We are a Visionary Consulting Agency

Co-Creating Sustainable Business in Food, Beverage, Fashion, Beauty, Nutraceuticals & Cannabis

2016

What would happen if we stopped dreaming of a better world?

If we no longer looked beyond the confines of our day-to-day existence to think of what’s possible, what should be, what we can each do to make our world better…

BeyondBrands is a lifestyle collective—of minds, talents, experiences and dreams. Passionately channeled to deliver results for our partners and clients that are beyond all expectations.

We’ve spent years getting here.

From the most respected natural products companies, to the most recognized consumer brands in the world; we exist to do one thing—help entrepreneurs and established companies provide better, healthier, more natural and sustainable products and services to our homes and daily lives.

We dream of a co-creating a brighter tomorrow, one brand at a time...

Our Co-Visionary FoundersBeyondBrands is the 7th Conscious Products

company launched in the past 2 decades by

husband and wife, Co-Visionaries, Eric and

Marci.

The Institute for Integrative Nutrition, Steaz,

Under the Canopy, MetaBrand, I AM &

MetaWear are all recognized as disruptors in

their categories and visionary in their approach

to shifting the paradigm of how companies can

look to position their brand, and their voice, as

vehicles for positive change.

BeyondBrands is for Appreciators and

Creators of Conscious Brands…

Our goal is to help new entrepreneurs and

established companies provide better,

healthier, more natural and sustainable

products to our homes and daily lives.

Co-Founder

Marci Zaroff

Chief Visionary Guru

Welcome Co-Creator,

BeyondBrands is a culmination of my life’s work that spans over two decades. After coining the term "ECOfashion" in 1995, I am honored to have played a pivotal role in pioneering the sustainable apparel and home textile movement. As co-Founder of The Institute for Integrative Nutrition, Founder of ECOfashion lifestyle brands Under the Canopy and Metawear, and Producer of the documentary film series "THREAD | Driving Fashion Forward", I feel proud to be manifesting my passion to educate, inspire, innovate and collaborate. I absolutely love to learn and travel the world extensively exploring new supply chains, materials and manufacturing methods, as well as connecting with my global community to celebrate fair trade, social justice and consciousness expansion.

With a mission to shift old paradigms and drive an "ECOrenaissance," I speak and consult worldwide on organic/sustainable textiles, social innovation and green business practices. On a personal level, I am deeply appreciative of and dedicated to my two wonderful “green” children and loving soul mate and husband Eric.

Join me, as together, we can truly affect positive change in the world.

In Service & Vision,

Namaste,

I AM a lifelong believer in natural products and the sustainability revolution.

I have dedicated my career to the creation and growth of innovative organic food & beverage brands, including co-founding Steaz Tea in 2002 after gaining years of invaluable experience as an executive at Country Life Vitamins. I went on to found MetaBrand and I AM in 2011 and since that time nurtured many of the rising stars in natural food & beverage channels today including Martha Stewart, Tio Gazpacho and Runa Tea.

Our collective team of over 50 senior-level natural products industry friends at BeyondBrands have dedicated their careers to serving people who want to live healthier, longer lives, each of us having our own unique passion around disrupting categories and creating new trends in order to drive growth at retail towards a more healthy, conscious and eco-lifestyle.

Our passion is deep, our commitment unified and our outlook is positive as we know the future of Food, Beverage, Fashion, Beauty, Nutraceuticals and Conscious Cannabis is finally here, “today”.

We strive to become the category captains in the sustainability movement and healthy living marketplace and our unique model of outsourced executive level client services allows us to go as deep as we need in order to become the value-added choice for brands to partner with.

Our Spheres of focus were formed to Co-Create, Innovate, Incubate, Illuminateand Accelerate our clients projects from concept to shelf and beyond in order to become the future’s brand leaders.

In Service & Vision,

Co-Founder

Eric Schnell

Chief Service Guru

Our 5 Spheres of Service

Executive Mentoring Product DevelopmentFormulationManufacturing SelectionCertification Services

Business PlanningFinance / FundingOrganizational Setup Corporate StewardshipSweat EquityPartnerships

Market/Channel Analysis Go-to-Market Support

Marketing StrategiesSales & Marketing Oversight

Launch strategy

Brand StrategyBrand DevelopmentCreative Messaging

Graphic Design

Women's Business

Sales R&D

Branding Corporate

Why a Butterfly

To us, the butterfly is the perfect metaphor for BeyondBrands. We all start in the world as one type of being, and through our lives — and the experiences within its chapters — we evolve into something more… beautiful.

Through this transformation, we are able to reach up, touch the sky, and see things differently.

We see what can be versus what is.

…And that is our inspiration at BeyondBrands.

Total food sales growth is down for the third year in a row.

Natural and organic sales growth is up for the past 5.

A Summary Perspective on the Conscious

Market & Consumer

• Many consumers feel a strong connection between personal and planetary health, and they see this

link everyday from the foods they eat to the cars they drive to the products & services they support.

• Consumers incorporate eco-focused behaviors in their lives in many different ways, at varying levels

and for different reasons. While not all consumers hold ‘deep green’ inclinations, marketers can

appeal to a consumer groups’ specific motivations.

• Millennials are driving the growth of many green products and are more likely to buy from companies

whose values are like their own. They have the potential to fundamentally change the shape of

sustainability as we know it today.

• Despite years of talking “green,” corporations still lag behind consumer expectations for taking

environmental responsibility.

The U.S. Conscious Market: $1.5 Trillion in 2020

NMI’s 2016 Proprietary Sustainability Consumer Trends Database®

43%

39%

38%

38%

37%

37%

35%

31%

29%

29%

29%

26%

22%

18%

40%

42%

42%

43%

44%

43%

43%

47%

44%

48%

39%

48%

47%

40%

Foods

Household cleaning products

Pet Products

Laundry detergent

Household paper goods

Personal care products

Beverages

Appliances

Cars/trucks/vans/SUVs

Clothing/Apparel

Home fragrance

Electronics

Furniture

Travel (vacations, hotels, etc.)

very interested somewhat interested

Interest in Conscious Consumption Solutions is Titanic

% American Adults indicating they are very/somewhat interested in buying green versions of the following

NMI’s 2016 Proprietary Sustainability Consumer Trends Database®

Companies Which Keep Consciousness As A Focus Are Being Viewed In A More Positive Light – Impacting

Trial, Quality Perceptions And Price Elasticity.% American Adults (2009 vs 2015) who completely/somewhat agree

that knowing a company is mindful of its impact on the environment and society…

NMI’s 2016 Proprietary Sustainability Consumer Trends Database®

Conscious Capitalism = Higher Brand Value/ROI

The relationship between consciousness and the strength of brand value is an indication a values-

based ecosystem does indeed have a positive impact on return on investment. Recent research

has shown that the link between brand value strength and conscious capitalism is getting stronger.

Low Consciousness Rating High

Low

B

ran

d v

alu

e st

ren

gth

Hig

h

2015

2008

NMI’s 2016 Proprietary Sustainability Consumer Trends Database®

Behold, Our SuperTribe. A Conscious Products Industry Collective.

Our Collective team has played a role in the success of many of the leading sustainable brands today. We havegained unique insight and appreciation for just how much magic they have been able to create. We believethere are 5 core key attributes that will be the business model that sets the brands of the future apart fromthe ones that don't survive the current mainstream shift in consumer values. In service to our clients, and theindustry at large, we proudly promote the “5 Ps” that make up our Quintuple Bottom Line business values;Passion, Purpose, People, Planet, Prosperity. Focusing on these attributes as guideposts are fundamental tomarketing the Conscious Products & Services thatBeyondBrands strives to co-create in the world.

BeyondBrands Philosophy

Our Collective Experience

Our 14 Co-Founding Partners…

Lee Brody

Expertise: Brand

Strategy,

Marketing,

Communications,

PR, Change

management.

Brands: Airborne,

ZonePerfect,

Steaz, Marley

Beverage, Heinz,

Whitewave

Veronica Park

Expertise: Retail

management,

operations, finance,

international

business. A

SuperStar Problem

solver, Navigator,

Communicator, Team

builder & Facilitator

Brands: Starbucks

(24 yrs),Teavana,

Bareburger

Jon Lapham

Expertise:, Client

Services, Business

Development,

Sales

Management,

Marketing, Project

Management.

Brands: GNC, T-

Mobile, I AM

Products

Renée Loux

Expertise: Organic

chef, restaurateur,

consultant, TV

personality & author

of 4 books,

established the Food

First Institute at the U

of Hawaii Maui

Culinary Academy.

Brands: Stone Barns

Natural Gourmet

Institute, Exhale Spa,

Andalou Naturals

Women’s Health

Rodale Books

Derek Sarno

Expertise: Whole

Foods Senior Global

chef & culinary

educator and served as

resource across all

departments within the

company, include R&D,

restaurants and

catering businesses

until 2016. Former

Chef/ for international

Tibetan Buddhist

monastery, a

restaurateur, vegan

organic farmer, food

designer, educator of

vegan, vegetarian and

animal-based cuisines.

David Tsiang

Expertise: 25 years

in ‘C’ level ex mng,

Wall St. corporate

finance, governance

and CPG brand

mng. Currently a

finance & ops

advisor to emerging

food & beverage

companies. Past

clients include

Brad’s Raw Chips,

UlivJava Coffee (a

Martha Stewart

brand) & New Leaf

Tea

Mirran Raphaely

Expertise: Full-suite

global branding,

Consumer

relationships &

retention, Customer

growth plans Product,

market and sales

strategy, creation &

deployment. Executive

management. Social

responsibility expert,

luxury public relations

& team structuring.

Strategic partnerships

Brands: Dr. Hauschka

Skin Care, 16 years

Chief Executive

Officer

Jeff Wasserman

Expertise: Dietary

Supplement &

Cannabis industry

expert, corporate

law partner,

entrepreneur &

investor advising

emerging growth

companies on

capital raising,

strategic

alliances, and exit

transactions.

April Karr

Marketing strategist,

social marketing pro and

forward-thinking leader

with over 10 years of

sales and marketing

experience. Passion for

authentically connecting

brands and their

audiences with thoughtful

content and experiences.

Excels at high level

strategy development

and management,

especially in the field of

digital marketing.

Inspired by brands with

purpose and a story to

tell.

Brands: Guayaki,

Lunafest, Sotheby’s &

Kitsbow

Rob Streisfeld, NMD

Dr. of Naturopathic

Medicine & Certified

Natural Food Chef,

provides innovation to

branding, marketing,

PR & biz dev needs

with focus on

education +

community. In 12

years in Natural

Products Industry,

Doc Rob has helped

to identify and expand

key health categories

- probiotics,

enzymes, whey

protein, fermented

foods, whole food

supplements & now

cannabis.

Errol Schweizer

Expertise: Product

Development,

Ingredient Sourcing,

Pricing Promotions &

Distribution. Errol was

VP Grocery at the

largest, most profitable

department at Whole

Foods for over 7 years.

He holds a decade of

experience in Organic

purchasing leadership,

possesses strong

operations

background, has

collaborated with 100s

of supplier partners

across over 80

categories to

successful launches of

1000s of innovative

new products.

Kenn Israel

Expertise: Senior

Executive working

in supplements,

botanicals,

nutraceuticals

industry over 25

yrs., Seasoned pro

in the product

development and

manufacturing

space, brings a

passion for the

transformative

power of healthy

living and

supplementation.

Product

Development,

Branding, Trade

Show Marketing,

Print Media and E-

Marketing

Kara Rubin

Expertise: Retail, brand,

distribution strategy,

category analysis. Kara

spent a decade leading

the largest business

unit for the NE Region

of Whole Foods,

including the

companies highest

volume stores. She

worked with partners

from local start-ups to

large scale, broadly

recognized brands to

scale businesses. Kara

holds degrees from

Duke and the University

of Michigan Business

School. Brands: Whole

Foods, Siggi’s, Rick’s

Picks, Star Anise

Foods.

Chad Sarno

Expertise: Chef,

educator & public

speaker,

Chad’s projects

range from

international chain

restaurants and as

executive chef to

Whole Foods Mkt.

Contributed to over

10 recipe books,

been a guest on

dozens of morning

shows and in 2012

teamed up with

bestselling author,

Kris Carr to write

the NYTimes Best

Seller, Crazy Sexy

Kitchen.

Our Collective SuperTribe of Illuminaries & Expert Advisors…

Zak Zaidman

Expertise: Brand

concept, Digital

Strategy,

Ingredient

Expertise, Natural

Channel Sales,

Mission Driven

Business Values

& Leadership.

Brands: Kopali,

Sunkist, Gravity

Ashley Koff, RD

Expertise: Award-

winning nutrition expert

& spokesmodel, works

with global food

brands, teaching

healthcare providers

about better nutrition,

helping brands on

product R&D, brand

positioning,

competitive

landscapes, and PR.

Brands: Manitoba

Harvest, Nature's Path,

Natural Vitality, Proctor

& Gamble, Westin

Jeremiah McElwee

Expertise: National

Retail Operations,

Category

Management,

Personal Care, E-

Commerce Strategy

& Execution, Supply

Chain Expert.

Brands: Whole

Foods, Thrive

Markets, Weil

Nutrition

Erin Schrode

Expertise: “face of the

new green gen”, co-

founder of Turning Green

promotes Global

Sustainability & Conscious

Lifestyle, nationally

recognized speaker &

leader among next gen

social entrepreneurs.

Youngest woman ever to

run for USA Congress

(2016.)

Brands: Apple, The Coca-

Cola, Nestlé, Chipotle,

Seventh Gen, Nature's

Path

Stephanie Bernstein

Expertise: Social

Venture entrepreneur

and Product and

Marketing innovator,

deep understanding

of multi-channel

strategy for

sustainable products.

Brands: Founded To-

Go-Ware, Yoga

Journal, World of

Good, FSTV

Crispin Argento

Expertise:

Sustainable

Fashion & Apparel

strategist,

Business

Planning,

Development and

Product Design

and Production;

Branding,

Marketing and

Communications

activation.

Brands: Founder,

Portland Apparel

Lab

Tony deMoraes

Expertise:

Creative strategy.

Graphic Design,

Packaging,

Brand Essence,

Digital

Advertising, Web,

E-Commerce.

Brands: Steaz,

FitPro, Plant

Fusion, Element

18

Mark Neveu, PhD

Our R&D partner and

Founder of Wellomics,

providing science-

based innovation for

the nutraceutical,

beverage, and

functional food

markets. Delivers

more effective natural

health products

ushering in a new

paradigm of evidence-

based wellness on a

platform of

proprietary, cutting-

edge technologies.

Kenny Morrison

Co-Founder The

Farmacy, combining his

knowledge of cannabis /

communications, the

dispensary positioned

cannabis in its rightful

place within the

Traditional Chinese

Medicine, with licensed

herbalists and

acupuncturists presiding

over a wide array of

plant-based herbs,

founded Venice Cookie

Company; a leading

manufacturer of infused

products, including top

selling brand 4.20 BAR.

Michele Promaulayko

Expertise: Current Editor-in-

Chief Cosmopolitan.

Previously VP/Editor-in-

Chief of both Women’s

Health and Yahoo Health.

Responsible for all facets of

the brand, including the

magazine, website, digital

apps, books, and

international editions.

Under Michele, Women’s

Health evolved into one of

the largest women’s

lifestyle mags in the US. It

was #1 in newsstand sales

among all wellness titles,

outselling the competition

by 100K copies each per

month.

Lisa Leleu

Expertise: Creative

Director, Brand

strategist, innovator

& designer, Project

Management

includes brand

strategy, product

ideation, and

product and

packaging design.

Brands: M&M Mars,

Elmer’s, Kraft

Foods and ACME

United.

Kiran Stordalen

After nearly 20 years

at the forefront of the

world’s leading plant-

based beauty and

health brand AVEDA,

building and exiting

the business with her

husband Horst

Rechelbacher, Kiran

is now co-owner of

Intelligent Nutrients,

an certified organic

beauty line that offers

hair, skin, and body

care products as well

as pet care products.

Karen Ballou

Expertise: Develops

brands in the health &

beauty industry, with

curriculum & programs

for the medical

esthetician in the

medicinal field, named

Subject Matter Expert

for National Esthetic

exam for the National

Cosmetology Board.

Partner, Lucas Brand

Equity, P/E fund

focused in skincare,

beauty & personal

care, CEO

Immunocology, a

Global Skincare Brand

focused on "Natural

Skin health”.

Coming Together to Serve our Client Partners.

Yogi Cameron

Expertise; Ayurvedic

medicine, Yogic lifestyle,

digital TV and media,

online health and

wellness marketing

consultant

featured on The Dr. Oz

Show, Ellen DeGeneres,

Today Show, Extra &

Martha, he has also

been featured in The

New York Times, Men's

Journal.

Brands; The Bodhi Tree,

Yogicameron.com

Michael Christopher

Business/product developer,

mobile POS, e-commerce,

strategy, finance/business

management & operations.

Ambassador/consultant for

PeaceBoat NGO, U.N.

organization focused on

cultural exchange and the

preservation of the

environment.

Brands: Founder LoftTea,

Sonic Platforms, BUREAU,

BreadcrumbPro by Groupon,

PeaceBoatNGO,

BravoTV/Top Chef Kitchen

Janice Hall

Expertise: Pioneer targeting

new markets (demographic,

psychographics), trends

forecasting, market

intelligence, BizDev,

integrative sciences mkt,

environmental sustainability,

climate change business

impacts, public speaking,

extensive global network.

Brands: Wellomics, Probiotics

International, Biotivia Longevity

Bio, New Hope 360, Delicious!

Mag, Nature’s Secret, Imagine

Foods, Borlind Cosmetics, Zao

Organic Makeup.

Michael Martin

Expertise: Effect

Partners Founder,

create strategies and

crafts campaigns that

produce social change

while building

consumer awareness,

partners with

environmentally

conscious musicians &

business to go green.

Brands: CLIF Bar, Ben

& Jerry's, Stonyfield,

Live Nation, Seventh

Generation

Zhena Muzyka

Expertise: Conscious

Media, International

Supply Chain, Fair

Trade Formulation &

Sourcing, Sales

Strategy, Licensing,

Cause Marketing,

Branding, Strategic

Partnerships; Podcast,

Books, TV, Web,

Beverage, Tea, Candle

& Body Care.

Brands: Founder

Zhena’s Gypsy Tea,

author Life By the Cup,

Simon & Schuster

Steve Hoffman

Expertise: Natural

Channel PR expert,

Publishing, e-

newsletters,

Blogs &Social Media

Sustainability

Consulting,

LOHAS Market

Intelligence, Event

Marketing &

Production.

Brands: Alfalfa’s

Market,

Whole Foods, Zola,

Horizon Organic Dairy

To Help Make the World a Better Place.

Susan Leger-Ferraro

Expertise: Serial

entrepreneur for businesses

w conscious values & 2

things in common; Human

Development as core focus

& Creative access to capital,

totaling $40M+ in public and

private funds.

Works w socially conscious

private & public orgs,

access to alternative, free

capital grants, microfinance,

crowdsourcing, provides

transformational leadership

and well-being training

designed in collaboration w

Deepak Chopra & Gallup.

Derek Mulhern

Expertise: BS in

Agricultural Education &

Leadership, current Dir.

of Membership Organic

Trade Association. Past

Dir. of Program Dev for

American Farm Bureau

Federation. As Dir. at

OTA he is responsible

for overall membership

growth strategy including

outreach & represents

OTA to new members at

trade shows/conferences

Joshua Sheridan Fouts

Expertise: Exec Dir at

Bioneers, globally

recognized media

innovator & social

entrepreneur in public

policy, government,

digital journalism, social

networks, social good,

major gifts, grants,

philanthropy, grant

making, foundations,

government relations,

nonprofit mng,

endowments, corporate

social responsibility &

global communications in

human & international

development.

Samantha Thomas

Samantha is Executive

Director of Dream

Change, Inc., creator

of the Love Summit

Business conference

and a sustainable

business consultant.

She Is a Global

Shaper Of the World

Economic Forum and

has been featured in

publications such as

The Huffington Post,

The Oregonian and

Real Leaders, for her

work in social and

environmental

activism.

Hudson Ross

Expertise: Former

Head of Ops Aloha,

Hudson navigates

multiple industries to

build ventures from the

ground up and serves

as Managing Partner

at Breadhouse, where

he advises startups

and mid-large

businesses on their

brand building, supply

chain, creative,

marketing, packaging

design, fundraising

and end-to-end

customer experience

strategies.

Jeremy Adams

Expertise: Brand Strategy,

Marketing, Communications,

Brand Architecture.

Growth-driving marketer

with a passion for building

iconic lifestyle brands in the

natural beverage space (e.g.,

GT's & Synergy Kombucha,

POM Wonderful, Bossa

Nova). Background as an

award winning CPG

marketer, strategy &

innovation consultant and

head of marketing for

entrepreneurial/ PE backed

companies.Proven operating

executive, with strategic and

multi-disciplinary expertise of

a top-tier consultant.

Jennifer Gilbert

Expertise: 25 years brand

strat mkt,, biz dev w positions

at high-profile ad agencies J.

Walter Thompson & TBWA

Chiat/Day, current CMO I:CO,

global recycling co. ,providing

closed loop recycling solutions

for unwanted apparel,

footwear and textiles. Leads

mission in NA to keep these

material resources in

everlasting production cycle

and to providing a sustainable

approach to environmentally

responsible consumption.

Brands: Boeing, Coca-Cola,

Hewlett-Packard, Mattel,

Toyota, Ralston Purina

Mia Morgan

Expertise: ecofashion stylist,

has dressed countless

celebrities and high-profile

individuals for events and

editorials ranging from Nicole

Kidman and Beyonce

Knowles. In Mia maintains a

high-low sensibility in her work,

as she continues to utilize her

wide, design-house expertise to

develop fashionable brand

archetypes through “sustainable

fashion” methodology, Mia has

emerged as The Fashion

Alchemist, holds a B.A. Fashion

Design from Wayne State

University and studied film at

the School of Visual Arts (SVA).

Sarah Jay

Expertise: Celebrity

Stylist and eco beauty

expert, BOD Member of

Fashion Takes Action, an

NGO encouraging

sustainability & fair trade

through events and

initiatives including the

World Ethical Apparel

Roundtable (WEAR)

conference, Fashion

Revolution Day etc.

BOD member of

Environmental Defence's

Just Beautiful Campaign,

The Green Shows,

Project1127. Brands:

Harper's Bazaar, InStyle,

Elle

Isaac Nichelson

Expertise: Dubbed,

"Johnny Appleseed of

Eco Fashion”, in 2007

by California Apparel

News. Strategic

Marketing & Biz Dev

for Textile & Fashion

sector; Brand Dev,

R&D, Product

Innovation, Supply

Chain

Brands: Volcom,

Element Founded

LIVITY & Sustainable

Source Studios

Lars Von Bennigsen

Expertise: Bsc degree

in Mng London School

of Economics, career

has spanned as Head

of Asian Equity Sales

at Nomura to co-

founding iconic fashion

brand, Temperley

London. Now

dedicates life to finding

solutions that make the

world a better place

with focus in bringing

plant based medicines

to the mainstream

consumer.

How May We Serve You, In Achieving Your Dreams?

Céleste Lilore

Expertise: Luxury &

Ethical Fashion.

Positive Psychology

Practitioner, Business

Coach & Mentor.

Brand, Product,

Business Development

& Customer

Engagement. Focused

on Strategic Marketing,

Partnerships and

Sustainable Sales.

Brands: BF+DA (a

Pratt Initiative),

RESTORE Clothing,

Donald J.Pliner Shoes,

Charles Jourdan

Shoes & Parfums

Christian Dior

Amy Williams

Strategist/designer

specializing in creative

development for the

fashion/wearables/apparel

industry. Consulting for

design direction and biz dev

with focus on mindful

materials, make and

methodology practices.

Expertise in contemporary

young designer and active

sports categories, with

specialized skills in sweater

and cut/sew knits. Business

and design consultation in

aesthetics/color/design/bra

nd development for

International product

development & production

planning.

Kate Black

Founder of Magnifeco.com,

the digital source for eco-

fashion & sustainable living,

Kate has written over 1,000

articles about eco-designers

and ethical fashion before

her first book "Magnifeco:

Your Head-to-Toe Guide to

Ethical Fashion and Non-

toxic Beauty“, 2015.

A passionate eco-

evangelist, speaking &

consulting is focused on

conscious consumerism,

buying better, transparency

in fashion, etc.

Kate also sits as an advisor

on the boards of the New

York City Fair Trade

Coalition & MadeSafe.org.

Steven Lazarski

Steven has extensive

international experience

in apparel sourcing,

supply chain mng. &

production, starting at

Liz Claiborne, then

growing to executive

positions at Tommy

Hilfiger & Ralph Lauren.

Consulting is focused on

improving supply

chains/overseeing

the production process.

Steven is a vegetarian

and consumer of organic

products with a passion

for living a healthy and

authentic life.

Amy Johnson

Former Executive

Director, Master &

Muse by Amber

Valletta, Amy is now

Co-Founder at LA

based Squared

Films, a Creative

Studio, in

partnership with

Amber. Amy focuses

on the Sustainable

Fashion industry &

co-produced Driving

Fashion Forward for

Lexus' LStudio.com

with Marci Zaroff &

Tree Media. Amy

also Produced PSA

for 2014 Fashion

Revolution Day.

Anthony Lilore

Expertise: Fashion Design, Sustainability, Process and Manufacturing. Industry panelist and guest lecturer. Parsons, Pratt, FIT and Philadelphia University critic and mentor with 25+ yrs industry experience spanning every aspect of concept development, branding, design and production. Parsons grad ('83). Women's wear (design): Bill Blass, Alfred Sung, Leslie Faye. Member of the original Club Monaco design team in Toronto. Men's wear w Perry Ellis as Technical Design Director.

Libby Fearnley

As a designer of

Women's apparel for

over a decade, her

increased awareness of

the impacts of fast

fashion spurred a career

shift. Complicated and

difficult-to-trace supply

chains offer countless

opportunities for a more

efficient, safe,

meaningful, and

profitable industry, Libby

has achieved a

Sustainable Design

certificate from FIT in

2014 and is currently

collaborating on a book,

aDRESSing Change.

Janie Marshall

Expertise: Fashion

Design, Graphics,

Tech Packs, Product

Development,

Merchandising,

Marketing Direction

(photography/packa

ging/labels/hangtag/

sales materials/point

of purchase)

Suzanne McKenzie

Expertise: An award-winning

creative director/designer and

strategist by trade, Suzanne is

passionate about using design

and collaboration to make the

world a better place.18 years in

the advertising and design

consultancy worlds, she is also

Founder/Creative Director of Able

Made, an active lifestyle brand

that inspires healthy living via

sustainable, high-end fashion

accessories and product

collaboration with fashion's top

established & emerging brands.

Brands: Founder of Able Made;

MoMA; Tom Ford; FEED

Projects; Supergoop/Maria

Sharapova; the Olympic Games;

AIGA; Institute Contemporary Art

Daniel Sanders

Expertise: Eco-fiber to

fashion originator and co-

founder of Ecosport Inc.,

the first mass producer of

organic cotton textiles.

Co-founder Spiritex.

Extensive local and

domestic fabric and

garment manufacturing

and supply chain

management

experience. Catalyst for

getting textile projects

from concept to fruition.

Has worked with, NIKE,

Patagonia, Esprit, Ralph

Lauren, Levi's, Danksin

and many others

Beryl Jacobson

An entrepreneur who has

lead through a combination

of business savvy and

creative direction with a

unique hands on approach

to production with over 20

years experience. He has

founded and run multiple

companies including a

boutique creative digital

agency, a music and video

studio, and an education

focused technology/game

company. His focus has

always been on eco holistic

and healthy lifestyle

products and brands., Beryl

has advised many food and

beverage companies,

specializing in e-commerce

and other digital strategies.

Bonnie Trust Dahan

Expertise: Brand Strategist, Product

Visionary, Merchandising, E-Comm

& Marketing Expert. As a best-selling

author of Wise Concoctions, Elixirs

and Tonics for Health and Energy,

Garden House, Garden Home City,

and Living with the Seasons,

(Chronicle Books) and former EVP,

at Banana Republic and Smith &

Hawken, Bonnie combines her

extensive expertise in brand,

merchandising, and strategic

marketing with a personal passion to

prove that distinctive home & fashion

design and social values can co-

exist. Bonnie has developed and

brought to market over 2,000+

specialty/artisan products across

apparel, home décor, personal care,

gift and wellness, both mainstream

and LOHAS focused.

Terry Peterson

Expertise: Purchasing,

POP/POS,

Merchandising, Budget

Management,

Warehousing,

Shipping, member of

PPAI/Sage, utilize

analytics,

forecasting/negotiation

skills to procure

displays, print and

wearables..

Brands: Schieffelin &

Somerset, Arizona,

ZICO, Apple & Eve,

Steaz, Honest Tea

Greg Fleishman

Expertise: created &

grown some of the

world's largest and

most successful

brands during his 20-

year career - launching

500+ items across 17

food & beverage

categories i 12

countries - focusing

primarily on the

"natural green Space".

Co-founder of Purely

Righteous Brands, LA

agency dedicated to

growth of "green

space" health food &

beverage.

Lauri Maerov

Expertise: Verbal

Branding (Brand

Voice, Storytelling,

Naming),

Packaging & Web

Content, Social

Media, Brand

Strategy & Identity.

Brands: Zia

Naturals,

SpaRitual, Malie

Organics, Natural

Instincts (Clairol),

I AM

Mackenze McAleer

Expertise: Mac brings

15 years of

entrepreneurial digital

media experience to a

budding passion for

regenerative

agriculture,

agroecology and clean

tech. For years, he’s

been developing an

innovative geoponics

growing system and a

business model that

will fulfill institutional

demand locally, and

make growing at

home, year-round,

easier and tastier.

Jim Schifman

Expertise: Marketing,

Consulting, Licensing, for

retail brands going mass

with focus on bringing

innovative,

merchandising

strategies, ideas, and

products to retail and

manufacturing partners.

Works as a broker to

both retail and

manufacturers on

category & product

invention initiatives

across retail channels

and around the world.

Brands: TARGET,

Natures Path

Joyce Longfield

Expertise:

Microbiology, Food

Additive Submissions,

Novel Food Petitions

Regulatory guide

(HPP), Designing

validation, shelf life

studies.

Brands: BluePrint

Cleanse, Suja, Tio

Gazpacho, Hyperbaric

Russ Napolitano

Brand Essence, Consumer

Insight & Strategy. Russ’

entire 25+ yrs has been

dedicated to strategic

branding within the CPG

world. Working for

Gerstman+Meyers (now

Interbrand), Bailey Brand

Consulting & Wallace

Church, gives packaging

experience including food &

beverage HBA.

Brands: The Dial

Corporation, Johnson &

Johnson, Kraft Foods,

Welch’s, The Healthy

Beverage Corporation

(Steaz), Nestlé, Ocean

Spray, William Grant & Sons,

Logitech and P&G.

Mica Gross

Expertise: Organizational

Management and

Leadership, process

development, organic

food, functional

ingredients, dietary

supplements, cannabis

therapeutics, product

development, brand and

product innovation,

documentation, urban

gardening, formulations,

cost and inventory

modeling, cGMP, HACCP.

Brands: Wana Brands,

Native Roots, AeroGrow &

Azantic

Matthew Tollin

Founder of WireLawyer; JD

from The Harvard Law School.

In 2014 Matthew partnered

with Mindful Medical New

York (MMNY) which was

created for the purpose of

serving as a registered

organization providing a

medical marijuana program in

New York State. The

Company is a joint venture of

RAM Holdings Group, LLC

and NY Canopy Venture

Group, LLC. RAM represents

a group of highly successful

New York business executives

with a vast array of experience

in farming, medicine, banking,

technology, and law

enforcement.

Beth Wilson-Parentice

A former mixologist,

Beth comes from years

of experience in

the restaurant industry

where she curated the

best-selling drinks on

bar menus. She then

began her own organic

cocktail catering

company, Eco-Bar,

providing drinks at high

profile events before

coming up with the

concept of Sipp, which

she founded and has

grown into an innovative

national organic soft

drinks brand today.

Lannie Moore

Expertise:

organizational and

people management,

executive leadership,

growth strategy,

fundraising, systems

building, tech and

digital initiatives, app

development. MBA

from CEU Budapest.

Brands: gem+bolt

mezcal, Sol Flower

Farm, Pyure Brands

Adomas Pranevicius

CEO of MyDrink

Beverages, a premier

beverage R&D co with

offices in Lithuania

and United Kingdom,

w team in Denmark &

India. Specializes in

beverage concept

development, start-up

beverage projects,

business development

and brand building.

Professional in-house

beverage laboratory

W over 1000 recipes,

servicing clients from

Europe, Middle-East,

Asia, Africa & USA

Melissa Schifman

Expertise:

Developing and

implementing

organizations'

Sustainability

Strategy, Metrics

and Goals,

Corporate

Sustainability

Reporting, LEED

certification of

buildings,

campuses,

Corporate Financial

Planning & Analysis.

Partner Sustology,

helps businesses

green their bottom

line. Services: LEED

for Buildings.

Vincent Porpiglia

Founder of Dream Water

which was he grew to over

$10M in sales, extensive

experience in determining

company’s growth strategy

and overall management of

operations, sales and

business development. He

developed and managed

Dream Water from concept

to nationwide distribution in

35,000 stores in under 4

years. He is knowledgeable

in international business

and has strategic sales &

ops experience at large

retailers and distributors

such as Wal-Mart,

Walgreens, CVS, Kroger,

Safeway, Hudson News,

Paradies & Mclane.

Brette SimonMichelle Kozin

Expertise: Helping brands to rapidly scale by defining, finding and aligning the right individuals, teams and leaders needed to execute strategic plans and accelerate business results. Specializing in sales team optimization, marketing/sales alignment, leadership development, culture/engagement, reducing turnover. Worked as change management consultant at Accenture. Conscious consumption advocate and author of pioneering book on how to drive values-based spending into the multi-billion dollar wedding industry.

Expertise: Former

corporate law partner,

advises on capital

raising, strategic

alliances, and exit

transactions. Worked

with numerous

companies in food &

beverage, spoken at

numerous industry

conferences,

recognized as a top 13

dealmakers in the U.S.

for middle markets by

The Deal, winner of

“40 Under 40″ award by

M&A Advisor.

Amy Summers

Expertise: Founder

Pitch Publicity,

secures PR & major

media exposure for

companies, nonprofits,

influential medical

doctors, scientists,

authors,entrepreneurs,

environmentalists &

humanitarians.

Brands: Vitamin

Angels The Organic

Center, American

Nutrition Association,

NBJ Summit &United

Natural Products

Alliance

Andrew Jon Thomson

Andrew’s a coalition builder

and product developer in the

Cannabis industry having

helped bring opposing

parties together to pass Prop

215, the first medical

cannabis law, and inventing

many popular products and

processes in use today. He

brings an array of expertise

in sustainable health, and as

a certified Permaculture

Sustainable Systems

Designer, apprenticed

to evidence-based master

herbalist and creator of

many successful nontoxic

technology, methods and

products on the market

today.

Friends We Love to Partner With

Please join us in Co-Creating a better tomorrow.

At BeyondBrands, we often refer to our sense of discovering and understanding of inner purpose, our deep

commitment behind everything we do, our passion and greatest excitement.

Our “Collective” provides the highest standards of integrity and expertise in developing and executing

cohesive strategies across brand creation, product development & formulation, finance, production,

operations, sales & marketing. We believe in service to others, as serving our clients and industries ultimately

serves ourselves and our global community.

Even the best products and services, biz plan, marketing and branding won’t be enough in today’s

marketplace if a brand lacks clear passion and purpose. Each step of the way, our teammates ensure that

your products, services, brand and company are aligned with core-values and future trends in order to stay

on-top and ready for success.

Headquarters: 227 West 17th Street, #3A. New York, NY 10011

Contact us at 844.579.1133 + namaste@beyondbrands.org

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