Bike commuters are good for your - Polis Network€¦ · Bike commuters are good for your company....
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Bike To Work! Bicycle commuting works! Bike commuters are good for your company
Transcript of Bike commuters are good for your - Polis Network€¦ · Bike commuters are good for your company....
Bike To Work!
Bicycle commuting works!
Bike commuters
are good for your
company
Bike To Work!
Flanders Institute for Mobility– Competence centre
– Independent organisation, under the umbrella of Flanders Ministry for
Economy
– Founded in 2007
– Implementation of sustainable solutions for traffic and mobility issues
– Financial support, expertise and project management
– Projects relating to infrastructure, freight and passenger transport
– Network of 160 members– Companies
– Knowledge centres
– Government
Bike To Work!
1000
I Bike I Move
60%
50% 7
11%
4
Bike To Work!
Encourage as much people as possible,
working in the city of Hasselt, to
commute to work by bicycle.
I Bike I Move
Bike To Work!
I Bike I Move
11%
60%
– High percentage of car solism
– High potential of bicycle commuters in the region of Hasselt
– Hasselt – bicycle city
Bike To Work!
– 4 years lead time
– Participation of employers and providing the means for
employers to encourage bicyle commuting
– Offering complete and attractive package of bicycles and
bicycle-related products (child seats, …)
– Everything … 50% subsidised
– Quality service to participating employers
– Employer ambassadors
Project Keylines
Bike To Work!
AmbassadorsIndustrial areas
City of Hasselt
& partners
Bike To Work!
Project package– Bicycles and bicycle parking
– Bicycles with company logo
– Bicycle maintenance service
– Bicycle parking (also at the Hasselt railway station)
– Lockers, folding bikes, baskets, child seats, …
– Bicycle commuting incentive for employees (20 ct/km)
Bike To Work!
Project package– Bicycle registration and rewarding system (2010)
– Tagging bicycles + registration units
– Saving points per kilometer > webshop
– On-line Bike community(2010)– Looks like … Facebook for commuters
– Bike Communities of people having same bicycle route, same
employer, same interests, work on same industrial site, …
– Define and share your own bicycle routes, bicycle profile, …
– Find preferential bicycle routes (safest, nicest, …)
– Weather information
– Reporting of cycle lane problems, dangerous traffic situations, …
– …
Bike To Work!
Communication– Regional television
– Flyers and posters
– News papers
– Breakfast sessions with employers
– …
Bike To Work!
What’s in it for the employee– No waste of time stuck in traffic
– Parking is a snap
– Excellent fitness
– Helps easing the environmental problem
– Saves money– Fuel and insurance
– Tax free bicycle commuting incentive (20 ct/km)
– Tax free company bike
– Bicycle for private use also
Bike To Work!
– Positive image going green – ecological footprint
– Healthier employees
– More productive employees
– Saves money– Less demand for parking
– 50% subsidised
– 120% tax deductable
What’s in it for the employer
Bike To Work!
Where are we now? – Started : october 2009
– 15 employers participating
– Around 100 bicycles delivered
Bike To Work!
Budget– Project budget: 1,5 mio EUR
– Flemish Government: 745.149 EUR
– Participating employers: 539.676 EUR
– City of Hasselt: 257.211 EUR
Bike To Work!
Contact
www.ibike-imove.be
Marc SchepersVIM
Project ManagerT +32 11 24 60 00F +32 11 24 60 09
