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BERNARD MARR BIG DATA IN PRACTICE ARTIFICIAL … · dr. ir. manerep pasaribu big data in practice...
Transcript of BERNARD MARR BIG DATA IN PRACTICE ARTIFICIAL … · dr. ir. manerep pasaribu big data in practice...
Dr. Ir. Manerep Pasaribu
BIG DATA IN PRACTICE
ARTIFICIAL INTELLIGENCE
IN PRACTICE
BERNARD MARR
* Des’ 2018
Dr. Ir. Manerep Pasaribu
BIG DATA IN PRACTICE
BERNARD MARR (2016)
BIG DATA IN BIG DATA IN PRACTICE
BERNARD MARR (2016)
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
NO. COMPANY NAME BIG DATA STRATEGIES IN PRACTICE
1 Walmart How Big Data Is Used To Drive Supermarket Performance
2 CERN Unravelling The Secrets Of The Universe With Big Data
3 Netflix How Netflix Used Big Data To Give Us The Programmes We Want
4 Rolls-Royce How Big Data Is Used To Drive Success In Manufacturing
5 Shell How Big Oil Uses Big Data
6 Apixio How Big Data Is Transforming Healthcare
7 Lotus F1 Team How Big Data Is Essential To The Success Of Motorsport Teams
8 Pendleton & Son Butchers Big Data For Small Business
9 US Olympic Women’s Cycling Team How Big Data Analytics Is Used To Optimize Athletes’ Performance
10 ZSL Big Data In The Zoo And To Protect Animals
(Bernard Marr, 2016)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
NO. COMPANY NAME BIG DATA STRATEGIES IN PRACTICE
11 Facebook How Facebook Use Big Data To Understand Customers
12 John Deere How Big Data Can Be Applied On Farms
13 Royal Bank of Scotland Using Big Data To Make Customer Service More Personal
14 LinkedIn How Big Data Is Used To Fuel Social Media Success
15 Microsoft Bringing Big Data To The Masses
16 Acxiom Fuelling Marketing With Big Data
17 US Immigration And Customs How Big Data Is Used To Keep Passengers Safe And Prevent Terrorism
18 Nest Bringing The Internet of Things Into The Home
19 GE How Big Data Is Fuelling The Industrial Internet
20 Etsy How Big Data Is Used In A Crafty Way
(Bernard Marr, 2016)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
NO. COMPANY NAME BIG DATA STRATEGIES IN PRACTICE
21 Narrative Science How Big Data Is Used To Tell Stories
22 BBC How Big Data Is Used In The Media
23 Milton Keynes How Big Data Is Used To Create Smarter Cities
24 Palantir How Big Data Is Used To Help The CIA And To Detect Bombs In Afghanistan
25 Airbnb How Big Data Is Used To Disrupt The Hospitality Industry
26 Sprint Profiling Audiences Using Mobile Network Data
27 Dickey’s Barbecue Pit
How Big Data Is Used To Gain Performance Insights Into One Of America’s Most Successful Restaurant Chains
28 Caesars Big Data At The Casino
29 Fitbit Big Data In The Personal Fitness Arena
30 Ralph Lauren Big Data In The Fashion Industry
(Bernard Marr, 2016)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
NO. COMPANY NAME BIG DATA STRATEGIES IN PRACTICE
31 Zynga Big Data In The Gaming Industry
32 Autodesk How Big Data Is Transforming The Software Industry
33 Walt Disney Parks and Resorts How Big Data Is Transforming Our Family Holidays
34 Experian Using Big Data To Make Lending Decisions And To Crack Down On Identity Fraud
35 Transport for London How Big Data Is Used To Improve And Manage Public Transport In London
36 The US Government Using Big Data To Run A Country
37 IBM Watson Teaching Computers To Understand And Learn
38 Google How Big Data Is At The Heart Of Google’s Business Model
39 Terra Seismic Using Big Data To Predict Earthquakes
40 Apple How Big Data Is At The Centre Of Their Business (Bernard Marr, 2016)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
NO. COMPANY NAME BIG DATA STRATEGIES IN PRACTICE
41 Twitter How Twitter And IBM Deliver Customer Insights From Big Data
42 Uber How Big Data Is At The Centre Of Uber’s Transportation Business
43 Electronic Arts Big Data In Video Gaming
44 Kaggle Crowdsourcing Your Data Scientist
45 Amazon How Predictive Analytics Are Used To Get A 360-Degree View Of Consumers
(Bernard Marr, 2016)
Dr. Ir. Manerep Pasaribu
ARTIFICIAL INTELLIGENCE IN PRACTICE
BERNARD MARR-MATT WARD (2019)
ARTIFICIAL ARTIFICIAL INTELLIGENCE IN INTELLIGENCE IN PRACTICE
BERNARD MARR-MATT WARD (2019)
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
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ARTIFICIAL INTELLIGENCE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
NO. COMPANY NAME ARTIFICIAL INTELLIGENCE STRATEGIES IN PRACTICE
Artificial Intelligence Trailblazers:
1 Alibaba Using Artificial Intelligence To Power The Retail And Business-To-Business Services Of The Future
2 Alphabet and Google Maximizing The Potential Of Artificial Intelligence
3 Amazon Using Deep Learning To Drive Business Performance
4 Apple Integrating AI Into Products And Protecting User Privacy
5 Baidu Machine Learning For Search Engines And Autonomous Cars
6 Facebook Using Artificial Intelligence To Improve Social Media Services
7 IBM Cognitive Computing Helps Machines Debate With Humans
8 JD.com Automating Retail With Artificial Intelligence
9 Microsoft Making Artificial Intelligence Part Of The Fabric Of Everyday Life
10 Tencent Using Artificial Intelligence To Power We Chat And Healthcare (Bernard Marr-Matt Ward, 2019)
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ARTIFICIAL INTELLIGENCE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
NO. COMPANY NAME ARTIFICIAL INTELLIGENCE STRATEGIES IN PRACTICE
Retail, Consumer Goods and Food and Beverage Companies: 11 Burberry Using Artificial Intelligence To Sell Luxury
12 Coca-Cola Using Artificial Intelligence To Stay At The Top Of The Soft Drinks Market
13 Domino’s Using Artificial Intelligence To Serve Up Hundreds Of Thousands Of Pizzas Every Day
14 Kimberly-Clark Using AI To Make Sense Of Customer Data
15 McDonald’s Using Robots And Artificial Intelligence To Automate Processes
16 Samsung Automating The Home And Workplace With Artificial Intelligence
17 Starbucks Using Artificial Intelligence To Sell Millions Of Coffees Every Day
18 Stitch Fix Combining The Power Of Artificial Intelligence And Humans To Disrupt Fashion Retail
19 Unilever Using Artificial Intelligence To Streamline Recruiting And Onboarding
20 Walmart Using Artificial Intelligence To Keep Shelves Stacked And Customers Happy
(Bernard Marr-Matt Ward, 2019)
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ARTIFICIAL INTELLIGENCE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
NO. COMPANY NAME ARTIFICIAL INTELLIGENCE STRATEGIES IN PRACTICE
Media, Entertainment and Telecom Companies: 21 The Walt Disney
Company Using Artificial Intelligence To Make Magical Memories
22 Instagram Using Artificial Intelligence To Tackle Online Bullying
23 LinkedIn Using Artificial Intelligence To Solve The Skills Crisis
24 Netflix Using Artificial Intelligence To Give Us A Better TV Experience
25 Press Association Using Artificial Intelligence To Cover Local News Stories
26 Spotify Using Artificial Intelligence To Find New Music You Will Love
27 Telefonica Using Artificial Intelligence To Connect The Unconnected
28 Twitter Using Artificial Intelligence To Fight Fake News And Spambots
29 Verizon Using Machine Learning To Assess Service Quality
30 Viacom Using Artificial Intelligence To Stream Videos Faster And Improve Customer Experience
(Bernard Marr-Matt Ward, 2019)
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ARTIFICIAL INTELLIGENCE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
NO. COMPANY NAME ARTIFICIAL INTELLIGENCE STRATEGIES IN PRACTICE
Services, Financial and Healthcare Companies: 31 American Express Using Artificial Intelligence To Detect Fraud And Improve Customer Experience
32 Elsevier Using Artificial Intelligence To Improve Medical Decisions And Scientific Research
33 Entrupy Using Artificial Intelligence To Combat The $450 Billion Counterfeit Industry
34 Experian Using Artificial Intelligence To Make Mortgages Simpler
35 Harley-Davidson Using Artificial Intelligence To Increase Sales
36 Hopper Using Artificial Intelligence To Travel For Less
37 Infervision Using Artificial Intelligence To Detect Cancer And Strokes
38 Mastercard Using Artificial Intelligence To Cut Down The “False Declines” That Cost Businesses Billions Each Year
39 Salesforce How Artificial Intelligence Helps Businesses Understand Their Customers
40 Uber Using Artificial Intelligence To Do Everything
(Bernard Marr-Matt Ward, 2019)
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ARTIFICIAL INTELLIGENCE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
NO. COMPANY NAME ARTIFICIAL INTELLIGENCE STRATEGIES IN PRACTICE
Manufacturing, Automotive, Aerospace and Industry 4.0 Companies: 41 BMW Using Artificial Intelligence To Build And Drive The Cars Of Tomorrow
42 GE Using Artificial Intelligence To Build The Internet Of Energy
43 John Deere Using Artificial Intelligence To Reduce Pesticide Pollution In Agriculture
44 KONE Using Artificial Intelligence To Move Millions Of People Every Day
45 Daimler AG From Luxury Personal Cars To Passenger Drones
46 NASA Using Artificial Intelligence To Explore Space And Distant Worlds
47 Shell Using Artificial Intelligence To Tackle The Energy Transition
48 Siemens Using Artificial Intelligence And Analytics To Build The Internet Of Trains 305
49 Tesla Using Artificial Intelligence To Build Intelligent Cars
50 Volvo Using Machine Learning To Build The World’s Safest Cars
(Bernard Marr-Matt Ward, 2019)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results PRAKTIK-PRAKTIK BIG DATA (CASE)
General Electric/GE (Big Data in Practice, Bernard Marr, 2016; Hal. 87 dalam “Big Data & Strategic Entrepreneurship, Pasaribu, 2017)
•! Seberapa Besar Data yang Memicu Industri Internet (How Big Data is Fuelling the Industrial Internet)?
•Data Strategy
Kantor Pusat: Fairfield, Connecticut, A.S. Credit: https://www.masterbuilder.co.in/wp-content/uploads/2016/11/GE.jpg
General Electric Company, atau GE, NYSE: GE adalah sebuah perusahaan multinasional teknologi dan jasa Amerika Serikat yang bermarkas di New York. Perusahaan ini didirikan pada tahun 1890 oleh Thomas Edison, sumber wikipedia.
Latar Belakang (Background)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Menciptakan Internet Industri (Industrial Internet) atau Internet of Things (IoT).
Sistem permesinan GE yang digunakan di bidang penerbangan, manufaktur, peralatan kesehatan, produksi, energi, pertambangan, air, transportasi, dan keuangan yang berbasis pada Big Data dan IoT.
Konsep GE tentang industrial internet pada manufaktur, transportasi, keuangan, penerbangan, dan permesinan dalam rangka peningkatan produktivitas dan efisiensi.
PRAKTIK-PRAKTIK BIG DATA (CASE)
General Electric/GE (Big Data in Practice, Bernard Marr, 2016; Hal. 87 dalam “Big Data & Strategic Entrepreneurship, Pasaribu, 2017)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results STRATEGY BIG DATA
Data Strategy: How Big Data Is At The Heart Of Google’s Business Model?
Data Strategy: Strategy: Strategy
•! Membantu memecahkan masalah business. •! Big Data digunakan dalam Praktek Business (dari household name) di
setiap penjuru dunia sampai dengan knowledge graph. •! 89% menyumbang pengguna pencarian internet (11%: yahoo, Bing,
Baidu)
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
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Data Strategy: How Twitter and IBM Deliver Customer Insight from Big Data?
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•! Sumber wawasan yang kaya akan sentimen dan perilaku konsumen.
•! Hampir 310 juta pengguna aktif bulanan, mereka mem-posting 500 juta pesan tiap hari.
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STRATEGY BIG DATA
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
!! Tantangan pada era Big Data ini meliputi pemerolehan, kurasi, penyimpanan, penelusuran (search), pembagian, pemindahan, analisis, dan visualisasi data.
!! Tren kian membesarnya himpunan data terjadi akibat bertambahnya informasi dari himpunan-himpunan besar yang saling terkait, dibandingkan dengan himpunan-himpunan kecil lain dengan jumlah total data yang sama.
Data Strategy: Memanfaatkan Big Data & Transformasi Kebijakan Moneter BI.
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STRATEGY BIG DATA
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Data Strategy: Analysis of Stock Market by using data analytic technology.
Data Strategy: Strategy: Strategy
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•! How to anticipate the response of stock value pattern utilising literary monetary news?
•! How information and content meaning strategies produce this prescient model?
4. Bombay Stock Exchange (India)
STRATEGY BIG DATA
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Data Strategy: How Facebook Use Big Data To Understand Customers.
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STRATEGY BIG DATA
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Data Strategy: How Big Oil Uses Big Data
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STRATEGY BIG DATA
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BIG DATA IN PRACTICE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Data Strategy: How Big Data Is At The Centre Of Uber’s Transportation Business
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STRATEGY BIG DATA
Data Strategy: Strategy: Strategy
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ARTIFICIAL INTELLIGENCE
Dr. Ir. Manerep Pasaribu
* Des’ 2018
How 50 Successful Companies Used AI and Machine Learning to Solve Problems
(Bernard Marr, 2016)
NO. COMPANY NAME
BIG DATA IN PRACTICE
(How Companies Used Big Data Analytics to Deliver Extraordinary Results)
1. Royal Bank of Scotland Using Big Data To Make Customer Service More Personal
2. Rolls-Royce How Big Data Is Used To Drive Success In Manufacturing
3. Amazon How Predictive Analytics Are Used To Get A 360-Degree View Of Consumers
4. Apple How Big Data Is At The Centre Of Their Business
Contoh Lainnya: Contoh Contoh8.