Birth Dates Population Expected Education Formative Experiences Formative teen global experiences...

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Birth Dates Population Expected Education Formative Experiences Formative teen global experiences Wars Music Heroes Popular saying THE GENERATION GAPS

Transcript of Birth Dates Population Expected Education Formative Experiences Formative teen global experiences...

Page 1: Birth Dates Population Expected Education Formative Experiences Formative teen global experiences Wars Music Heroes Popular saying Characteristics Perception.

Birth Dates

Population

Expected Education

Formative Experiences

Formative teen global experiences

Wars

Music

Heroes

Popular saying

Characteristics

Perception

THE GENERATION GAPS

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Formative Experiences

Rural lifestyle

Church

Extended family

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Formative Teen Experiences

The Great Depression

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Wars

World War II

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Music and Movies

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Saying: No sweat

Characteristics: Loyal, hard working, patriotic, traditional

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Perception: We

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The Generation Gaps – Title: Boomers

Birth Dates

Population

1946-1960

76 million

Expected education College degree

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Formative experiences

Space Race

Dr. Spock

Affluence

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FORMATIVE TEEN EXPERIENCES:

The Civil Rights Movement

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Formative teen Global experiences

“The 60’s”

Watergate

American power

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Vietnam War Protests

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Wars

Vietnam

Cold War

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MUSIC ROCK AND ROLL

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“Heroes”

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The Generation Gaps – Generation X

Population: 46 million

Expected Education

College +

Birth Dates -- 1961-1980

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This was the first generation of “latchkey” kids, exposed to lots of daycare and divorce. Known as the generation with the lowest voting participation rate of any generation,

Gen Xers are arguably the best educated generation with 29% obtaining a bachelor’s degree or higher (6% higher than the previous cohort). And, with that education and a growing maturity they are starting to form families with a higher level of caution and pragmatism than their parents demonstrated.

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Characteristics:

Causes

independent, cause oriented, self centered, live to work.

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Perception

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The Generation Gap -- Millineals (Generation Y) *1981-1998

Population – 80 million

Education: Life long learner

CBS News

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Formative Experiences

Latchkey kids

Divorce

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Clinton scandal

Tolerance

Formative teen experiences

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Formative Teen Experiences

Information Explosion

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Wars

Gulf War

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Music

Rap

Alternative

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Heroes

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Heroes

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Saying

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Characteristics

Technologically isolated

Expects the easy life

Busy

Morally ambivalent

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Characteristics

Peer oriented

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It’s about US

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Music

RetroDiverse styles

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SAYING: Whatever

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Characteristics

Technologically isolated

Expects the easy life

Busy

Morally ambivalent

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PERCEPTION: US

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And now, for your generation!

What does the future hold for you?

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Wars

9/11 and terrorism

Iraq War

Embedded journalists