BeCommerce Facts & Figures 2011
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BeCommerce Figures & Trends 2012: ECOMMERCE IN BELGIUM Patricia Ceysens President of the Board of Directors
description
Patricia Ceysens, Voorzitter BeCommercee-Commerce in Belgïe kent de grootste boom van Europa.BeCommerce, de Belgische vereniging voor e-commerce, is trotse partner van deze E-shop Expo beurs en laat zijn cijfers BeCommerce Facts & Figures 2011 kennen.Een primeur voor deze beurs. Get surprised!
Transcript of BeCommerce Facts & Figures 2011
BeCommerce Figures & Trends 2012:ECOMMERCE IN BELGIUM
Patricia CeysensPresident of the Board of Directors
Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
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BACK TO THE FUTUREThe future of shopping
1900 1950 2000
BACK TO THE FUTUREThe future of shopping
1900 1950 2000
BACK TO THE FUTUREThe future of shopping
1900 1950 2000
Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
6
Distance selling Profile Belgian company vs. Foreign company
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Distance selling ProfileDistance sales vs. Traditional sales
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Distance selling ProfilePure player vs. Multichannel player
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Distance selling ProfileShare of distance selling in total turnover
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The share of the distance selling in total business turnover is higher in the last two years
Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
11
Payment methodsPure players
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Credit cards
Debit cards
Direct Banking
E-wallet
Mobile PaymentPrepaid Cards /
Vouchers
Payment methodsAll distance sellers
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Credit cards
Debit cards
Direct Banking
E-wallet
Mobile PaymentPrepaid Cards /
Vouchers
Payment methodsAverage amount per order
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Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
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Delivery methodsDelivery to the end user
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Increase in delivery by private transport services
Delivery methodsLogistics service provider
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2 out of 3 distance sellers has Bpost as a logistics
service provider
Delivery methodsTime slot delivery
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Time slot delivery methods are still emerging
Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
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Communication mixAll distance sellers 2011
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Social mediaAll distance sellers 2011
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Facebook is the most important social media for 50% of the distance sellers.
Facebook commerceAll distance sellers 2011
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28% of all distance sellers are already engaged in Facebook commerce.
Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
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OpinionsThe Belgian distance selling market will continue to grow
in the next 2 years
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OpinionsThe competition with foreign distance selling companies
will increase in the next 2 years
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OpinionsThe internet will become the main ordering method in the
next 2 years
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OpinionsThe Belgian legislation prevents the growth of my distance
selling activities
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Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
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Top productsYear Over Year
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TOP 5 is: (1) Electronics, (2) Home & garden, (3) Clothing, (4) Entertainment (5) Hard & software
Content
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
31
NEW since 2011
Mobile commerce Reasons not to start with mobile commerce
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Engaged in mobile commerce?
15% does M-commerce, 50% is planning to
Period to start with mobile commerce
Mobile commerce2011
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Non-users mainly have other priorities
Mobile commerce Mobile application vs. Mobile website
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Mobile commerce Supported Operating Systems for mobile application
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When distance sellers are engaged in mobile commerce via a mobile application, iOS from
Apple is always supported.
Mobile commerce The share of mobile commerce in the total turnover of
distance selling 2011
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The average amount (incl. VAT) per mobile selling order in 2011
Mobile commerce is already 2,6% of the total turnover of distance sellers.
The share (%) of orders placed by mobile commerce in the total number of orders
placed by distance selling 2011.
2,7%
Mobile commerce Top products
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Mobile commerce Reason to start with mobile commerce
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M-commerce is expected to generate additional e-business
Mobile commerce IT development & Results
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Internal vs External IT development
Results of mobile commerce are satisfying
Inhoud
Introduction
Distance selling figures and profile 2011
Payment methods
Delivery methods
Communication mix
Opinions of the Belgian distant sellers
TOP products
Mobile commerce
Employment
40
EUROPA
= ,
Employment Needed profiles
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53,5% of the distance sellers has plans to hire new employees this year, mainly online
marketeers.
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Patricia CeysensPresident of the Board of Directors
[email protected]/becommerce
www.becommerce.be
Questions?
