Online Marketing

A blog provides an easy way for you to demonstrate your expertise and knowledge…

3 stages to blogging

• Listening

• Creating

• Promoting

Google Reader

www.google.com/reader

RSS Feeds

Google Alerts

www.google.com/alerts

Creating content

• Choose your niche

• Build a content strategy

• Stick to it!

It’s all about community

Drive traffic to your blog

FREE blogs on Realestate.co.nz

If you can write an email, you can blog!

Use images to engage your audience

Use images to engage your audience

Provide links to relevant information online

Provide links to relevant information online

Personalise your blog header with a photo

Useful statistics provided

Remember the basics

• Be honest, genuine and personable

• Write regularly

• Use images as much as possible

• Link to others and encourage them to link to you