point, a passion, a purpose

Wednesday, September 21, 11

Page 23: Blogging Basics

Have a point, a passion, a purpose

Wednesday, September 21, 11

Page 24: Blogging Basics

Content is King

Wednesday, September 21, 11

Page 25: Blogging Basics

Search Engine Optimization

Wednesday, September 21, 11

Page 26: Blogging Basics

Build your Community

Wednesday, September 21, 11

Page 27: Blogging Basics

Set Measurable Goals

Wednesday, September 21, 11

Page 28: Blogging Basics

Now for a few examples

Wednesday, September 21, 11

Page 29: Blogging Basics

Wednesday, September 21, 11

Page 30: Blogging Basics

Wednesday, September 21, 11

Page 31: Blogging Basics

Wednesday, September 21, 11

Page 32: Blogging Basics

Wednesday, September 21, 11

Page 33: Blogging Basics

Wednesday, September 21, 11

Page 34: Blogging Basics

Don’t forget

Make a schedule...

Wednesday, September 21, 11

Page 35: Blogging Basics

Don’t forget

Make a schedule...

and stick to it.

Wednesday, September 21, 11

Page 36: Blogging Basics

Don’t forget

No one reads blogs...

Wednesday, September 21, 11

Page 37: Blogging Basics

Don’t forget

No one reads blogs...

word for word.

Wednesday, September 21, 11

Page 38: Blogging Basics

Don’t forget

Keep it clean...

Wednesday, September 21, 11

Page 39: Blogging Basics

in looks and content.

Don’t forget

Keep it clean...

Wednesday, September 21, 11

Page 40: Blogging Basics

Wednesday, September 21, 11

Page 42: Blogging Basics

Favorite blogs from the tweeters

• Liz Gross: http://www.agrowingtradition.com

• Nick DeNardis: http://www.thedieline.com and http://37signals.com/svn

• Tim Nekritz: http://www.unmarketing.com

• Joe Sabado: http://www.insidehighered.com/blogs/student_affairs_and_technology and http://sawomentalktech.com/blog

• Michael Fienen: http://www.smashingmagazine.com

• Karlyn Morissette: http://www.chrisbrogan.com

• Lane Joplin: http://insidetimshead.wordpress.com

• Caroline Bright: http://www.thecollegeprepster.com

• Karine Joly: http://www.kaushik.net/avinash

• Ann Oleson: http://cooldata.wordpress.com

• Georgy Cohen: http://www.webinknow.com

• Susan T. Evans: http://annies-eats.com

• Eric Stoller: http://kottke.org

• Alaina Wiens: http://www.tomandlorenzo.com/Wednesday, September 21, 11

Page 43: Blogging Basics

Photo credits

• http://www.flickr.com/photos/kunel/167783571/

• http://www.flickr.com/photos/laughingsquid/108474388/

• http://www.flickr.com/photos/barnett/2836828090/sizes/m/in/photostream/

• http://www.flickr.com/photos/cambodia4kidsorg/260004685/

• http://www.youtube.com/watch?v=91Vcwr8-JhM (video)

• http://www.flickr.com/photos/godserv/4517248920

• http://www.flickr.com/photos/harry_nl/5249015253

• http://www.thesocialcraft.com/wp-content/uploads/2010/02/community-7127023.jpg

• http://www.flickr.com/photos/mytudut/5208476408

Wednesday, September 21, 11