3rd- 5th

SEPTEMBER 2015

Blenheim Palace

Welcome

“It is an honour for us to be hosting Salon Privé 2015 - the UK’s premier

Supercar Show & Concours d’Elégance - in its tenth year and for the first time

here at Blenheim Palace. My wife, my son, the Marquis of Blandford and I are

personally looking forward to the event, being big motor enthusiasts! With

such an exquisite world leading display of classic and luxury vehicles, the

Palace and surrounding Gardens and Parkland will be the perfect backdrop

for this unique event.“

12th Duke of Marlborough.

02

Blenheim Palace

Contents

02 Welcome

06 Celebrating ten years of Salon Privé

08 Blenheim Palace

10 Programme

12 Why Exhibit?

14 Who Exhibits?

16 Salon Privé Visitor Overview

18 PR & Marketing

20 Benefits & Opportunities

22 Display Options

24 Event Layout

26 Tickets & Hospitality

28 Private Dining

29 Outdoor Dining

30 Indoor Dining

32 Conference & Meeting Rooms

34 Testimonials

35 Contacts

the Italian Gardens

04

Celebrating Ten Years Of Salon Privé

Welcome to the tenth edition of Salon Privé, the UK’s premier Supercar Show

& Concours d’Elégance. In a short time, Salon Privé has established itself

not only as a leading international automotive event, attended by the most

prestigious premium and bespoke manufacturers from around the world, but

also a social occasion that rivals the very best.

Whilst it retains the ambience, convivial atmosphere and exquisite hospitality

that it has always been so renowned for, it is a continually evolving event which

has become internationally recognised on the automotive scene. Originally a

stand-alone Supercar Show, it is now also a world-class Concours d’Elégance,

not to mention an all-encompassing, full-hospitality, luxury lifestyle event.

Salon Privé will thus comprise of:

• The British Supercar Show

• Chubb Insurance Concours d’Elégance (pre-1976)

• The Salon Privé Sale

• ‘Speed & Style’ Supercar Competition (1976 to modern day)

• Hypercar Collection

• Concepts & Prototypes Display

• EFG Art Fair

• Luxury Brands Village

Moving to Blenheim Palace presents Salon Privé and its partners with a

long-term opportunity to further develop, enhance and refine our already

spectacular event and the stage is set for what promises to be a sensational

tenth edition.

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Blenheim Palace

History

Blenheim Palace is a spectacular Stately Home situated in Woodstock, Oxfordshire, and was a gift from Queen Anne and a grateful nation to the 1st Duke of Marlborough following his famous

victory at the Battle of Blenheim in 1704. It remains the principal residence of the Duke of Marlborough and it is the only non-royal, non-episcopal, Stately Home in England to hold the title

of ‘Palace’. One of England’s largest houses, it was built between 1705 and 1722 and was designated a UNESCO World Heritage Site in 1987. It was designed by the famous architect Sir John

Vanbrugh in the rare English Baroque style and is surrounded by over 2,000 acres of ‘Capability’ Brown landscaped Parkland and stunning Formal Gardens which represent a perfect example

of the English landscape garden movement and style.

Famed as the birthplace of Sir Winston Churchill, Blenheim Palace is one of the country’s finest and most spectacular Stately Homes and currently home to the 12th Duke and Duchess of

Marlborough.

Facilities

The South Lawn of Blenheim Palace provides the perfect setting for the newly configured Salon Privé. Allowing the event to be fully enclosed and private whilst the Palace and Formal Gardens

remain open to the general public, clearly demonstrates the flexibility of the venue. Visitor access to the event area is a short walk via the Snake gate which connects directly with the parking

area. A separate entrance is available for speedy and efficient set-up and dismantle.

Accessibility

Blenheim Palace is situated in the picturesque and historic town of Woodstock, 8 miles North West of Oxford on the A44 Evesham Road, approximately one hour’s drive from both London and

Birmingham. Stratford-upon-Avon is only 45 minutes away and locations such as Manchester and Leeds now become easily accessible. Approaching Oxford on the M40, exit at junction 9 and

follow signs to Blenheim Palace. From other directions take the A44 exit from the Oxford by-pass. There is unlimited free car parking at the venue. The nearest main line train station is Oxford

which is approximately 20 minutes away and shuttles will be available to take exhibitors and guests to and from the event. For those attending from further afield, there is the option of arriving

by helicopter or indeed private jet with Oxford Airport and the smaller private airport 5 minutes away, making the event more accessible for both UK and overseas guests than ever before.

Local Amenities

Salon Privé is set to become a destination event; an event to which people drive and should they wish, stay overnight in 1 of the 40 plus local hotels. Historic Woodstock, with its beautiful

boutique shops, restaurants and hotels, sits alongside Blenheim Palace and is just a short walk from the event.

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Park & Gardens

Water Terrace

South Lawn

Italian Garden

Blenheim Palace

Programme

Chubb Insurance Concoursd’Elégance Judging Day

Thursday 3rd September

Time • 10.00 - 19.00*

VIP Hospitality Package • £270 pp ex VAT

Boodles ladies’ day

Friday 4th September

Time • 11.00 - 17.00*

VIP Hospitality Package • £220 pp ex VAT

The British Supercar Day{Public Day}

Saturday 5th September

Time • 11.00 - 17.00*

Daytime Entrance (Palace, Park & Gardens) • £25 pp ex VAT

VIP Hospitality Package • £95 pp ex VAT

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Corporate Hospitality Packages available upon request.

*Provisional times, subject to change.

Why Exhibit?

Salon Privé is a motor show unlike any other in the UK thanks to its focus

on the premium end of the automotive market, attracting over 5,000 HNW

collectors, buyers and enthusiasts over the event. It is also an upmarket

Garden Party as well as a boutique luxury lifestyle event, delivering a uniquely

exclusive experience for both exhibitors and visitors and as a result, it is a

highly cost and time-effective route to your target audience.

Raising brand awareness and selling product are the two key objectives of most

brands and in both cases, Salon Privé excels. The event offers a tremendous

networking / cross promotional platform – whether meeting new prospective

customers or entertaining existing clients and partners, Salon Privé delivers

on all levels. No automotive event offers the level of hospitality and service

that we do and no event will make your guests feel as special either.

Without the crowds and queues normally associated with motor shows,

the atmosphere is exclusive, unobtrusive, relaxing and entirely conducive

to spending quality time with guests interested in your brand and products.

Furthermore, as a ‘moving’ motor show, the excellent local road network

makes it ideal for test drive and demonstration opportunities and all clients

are invited to make full use of this.

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Salon Privé is an established, unique and exclusive lifestyle event that attracts manufacturers of

supercars, luxury cars, hyper cars and concept cars as well as luxury brands and artists.

Salon Privé exhibitors & partners

Automotive Brands & Dealers: Abarth • Alfa Romeo • Arash Motor Cars • AMG • Aspid Automotive

• Aston Martin • Audi • Bentley • BMW • Bramley Motors • Carrozzeria Touring Superleggera • Clark

Abel • Exagon Motors • Faralli & Mazzanti • Ferrari • Fisker • Ginetta • Gladstone Motorcycles •

H.R. Owen • Jaguar • Koenigsegg • Lamborghini • Lister • Lotus • Maserati • McLaren Automotive

• Mercedes-Benz • Morgan Motor Company • Noble • Overfinch • Pagani • Porsche • Radical

Sportscars • Rimac Automobili • Rolls-Royce Motor Cars • Romans International • Ruf • Sportec •

Spyker • Startech • Tesla • Tushek • Twisted • Vencer • Warr’s Harley-Davidson

Classic Car Specialists: Classic Motor Cars Ltd. • DK Engineering • Furlonger Specialist Cars •

Hexagon Motors • Southern Classics • thornley Kelham Ltd. • Tom Hartley Cars Ltd. • Tom Hartley

Jnr. Ltd.

Luxury Brands: Akrapovic • Audemars Piguet • Balar • Bang & Olufsen • Belstaf • BEULAH London

• Boodles • Boadicea Perfume • Caracalla 1947 • Chubb Insurance • Connect Jets • Elite Charter

• Essential Time Concierge • Factor Bikes • F1 Design • Garia • Gatineau • Gladstone Motorcycles

• Hartley Safaris • Jetfly • Justerini and Brooks • Kilgour • Krazy Horse • LINLEY • Luzzo • Oak

Leaf Gates • Oracle Finance • Paradisi • Patek Phillipe • Pommery • Red Savannah • Riva • rdMO

Motorcycles • Robusto House Cigars • Route 1 Aviation • Royal Palm • Samsung • Shape Audio •

the F1 Shop • Universal Classic Car Storage • Velocity • Ventura UK Ltd.• VERTU

Artists: Andrew Hill • Art Speed Gallery • Autosport Gallery • Freire Printz • Gary Whinn • Historic

Car Art • JARROTTS • John Ketchell • Roy Putt

Who Exhibits?

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Salon Privé Visitor Overview

Guests of Salon Privé are pre-qualified, high net worth individuals who own

super & luxury cars, have collections of classic cars and actively purchase

luxury goods. The exhibitor and sponsor packages include varying quantities

of full hospitality tickets with which to entertain customers and given that only

premium brands attend Salon Privé, the customers are naturally affluent. With

automotive and luxury brands participating, the event provides exhibitors and

sponsors with a unique cross promotional opportunity.

The Chubb Insurance Concours d’Elégance now ranks in the top three classic

car events in the world and attracts wealthy classic car collectors, owners

and enthusiasts not only from the UK but from around the world. Corporate

Hospitality is a key contributor to the visitor profile with a number of private

banks, insurance brokers, law firms, accountancy and property-related

companies regularly entertaining their top clients at the event. Guests can also

purchase individual, non-reserved seating tickets which range from £95.00 ex

VAT for Saturday to £270.00 ex VAT for a fully inclusive ticket on Thursday.

The table below provides yearly attendance figures and the visitor split.

Visitor Attendance figures

Supercar/Luxury Brand Key Clients

Paying Guests

Sponsors’ Key Clients

Concours Classic Car Owners

Invited Guests

Journalists

England & Wales Visitor Demographics 2014

2012 2013 2014

1,273 1,254 1,040

1,207 1,610 2,448

632 719 382

682 804 744

298 392 389

268 287 233

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PR & Marketing

2015 represents a very important year in the event’s history as we not only

move to a new home, but also celebrate our tenth anniversary. As a result, the

event will naturally expand, attracting more exhibitors, sponsors and guests

and become even more prominent on the national as well as international

stage. The move will require a highly focused and sustained PR & Marketing

campaign to maximise the opportunity and attract as many guests as

possible and for this task, we have appointed TORQUE PR as our media and

communications agency.

TORQUE PR is a highly experienced agency that has worked with the best

brands, across the automotive and luxury goods sectors, mixing digital

content creation and social media expertise, with live events and media

relations. Dedicated to supporting premium brands, TORQUE PR boasts

communications expertise across the entire media spectrum, offering

targeted regional, national and global support to some of the world’s best

known, blue-chip brands. TORQUE’s understanding of Salon Privé allows a

complete communications support service through digital platforms, social

sharing and traditional media, brokering strategic media partnerships and

the ability to provide support to the event’s varied, high-quality exhibitor and

sponsor portfolio.

TORQUE PR offers a dedicated, specialist team, led by a hands-on team

of directors who individually boast over 20 years’ experience in creating

communications strategies that gain recognition and enhance reputations.

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Benefits & Opportunities

Continually adapting to the changing requirements and expectations, of not only exhibitors and sponsors but

also our guests, sets Salon Privé apart from other events and the relocation to Blenheim Palace presents us

with perhaps the greatest opportunity in the event’s history to-date. Key benefits and opportunities for the

new event include:

• Wider exposure: no longer just a London-centric event, Salon Privé will now be as easily accessible to

visitors from Birmingham, Leeds and Manchester.

• Increased visitor attendance: the wider catchment area and the revised format, to include a Saturday, will

certainly result in significantly increased visitor numbers. With previous event figures consistently up each

year, Salon Privé has the recognition and reputation to continue expanding, while continuing to deliver quality

• Travel options: Blenheim Palace is served by an excellent road network from all directions and parking is

readily available at the venue. Fast trains from London to Oxford, which is 8 miles away, take just 50 minutes

and a private airfield, 5 minutes away, can receive helicopters as well as private jets.

• A destination event: an event to which guests can drive, perhaps extending their visit with an overnight stay

in one of the charming local hotels in Woodstock and a weekend in historic Oxford.

• Test-drive: the local road network around Blenheim Palace offers excellent test-drive opportunities.

• Increased Dealer participation: With Centres and Dealerships throughout London, South East, the Midlands

and the North, the majority of brands will have considerably greater opportunity to involve their network, who

in turn, can use the event to entertain customers.

• Visitor Experience: In addition to the supercars, luxury brands and hospitality, guests can also enjoy the

spectacular Parkland and Formal Gardens of Blenheim Palace. Tickets can also be purchased for guided

Tours inside the Palace.

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Automotive Plot

Display Options

Salon Privé is a boutique, white picket fence Garden Party in which all of the

exhibits are openly displayed and therefore highly visible as well as fully

accessible. Whether an automotive or luxury brand, all equipment is provided

by the organisers who are also responsible for installation and dismantle. this

not only ensures a consistent and exclusive look & feel to the event, but also

a time and cost effective display option which ensures that your brand and

products are the main attraction.

Automotive and Classic Car dealers have the option to display 1, 2, 3 or 4

cars and those showing 2 to 4 cars have an additional option this year of the

bespoke equipped package which includes the marquee, paddock and rear

branded wall.

For Luxury brands interested in brand awareness, retail sales as well as

customer entertaining, there is the display and full hospitality package. For

those only interested in retail, there is the stand-alone retail marquee.

Artists can choose between a variety of equipped booth packages which are

located within the EFG Art Fair.

Details of specific equipment packages are found within the appropriate

exhibitor booking forms, which are available upon request.

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Classic Car Dealer Plot

Hyper Car Display

Luxury Brand MarqueeArtist Marquee

Event Layout

The spectacular South Lawn of

Blenheim Palace is the location

selected for the event. With the

stunning façade of the Palace in the

background, the position allows for

the creation of a single event space

incorporating all display sectors.

Whereas previously Salon Privé was

split across two lawns, the event can

now be fully incorporated within one

area, ensuring greater visibility to all

brands, and an even more convivial

atmosphere.

Classic Car Paddock Parking

Supercar Paddock Parking

Owners’ Clubs/‘Speed & Style’

Competition

Salon Privé Main Event

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Tickets & Hospitality

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Salon Privé is as much a fine dining experience as it is a motor

show. Where else could guests enjoy the finest collection of

super and classic cars whilst dining on sumptuous cuisine and

sipping champagne? Whether attending with friends or clients,

or as part of a corporate party, all of our guests are treated as

VIPs. Our event is renowned for its friendly, helpful on-site staff.

Highly visible in their distinctive polo shirts, they are always

on hand to assist with a smile ensuring that everyone has a

fantastic time.

Thursday & Friday tickets

Lobster Luncheon • Champagne & Complimentary Bar

• Afternoon Tea • Event Guide • Complimentary Parking

Saturday tickets

Mediteranean-style Luncheon • Complimentary Bar from 12.00

– 14.00 (thereafter pay bar) • Event Guide • Complimentary

Parking

All tickets include full access to:

The British Supercar Show • Chubb Insurance Concours

d’Elégance • ‘Speed & Style’ Competition (Saturday only)

• EFG Art Fair • Luxury Brands Village • Salon Privé Sale

(Thursday & Friday Preview, Saturday Auction) • Royal College

of Art ‘Concours of the Future’ Exhibition • Hypercar Collection

• Concepts & Prototypes Display

In motoring event circles, Salon Privé stands apart not only for its

dazzling displays, but equally for its exquisite cuisine. Private and

Corporate groups are very well catered for with a range of outdoor

and indoor options to suit all budgets and numbers. The Private

Hospitality Suite and Reserved Dining options on the lawn allow

guests the opportunity to dine whilst soaking up the excitement of

the event. However for clients looking for something particularly

special, a range of indoor options are available enabling guests to

experience the sheer splendour that is Blenheim Palace. Whether

dining indoors or outdoors, the experience is both unique as well

as unforgettable.

Sample BBQ Menu

Half Lobster with Garlic & Chive Butter / Chicken & Chorizo Skewers

Marinated with Lemon & Herbs with a Romesco Dip / Moroccan

Lamb Skewers with a White Bean & Lemon Dip / Aubergine,

Red & Yellow Pepper & Halloumi Skewers with Fresh Herbs

served with Seasonal Salads / Eton Mess / Chocolate Caramel

Mousse / Red Velvet Cupcake / English Afternoon Tea.

Private Dining

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Outdoor Dining • the Reserved Dining Marquee

The Reserved Dining Marquee allows guests to enjoy full hospitality within a private marquee without missing any of

the action on the lawn. Six tables of ten are available and the marquee is fully furnished with wooden flooring, lining

and lighting. Lobster Luncheon is presented within the marquee and hostesses are on hand to serve Champagne

and drinks and look after you and your guests.

Available only on Friday and Saturday for clients wishing to entertain a smaller group than the Private Hospitality

Suite package allows, yet still requiring reserved seating, this is the perfect option.

Friday • 11.00 - 17.00Saturday • 11.00 - 17.0010£3,660 incl VAT • Friday£3,060 incl VAT • Saturday

Daytime

GuestsPrice

Outdoor Dining • the Private Hospitality Suite

Catering for 24 guests, the Private Hospitality Suite comprises of a Witch’s Hat marquee, wooden flooring, lining,

lighting, sofa, a coffee table, as well as an adjoining private paddock area furnished with tables, chairs and parasols.

It offers private outdoor dining at its very best and is the perfect opportunity to entertain clients, customers and

colleagues in the most luxurious of surroundings. Morning Coffee, Lobster Luncheon, Champagne, English Afternoon

Tea and drinks will be delivered to your marquee and served as a buffet by your very own Salon Privé hostess.

Thursday • 10.00 - 19.00Friday • 11.00 - 17.00Saturday • 11.00 - 17.0024£10,224 incl VAT • Thursday£8,784 incl VAT • Friday£7,344 incl VAT • Saturday

Daytime

GuestsPrice

Indoor Dining • {Daytime & Evening} • the Orangery

Indoor Dining • {Evening Only} • the Great Hall

Indoor Dining • {Evening Only} • the Long Library

Indoor Dining • {Evening Only} • the Saloon

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The Orangery is an exclusive venue with its private terrace overlooking the beautiful Italian Garden of the

Duke and Duchess of Marlborough, where guests can enjoy a champagne reception with a difference. It is a

beautifully appointed, elegant room with high ceilings, huge arched windows and a glass panelled roof, which

makes it delightfully light and airy, giving a wonderful sense of space.

Thursday • 10.00 - 17.00Friday • 11.00 - 17.00Thursday - Friday • 19.00 - 00.0060-180 group or tables of 10 availableAvailable upon request

Daytime

EveningGuests

Price

The Great Hall is a magnificent room which stretches up 67 feet to the painted ceiling by James Thornhill,

depicting the first Duke of Marlborough presenting his battle plans to Britannia. It is the perfect venue for

either a pre-dinner drinks reception or spectacular dinner for up to 150 guests.

Thursday - Saturday • 19.00 - 00.00Up to 150 seatedAvailable upon request

EveningGuests

Price

One of the longest rooms in any British Stately Home, it is the only private room that can accommodate

up to 300 guests for dinner with pre-dinner drinks served in the Great Hall & Saloon. The Long Library is

home to 10,000 books and the magnificent Willis organ. With spectacular views over the Water Terraces and

‘Capability’ Brown’s parkland and lake, it is the most fabulous venue for dinners and award ceremonies.

Thursday - Saturday • 19.00-00.00Up to 300 seatedAvailable upon request

EveningGuests

Price

The Saloon, with its walls and ceilings lavishly painted by Louis Laguerre, is the State Dining Room where the

family still celebrates Christmas every year. It is possible to accommodate up to 80 guests for dinner and 150

for a drinks reception.

Thursday - Saturday • 19.00-00.00 Up to 80 seated or 150 for drinks receptionAvailable upon request

EveningGuests

Price

the Saloon

the Great Hall

the Orangery

the Long Library

Originally the Estate Office, the Campaign Rooms have been recently refurbished and developed, offering clients private meeting and syndicate rooms. The Campaign Rooms are all

named after famous Blenheim Battles. The Oudenarde, Ramillies and Malplaquet Rooms can accommodate between 12 and 18 guests’ boardroom style.

The Campaign Rooms

The Marlborough Room

Originally the Palace kitchen this room has a beautiful double vaulted ceiling rising to the full height of the Palace. With two stunning chandeliers and a huge fireplace, this room can

accommodate 120 delegates theatre style, 30 delegates U-shape and 48 delegates cabaret style.

The Spencer-Churchill Room

the Spencer-Churchill Room is a completely self-contained traditional and elegant meeting room with a private entrance and foyer. It can accommodate up to 70 delegates theatre-

style and 28 boardroom style. With large windows and window seats, the Spencer-Churchill Room, located on the second floor, enjoys spectacular views over Blenheim Park, Capability

Brown’s lake and Vanbrugh’s Grand Bridge.

The Gallery

the Gallery was originally an equestrian centre, located in the Stable Courtyard. With a beamed ceiling this room has been recently opened up for art galleries and exhibition space.

For clients wishing to host sales, marketing or dealer conferences, or even smaller private meetings and presentations, Blenheim Palace offers a wide range of facilities which are shown

below. Hire fees and catering information is available upon request.

Conference & Meeting Rooms32

the Campaign Rooms

the Spencer-Churchill Room

the Gallery

the Malborough Room

Abarth • Gerry Southerington

From our perspective, the event went very well. Our Sales Manager who attended on all

three days was very complimentary about the setting and ambience the event created.

ELLA FREIRE • Artist

Congratulations to you all for delivering such an amazing event last week at Salon Privé!

It was all incredible.

FERRARI NORTH EUROPE • Francesco Balli

Many congratulations for your successful event!

GLADSTONE MOTORCYCLES • Henry Cole

We had a very productive one so see you next year!

H.R. OWEN • Chris Harris

Congratulations on another great Salon Privé. We are delighted with the way we (and

Lamborghini) looked.

MIDUAL • Charles Jacob

It was a pleasure to present our Midual Type 1 in Europe at Salon Privé. thank you for

your organization before, during and after the show. It was a positive experience with

interesting feedback.

NOBLE • Peter Boutwood

Salon Privé goes from strength to strength, this year’s event was, I believe, to be the

best ever. Everyone we spoke to, and there were many, were full of praise not just for

the shows spectacle but for the quality of the staffing, all of whom were charming and

helpful. The addition of the auction was a real bonus and generated another audience.

SPYKER • Hans van Rennes

Salon Privé as ever was perfect, I do believe the show is a very important date on the

international Automotive calendar. On par with Villa D’este, Goodwood and Pebble

Beach.

TESLA • Matt Shirley

Congratulations on a great event which we found very successful. We took close to 100

strong leads.

ZAGATO • Paolo di Taranto

Thank you very much for the warm hospitality and congratulations for the very successful

edition.

TOURING SUPERLEGGERA • Piero Mancardi CEO

Salon Prive is growing year on year. You really did a great job.

ROLLS-ROYCE • Milo Gabric

A great event.

testimonials

34

Contact

Exhibitor & hospitality EnquiriesDavid Bagley

+ 44 (0) 1753 827 607

+ 44 (0) 7786 542 535

david@salonpriveconcours.com

Sponsorship EnquiriesJames Turner

+ 44 (0) 207 819 9946

+ 44 (0) 7904 160 878

james@uspi.co.uk

Concours d’elégance

EnquiriesAndrew Bagley

+ 44 (0) 1753 827 601

+ 44 (0) 7768 876 333

andrew@salonpriveconcours.com

General Bookings & Tickets

Cat Puxley

+ 44 (0) 808 100 2205

cat@salonpriveconcours.com

Auction EnquiriesPaul Campbell

+44 (0) 1926 691 141.

+44 (0)7812 013963

paul.campbell@silverstoneauctions.com

PERFORMANCE EVENTS LIMITED57 Victoria Street, Windsor, Berkshire, SL4 1EH

GENERAL ENQUIRIEST: 0808 100 2205

Media PartnersConcours d’Elégance Sponsor Art Fair SponsorAssociate Sponsors