Beeline - Presentation
-
Upload
guna-dhanasekaran -
Category
Documents
-
view
232 -
download
0
Transcript of Beeline - Presentation
-
8/4/2019 Beeline - Presentation
1/16
SMART BAGS
The Way To Go
-
8/4/2019 Beeline - Presentation
2/16
Componentsy RFID Similar to the ones used in Retail Outlets to tag
Products
y GP System Similar to the one used in mobile phones
y Battery 1450 mAh 6 Days Life/Full Charge
y Concealed in Bag and Water Proof
-
8/4/2019 Beeline - Presentation
3/16
WHYISITASMARTBAG?
RFID&GPSystemIntegrated
BeelineSmartKit
WHYIS IT A SMART BAG
-
8/4/2019 Beeline - Presentation
4/16
Technologyy Tagging and Identification through RFID
y Geo Positioning through GP System (Ex. Google
Latitude)
y SMS Trigger Software
y Attendance Software
-
8/4/2019 Beeline - Presentation
5/16
HOW IT WORKS
-
8/4/2019 Beeline - Presentation
6/16
Google Latitude Screen
-
8/4/2019 Beeline - Presentation
7/16
Location Map Smart Bag
-
8/4/2019 Beeline - Presentation
8/16
Marketingy Target Customers
Parents
Schools
y School Management Ease of Attendance Handling,
Safety of Children
y Parents - Peace of Mind towards the Safety of
their Children
-
8/4/2019 Beeline - Presentation
9/16
Detailsofthe Launch Market
Madurai
Particulars BSE I SE Matri
No.ofSchoolsinMadurai 150
No.ofPvt.SchoolsinMadurai 115
DistributionofBoards 6 12 94
No.ofStudentsinTop8SchoolsofMadurai 30,000
Avg.Fees/Month-attheTop8SchoolsinMadurai Rs.2,000
-
8/4/2019 Beeline - Presentation
10/16
Detailsofthe Launch
Market
Nameof theTo choolsinMa uraitu ent tren th
A rox.
Lakshmi 1000
TVS 5000
Mahatma 8000
Vikaasa 3000
Jeevana 2500
VMJ 1200
Jain 1200
CEOA 4500
SBOA 4000
TOTALNo.ofTUDENT 30400
-
8/4/2019 Beeline - Presentation
11/16
IsIt Affordable?
Sale Priceofthe Smart Bag Rs 2 /- (Whole Sale)
MRP ofthe Smart Bag Rs 2, /- (Retail Outlets)
The Smart Bag will be sold at Rs. 2,000/- and it will have an
expected lifetime of 3 years (for normal usage). The cost
works out to approximately Rs. 700/Year/Student.
Considering that the annual School Fee per Student worksout to Rs. 24,000/-, the cost of the Smart Bag will not be a
big burden for the parent/school.
-
8/4/2019 Beeline - Presentation
12/16
What the School Needs to
Investy ONE TIME INVESTMENT OF JUST Rs. 7.70 Lakh ie.
ONLY Rs. 385/Student for a School of 2000 pupil
y Equipment Required
1. RFID Reader
2. Computer Server with High Speed Internet Connection
-
8/4/2019 Beeline - Presentation
13/16
Product Life Time,W
arranty & Replacement
y Warranty for Bag 1 Year
y Warranty for Smart Kit 3 Years
y Incase of replacement of ONLY BAG Only Rs. 400 will
be charged
-
8/4/2019 Beeline - Presentation
14/16
Marketing Network
The distribution of the products will be
through,
Schools Schools giving bulk orders for
all their student
Retail Outlets that sell school bags
-
8/4/2019 Beeline - Presentation
15/16
Financials
Revenue Model
Revenue rough
ale o ags
(Rs n La h)
Revenue hrough
M
(Rs n La h)
o al Revenue
Year 1 8500 ags 170.00 48.40 218.00
Year 2 16,200 ags 203.25 96.00 299.25
-
8/4/2019 Beeline - Presentation
16/16
Financial Abstract
l articular s n a
1st
ar
s n and
ar
1. Investment 136.00 . Turnover 218.00 299.25
. Contribution 77.00 124.93
. FixedCost 19.62 26.93
5. EBIDTA 57.51 98.00
6. PBDTCashProfit 53.15 92.017. PBT 49.88 87.53
8. ROCE% 36.67%