Beauty Fashion December 2010

68
BEAUTY FASHION ® DECEMBER 2010 www.beautyfashion.com

Transcript of Beauty Fashion December 2010

Page 1: Beauty Fashion December 2010

BEAUTYFASHION®

DECEMBER 2010

www.beautyfashion.com

Dec_cov.indd 1 12/6/10 5:09 PM

Page 2: Beauty Fashion December 2010

Youth is in your genes. Reactivate it.1 See visibly younger skin in just 7 days.

At the very origin of your skin’s youth: your genes. Genes produce specifi c proteins. With age, their presence diminishes.

Today, for every woman, Lancôme creates our 1st Youth Activating Concentrate – GÉNIFIQUE. Now, boost genes’ activity2 and stimulate the production of youth proteins.3

Discover the skin you were born to have. Drop by drop, skin is infused with life. Vibrant with youth, skin looks as if lit from within – breathtakingly radiant. Its youthful quality returns: cushiony soft and velvety to the touch. Skin’s tone is astonishingly even; its texture dramatically refi ned.

Clinically proven. Use AM and PM for powerful skin results in 7 days.4

Learn more at lancome.com1Activate skin’s youthful look. 2 In-vitro test on genes. 3Clinical study on skin proteins, associated with young skin – France.4Based upon consumer evaluations in a clinical study, which also consists of expert evaluations.

GÉNIFIQUEYOUTH ACTIVATING CONCENTRATE

Perfectlyluminous

Astonishinglyeven

Cushionysoft

Skin appearance is improved

85%82%

100%

82%

91%

Lancome-Genifique_PP.indd 2 10/14/10 11:38 AM

Page 3: Beauty Fashion December 2010

10 YEARS OF RESEARCH – 7 INTERNATIONAL PATENTS

Lancome-Genifique_PP.indd 3 10/14/10 11:38 AM

Page 4: Beauty Fashion December 2010

EA-RedDoor_PP.indd 2 11/29/10 10:05 AM

Page 5: Beauty Fashion December 2010

Enter here. Exit spectacular.

Elizabeth ArdenRED DOOR

The same classic fragrance, with a new signature look.

EA-RedDoor_PP.indd 3 11/29/10 10:05 AM

Page 6: Beauty Fashion December 2010

CK_Beauty_PP.indd 2 8/5/10 10:39:41 AM

Page 7: Beauty Fashion December 2010

CK_Beauty_PP.indd 3 8/5/10 10:39:53 AM

Page 8: Beauty Fashion December 2010

ATCOUNTER

19 Counter Intelligence MAKE UP FOR EVER At Sephora

20 “The Ultimate Facelift” Lord & Taylor Fifth Avenue Celebrates Its Renovated

Beauty Floor

21 A Walk On The Line Side…At Lord & Taylor’s Fifth Avenue Store

THEBEAUTYBIZ

15 Industry Ear

24 Calice Becker And Trudi Loren Discuss The Art Of Fragrance

25 Women’s Health Issues

26 Carol Russo Hosts Insider’s Breakfast

27 Design Meets Fragrance At Six Scents

34 Laura Geller’s “No-Brainer Beauty”

35 Autumn In New York With Sniffapaloozas The Fragrance Aficionados’ Uptown/Downtown

Weekend

36 Making Sales Avon And mark. Representatives Share Their

Sales Tips For Success

© 2010 BY BEAUTY FASHION. No reproduction of material contained herein without express permission of the copyright owner. Reproduction by photographic or any method will be treated as willful violation of the copyright laws.

On the cover:In GUCCI GUILTY, the latest fragrance conceived by Creative Director Frida Gianini, this woman discovers the very scent of defiance. Young, audacious, discerning, the wearer of Gucci Guilty is a heroine for our age: a 21st century beauty.

A warm yet striking oriental floral with top notes of mandarin and pink pepper, middles notes of peach, lilac and geranium and base notes of amber and patchouli. The effect is at once arresting and compellingly seductive. The advertisement was directed by film noir graphic artist and Sin City creator Frank Miller. Leading fashion photographers Mert&Marcus are responsible for the print campaign starring Evan Rachel Wood, darling of the American art house scene and rising Hollywood talent Chris Evans.

21

27

BEAUTYFASHION®

DECEMBER 2010 • VOLUME 94 • NUMBER 12

20

BEAUTYFASHION®

DECEMBER 2010

www.beautyfashion.com

DEC_TOC.indd 6 12/7/10 11:43 AM

Page 9: Beauty Fashion December 2010

white caviar illuminating système

Unprecedented lightening,lifting and luxury in every luminous drop.

WW

W.L

AP

RA

IRIE

.CO

M

© 2

010

LA P

RA

IRIE

INC

.

LaPrairie_PP.indd 1 11/29/10 10:09 AM

Page 10: Beauty Fashion December 2010

37 Going Global The Fashion Group International Salutes Eleven

Honorees

39 The Fragrance Foundation’s Annual Autumn Harvest

REGIONALCORRESPONDENTS

42 San Francisco Beat -by Raphaella Barkley

43 Denver Doings -by Hilary Martin

44 Houston Counterpoints -by Mary Sit

FOREIGNCORRESPONDENTS

40 Tales From The Thames -by Lorraine Wilson-Morris

THEPARTYSCENE

17 On the Avenue

THELATESTLAUNCHES

22 Fragrant Notes In Play

28 Color Sense The Beautymakers Are Delivering Makeup Magic

30 Holiday Gift Sets Part IV

32 Shortcuts To Super Care

EVERYMONTH

8 Editorial

BEAUTYFASHION®

44

37

DECEMBER 2010 • VOLUME 94 • NUMBER 12

DEC_TOC.indd 8 12/7/10 11:44 AM

Page 11: Beauty Fashion December 2010

P&G-GucciGuilty_PP.indd 1 12/8/10 10:44 AM

Page 12: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION10

In Beauty Fashion this month, our coverage swings from a walk on the line side to retail-hopping to glamorous beauty industry events. Lord & Taylor’s Fifth Avenue flagship in New York City has had a complete makeover, and we walked through the beauty floor with Barbara Zinn-Moore, the retailer’s Senior Vice President and General Merchandise Manager for Cosmetics and Home. We also attended the sparkling opening night party for the store’s “ultimate facelift.”

Fragrance was the topic of choice for many events in this issue. The Fragrance Foundation; organized an Insider’s Breakfast hosted by The Estée Lauder Companies’ Senior Vice President and General Manager Carol Russo and held its annual Autumn Harvest, where fragrances, wines and food were paired by a Perfumer and a Chef to complement each other. Six Perfumers from Givaudan participated in the Six Scents Parfums project, in which they collaborated with Fashion Designers to build six olfactory interpretations. Cosmetic Executive Women’s members and guests learned about “The Art of Fragrance” from The Estée Lauder Companies’ Vice President, Corporate Fragrance Devel-opment Trudi Loren and Givaudan’s Executive Perfumer Calice Becker. We sniffed scents with the Sniffapaloozas as they traveled around Manhattan, from uptown to downtown, for their Fall Ball.

We experienced the high-octane glamour at The Fashion Group International’s Night of Stars, where fashion and beauty luminaries were honored.

Building a beauty business was the topic of our profile on Laura Geller, the Founder and CEO of Laura Geller Beauty Ingenuity. The Makeup Artist turned beauty entrepreneur and QVC star shares her experience in developing her products and her vision for taking the business to the next level.

Beauty Fashion’s Foreign Correspondent Lorraine Wilson-Morris gives us an overview of the highly successful Perfume Diaries at London’s Harrods. Regional Correspondent Mary Sit covers the opening of Stage Stores’ new Beauty Bar at the retailer’s Palais Royal in Katy, Texas.

As we close out 2010, it is time to reflect on our blessings this holiday season. I thank all of you for being part of our Beauty Fashion family and wish you a very happy New Year.

EDiTORiAL

Adelaide P. FarahGroup Editorial Director

In The Beauty Whirl

DEC_Editorial.indd 10 12/7/10 11:42 AM

Page 13: Beauty Fashion December 2010

Clie

nt:

Se

ph

ora

Pro

jec

t: F

ull

turn

key

fra

gra

nc

e p

rog

ram

fo

r K

at

Vo

n D

.

Maesa_PP.indd 1 12/3/10 12:27 PM

Page 14: Beauty Fashion December 2010

CominGUP

JANUARY

• Fashion Of Beauty® Spring/Summer ‘11

• Face In Focus

• A Walk On The Line Side at Macy’s/Herald Square’s new Impulse Beauty

• Interview with Shiseido’s Kimie Iwata, Chief Representative of Working Women’s Empower-ment Forum

• CEW’s Beauty of Giving luncheon

• Dior Beauty’s fragrance seminar and workshop

• Party for Givaudan’s Dr. Roman Kaiser’s new book Scent of the Vanishing Flora

Every Month• Industry Ear

• CounterIntelligence

• CounterCulture

• Makeup Artist of the Month

• Fragrance Bar Managers of the Month

• Counter Managers of the Month

• Where Are They Now?

• US regional news at-counter

• Reports on the market abroad

Let BEAUTYFASHION®

be your guide to the business of beauty.

To subscribe

please call

800-433-4123or go online at

beautyfashion.com

Cosmetic World®

We keep you informed on

what is happening in the cosmetic

and fragrance industry.

Every week, Cosmetic World

sets the standard for news

in the world of beauty.

Check out cosmeticworldcalendar.com for up-to-date event listings.

To order a subscription, see our coupon in this issue or call: 800-433-4123

www.cosmeticworld.com

wh

LIGHTS ★ CAMERA ★ PASSION

BEAUTYFASHION® NOVEMBER 2010

www.beautyfashion.com

y

BEAUTYFASHION

®

DECEMBER 2010

www.beautyfashion.com

*DEC_Coming Up.indd 12 12/7/10 11:41 AM

Page 15: Beauty Fashion December 2010

PUBLISHER AND EDITOR

John G. Ledes

PRESIDENT AND CEO

George Ledes

GROUP EDITORIAL DIRECTOR

Adelaide P. Farah

ADVERTISING DIRECTOR

Debra Davis

ASSISTANT EDITOR

Lindsey E. Adams

DIRECTORY EDITOR

Howard Biegel

CREATIVE DIRECTOR & GRAPHIC DESIGNER

Jennifer Drucker

PHOTOGRAPHER

Eric Michelson

212-840-8800 ext. 241 [email protected]

ext. 234 [email protected]

ext. 225 [email protected]

SUBSCRIPTIONS800-304-8323

www.beautyfashion.comwww.cosmeticworld.com

SUBSCRIPTION HOTLINE212-840-8800 ext. 248

EXECUTIVE OFFICE16 E. 40th Street, Suite 700, New York, NY 10016

Telephone: 212-840-8800/Fax: 212-840-7246

BEAUTYFASHION®

ext. 245 [email protected]

ext. 224 [email protected]

ext. 248 [email protected]

ext. 252 [email protected]

*DEC_Masthead.indd 13 12/7/10 11:40 AM

Page 16: Beauty Fashion December 2010

CONTRIBUTING editors&columnists CONTRIBUTING EDITORS

ItalySimona [email protected]: +39-06-59887673

FranceSarah [email protected] Fax: 011-331-45885386

AustraliaAndrea [email protected]

GermanyHeide Kuhn-Winklerinfo@hkw-pressoffi ce.de Fax: 011-49-621-400-6065

Marc [email protected]

UKLorraine [email protected] Brazil

Fernanda [email protected]

SpainJulia [email protected]

REGIONAL COLUMNISTS

Los Angeles To La Jolla, CASharon Esche Irvingtel.: (760) [email protected]

San FranciscoRaphaella Barkleytel.: (775) 849-7724 [email protected]

Seattle, WAMary Elizabeth Cronintel.: (206) [email protected]

Colorado Hilary Martintel.: (303) 499-6244fax: (303) [email protected]

Houston, TXMary Sittel./fax: (713) [email protected]

Ontario, CanadaCharmaine Goodentel.: (416) [email protected]

Columbia, SCShelley Hill Youngtel.: (803) 312-1322fax: (803) [email protected]

Boston, MALena Wattstel.: (617) [email protected]

Chicago, ILLisa D. Lenoirtel.: (773) 643-0238 [email protected]

Atlanta, GAToni M. Lublintel.: (404) [email protected]

Raleigh, NCBridgette A. Lacytel.: (919) [email protected]

St. Louis, MOClare Adriantel.: (573) [email protected]

South FloridaBrigitte Grosjeantel.: (305) [email protected]

Dallas/Fort Worth, TXNormita Joventel.: (469) [email protected]

Washington, DCEmily [email protected]

*DEC_Columnists.indd 14 12/7/10 11:39 AM

Page 17: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION15

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

Beiersdorf has estab-lished an independent affiliate in Vietnam. With the newly estab-

lished Beiersdorf Vietnam Limited, the company

has laid the groundwork for further growth in

Southeast Asia and for meeting the consistently

rising demand for skincare products in Vietnam.

HBA Global Expo & Conference moves to summer dates next

year, with the event taking place from June 28-30 at the Jacob

K. Javits Convention Center in New York

City.

Coty Inc. has entered into an agreement to

acquire OPI Products Inc., which will enhance Coty’s color cosmetic

portfolio by adding over 200 fashion forward colors of OPI

Nail Lacquer’s chip-resistant formula.

The Pratt Institute-Luxe Pack’s

Art of Packaging Award Gala, benefiting the Marc

Rosen Scholarship for Graduate Packaging Design, will honor

P&G Prestige for its outstanding commitment to package design,

on May 17 at New York’s University Club. P&G

Prestige’s Sumit Bhasin, will accept the award.

Mr. Bhasin is recognized both internally and externally for integrat-

ing business model innovation with

consumer-led design.

Unilever has received

clearance from the European Commission

for its acquisition of the Personal Care and European

Laundry business of the Sara Lee Corporation. This will significantly

strengthen both regional and local positions in Personal Care

by adding number one brands including Radox, Duschdas

and Neutral.

WSL Strategic Retail’s pre-Holiday

2010 report How America Shops® Recovery…or Not,

reveals that there is hope for a better holiday shopping season, as long as retailers

recognize the shift in consumer habits. The majority of customers say they will be shopping in stores

and purchasing brands they can afford, will stay out of stores where they are tempted to

overspend and will look for the best prices online before going into

stores.

Coty Inc. has entered

into an agreement with Kalina Group, a

leading Russian cosmetic company, to acquire 100% of

the shares of Dr. Scheller Cosmetics AG and its

subsidiaries.

Luxe Pack Monaco, held from October 20-22 at the

Grimaldi Forum, proved to be a leading event in luxury packag-

ing, with a 3% increase of participating firms during

its 23rd edition.

WSL Strategic Retail revealed that this

holiday season, shop-ping lists are making a big

comeback, with 44% of shoppers using them all the time and another 29%

using them occasionally.

Maesa Group announced that Scott

Kestenbaum has been promoted to Senior Vice President of

Maesa Packaging. Mr. Kestenbaum was one of the

original founders of Zorbit Resources in 2002, and

since Maesa’s acquisition of Zorbit in 2009, he has been responsible for managing

key accounts and corporate communication.

Coty Inc. announced the

signing of international and multifaceted artistic force

Lady Gaga to develop and market her first-ever signature fragrance. The fragrance line

is expected to launch in spring 2012.

Elizabeth Arden, Inc. announced that it has signed

an exclusive global license agreement with Taylor Swift to

develop and market her own line of fragrance

products debut-ing in the fall

of 2011.

Coty Inc. announced that it will

acquire philosophy from The Carlyle Group. This

acquisition will allow Coty to further diversify and expand its Coty Prestige division, which

will manage the philoso-phy portfolio.

INDUSTRYear

Calvin Klein, Inc. and Coty

Inc. announced that they will develop

and market a full line of color cosmetics

to launch in 2012.

Clé de Peau Beauté, a division of

Shiseido Co. Ltd, announced Actress Amanda Seyfried as the

global spokesperson and “face” of the cosmetic and skincare luxury line. Ms. Seyfried’s first appearance will be in the brand’s spring 2011 advertising campaign, shot by renowned British

Photographer, David Sims with makeup by Lucia Pieroni, Clé

de Peau Beauté Color Creator.

Amanda Seyfried

DEC_Industry Ear.indd 15 12/7/10 11:50 AM

Page 18: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION16

INDUSTRYear

Just the numbers...International Flavors & Fragrances Inc. reported third quarter 2010 revenue of $673 million, 10% higher than the prior year quarter.

Inter Parfums reports growth through-out 2010, sales of approximately €295 million are expected for the full year, up 14% over 2009.

Elizabeth Arden, Inc. announced financial results for the first fiscal quarter ended September 30, report-ing net sales of $248.8 million, an increase of 7.4%, compared to the first quarter of the prior fiscal year.

In the third quarter of 2010, Henkel posted sales of €3,961 million, an increase of 13.7% above the prior-year quarter.

Parlux Fragrances, Inc.’s unaudited net sales for the second quarter ended September 30 were $38.6 million, compared to $56.5 million in the prior year period. The prior year second

quarter contained approximately $16.5 million of GUESS brand net sales, which is no longer distributed by the company.

The Beiersdorf Group recorded organic sales growth of 4% in the first nine months of 2010. Group sales were €4,704 million, up by 8.1% from the previous year at current exchange rates.

Alberto Culver Company announced results for the fourth quarter ended September 30, with net sales increasing 12.1% to $431.9 million, compared to $385.2 million in the prior year quarter.

Steiner Leisure Ltd., including the operations and locations of Bliss World Holdings, Inc., announced revenues for the third quarter ended September 30 as $161.1 million, an increase of 23.1% from the compara-ble quarter in 2009.

Sally Beauty Holdings, Inc. announced

strong financial results for the fiscal fourth quarter ended September 30. Consolidated sales were $747.8 million, an increase of 10.6% from the fiscal fourth quarter 2009.

The Procter & Gamble Company reported first quarter diluted net earnings per share from continuing operations of $1.02 per share, an increase of 5% and above the compa-ny’s guidance range of $0.97 to $1.01. Net sales increase 2% to $20.1 billion behind broad-based volume growth.

Avon Products, Inc. reported a third quarter 2010 total revenue of $2.7 billion, 4% higher than that of third quarter 2009. Beauty sales in the third quarter were up 3% versus the prior-year period and increased 5% on a constant dollar basis.

In the first three quarters of 2010, Symrise AG increased group sales by 16.4% (12.4% at local currency), from €1,037.5 million to €1,207.7 million.

MIN

’S M

ON

TH

LY B

OX

SC

OR

ES

Source: Media Industry Newsletter <<>> 2010Title NOV 2010 NOV 2009 % of Diff. YTD 2010 YTD 2009 % of Diff.

Allure 81.52 95.59 -14.72 1,056.72 1,043.69 1.25Cosmopolitan 118.32 114.25 3.56 1,362.58 1,259.90 8.15Elle 205.80 190.45 8.06 2,076.38 1,840.79 12.80Glamour 138.27 138.18 0.07 1,453.17 1,333.94 8.94Harper’s Bazaar 187.31 139.03 34.73 1,590.44 1,355.55 17.33In Style 196.63 180.30 9.06 2,237.14 2,047.58 9.26Lucky 122.97 112.65 9.16 1,070.62 1,070.53 0.01Marie Claire 119.25 81.04 47.15 1,208.04 998.59 20.97Vogue 154.46 154.11 0.23 2,101.00 1,806.37 16.31W 89.40 81.00 10.37 935.05 954.49 -2.04

Cosmetic Executive Women named Kaplow

as its agency of record for public relations.

Kaplow specializes in brand building for its

diverse portfolio of best-in-class consumer, beauty,

retail, e-commerce and technology clients.

Got any news for the Ear? Email us at [email protected] BF

Good Housekeeping’s expert advice is now available

everywhere with the Good Housekeeping @Home App, the perfect resource for the

juggling act of a busy home life. Created with Zumobi, a premium mobile app net-work that publishes and monetizes branded

media apps, Good Housekeeping’s free app launches with Macy’s as the

inaugural advertiser.

Marie Claire’s Publisher Nancy Cardone

celebrated her first anniversary at the magazine by winning a Hearst

Tower Award for Marie Claire’s 19.5% ad-page gain in 2010.

Steve Cohn, Editor-In-Chief Media Industry News

DEC_Industry Ear.indd 16 12/7/10 11:50 AM

Page 19: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION17

THE

PA

RT

YS

CEN

E TH

EP

AR

TY

SC

EN

E

on the avenue

A Pop-Up For Touch-UpsMaybelline New York partnered with CVS/pharmacy in September for a pop-up Beauty and Fashion Retreat in New York City. Consum-ers were able to upload videos at a designated “Be Sensational” com-puter kiosk as well as receive complimentary makeup touch-ups , personalized consulta-tion cards and coupons for Maybelline New York products at CVS/pharmacy.

Industry pros from beauty and fashion magazines such as O,

The Oprah Magazine, Marie Claire, ELLE, Teen Vogue, Vogue, Harper’s Bazaar and New York Magazine were on hand to share the latest beauty and fashion trends.

Bobbi Brown At Macy’sBobbi Brown Cosmetics opened its new installa-tion on November 9 at Macy’s/Herald Square. Macy’s executives joined Bobbi Brown and her team to cut the ribbon on the new space. Ms. Brown also signed copies of her new book Beauty Rules.

Empowerment Through Music

The entrance to the Maybelline New York and CVS/pharmacy Beauty and Fashion Retreat

Maybelline New York’s Makeup

Artist Gabriel Almodovar applies

a touch-up to a visitor at the

Beauty and Fashion Retreat.

Macy’s Terry Lundgren joins Bobbi Brown to cut the ribbon on the new Bobbi Brown Cos-metics installation at Macy’s/Herald Square.

Mr. Lundgren (2nd l.) and Ms. Brown (3rd r.) and Bobbi Brown Cosmetics’ Maureen Case (3rd l.) with Macy’s Nancy Schmidt, Ron Klein and Muriel Gonzalez

Ms. Brown signs copies of her new book Beauty Rules.

Singer-Songwriter Diane Birch, Music Unites’ Founder Michelle Edgar and Garnier Fructis’ Assistant Vice President of Consumer Promotions Denise Quattrochi

Violinist Caitlin Moe and DJ Mia Moretti (r.) with Ms. Edgar (3rd r.) and Garnier Fructis Marketing’s Allison Robl, Garrett D’Ottavio and Alex Sikkink

*DEC_On The Ave.indd 17 12/7/10 12:03 PM

Page 20: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION18

on the avenue

Garnier Fructis and Music Unites hosted a benefit concert recently at Manhattan’s The Standard’s Le Bain to announce the “Empowering Women Through Music” initiative. The initiative is aimed at empowering and inspiring women from all different backgrounds through musical showcases and workshops.

Clarins Welcomes Dubroff

Celebrity Makeup Artist Pati Dubroff has joined the Clarins team. On October 26, the brand gave a luncheon for Ms. Dubroff at Manhattan’s The Robert restaurant in the Museum of Arts & Design.

Best Buddies™

The Third Annual Best Buddies™ Gala was held in Watermill Long Island at the home of Anne Hearst and Jay McInerney. Best Buddies™ was organized in 1989 by Anthony K. Shriver to establish a global volunteer movement that creates opportunities for one-to-one friendships, integrated employment and leadership devel-opment for people with intellectual and developmental disabilities.

Redefi ning Aging

Avon hosted a luncheon at Manhattan’s A Voce in October to celebrate the launch of Anew Platinum and the star of its advertising campaign, Jacqueline Bisset. Ms. Bisset gave her views on aging gracefully, and Beauty Editors discussed their approach to the coverage of skincare. BF

Pati Dubroff (2nd l.) with Clarins’ Danyelle Boilard, Jonathan Zrihen and Maria Dempsey

Ms. Dempsey listens as Ms. Dubroff affirms her philosophy of caring for skin first before enhancing it with makeup.

Campion and Tatiana Platt Sonja Morgan and Countess LuAnn De Lesseps

Tracy Stern, Kimberly Guilfoyle, Emma Snowdon-Jones and James Goldman

Jacqueline Bisset (c.) with Avon’s Maribelle Orengo and Erin O’Brien

*DEC_On The Ave.indd 18 12/7/10 12:03 PM

Page 21: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION19

AT-

CO

UN

TE

R AT-C

OU

NT

ERMAKE UP FOR EVER

AT SEPHORA

MAKE UP FOR EVER has partnered with Sephora in opening a new retail concept within three existing Sephora stores in New York, Nevada and California. The new MAKE UP FOR EVER Boutique & Studios at Sephora incorporate a cutting-edge design along with a more extensive product selection, interactive tools, education and artistry into one specially-designed retail space.

“The Boutique & Studios represent a new plat form for the brand to showcase its unique DNA through unparalleled artistry and education,” explained Gilles Kortzagadarian, General Manager of MAKE UP FOR EVER North America. “I am excited to take our partnership with Sephora to the next level by opening stores within three of their top locations.” The new Boutique & Studios are located at Sephora in New York City’s SoHo, at the Venetian Hotel in Los Vegas and at South Coast Plaza in Costa Mesa, California.

The new MAKE UP FOR EVER Boutique & Studios, ranging in size

from approximately 600-750 square feet, have been designed to be reminiscent of a “backstage” environment, complete with studio makeup stations and lighting. In addition to having separate entrances, each one will contain more than 1,200 product SKUs including profes-sional-only items and special effects products, making them the only retail locations outside of the MAKE UP FOR EVER flagship New York City Studio to offer this shopping experience. The Boutique & Studio will be staffed by dedicated

CounterIntelligence

(Continued on page 45)

Customers can play at MAKE UP FOR EVER’s long communal table.

The MAKE UP FOR EVER Boutique & Studio

at Sephora

*DEC_Counterintelligence.indd 19 12/7/10 11:34 AM

Page 22: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION20

AT-

CO

UN

TE

R

Lord & Taylor opened wide its doors on the evening of October 26, and 5,000 guests swarmed in to view the beautiful new cosmetics and fragrance department as well as the other renovated floors of the Fifth Avenue store. The first floor made a glamorous re-entry into the business of beauty, with each vendor

showcasing newness in technology and customer-friendly installations. Here are views of the floor’s new installations and their proud vendors on “opening night.”

Lord & Taylor’s Tina Occhino (4th r.) with CHANEL’s Jennine Vallely, Raj Mangat, Geri Verlaque, Viola Westberry-Thomas, Christine Dagousset, Joyce Green and Pam Ursem

Clinique’s (bottom) Carlene Williams and Elayne Aquasviva, (top) Nikki Fadairo, Mauricia Thompson, Meri Atikian, Lisa Corso, Carolyn McCool, Lynne Greene and Lindyann Ottley

The Estée Lauder Companies’ Thia Breen and Lord & Taylor’s Barbara Zinn-Moore

“THE ULTIMATEFACELIFT”

Lord & Taylor Fifth Avenue Celebrates Its Renovated Beauty Floor

(Continued on page 46)

Lord & Taylor.indd 20 12/7/10 12:26 PM

Page 23: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION21

AT-

CO

UN

TE

R AT-C

OU

NT

ER

A Walk On The Line Side...At

LORD & TAYLOR’S FIFTH AVENUE STORE

November 2, 2010

Lord & Taylor’s David Clements, General Manager of the Fifth Avenue store greeted the floor’s beauty team and declared, “You are the best staff. Now you have the best floor.” Mr. Clements explained that the renovation “adds energy and excitement to what we do. It gives a wonderful feeling to our custom-ers’ spirit, and that is

what translates into volume and sales. It is an exciting place to visit and shop in New York City.”

While the floor is beautiful, he maintains, “The energy really comes from the people on the floor. We have a wonderful team. It’s all about the people [at-counter] and how we make the customers feel. I think our cus-tomers will help us to expand and grow, because the shopping experience is what it’s all about.”

Ms. Zinn-Moore agreed, sharing that “sales in the newly renovated beauty department, which has been

Lord & Taylor’s Joseph Gahr, Tina Occhino, Barbara Zinn-Moore, David Clements and Rosanna Zekic kick off the special “Ultimate Beauty” floor opening for the Sales Associates.

Ms. Walston, Mr. Guerra-Nelson and Ms. Helps join Estée Lauder’s Tatiana Tikhovsky in showing off the new Estée Lauder ‘foundation fitting room.’

The Sales Associates are ready to cut the ribbon.

Mr. Clements and Ms. Zinn-Moore

applaud the Sales Associates as “the

best staff.”

Estée Lauder’s Michelle Walston, Rai Guerra-Nelson, Camara Helps and Guepsy Pereyra-Ortiz

The flagship Lord & Taylor on New York City’s Fifth Avenue ushered in a top-to-bottom makeover that has produced a state-of-the-art store. Beauty Fashion attended the ribbon-cutting and breakfast on the beauty floor for its employees and walked on the line side with Lord & Taylor’s Barbara Zinn-Moore,

Senior Vice President/General Merchandise Manager, Cosmetics and Home.

(Continued on page 48)

*DEC_Walk...L&T.indd 21 12/7/10 11:35 AM

Page 24: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION22

THE

LA

TE

STLA

UN

CH

ES

THE

LA

TE

STLA

UN

CH

ES

Fragrant Notes In Play

‘Tis the season for holiday shopping, and The Fragrance Foundation is capitalizing on customer traffic. They have added a new element to the “One Drop Changes Everything” fragrance awareness campaign by attracting holiday shopping crowds with new, telephone kiosk placements strategically located across midtown Manhattan which began November 19. Forty kiosks are carrying the iconic atomizer silhouette.

“In our ongoing effort to support the category, we felt that the striking visibility of the creative and the headline will hopefully make the millions of consumers who will see this think ‘fragrance, fragrance, fragrance’ for the holidays,” affirmed Rochelle Bloom, President of The Fragrance Foundation.

Here are new fragrances to tempt holiday shoppers.

BH-CentricJT Brands, the City of Beverly Hills and the BH Chamber of Commerce have teamed up to launch a Fragrance and Beauty Collection that has the official endorsement of the City of Beverly Hills. After two years of development, JT Brands launched a trio of fragrances—Must Have, Rodeo Dr. and Iconic—at the Greystone Mansion in Beverly Hills in October.

Firmenich’s Perfumers Gil Clavien, Pierre Negrin and Richard Herpin were challenged to develop scents, which incorporated the plants and flowers native to Beverly Hills. They used resources such as the CA Native Plants Society and Beverly Hills’ own Arborist.

Mr. Clavien developed the energetic and spontaneous Must Have. “For me, such dazzling sunshine translates

The team behind the City of Beverly Hills fragrances: Iconic Labs’ Casi Morris, JT Brands’ Irena Kojouharova and Geoffrey Thompson (3rd r.), Studio Pali Fekete’s Zoltan Pali, Firmenich’s Theo Spilka, Beverly Hills Mayor Jimmy Delshad, BH Brand Design’s

Tylor Garland, STUDIOBeauty Mix at Fred Segal’s Robin Coe-Hutchings and Beverly Hills Chamber of Commerce’s Dan Walsh

The City of Beverly Hills fragrances Must Have, Rodeo Dr. and Iconic

*DEC-FragranceNotes.indd 22 12/7/10 11:57 AM

Page 25: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION23

emotionally into a restorative, renewing fruity floral scent that can inspire a woman to feel more confident and spontaneous.” The fragrance opens on a top note of lemon zest, bergamot and lychee blossom. Its heart of pink peony, wild sweet pea and lotus dries down to a note of sun-bleached Malibu driftwood, Pacific musks and amber.

Rodeo Dr. is a satisfied and elegant scent. Mr. Negrin was inspired by “the color red—a red dress, a red lipstick, red flowers, red wine, majestic California redwoods, a red hot Beverly Hills woman and the glamour of the red carpet. Sensual, rich and sophisticated, I play with different tonalities of red from top to bottom.” The juice begins with a note of bergamot blossom, mandarin and scarlet hibiscus. Its middle note of star gardenia, California peony and jasmine is based on a drydown of California oak, giant redwood, musk and patchouli.

The juice for sexy and mysterious Iconic was suggested to Mr. Herpin during a visit to sunny southern California. He was influenced by “the climate, the natural beauty of the landscape, the quality of the light and most of, all the glamorous, laid-back lifestyle. I loved the casual elegance of sexy, sensual California women…it all felt like home to me.” The scent has a top note of raspberries and blackberries, which blends to a heart of California roses and orchid. It is based on vetiver, sandalwood and vanilla.

The three fragrances are presented in a flacon designed by Studio Pali Fekete’s Architect Zoltan Pali. It was produced by Pochet.

Must Have, Rodeo Dr. and Iconic are each priced at $120.00. They are available now at BHbeauty.net and will be at select retailers in the US, France, United Kingdom and Dubai next year.

Beverly Hills Mayor Jimmy Delshad explained, “Many companies have come to the City of Beverly Hills seeking to use the BH trademark, but JT Brands demonstrated its clear understanding of the City’s branding vision and a sophisticated and creative approach to the design and implementation.” JT Brands Inc. is a Los Angeles-based beauty company specializing in the creation and distribution of beauty brands.

Winter BloomThe Victorinox Swiss Unlimited fragrance collection has a new bloom. Victorinox (VSA) has added the limited-edition Snow Flower, which captures the crisp winter mornings in Switzerland. The fresh spicy oriental, developed by Perfumer Veronique Nyberg of International Flavors & Fragrances, is the first women’s fragrance in the Victorinox Swiss Unlimited family.

Victorinox Swiss Unlimited’s Snow Flower opens on a top note of frosty ginger and a Snow Accord. Its heart of rose and orris is based on a drydown of vanilla and patchouli.

The fragrance is presented in textured packaging with a twist on/off-system to prevent cap loss and an attached carbineer for portability.

Limited-edition Snow Flower comes in a 1 oz. size for $55.00 and is available exclusively at Bloomingdale’s.

In The PinkMariah Carey and HSN are partnering to launch the superstar’s lifestyle brand. It will include an exclusive collection of jewelry and footwear as well as a limited-edition presentation of Ms. Carey’s Luscious Pink fragrance. “I jumped at the opportunity to develop my own collection of shoes and baubles and to enhance my fragrance offering,” she noted.

Luscious Pink’s juice opens on a note of Sicilian bergamot, ocean breeze accord and bellini accord. Its middle note of tiare petals, pink peony and lily of the valley dries down to a note of sun-kissed woods, white musk and a marshmallow accord.

(Continued on page 51)

The limited-edition Snow Flower is Victorinox Swiss Unlimited’s first women’s scent.

Mariah Carey’s Luscious Pink in a Deluxe Edition Parfum for HSN

*DEC-FragranceNotes.indd 23 12/7/10 11:57 AM

Page 26: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION24

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

Cosmetic Executive Women hosted an exclusive peak inside the creative minds of Calice Becker, Executive Perfumer at Givaudan and The Estée Lauder Companies’ Trudi Loren, Vice President, Corporate Fragrance Development, during The Art of Fragrance discussion on November 10 at the Harmonie Club in Manhattan. The women, who have collaborated on ten fragrances together, discussed their fragrant pasts, inspirations, successes and the foreseeable future of the industry.

Scent played a perceptible role throughout the lives of the evening’s speakers, with Ms. Loren recalling her father’s Pierre Cardin cologne and the last drops of a “very oxidized CHANEL No5” from her mother. Through a series of events, both women found themselves working within the fragrance industry. “Always the first to observe smells,” Ms. Becker’s mother suggested she become a “nez.” But, not originating from Grasse (the city in southern France known as the fragrance capital of the world), nor the child of a Perfumer, she was told that her chances were slim. Still, Ms. Becker took to the yellow-pages to find a company that would teach her; with good fortune, she was granted the opportunity to be trained at Roure Bertrand Dupont. Ms. Loren, with a degree in biochemistry, and visions of pharmaceutical research, also took a job at the company as

an Analytical Chemist. Th e d i s c u s s i o n

a d d r e s s e d t h a t a fragrance’s success is defined by what differ-entiated it from other scents. Memorability being the defining factor, a f ragrance must be recognizable and make a lasting impression. Ms. Becker referred to the creation

process for a memorable fragrance as a “perfect storm” of notes coming together.

Ms. Loren explained that in the beginning stages, a fragrance’s platform and design must first be imagined to grasp hold of the concept. Teamwork is crucial. “From the beginning, it’s a collaborative process with the entire team. This allows for us to focus on the product and the consumer. Everyone owns the project.” The fragrance is not finished until it “clicks” with the initial imagery, which is when Ms. Loren says it is complete. A recent

CALICE BECKER and TRUDI LOREN Discuss The Art Of Fragrance

Givaudan’s Calice Becker and Coty’s Ruth Sutcliffe with Trudi Loren of The Estée Lauder Companies

Givaudan’s Kate Greene and Cos Policastro with Karyn Khoury of The Estée Lauder Companies

Firmenich’s Jerry Vittoria and Coty Prestige’s Lori Singer with Claudia Poccia of Avon/mark.

Ann Gottlieb Associates’ Ann Gottlieb and Carlotta Jacobson of CEW

(Continued on page 52)

*DEC_CEW-Art_Frag.indd 24 12/7/10 1:12 PM

Page 27: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION25

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

Cos Bar Founder Lily Garfield was joined by Photographer/Author and two-time breast cancer survivor Joyce Ostin as well as executives from

La Prairie at an intimate cocktail party to celebrate women’s health. The event was held on November 3 at the Cos Bar Montecito store in Santa Barbara, California where guests had the opportunity to mingle with both Ms. Garfield and Ms. Ostin, who is the author of Hollywood Moms and Hollywood Dads.

At the cocktail party, Ms. Ostin showed a brief clip from her moving film, Breast Cancer: The Path of Wellness & Healing (breastcancerdvd.org), which La Prairie generously sponsored. The film combines first-person accounts from breast cancer

survivors, including Sheryl Crow, Melissa Etheridge, Christina Applegate, Olivia Newton-John and Jaclyn Smith with contributions also from Dr. Deepak Chopra, Dr. Dean Orrish, Dr. Susan Love and Dr. Marisa Weiss.

The local Cos Bar Montecito customers were joined by La Prairie’s Senior Vice President-Sales, Charlene Holt; Regional Sales Directors, Linda Transue and Stacey Gourson and Director of Communications Jaime Maser. With any La Prairie purchase made during that evening, clients received a Joyce Ostin-autographed copy of either Hollywood Moms or Hollywood Dads. They also received La Prairie goodies and a copy of the DVD Breast Cancer: The Path of Wellness & Healing. All of the attendees’ names were entered in a raffle to win a day of beauty—a 60-minute massage and 60-minute facial—at The Beverly Hills Spa by La Prairie.

“Our customers and our retailers are our world, so we embrace opportunities that allow us to reach them both in new ways,” affirmed Lynne Florio, President, La Prairie. “Partnering with Lily [Garfield] to host Joyce Ostin at Cos Bar Montecito was the perfect venue to spread our message of beauty from the inside out and support of Joyce’s powerful DVD set, Breast Cancer: The Path of Wellness & Healing, to the women of Santa Barbara. Joyce and Lily are both beautiful and talented women with compelling stories to share, and La Prairie is proud to be affiliated with both of them.” BF

WOMEN’S HEALTH ISSUES

Cos Bar’s Lily Garfield with Joyce Ostin

Copies of Ms. Ostin’s book Hollywood Moms is in a window display along with the DVD Breast Cancer: The Path of Wellness & Healing and La Prairie products.

DEC_WomensHealthIssues.indd 25 12/7/10 11:51 AM

Page 28: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION26

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

The Fragrance Foundation offers its members opportunities to hear from its Board Members at Insider’s Breakfasts. At these breakfasts’ informal setting, members can interact and learn about the fragrance industry’s leaders and their companies.

On November 3, The Estée Lauder Companies’ Senior Vice President and General Manager Carol Russo hosted an Insider’s Breakfast and tracked her career from its start ‘behind the counter’ as a Sales Associate to her current position overseeing the Aramis and Designer Fragrances as well as Beauty Bank.

She gave “lessons” in how she built her career with life experiences. The first important lesson she learned early on was “Know your customer.”

As Ms. Russo advanced to become an Account Executive and then a Regional executive, she made sure to know the markets she engaged with.

“The art of negotiation” was another lesson. After a difficult confrontation with a retailer, she understood that “both parties have to win.”

When Ms. Russo joined The Estée Lauder Companies to work on “Big Blue,” as the Estée Lauder brand is known, she learned to depend on her team and to get feedback from them.

Getting to the realization that she was not “Superwoman,” was Ms. Russo’s fifth lesson. She gave credit to her family for a lot of help as she balanced her family with her professional life.

“Managing the unexpected” was a lesson learned during a difficult trip when Ms. Russo almost missed a major meeting with a retailer.

“Becoming more patient with the people I work with,” she shared, provides a productive work atmosphere.Whether an experience is good or bad, Ms. Russo recommends making good use of it.In managing the multiple brands she is now responsible for

at The Estée Lauder Companies, “it’s all about collaboration. Lessons come from many different people.”

“Find a teacher,” she recommends. When Ms. Russo meets with The Estée Lauder Companies’ President and CEO Fabrizio Freda, “He provides me with lessons, and I share them with my team.” She is constantly learning from her own children who teach her about social media. She also advised The Fragrance Foundation members at the breakfast to surround themselves with people smarter than they are about specific things. “You have to be open to learn.”

Ms. Russo revealed that her experience as a Sales Associate is “still strong in me. I always keep the customer in mind.” She loves her work with fragrances and believes that the Fragrance Sales Associates need to translate the emotional connection of fragrances with their customers. “Take the message of fragrances to that environment at point-of-sale.”

In an explanation of her rise on her career path, Ms. Russo affirmed that it was due in large part to “hard work, a sense of determination and willingness to succeed.” BF

CAROL RUSSO Hosts Insider’s Breakfast

The Estée Lauder Companies’ Carol Russo (c.) with The Fragrance Foundation’s Terry Molnar and Mary Ellen Lapsansky

Ms. Russo shares with her audience the lessons that have guided her career.

DEC_CarolRusso.indd 26 12/7/10 11:47 AM

Page 29: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION27

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

Six Scents Parfums is a collaborative effort between visionary Fashion Designers and leading Perfumers who build creative olfactory interpretations around a central theme. This year, the Six Scents project investigated the nature of childhood memories and the influence of adolescence on identity. Sales of the fragrances support a charitable cause.

The third in an annual series, this year’s Six Scents, held on November 5 at Manhattan’s 3 Legged Dog, paired Designers Alexis Mabille, Mary Katrantzou, Juun J, Rad Hourani, N.Hoolywood and Ohne Titel with Givaudan’s Perfumers Yann Vasnier, Stephen Nilsen, Christophe Raynaud, Natalie Gracia, Shyamala Maisondieu and Rodrigo Flores-Roux. The six fragrances evolved from their collaboration are offered in a limited quantity of 3,000 bottles, and a large portion of the net proceeds from their sale will go towards War Child International.

“We chose the rising stars of the fashion industry who will one day be big enough to have their own fragrance, but who are too small to have it just yet,” explained Joseph Quartana, Six Scents Parfums’ Co-Founder and Collection Curator. “We ask ourselves what if ‘Gareth Pugh’ had a scent in the future and what would it smell like? So, we steal from the future and offer it now.”

Kaya Sorhaindo, the Co-Founder and Creative Director of Six Scents Parfums, added, “We give Perfumers, Designers and Artists creative freedom, because you get unanticipated artistic conjunctions, things that you simply have not thought of. You get relationships that take place that are often outside of our general realm of experience. Hence, Six Scents does not engage with the standard notion of what a perfume is and the requirements that make it. Instead, it is poetic speculations on what else a perfume could be.”

Guests at the Six Scents Parfums event were treated to samples of all six scents, portraits of the six Designers by Robert Knoke and video screenings of commissioned short films by hosts Alia Raza and Rainer Judd among others as well as a 3D video installation.

The Designers and Givaudan Perfumers who collaborated on the Series Three fragrances are:No1: Alexis Mabille and Rodrigo Flores-Roux for “Beauty Bow”No2: Mary Katrantzou and Shyamala Maisondieu for “Trompe L’Oeil”No3: Juun J and Natalia Gracia for “Can’t Smell Fear”No4: Rad Hourani and Christophe Raynaud for “Ascent”No5: N.Hoolywood and Stephen Nilsen for “#087”No6: Ohne Titel and Yann Vasnier for “M”

The Six Scents are now available for a limited time until February 2011 at over 220 retailers worldwide including Opening Ceremony in New York, The Standard Hotels, Lucky Scent and Mayfield in Los Angeles, Liberty of London and Colette in Paris, 20 Corso Como in Seoul and Milan, Adelaide in Tokyo, Assin in Melbourne, Club 21 in Singapore and Joyce in Hong Kong.

DESIGN MEETS FRAGRANCE AT SIX SCENTS

Six Scents Parfums’ Kaya Sorhaindo (2nd l.) with Givaudan’s Perfumers Rodrigo Flores-Roux, Yann Vasnier and Stephen Nilsen

Guests sniffed and sampled the Six Scents Parfums at the party to kick off their worldwide launch. BF

DEC_Givaudan.indd 27 12/7/10 11:49 AM

Page 30: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION28

THE

LA

TE

STLA

UN

CH

ES

THE

LA

TE

STLA

UN

CH

ES

There is good news in the color category, reports The NPD Group, Inc. Sales for prestige makeup in US department stores continue on a positive trend. August 2010 was the fourth consecutive month of positive dollar and unit sales. Dollar sales increased 2% to $2 billion, year-to-date through August 2010, compared to the same period in 2009.

“While 2% may not seem like a huge sales increase, it is noteworthy, because this is the first time in two years that the prestige makeup industry is showing a positive trend,” noted Karen Grant, Vice President and Global Industry Analyst for The NPD Group. “We first began to see prestige makeup decline in 2008, before the recession, and if you were to look at where the prestige makeup industry was just one year ago, in 2009, you would be seeing a 7% decline, compared to 2008 figures,” Ms. Grant explained. “Women continue to tell us that they want to enhance the way they look and to feel more confident and feminine. Experimenting with color is one of the ways they do that without spending a fortune.”

According to The NPD Group Inc., Face and Nails were standout segments, outperforming the total makeup category in the first eight months of the year. Face, the largest segment with 49% dollar share of makeup, grew 3% in dollar volume, versus last year. Concealer (+6%), Foundation (+3%) and Blush (+2%) helped lead the way for Face category growth. The Nail segment, the smallest makeup segment with only 1% dollar share, grew a double-digit 31% year-to-date (January through August) 2010, compared to the same time last year.

Both the Lip and Eye segments showed positive growth as well, 2% and 1 % respectively. The sub-segments driving growth in the Lip and Eye categories were Lip Color (+ 8%) and Eye Liner (+3%).

“The growth areas in prestige makeup reflect the changing preferences with women,” Ms. Grant continued. “Products that enhance already great skin or provide a natural look are driving sales in face products. Complementing the natural look in face products are the rich color products for lips and nails. For many women, color categories like lipcolor are quite new and a place to play, experiment and indulge without breaking the bank.”

EYE LEVELSumptuous Extreme Mascara is the next generation of the Estée Lauder Sumptuous mascara franchise. Lashes are magnified and multiplied with one swipe, making eyes look big and bold.

To achieve the volumizing effect, Estée Lauder devel-oped the Extreme BrushComber™, a big brush in a new shape to give the thickening of a brush with the definition of a comb. The brush holds more mascara, so it will magnify and multiply lashes. The triangle cut reaches every corner of lashes despite the brush’s size.

Sumptuous Extreme Mascara’s mousse-like formula contains a blend of lightweight gels, polymers, waxes and pigments that create lightweight volume without clumping. New Tri-blend Multiplying Fibers exclusive to Estée Lauder—a combination of hollow tube fiber, solid rod fiber and micro-locking fiber—act like lash extensions filling in, magnifying and multiplying the look of lashes. A special blend of matte micas enriched with super black pigments combined with illuminatrix pearls gives lashes rich shine and high drama. Lashes are kept supple and flexible with Lash-Advancing Vitamin Complex.

Sumptuous Extreme Mascara comes in four shades of Extreme Black, Extreme Brown, Extreme Indigo and Extreme Violet for $23.50. It is available now at Estée Lauder counters nationwide and at esteelauder.com.

COLOR SENSEThe Beautymakers Are Delivering Makeup Magic

Estée Lauder’s Sumptuous Extreme Mascara delivers mega-volume without clumping.

Sumptuous Extreme mascara is fragrance-free, ophthalmologist-tested and appro-priate for sensitive eyes and contact lens wearers.

*DEC-ColorSense.indd 28 12/7/10 11:55 AM

Page 31: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION29

FRIENDLY TIPS

Stacey Schieffelin’s ybf beauty line has added new SKUs to bring features into focus. As ‘your best friend,’ the ybf cosmetics are timely additions for the holidays.

A new ybf Automatic Eyebrow Pencil Duo gives customizable color and natural-looking brows. Equipped with a brow brush on one end, the two .005 oz. Automatic Eyebrow Pencils come in Universal Taupe for $20.00.

Lashes flutter with ybf Aquafusion Xtreme Black Mascara Duo. Their formulation, containing vitamin E and beeswax, is delivered with a half-moon-shaped mascara brush for high definition and length. The two .44 oz. Xtreme Mascaras are priced at $24.50.

The smooth look of loose powder and the no-mess convenience of a pressed powder are combined in ybf Complexion Perfection Loose Finishing Powder. A multi-colored pinwheel design of powder is housed in a compact base. A turn of a dial on the compact shaves off a freshly milled, customized dosage of powder ready to be applied with a Kabuki brush in a retractable metal case. The ybf Complexion Perfection Loose Finishing Powder delivers a veil of soft, even color for $28.50.

All of the products are available on HSN and HSN.com.

GIVING A GLOWMally Beauty offers a new product and a line extension to add color and glow to perk up complexions.

Illuminating Blush delivers a face-brightening dewy color with color-correcting pigments and innovative technology. It comes in Lighter for fair to medium skin tones and Deeper for tan to deep skin tones. It is priced at $35.00.

Two new shades of Plum and Shimmering Brown are added to the Eye Perfection Weightless Shadow collection. The eyeshadow is a blend of silica and quartz to produce a creamy consistency. It is priced at $25.00.

Both products are available now exclusively at QVC.com.

MASTERPIECE COLOR

M·A·C Cosmetics has partnered with Marcel Wanders, the Dutch industrial Designer known for his “Happy Hour” Chandelier and for co-founding the now-iconic design collective Droog. Mr. Wanders’ first foray in cosmetics is the limited-edition M·A·C makeup collection inspired by Flemish Painter Vermeer’s Girl With a Pearl Earring. “If I have a basic motivation, it’s to inspire people to make their own Masterpiece,” Mr. Wanders explained.

(Continued on page 53)

The ybf Automatic Eyebrow Pencil Duo

The ybf Aquafusion Xtreme Black

Mascara Duo is formulated to be

water-resistant.

A red mirrored compact dials up ybf’s Complexion Perfection

Loose Finishing Powder.

Illuminating Blush is equipped with a dual brush.

Eye Perfection Weightless Shadow

has an extension of two new

shades.

The M·A·C & Marcel Wanders limited-edition collection

*DEC-ColorSense.indd 29 12/7/10 11:55 AM

Page 32: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION30

THE

LA

TE

STLA

UN

CH

ES

THE

LA

TE

STLA

UN

CH

ES

Hlid

ay G

ift

Se

ts Pa

rt IV

SEPHORASephora Collection End-less Color Blockbuster

Mix and blend to your heart’s content with this ingenious, annually-released case! This year’s blockbuster is the biggest ever with 187 makeup products including: 98 iridescent eye shadow shades, 70 shiny lip glosses, 6 cream eyeliners, 2 lip liners, 3 eyeliners, 3 blushes, mascara and 4 applicators. This coveted kit is priced at $48.00, a $435.00 value.

Sephora Collection Ultra Shine Lip Gloss Set

Make a statement this season with the Sephora Collection Ultra Shine Mini Gloss Set. This collection of six mini lip glosses offers a selection of colors that can match any mood this holiday season for the price of $18.00.

Sephora Collection Makeup Artist Brush Belt Set

Give your favorite beauty addict the pro tools she craves. This limited-edition collection includes a professional brush belt and 15 Sephora Collection Platinum brushes, making it a gorgeous gift, and the only one approved by Sephora’s elite PRO Beauty Team for the price of $275.00, a value of $422.00.

Sephora Favorites Collector’s Edition Fragrance Sampler For Her

Give the gift of a com-plete fragrance ward-robe with this exclusive collection. This limited-edition set of nine fra-grance favorites includes everything from fruit to musk-infused scents, ensuring the perfect option for any situation and includes a voucher for a full-size version for the price of $75.00, a $165.00 value.

Sephora Favorites Deluxe Fragrance Sampler For Him

This set of fourteen samples includes a voucher for a full-size product, making it a

perfect present when you’re not sure what to choose. Its box opens to reveal a range of Sephora’s bestselling men’s products that can be sampled right away for the price of $50.00, a $94.00 value.

Sephora Favorites LashStash Mascara Deluxe Sampler

From formulas that plump to wands that reach, this eye-catch-ing collection contains ten of Sephora’s most sought-after mascaras and an eyelash curler. This limited-edition set offers a variety of options to pair the perfect lash with any holiday makeup look for the price of $40.00, a $140.00 value.

Sephora Favorites Give Me Some Lip

Pucker up with this lip-smacking set packed with ten of Sephora’s go-to glosses. Whether the desire is color, enhancement or shine, this limited-edition set offers a variety of glosses to give anyone

a smile, lip addict or not, for the price of $40.00, a $134.00 value.

Sephora by OPI 18 Piece Blockbuster

Celebrate from tip to toe this season with the ultimate gift for any nail addict! With eighteen adorable, mini-sized bottles of Sephora by OPI’s most popular shades, this set is priced at $48.00, an $81.00 value.

M·A·C Vain and Glorious Lip Bag

A truly royal lip set that is fit for a queen! A M·A·C-crested tartan bag contains a Lustre Lipstick in Mellow Mood, Dazzleglass in Baby Sparks, Lip Pen-cil in In Synch, for the retail price of $36.00.

Noble Knights Lash & Line Kit

Eyes stand out with this bold and stunning collection that includes:

*DEC_GiftSets.indd 30 12/7/10 11:58 AM

Page 33: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION31

H liday Gift Sets Part IV

(Continued on page 54)

Fluidline in Blitz & Glitz, Pigment in Teal, Zoom-black Zoom Lash mascara and the 209 Brush, all in a posh-and-punk tartan bag for the price of $36.00.

She’s Got It All Apply, Define & Line Brush Collection

M·A·C brush bags are for every girl who wants to arrive at the ball in flaw-less fashion! This set includes five brushes that fit within a nifty and hand-some tartan bag for the price of $49.50.

WET N WILD Festive Flirt Nail Kit

Flaunt this season’s most fabulous manicures with this convenient kit that includes eight polishes and a handy nail file. This must-have kit makes for a highly coveted gift that won’t break the bank, for the price of $4.99.

CLARINS Total Body Moisture Set

Restore moisture with this duo of 3.5 oz. Hand and Nail Treat-ment Cream and a 6.8 oz. Moisture-

Rich Body Lotion, for the retail price of $46.00, a $68.00 value.

Pampering Treasures

The perfect face and body collection for beautiful skin all over, this set includes a 3.5 oz. Hand and Nail Treatment Cream, 1.7 oz. Beauty Flash Balm, 3.4 oz. Moisture-Rich Body Lotion, .53 oz. HydraQuench Cream, .7 oz. One-Step Gentle Exfoliating Cleanser, 1 oz. Foot Beauty Treatment Cream—all in a chic, red travel bag for the price of $68.00, a $131.00 value.

Eau Dynamisante Gift Set

The very first treatment fragrance to combine the skincare benefits of plant extracts, Eau Dynamisante tones, revitalizes and leaves the skin lightly

scented, soft and moistur-ized. Receive a 3.4 oz. Eau Dynamisante Spray and 8.8 oz. Eau Dynamisante Moisturizing Body Lotion for the price of $55.00, an $88.00 value.

BORGHESETranquil Dreams Gift Set

This eight piece set gives her what it takes to feel less stress and to look fabulous! Included in this collection is a 6 oz. Fango Active Mud for Face and Body, 6 oz. Sali Esfoliante Salt Scrub, 8.4 oz. Bagno di Vita Gen-tle Foaming Gel for Bath and Shower, 30 pads of Botanico Eye Compresses, 1 oz. CuraForte Moisture Intensifier, 1 oz. Cura di Vita Protettivo Protective Moisturizer SPF 15, 2.5 oz. Tono Body Creme and a sponge. A total spa experi-ence packaged in a signa-ture gift box, for the price of $49.00, a $167.00 value.

Blissful Beauty Gift Set

These indulgent Borghese essential products will pamper her body and leave her in a state of bliss! Included in this set is a 2.5 oz. Cream Saponetta Cleansing Creme, 4 oz. Gel Delicato Gentle Makeup Remover, 2.5 oz. Esfoliante

Delicato Gentle Cleanser and Exfoliant, 2.5 oz. Fango Active Mud for Face and Body, 1 oz. CuraForte Moisture Intensifier, 1 oz. Fluido Protettivo Advanced Spa Lift for Eyes, 1 oz. Complesso Intesivo Inten-sive Age-Defying Complex and a 1 oz. Dolce Notte Re-Energizing Night Creme for the price of $54.00, a $215.00 value.

AVONDazzle and Shine Glazewear Gift Set

Give the gift of gloss with this fun, four-piece set, featuring bestselling party-ready shades for the price of $9.99.

Fergie Outspoken Fragrance and Pendant Gift Set

The perfect scent for the woman who makes a statement, Fergie’s debut fragrance is provocative and bold—just like the woman who inspired it. This set includes a 1.7 oz. Eau de Parfum Spray, a .021 net wt. luxe Perfumed

*DEC_GiftSets.indd 31 12/7/10 11:59 AM

Page 34: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION32

THE

LA

TE

STLA

UN

CH

ES

According to The NPD Group, prestige skincare dollar sales increased 7% in the first half of 2010 compared to the first half of 2009. All segments posted positive growth dollar sales in the first half from January through June 2010 except for the Body segment, which was down 5%.

The biggest skincare category winner during the first half of the year was Sets and Kits, up 17% in dollar sales. The Face category had the second highest growth, an increase of 7% in dollars. Sun and Hair saw dollar sales increases of 5% and 3% respectively.

Anti-aging captured the lion’s share of the facial skincare market with 61% for the first half of 2010. In the Face category, anti-aging outperformed the overall segment, up 9% compared to the first half of 2009. Of anti-aging dollars, the majority was spent on a facial moisturizer with a 44% dollar share. Age specialists were the second largest segment at 25% share, followed by eye products at 19% share.

“These positive results reflect consumers’ continued appetite for high quality skincare and the prestige shoppers’ loyalty to the prestige channel and the brands they love and trust,” commented Karen Grant, Vice President and Global Industry Analyst at The NPD Group.

“The results so far this year are quite encouraging, especially when we see that total skincare has not just surpassed the results of the recessionary year 2009, but has almost surpassed the pre-recession year of 2008,” Ms. Grant contin-ued. “New launches excluding gift sets are up almost $20 million more than the first half of 2008, and specialized facial treatment products are up almost 60% compared to 2008. These achievements are signs that 2010 will be the year of prestige skincare.”

Here are some launches to give skin and hair some tender loving care.

AROMA POWERSharon Christie, Founder/CEO of Aromafloria in 1985, has spent her career being passionate about the importance of natural ingredients in beauty treatment products and in promoting well-being through aromatherapy. After earning advanced degrees in pharmacy, Ms. Christie has studied the benefits of plant materials including research of the Amazon Rainforest.

Developing beauty products through the use of sustainably sourced, cer-tified organic and natural ingredients is one of Aromafloria’s key values. It incorporates the principles of green chemistry to ensure eco-friendly results for its formulations. Aromafloria markets natural personal care and home products for women and men.

The essential benefits of the ocean and the earth are brought together in Aromafloria’s new Healing Waters® Collection. It blends ingredients, such as marine botanicals, plant extracts and essential oils compatible with natural and green standards. “We have meticulously designed the Healing Waters® Collection with the user and the planet in mind,” Ms. Christie noted.

The Healing Waters® Collection includes Body Mineral Bath Treatment salt soak in a 32 oz. size for $20.00, a 22 oz. Body Exfoliating Treatment sugar/salt scrub for $24.00, Body Purifying Treatment bath/shower gel in a 12 oz. size for $18.00 and a 12 oz. Body Firming Treatment anti-aging lotion for $22.00. A Travel Kit containing four essential travel-sized Healing Waters® products is $16.00.

The products in the Healing Waters® Collection have launched nationwide at ULTA and will be available later in department stores.

SHORTCUTS TO

SUPER CARE

Healing Waters® Collection of five natural bath and body products for personal well-being

cds

loGGGGGGG

th

lG

Sh

*DEC-Shortcuts-new.indd 32 12/7/10 12:01 PM

Page 35: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION33

KID-FRIENDLY SKINCAREIdentifying a need for affordable, all-natural and sustainable skincare products for children, Nutritionist and Aesthetician Kim Wallis founded Episencial. This “green” skincare system is for the developing skin type™ of babies and kids ages 0-5. The formulations contain actively healthy immune complex™ to specifi-cally care for developing skin.

“For busy moms and hectic lifestyles, convenience is key. Now moms can add a complete, all-natural skincare system for their babies and children,” affirmed Ms. Wallis.

The 3-step Episencial line of cleanse, nurture and care includes Playful Foaming Wash, Sweet Dreams Bubble Bath, Better Body Butter, Soothing Cream, Nurturing Balm, Sunny Sunscreen SPF35 and Protective Face Balm SPF6. Massage Gel will soon be added to the collection. They are presented in packaging featuring the artwork from Eric Carle’s The Very Hungry Caterpillar.

Prices begin at $5.00. The Episencial skincare products are currently available at 30 ULTA stores, select Whole Foods and Target stores as well as online at diapers.com, drugstore.com, Ulta.com and will expand to Buy Buy Baby, Lunds & Byerly’s and Harmon’s early in 2011.

SEA-WORTHYIngredients from the sea are featured in the formulations of Aquage hair care. The collection of products harvests eight different seaweeds, algae and kelp, which are combined in Algaeplex® Sea Botanicals. The sea botanicals are gently harvested in unpolluted tropical waters so that the plant roots are not disturbed and can renew the growing cycle.

There are 40 SKUs in the Aquage hair care system, which are divided into six categories: Priming, Styling, Texturizing, Thermalizing, Finishing and Tools. They range in price from $10.00 to $52.00, and travel sizes priced from $5.50 to $6.25. The line is available only at independent salons nationwide.

PRIME TIMEPureology Serious Colour Care offers a new styling line to address all finishing needs from priming the hair to creating volume and perfecting blowouts. The ColourStylist line helps to maintain color brilliance as well as strength-ens hair to prevent split ends.

The ColourStylist collection contains StrengtheningAntiFadeComplex®

enhanced with keravis protein to provide anti-breakage styling for color-treated hair. It is also formulated with reflective lipid extracts to deliver radiance and free radical damage protection.

The six products in Pureology’s ColourStylist collection range in price from $22.00 to $28.00. They are available now at salons nationwide.

(Continued on page 54)

Sales of Episencial products benefit the company’s philanthropic partner Healthy Child, Healthy World and its mission to protect

children from harmful chemicals.

Pureology’s new ColourStylist range strengthens hair while it styles.

The Aquage hair care line harvests ingredients from

the sea.InhseB

*DEC-Shortcuts-new.indd 33 12/7/10 12:02 PM

Page 36: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION34

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

“I want to innovate, not imitate,” declares Laura Geller, Founder and CEO of Laura Geller Beauty Ingenuity. “When I create a new product, I base it on women’s needs. It has to fill a void.”

Ms. Geller has been innovating in beauty since she became a Makeup Artist star. She practiced her makeup artistry on network television while also setting up her Laura Geller Makeup Studio on Manhattan’s Upper East Side in 1993. Her many high-profile clients not only had their makeup application but learned how to create their beauty looks.

Following her passion to innovate, she developed a collection of makeup that has formed her core group, including the iconic Spackle Primer, CAULK concealer and Baked Collection of skin-perfecting powders.

Ms. Geller’s greatest success was in front of the television camera in 1997, when she began her appearances on QVC. “I reach people who never heard of me and talk to an audience of 95 million households as if I’m speaking to one person,” she confided. “I speak to women who are hungry for knowledge [about beauty].”

Her mantra about “no-brainer beauty” has spawned a growth spurt in Ms. Geller’s products. The Baked collection, produced in Italy, gives the customer a quality, fool-proof delivery and, she affirmed, “The color-correct pigments adapt to a woman’s skin.”

Ms. Geller is currently testing an infomercial that offers the true story of her signature Baked best-sellers, including an exclusive formulation of Balance-n-Brighten, her Baked foundation perfecting powder. The infomercial tells the story of the baked production process at her Italian supplier. The formula-tion for Balance & Brighten is enhanced with ING3 anti-aging technology. The product will only be available via the infomercial and is targeted to young women. However, she shares, “my products are suited to women from nineteen to ninety.”

She credits Betty Broder, Director of Product Development and Kim Galvin, Senior Brand Manager as the creative team that interprets Ms. Geller’s visions and makes the products happen. The team listens to customers for new prod-uct ideas and does get some inspiration from their feedback via social networks and store events. Her Makeup Studio

is also a “melting pot of ideas.” Laura Geller Beauty Ingenuity introduced new products this year and a new franchise.

One of Ms. Geller’s easy-to-use products is Air Whipped Bronzer with Brush. This mousse-textured “skin perfector” blurs imperfections and creates the illusion of smooth, bronzed skin with an air-brushed effect. It can be used on the fairest as well as deeper skin tones. It will be available in March 2011 for $28.00 at QVC.com and LauraGeller.com.

The perfect cheek “flush” is achieved with Laura Geller Beauty Ingenuity’s Air Whipped Blush. The super-soft, mousse-textured formula is easy to blend. It comes in two shades for $25.00 and is available on QVC.com.

Ms. Geller’s Real Deal franchise launched in 2008 with the Real Deal Concealer. A new addition to the line is the Real Deal

LAURA GELLER’S “NO-BRAINER BEAUTY”

(Continued on page 55)

Laura Geller Beauty Ingenuity’s Laura Geller and Lori Mariano

Ms. Geller holds her Customer Choice Beauty Award from QVC.

Red lips form the iconic symbol for Laura Geller Beauty Ingenuity.

*DEC_FGI-LauraGeller.indd 34 12/7/10 11:51 AM

Page 37: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION35

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

The Fragrance Afi cionados’ Uptown/Downtown Weekend

Fragrance lovers gathered for their semi-annual weekend in New York City on October 23 and 24 and were welcomed by Sniffapalooza’s Founder and Director Karen Dubin and Executive Opera-tions Manager Karen Adams. The Sniffapaloozas’ passion for perfume was energized with stops at retailers around the city as they sniffed and sampled scents that send powerful messages.

Saturday commenced with the traditional Breakfast at Bergdorf Goodman, where guest speakers divulged news of their newest fragrance creations. The Sniffapaloozas received gift bags and a chance at a raffle for a $5,000 gift basket.

Autumn In New York With SNIFFAPALOOZAS

CHANEL’s Education Executive Beckie Lowe spoke at the Bergdorf Goodman breakfast about the new men’s fragrance Bleu De CHANEL.

The Bergdorf Goodman gift basket, which was won by Dr. Carmen Schaye from California

Sniffapalooza’s Karen Dubin and Bergdorf Goodman’s Diana Yasnis

Bergdorf Goodman’s Joanna Weglicki and Ms. Marlowe hold the Bergdorf Goodman gift basket containing fragrances valued at $5,000.

Ms. Marlowe joins Clive Christian’s Victoria Christian with Bergdorf Goodman’s Vickie Potamitis and Patricia Herrera

Ms. Christian and Alexandra Chantecaille of Les Parfums de Chantecaille

Bergdorf Goodman’s Eileen Leddy and Ms. Marlowe

Bergdorf Goodman’s Maddi Marlowe with Beauty Fashion’s Regional Correspondent Raphaella Barkley

Atelier Cologne’s Sylvie Ganter and MANE USA’s Frederic Jacques

(Continued on page 56)

*DEC_Sniffapalooza.indd 35 12/7/10 11:53 AM

Page 38: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION36

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

Robyn StephensonIndependent Avon RepresentativeAdvanced Unit Leader Zeeland, Michigan

After my husband was laid off late last year, I knew I had to do something to help balance what seemed to be an uncontrollable financial situation. In February, I decided to become an Avon Representative. I chose Avon because I’d grown up with the products and knew the company had a

really good heart. I love helping others and giving back to my community, which made Avon the perfect fit for me.Working as an Avon Representative has been so rewarding. I truly value the amazing network of women Avon has

created in my life. I have drawn a lot of motivation to sell from the fellow ladies on my Team, and I just love my customers!

For me, the key to success has been developing relationships of trust and honesty with the women I sell to. I always ask for feedback on every product and follow-up with my customers after they’ve made a purchase. If I sell a skincare regimen, I remember to follow up with that customer a couple months later when their products are almost finished. I ask if they liked their regimen and recommend other products they might also like to try. The results have been great and the positive word of mouth from my customers has brought me many referrals. I have always had a love for service, and Avon has provided a great way for me to help others, while earning extra income.

Not only have I been able to support my family as an Avon Representative, but I am also able to donate a portion of my earnings to a cause dear to my heart. My husband and I have both been diagnosed with cervical Dystonia, a neurological disorder that affects the nerve and muscle tissue in the body. As an Avon Representative, I am able to contribute regular donations to the Dystonia Medical Research Foundation. Avon also affords me flexibility in my schedule to maintain speaking engagements with my foundation, so that I may continue to inspire others with my story. I am living by example, supporting my family and the issues that matter most to me.

Angelique AgeeIndependent Avon RepresentativeExecutive Unit Leader Mobile, AlabamaNever say never. After 17 years as an Avon Representative, I can say that I am still surprising myself. I never thought I’d be able to sell Avon. I’d gone to school, earned a degree and got the typical “hours for dollars” kind of job. It was the only way I knew how to make money. My grandmother used to tell me I’d be great at selling Avon. “I can’t do that,” I remember saying. Four months after

my grandmother’s passing, I decided to give it a try—and I’ve been selling ever since.I had worked as an Avon Representative for 11 years when things became shaky at my full-time job. I began to hear

rumors about downsizing. I decided that I would begin to push my Avon business a little harder, just in case I was let go. I began working weekends, putting in hours after work, taking orders, making deliveries and steadily building my team. All my work truly paid off because I was eventually laid off from my full time job. But since then, I have been able to make a very comfortable living selling Avon full-time for the past five years.

By working as an Avon Representative, everything has come into place for me. My annual income increased by $8,000 in the first year I decided to make my Avon business full-time and has only continued to grow. I am constantly trying new sales techniques and am involved with field training, beauty classes and sales strategy meetings so that I can continue to build a better business. I have always been a people person, and now my job lets me truly dedicate myself to helping others.

While I am thrilled to have a flourishing business, I also love giving back to my community. One year, I had so much excess product, I decided to sell to residents at the local retirement home. It has become such a hit that my team and I now sell to four different homes, setting up tables at each location for every major holiday. Every item is discounted and sold without tax to help the residents who are often on a very fixed income. We are now in our 10th year of selling!

MAKING SALESAvon And mark. Representatives Share Their Sales Tips For Success

(Continued on page 58)

DEC_Making Sales.indd 36 12/7/10 11:52 AM

Page 39: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION37

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

(Continued on page 59)

Mayor Michael Bloomberg and Evelyn Lauder of The Estée Lauder Companies

Michael Kors with Evelyn Lauder and Fabrizio Freda of The Estée Lauder Companies

Macy’s Linda Levy and Vanity Fair’s Susan Naci with Don Loftus of P&G Prestige

GQ’s Karen Drechsler and Firmenich’s Theo Spilka with Trudi Loren of The Estée Lauder Companies

Pierre Cardin and Monique Raymond of Pierre Cardin

Coty Prestige’s Catherine Walsh and Lori Singer (2nd r.) with Leighton Meester and Mark Wolk of Oxford Collections

Arcade’s Debra Leipman-Yale and Larry Berman with Rebecca Tyrmand of Elizabeth Arden

Lord & Taylor’s Carol McCabe and Barbara Zinn-Moore (r.) with Margaret Hayes of The Fashion Group International

Mr. Freda with John Demsey and Jane Hudis of The Estée Lauder Companies

Ms. Walsh with IFF’s Nicolas and Alexandra Mirzayantz

Clinique’s Lynne Greene and Nancy Berger Cardone of Marie Claire

The Globalists set the theme of The Fashion Group International (FGI)’s annual Night of Stars, which paid tribute to eleven ‘Stars’ for the impact they have made on design and culture. The event was held at New York City’s Cipriani 55 Wall Street on October 28. FGI’s President Margaret Hayes welcomed guests to the event and introduced Simon Doonan, who emceed the evening in his inimitable style.

GOING GLOBALThe Fashion Group International Salutes Eleven Honorees

Saks Fifth Avenue’s Karin and Steve Sadove with Mindy Grossman of HSN (c.)

*DEC_FGI-GoingGlobal.indd 37 12/7/10 11:48 AM

Page 40: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION38

THE

BE

AU

TY

BIZ

THE

BE

AU

TY

BIZ

Laureates of the 13th Annual L’Oréal-UNESCO 2011 For Women in Science Awards were announced on November 9 by its President, Professor Ahmed Zewail. Each year, five outstanding women Scientists—one per continent—are honored for the contributions of their research, the strength of their commitments and their impact on society. The awards ceremony will take place on March 3, 2011 at UNESCO Headquarters in Paris. Each Laureate will receive $100,000 in recognition of her contributions to science.

The Laureates are nominated by more than 1,000 high-level Scientists from around the world who come from five continents. Then, an International Awards Jury comprised of 16 eminent members of the scientific community and presided over by Professor Zewail, who was the recipient of the 1999 Nobel Prize in Chemistry, select the five women researchers in the Physical Sciences as the Laureates of the 2011 awards.

“It was a great pleasure for me to chair this jury and to promote this program, which is of major international importance,” affirmed Professor Zewail. “The women Scientists from all over the world who are receiving the L’Oréal-UNESCO Awards make it possible for us to hope for a better future.”

The 2011 Laureate for North America is Jillian Banfield, Professor of Earth and Planetary Science of Environmental Science, Policy and Management and of Materials Science and Engineering at the University of California, Berkeley. Professor Banfield, a Geomicrobiologist and Biogeochemist, was chosen for her work on bacterial and material behavior under extreme conditions relevant to the environment and the Earth.

Africa and the Arab States are represented by Faiza Al-Kharafi, Professor of Chemistry at Kuwait University, Safat, Kuwait, who was selected for her work on corrosion, a problem of fundamental importance to water treatment and the oil industry.

The Asia/Pacific area is represented by Vivian Wing-Wah Yam, Professor of Chemistry and Energy, The University of Hong Kong, China. Professor Wing-Wah Yam was selected for her work on light-emitting materials and innovative ways of capturing solar energy.

In Europe, Anne L’Huillier, Professor of Atomic Physics at Lund University, Sweden was chosen for her work on the development of the fastest camera for recording events in attoseconds—a billionth of a billionth of a second.

Latin America is represented by Silvia Torres-Peimbert, Professor Emeritus at the Institute of Astronomy, Mexico City University (UNAM) in Mexico City, Mexico. She was selected as a Laureate for her work on the chemical composition of nebulae, which is fundamental to our understanding of the origin of the universe.

L’Oréal and UNESCO remain convinced that these women Researchers will have a major impact on society and lay the foundation for the future. As such, L’Oréal and UNESCO want to contribute to their recognition and provide them with the means to continue their commitment to science with energy and passion. BF

Women Scientists Honored By L’ORÉAL

Jillian Banfield

DEC_Loreal-Women.indd 38 12/7/10 11:55 AM

Page 41: Beauty Fashion December 2010

39 / BEAUTY FASHIONDECEMBER 2010 /

THE

BE

AU

TY

BIZ

The Fragrance Foundation held its annual Autumn Harvest dinner at City Winery on October 26. The festive evening included

four courses of delectable food, wine and fra-grance that were paired together to complement each other and the fall season. Chef Jonathan Lindenauer, Chef de Cuisine for Bon Appétit, created a menu that featured a dinner perfect to welcome in colder weather. With each course,Mary John Baumann, Founder and President of Nose in the Glass, discussed the accompanying wine that she selected and Stephen Nilsen, Givaudan Perfumer, explained the corresponding notes of the fragrances he created specifically for the evening. A first for Chef Lindenauer, “This event opened my eyes to pairing food with fra-grance, adding fragrance added an element out of the ordinary,” stating that he was “influenced by the fall, using local and seasonal ingredients and exotic spices,” to design the night’s menu.

Emphasizing that this was “more than a meal,” Chef Lindenauer began the evening with a salad of bitter greens with roasted kuri squash, spiced quince, hazelnuts and goat cheese, which was paired with the sweet and aromatic 2009 Sparkling Blanc “Ze Bulle” Zéro Pointé from Anjou in the Loire Valley in France. Mr. Nilsen’s opening fragrance brought together beeswax absolute, angelica root and galbanum which were all based on the herbaceous note of vetiver, following the inspiration for the course of summer transitioning into autumn.

The Fragrance Foundation’s Annual

Autumn Harvest

Nose in the Glass’ Mary John Baumann, Givaudan’s Stephen Nilsen, Bon Appétit’s Jonathan Lindenauer and Terry Molnar of The Fragrance Foundation

Pochet’s Pierre-Jean Hellivan and Eric Vanin of Qualipac America

Givaudan’s Jennifer Follari and Carlos Timiraos of Coty Prestige

Arcade’s Diane Crecca and Giovanni Boiano of Coty Prestige

(Continued on page 60)

Autumn Harvest.indd 39 12/7/10 12:29 PM

Page 42: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION40

FO

RE

IGN

CO

RR

ES

PO

ND

EN

TSF

OR

EIG

NC

OR

RES

PO

ND

EN

TS

by Lorraine Wilson-Morris

TALES FROM THE

THAMESHarrods was extremely proud with the success of The Per-fume Diaries, an exhibition that was the first of its kind. Open to the public for four weeks, this presentation cele-brated and told the story of fragrance, from ancient times through to modern day. Housed within a stylish contempo-rary space on the fourth floor of Harrods, the exhibition provided a comprehensive view of the most significant and influential scents to have emerged since the 1800s. Price-less artifacts from all over the globe had been assembled by Fragrance Expert Roja Dove and Emma Hockley, Harrods’ Perfumery and Cosmetics Buyer. Mr. Dove had selected fragrances for their impact on the industry and their influ-ence over the way in which we wear perfume today. Visi-tors to the exhibition were given the opportunity to discov-er the inspiration behind the greatest classics—from the coveted jewels of Boucheron to the pioneers of haute cou-ture, such as Christian Dior. On display were original art-work, sketch designs and advertising visuals, in addition to personal tales and photographs. Exquisite fragrance fla-cons, tracked down from archives all over the world were also presented to the viewers. Furthermore, visitors were able to discover how Perfumers responded to and how they were influenced by cultural behaviour of that period.

An original sketch by Yves Saint Laurent

The Perfume Diaries was also designed to educate cus-tomers as to how fragrance is made. In collaboration with Givaudan, the exhibit explained the manufacturing pro-cess enabling customers to touch, see and smell ingredi-ents used in perfumery from the most common to the most precious of materials. To complement the exhibi-tion, the world’s finest and most noted Perfumers dis-cussed their work in a series of events.

Many of the fragrances featured in the exhibition were enduring classics that will never be forgotten, and some remain on display and are available to buy in Harrods. One of the brands that was showcased in The Perfume Diaries was Robert Piguet Parfums. It has been reported that his fragrances tell stories of other places and times but have always remained lasting classics. Robert Piguet was known as one of the most creative designers of his time and a number of his apprentices included Christian Dior and Hubert de Givenchy. Mr. Piguet also spotted brilliance in perfumery with the work of eccentric Per-fumer, Germaine Cellier, who created Piguet’s Bandit, Visa and Fracas. Mr. Piguet closed his house in 1951 and sadly died in 1953. However, today the brand has been reborn with Fashion Fragrances & Cosmetics re-launch-ing many of the classics. The brand’s latest fragrance, Calypso, premiered this summer exclusively at Harrods.

Vintage bottles are displayed at The Pefume Diaries

A visual display of the 1940s

Thames Dec.indd 40 12/7/10 12:31 PM

Page 43: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION41

TALES FROM THE THAMES

Robert Piguet Parfums advertising visual

Another fragrance house that was a part of the exhibi-tion was the legendary House of Lubin. Peter Murray, Sales Director for Hornvale, Lubin’s distributor, began working with the brand after a journey for an unknown scent (Lubin’s Idole) led him to the historical house. Both Mr. Murray and Lubin’s Owner, Gilles Thevenin, were delighted to be involved with The Perfume Diaries. Four exquisite Lubin fragrances are available at Harrods.

Aramis was another featured brand at the exhibit. Cre-ated in 1964, Aramis was considered to be ahead of its time and is still well established in the men’s fragrance

arena. Aramis installed its own exhibition in Harrods’ Brompton Road exhibition window, to complement The Perfume Diaries. The window exhibit was interactive and accessible to visitors and contained key ingredients, past advertising images and memorabilia from the extensive grooming range created over the years. Quita Davis, Gen-eral Manager, Aramis and Designer Fragrances, said, “Ara-mis was a masterpiece at the time of launch, and Harrods was the first store in the UK to stock it. The fragrance is a statement of style and luxury, and we are proud to partner with Harrods in The Perfume Diaries.”

Robert Piguet Parfums displayed at The Perfume Diaries

The legendary Aramis display at The Perfume Diaries

(Continued on page 61)

Thames Dec.indd 41 12/7/10 12:32 PM

Page 44: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION42

RE

GIO

NA

LC

OR

RES

PO

ND

EN

TS R

EG

ION

ALC

OR

RES

PO

ND

EN

TS

by Raphaella Barkley SAN FRANCISCOBEAT

San Francisco’s Nordstrom has been having a busy sea-son bringing in exclusive products and hosting major events that have included trend forecasts, free gifts and even a fashion show. Complimentary makeovers and skin consultations were highlights of the ‘Beauty on Location’ event, and the annual ‘Customer Rewards Nights’ recog-nized its loyal clientele. The ‘Cosmetics Trend Show’ fea-tured a fashion show and industry professionals that shared their beauty secrets and updated customers on the latest skincare, makeup and fragrance must-haves.

I recently met with Beauty Adviser Julio Somarriba as he showed me around the cosmetics department and the latest skincare products that are now available at Nord-strom. Elemis recently launched Pro-Intense Eye and Lip Contour Cream that works by plumping aging skin, halt-ing the production of harmful enzymes and providing intense hydration. And for an instantly brighter complex-ion, Mr. Somarriba revealed to me Lancôme’s new Teint Miracle foundation, designed to work on re-emitted and reflected natural light with a new technology backed by over ten years of research. Teint Miracle is suitable for all skin types, contains moisturizing properties and SPF 15. Another skincare favorite at Nordstrom is the Clinique Repairwear Laser Focus Wrinkle & UV Damage Correc-

tor, a second chance for skin’s lines, wrinkles and sun damage. The Clinique Repairwear Laser Focus is one of this year’s winners of Cosmopolitan’s Beauty Awards in the anti-aging category.

Over at the fragrance counter, the newest exclusive scent is Yves Saint Laurent Belle d`Opium. Yves Saint Laurent Opium has been re-orchestrated to attract a new, younger audience. Differing in composition from the classic, Belle d`Opium contains notes of Casablanca lily, sandalwood, gardenia, white pepper, and jasmine abso-

lute. Mr. Somarriba also revealed that Balenciaga Paris and Narciso Rodriguez Essence were two of the most popular scents this season and for the men, CHANEL’s Bleu de CHANEL was a bestseller.

Popular San Francisco Perfumer Laurie Stern of Velvet & Sweet Pea’s Purrfumery has unveiled her newest scent, Bed of Roses. An exquisite rose scent, she created the fragrance using natural ingredients from around the world. Ms. Stern crafted this deep and sultry new per-fume from an accord of nine roses that includes varieties of Himalayan, Persian, Bulgarian, Turkish and Moroccan roses. She added dark chocolate, tobacco and rich cognac with Boronia, tuberose, orange blossom and green mandarin. She then crowned her creation with a

Lancôme Specialist Jasmine Pacins with customer Deanna Kidwell

Guerlain Cosmetics Manager Mesu TesgayeNordstrom’s Beauty Adviser Julio Somarriba with CHANEL’s Bleu de CHANEL

(Continued on page 61)

San Francisco Dec.indd 42 12/7/10 12:36 PM

Page 45: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION43

RE

GIO

NA

LC

OR

RES

PO

ND

EN

TS R

EG

ION

ALC

OR

RES

PO

ND

EN

TS

by Hilary Martin DENVERDOINGS

The Clinique Fresh Faces Tour rolled into Boulder, Colora-do, inspiring young women with gorgeous makeovers, a professional photo shoot and a special opportunity to talk to industry experts about careers in beauty. The tour, which Clinique assembled for the second year in association with Teen Vogue, travels to ten college campuses and select Nordstrom locations around the country. Clinique’s Make-up and Trend Expert, Nicole Gentry, flew in from Seattle to give makeovers to excited Colorado Clinique fans. “This tour is really inspiring for young women,” Ms. Gentry explained, “I’ve talked to women that are thrilled to learn about makeup techniques that give them self confidence, and I’ve talked to women who are here to learn about careers in an incredibly passionate industry.”

Students file in for makeovers, a professional photo shoot and career discussion with beauty professionals.

Clinique’s CeCe Coffin and Nicole Gentry (2nd right) with Students Alyssa Wong and Anisah Ali in the Clinique Fresh Faces Tour Lounge

At the University of Colorado at Boulder, Teen Vogue’s Beauty and Health Director, Eva Chen and CeCe Coffin, Clinique’s Vice President of Global Communications and alumna of the university, hosted a career panel discus-sion, where they shared personal stories about their career paths and offered advice on how to begin their careers after college. “After speaking with young women during the Fresh Faces Tour last year, we found that many of them were eager to learn how to launch their profes-sional careers,” Ms. Coffin explains. “And that is why we introduced an educational component to the tour this year, as well as the internship opportunity. We are thrilled to be sharing meaningful advice as we tour the country and connect with young women virally through

(Continued on page 62)

Welcome to the Clinique Fresh Faces Tour 2010!

Dec Denver.indd 43 12/7/10 12:37 PM

Page 46: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION44

RE

GIO

NA

LC

OR

RES

PO

ND

EN

TS R

EG

ION

ALC

OR

RES

PO

ND

EN

TS

by Mary Sit HOUSTONCOUNTERPOINTS

Long, festive banners hung from the ceiling announcing the Beauty Bar, an exciting new concept that gave an instant update to the cosmetics department at Stage Stores’ Palais Royal in Katy, Texas.

On a recent autumn evening, customers milled around the newly introduced Beauty Bar–a series of circular tables placed around the cosmetics department creating an approachable landscape of beauty and skincare. Christine Johnson, Senior Vice President/General Mer-chandise Manager at Stage Stores, Inc. stated that the three-year old store was the perfect location for the open assisted-sell concept. “This allowed us to get a number of [cosmetic] lines in the store and make them more acces-sible. It’s a friendly environment that allows us to offer alternatives to our customers.” Among the lines that were artfully displayed were Burt’s Bees, Crabtree & Evelyn, Kiss My Face, Emani Minerals, Juice Organics, Napoleon Perdis Cosmetics and Bremenn Research Labs.

Christine Johnson with Andrew Hall, President & CEO of Stage Stores, Inc.

Burt’s Bees’ Michelle Owens with Stage Stores’ Christie Crawford, Danny Preston and Deborah Morris celebrate the Beauty Bar.

Crabtree & Evelyn’s Alan Landau and Derek Shaw(Continued on page 63)

Houston Dec.indd 44 12/7/10 12:39 PM

Page 47: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION45

CounterIntelligence

MAKE UP FOR EVER employees who have been trained by educators from the prestigious MAKE UP FOR EVER Academy in Paris to provide knowledgeable expertise on all aspects of the brand.

To provide a more interactive experience for clients, each store will have the following features:Studio: a series of fun, interactive and personalized one-on-one or group makeup lessons will be offered to educate

consumers on application techniques and how to achieve specific looks. These include “Eye Make Up Basics: The Classic Contour,” and “Iconic Eyes: 1960s Eye Make Up,” “Lip Technique Basics: The Longest Lasting Lip” and bridal makeup sessions for both the bride and bridal party.

iPads: stores will be equipped with iPads that will not only provide access to MAKE UP FOR EVER how-to videos but also link to Facebook, Twitter, Four Square and other social networking sites so consumers can post updates on-the-go. Additionally, they will highlight MAKE UP FOR EVER artistry, showcas-ing makeup looks created for special events and education purposes.

Touch Screen: each store will feature an interactive touch screen that can be used by staff members and clients to create customized makeup designs and face charts that can actually be emailed directly to the clients. This unique touch screen looks like a computerized white board and can be drawn on directly

using fingertips or a special pen. This tool will allow artists to animate appli-cation techniques and tips so clients can easily re-create the looks on their own.

Eye Shadow Station: a long commu-nal table sits in each space that is designed for clients to sit and play with products before or after they make a purchase. As well, the entire range of MAKE UP FOR EVER’s Eye Shadows will be displayed in the center of the table for clients to experiment and create their own customized palettes for purchase.

“The MAKE UP FOR EVER Boutique & Studio at Sephora provides our clients with a creative and innovative shopping experience,” explained Sharon Rothstein, Sephora’s Senior Vice President Marketing. “MAKE UP FOR EVER has an amazingly rich history within the fashion, art and cosmetic realms, and this together with their exceptional artistry talent is brought to life for our clients to discover via an enhanced in-store environment.” BF

(continued from page 19)

Special lighting creates an environment where customers can sit and test makeup shades.

Makeup is displayed for easy access.

*DEC_Counterintelligence.indd 45 12/7/10 11:34 AM

Page 48: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION46

Shiseido’s Andrea Higgins, Dawn Hilarezyk, Hwei-In Huang, Renata Iampolscaia, Dena Cliff and Rita Mangan

Ms. Mangan and Shiseido’s Maree Lavo (r.) with Thomas Pedecine, the Designer of Shiseido’s new installation at Lord & Taylor

Ms. Occhino (3rd l.) with Estée Lauder’s Laurie Thompson, Trisha Butler, Rai Guerra-Nelson, Laurie Murphy and Nancy McKay

Ms. Zinn-Moore (c.) joins Shiseido’s Heidi Manheimer and Ms. Mangan.

Lord & Taylor’s Liz Rodbell (c.) with Elizabeth Arden’s Scott Beattie and Laurie Dowley

(continued from page 20)(continued from page 20)“THE ULTIMATE FACELIFT”

Lord & Taylor.indd 46 12/7/10 12:26 PM

Page 49: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION47

Lancôme’s Randi Marlin, Charles McCulloch and Ramzy Burns Ms. Zinn-Moore (c.) with Laura Mercier’s Ellen Greenwald and Deedee Parks

Shiseido’s Mary Ivers and Christina Iwassko NARS’ Louis Desazars with Ms. Rodbell Yves Saint Laurent Beaute’s Maria Pocaro, Karen Levine and Lisa Beshlian

Lord & Taylor’s Sally Shaw with Ms. GreeneMs. Dowley with Marie Claire’s Nancy Berger Cardone

Aramis and Designer Fragrances’ Andrea Goris and Daniel Coviello express the joyous spirit of the Lord & Taylor event.

BF

Performers’ at the ‘top’ of their gamePerPerPerPerPerPerPerPerrPererPePePerPePeerPP rrP forforforforfororfforfofofofororfoforforrfoorororoo mermermermermermermemmermermerererm rerererrrrss’ ’s’ s’s’’s’ s’ ss’ss’s at at atat at aat tatatat atat aat ththethetheththetheththethethethethethetthehtheh ‘to‘t‘to‘to‘t‘to‘to‘to‘to‘to‘to‘to‘to‘t‘toto‘tottotttotop’p’p’ p’ ’p’p’p’p’p’ p’ p’ p’’p’ ppp’p’ p p p p ofoof ofof of fof of ofofffff ththeththethethethehethethethetthethetheehet eirir ir ir iiriirir rir ir rrrr gamgamgamgamgamgamgamgamgamgamgamameeeeeeeeeee

Lord & Taylor.indd 47 12/7/10 12:27 PM

Page 50: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION48

A Walk On The Line Side...At LORD & TAYLOR’S FIFTH AVENUE STORE

expanded by 3,000 square feet, have exceeded plan. The Sales Associates are all showcasing what they have, and that energy goes to the customers.”

She said that until September 2010, Lord & Taylor Fifth Avenue’s beauty department was “very traditional. We had the normal case lines around the floor. We made three major changes. We have gone to a more interac-tive, open assisted-sell at vendors’ installations. We have added a huge amount of technology to our floor. We now have 75 chairs on the floor versus the former 25 in the old setting. That enables our customers to sit and take their time. Once a customer is in a chair, they are able to have the full service experience of being pampered. They typically stay longer and are apt to purchase more prod-ucts. On any given day as we walk the floor, almost every chair is filled. It makes my heart feel very proud.”

The entire cosmetics and fragrance department is lit to be 92% “complexion right,” Ms. Zinn-Moore stated. “Both the ceiling spotlights as well as all of our landmark lamps were relit. Combined with our vendor lighting, it’s really true color at all times.”

“There are technology innovations within the beauty department. We have the newest and the best that the vendors can offer.”

Estée Lauder has a ‘foundation fitting room’ and Lord & Taylor Fifth Avenue is the first to have it.

The retailer is the first in the US to have a Miroir Lumière at the CHANEL installation. “You are able to change the lighting from sunlight to dusk to candlelight to cloudy, and you can see how your makeup will look in all of these different lights,” she said.

Clinique’s new technology to “Help yourself to great skin” is a destination. Customers can get a quick, com-puterized skin diagnosis after interacting by answering questions on the screen. They can find out information about their skin concerns and receive product recom-mendations in the print-out.

“Shiseido combines the perfect product information and product sales area with a private room behind a lit screen, where the customer can get a facial massage, treatment or just a makeover. It’s really a little island of privacy on the main floor of a Fifth Avenue department store,” she affirmed.

Shiseido’s Dena Cliff and Renata Iampolscaia

Ms. Zinn-Moore with CHANEL’s Alexis Farley and Shanna Dumorne at the Miroir Lumière.

Clinique’s Stephanie Sadowski, Elayne Aquasviva, Marie Canez Louis, Lisa Corso, Meri Atikian, Lindyann Ottley and Nikki Fadairo

Ms. Zinn-Moore (2nd r.) joins NARS’ Raymond Neves, Jennifer Kochenour and Stephanie Albarracin

Bobbi Brown’s Iryna Burmagin, Travis Lester, Leah Washuta and Nicole Valentino

(continued from page 21)

*DEC_Walk...L&T.indd 48 12/7/10 11:35 AM

Page 51: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION49

A Walk On The Line Side...At LORD & TAYLOR’S FIFTH AVENUE STORE

NARS has put in a video that shows what are the col-ors and looks of the season. It can also be shut off and converted to a mirror as a station for makeovers.

Ms. Zinn-Moore explained that the Elizabeth Arden installation is designed to stress the importance of treat-ment. “We are the first to have a separate location for Prevage. It’s been an absolutely phenomenal addition to our business this year.”

Lord & Taylor Fifth Avenue is the first to have a mas-cara testing bar at the Lancôme installation. “We not only can test every formula of the mascaras Lancôme makes, but each tester has the unique brush that goes with that formula,” she shares. “It’s the only location where you can try both the formula and the brush before you buy.”

Ms. Zinn-Moore pointed out that Lord & Taylor Fifth Avenue has added more brands, including Bobbi Brown Cosmetics, Molton Brown, Laura Mercier, T3, Clarisonic, Mario Badescu and Fusion Beauty.

“At Laura Mercier, we have an eye bar, which is both a brow bar and a place to buy eyelashes. We’re the only retailer in New York City at this point to have an eye bar. It’s been a wonderful addition and is the only place in the store where you can get your brows or your lashes done.”

The Bobbi Brown installation opened right after Labor Day, and “it has truly surpassed our volume expectations every single day,” she said. “We have a terrific team at-counter and a great addition to our Fifth Avenue store.”

Fusion Beauty’s Faimy Levelle

Laura Mercier’s Luis Ramos and Rosa Nunez (r.) with Ms. Zinn-Moore

Borghese’s Latoya Thompson and Cleon Medford (5th l.), StriVectin’s Nairmala Lalbihari, YSL Beaute’s Viviana De La Cruz, Ahava’s Carlos Raposo, Fashion Fair’s Philippa Clare, Lord & Taylor’s Blair Bloedorn and Ms. Zinn-Moore with Mirjana Jovovic of Alexandra de Markoff

Elizabeth Arden’s Claudette Wiltshire and Caroline Nuytten at the Prevage location

Lord & Taylor’s Fragrance Sales Associates surround Ms. Zinn-Moore (front 4th l.) and Mr. Clements (front c.).

Lancôme’s Shannell Reid and Lola Husain with Ms. Zinn-Moore at the mascara tester unit

*DEC_Walk...L&T.indd 49 12/7/10 11:36 AM

Page 52: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION50

A Walk On The Line Side...At LORD & TAYLOR’S FIFTH AVENUE STORE

Fusion Beauty has a computer that utilizes Modiface technology to show the consumer how she will look with any product the brand features.

Lord & Taylor Fifth Avenue has made a firm commitment to showcase fra-grances for women and men. “We really combined assist-ed-sell with case line because we wanted to make fragrance a bea-con in our department,” Ms. Zinn-Moore declared. “We have a beautiful, one-of-a-kind, 3,600-strand Swarovski crystal chandelier right in the center of our beauty floor. It is beautiful, and we really have made fragrance a destina-tion in the store.”

November 3, 2010

Clarins’ executives cut the ribbon on their installation at Lord & Taylor, joined by Lord & Taylor’s team.

The new installation focuses on the aisle consultation areas and brand identification. Logo headers were added above Clarins’ four consultation areas. The brand’s red color is highlighted with the installation’s red floor.

The Clarins’ Barocco Holiday Collection, Vital Light, Super Restorative and Eau Dynamisante are featured at the installation.

A champagne toast is given by Ms. Boilard, Mr. Zrihen, Mr. Cepeda (4th r.) and Clarins’ Skincare Specialists Rose Motta, Svetlana Bugrimova, Anna Kukula and Sara Fajerdo-Duta with Clarins’ Account Executive Anne Marie Roman and Frederic Cohen, Vice President of Sales.

Clarins’ signature red floor highlights the installation.

Clarins’ new installation has aisle consultation areas.

Ms. Zinn-Moore and Lord & Taylor’s CEO Brendan Hoffman (2nd r.) join Clarins’ Counter Manager Danny Cepeda and Jonathan Zrihen, President and CEO, to cut the ribbon at the new Clarins counter.

The Swarovski crystal chandelier adds glam-our and luxury to Lord & Taylor’s Fragrance Department.

Mr. Zrihen, Mr. Cepeda (3rd r.), Ms. Zinn-Moore (2nd r.) and Mr. Hoffman (r.) with Clarins’ Maria Dempsey, Executive Vice President, Marketing and Danyelle Boilard, Executive Vice President, Sales & Education

BF

*DEC_Walk...L&T.indd 50 12/7/10 11:36 AM

Page 53: Beauty Fashion December 2010

Fragrant Notes In Play

DECEMBER 2010 / / BEAUTY FASHION51

The fragrance is presented in a limited-edition bottle exclusive to HSN customers. It comes in a 1.7 oz. Eau de Parfum for $55.00 and is joined by a 6.8 oz. Pink Body Lotion for $28.00. Additionally, 25 bottles of Ms. Carey’s Luscious Pink Deluxe Edition Parfum will feature Swarovski Elements crystal-studded butterfly caps and are packaged in a gold cosmetic case for $275.00. Available on a first-come basis, these keepsakes each have a personal note from Ms. Carey.

Pop ScentsationPersonalizing the Justin Bieber experience through fragrance has been achieved by Etoile Nation Beauty. Headed by CMO Michael Ferrara, the company has collaborated with Mr. Bieber on the launch of the My World fragrance collection featuring a unique delivery mechanism.

The juice for the unisex My World scent begins on a top note of bergamot, lychee and pomegranate. The note of cedar blends to a backdrop of musk. The scent is infused in collectible wrist bands and dog tags selected by Mr. Bieber. The four designs inspired by Justin’s world are Icon, which uses symbols to represent his life-style and the youth culture he influences; Energy, which captures the excitement of a Justin Bieber My World concert with graphics inspired by the classic Bieber pose; Tour, which is a concert memento with featured tour cities and Web, which features imagery from Mr. Bieber’s personal homepage.

The collection is meant to be portable, customizable and collectible. It personalizes the Justin Bieber experience. The collection is priced at $10.00 each and launched at Wal-Mart on Black Friday.

Fancy FootworkNicole Amy Rabbat has gotten her foot in the door of fragrance creation with her new scent, Stiletto. The former student at Monmouth University formulated a fragrance as part of a requirement for her Entrepreneurship class at the University. After obtaining a financial backer, Ms. Rabbat purchased the rights to the fragrance and tweaked the formulation.

The reformulated fragrance is musky with hints of vanilla bean and sandalwood. Using her business experience gained as an intern at NARS Cosmetics and John Varvatos Fragrances, Ms. Rabbat wanted an exciting presentation for her fragrance. Pounding the pavements in her stilettos, she got the idea of creating a bottle in the shape of a sexy stiletto heel, which is placed in a velvet-lined shoe box.

Stiletto comes in a 1.7 oz. size for $42.00 and is available at a variety of retail outlets. BF

(continued from page 23)

The dog tags infused with Justin Bieber’s My World scent

Stiletto is Nicole Amy Rabbat’s creation,

which evolved from an Entrepreneurship

class project at Monmouth University.

*DEC-FragranceNotes.indd 51 12/7/10 11:58 AM

Page 54: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION52

launch for Ms. Loren was pureDKNY. The fragrance is based off of a vanilla note that is sustainably grown in Uganda. With ethically sourced ingredients, eco-conscious packaging and a partnership with a non-profit organization that sponsors the Ugandan vanilla farmers, pureDKNY’s success can be attributed to its positioning as a “product with meaning.”

The future of the industry is certainly chang-ing from present day; both speakers agreed that fragrance is taking a turn back to the roots

of perfumery, a more artisan approach. With countless launches every year, con-sumers are looking to break through the clutter and connect with a perfume. Educating consumers is of highest importance. With each fragrance telling a story, it is crucial that a fragrance can make a connection. Companies are working to “bridge the gap between the product and the consumer through education and making the consumer feel comfortable

with the fragrance,” said Ms. Becker. Customers are, more than ever, looking for authenticity, craftsmanship and that level of memorability.

For Ms. Becker, an unforgettable fragrance was one of her earliest memories. After a spritz of perfume from her mother at age four, she asked what was in the bottle and was confused by her mother’s reply of “flowers.” Now after years of being a Master Perfumer at Givaudan, with numerous successes in her portfolio, it is safe to say that Ms. Becker is very well aware of how the flowers got into the bottle. BF

CALICE BECKER and TRUDI LOREN Discuss The Art Of Fragrance

(continued from page 24)

Arcade’s Diane Crecca and Lord & Taylor’s Barbara Zinn-Moore with Rose Eckert of Givaudan

The Estée Lauder Companies’ Carol Russo with Diana Espino and Catherine Russell of Aramis and Designer Fragrances

Givaudan’s Piero Savio and Benedicte Bron of Beauty Avenues

Ms. Becker and Givaudan’s Stephen Nilsen

with Sophie Grojsman

NPD Group’s Elise Marshall with

Peter Acerra and Shéhérazade Chamlou

of SGD

IFF’s Bertrand Lemont and Catherine Barber of Clinique

*DEC_CEW-Art_Frag.indd 52 12/7/10 1:19 PM

Page 55: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION53

The M·A·C & Marcel Wanders collection includes four shades of Lipstick, four shades of Lip Gloss, two shades of Sheer Mystery Powder, one shade of False Lashes, A Brush Clutch and one Brush. The limited-edition line is accompa-nied by an Air Of Style Concentrate in a solid perfume formula. The SKUs range in price from $18.00 to $75.00 and are available this month only at all M·A·C locations.

GOING TARTANM·A·C’s Holiday collection, titled A Tartan Tale will be liter-ally brought to life with M·A·C’s first-ever iPad Application. The free app has a voice-narrated, interactive version of A Tartan Tale. At the end of the tale, the user has the ability to shop directly for the collection online as well as share the app via Facebook or Twitter.

The Tartan Tale collection features five shades of Lipsticks, five shades of Dazzleglass Cremes, two shades of Blush, six shades of Eye Shadows, three shades of Pigment, Zoom Fast Black Lash, five shades of Pearlglide Intense Eye Liner and two shades of Nail Lacquer. They range in price from $13.00 to $19.50 and are available now at all M·A·C locations.

NAIL NOTESOPI has teamed up with Super Star Katy Perry to launch four colors for nails and toes. Ms. Perry’s daring nail trends inspired OPI to create the Black Shatter™ formula to accompany the four shades in the Katy Perry Lacquer Collection.

When applied over Teenage Dream, Not Like the Movies, Last Friday Night and The One That Got Away, Black Shatter™ dries in a cracked pattern on each lacquer shade. Each SKU is priced at $8.50, and they are available next month.

“We are thrilled to be teaming up with such a prominent pop music icon like Katy Perry,” said OPI’s Suzi Weiss-Fischmann, Executive Vice President & Artistic Director. “Katy is known world-wide for her innovative style and is always surprising us with her wild nail designs. When we learned about Katy’s love of lacquers, we couldn’t resist the opportunity to work together to create this glamorous collection.”

GLAMOUR INITIATIVEIn honor of the 20th anniversary of Glamour’s Women of the Year Awards, L’Oréal Paris has teamed up with the magazine to create a limited-edition nail polish called Glamour Woman of the Year. Funds raised from the sale of the polish will support the philanthropic efforts of Dr. Hawa Abdi of Somalia. Dr. Abdi, an obstetrician-gynecologist and her two doctor daughters provide food and care on her family’s land outside Mogadishu to about 90,000 Somalis displaced by violence in that country.

Glamour Woman of the Year polish is priced at $6.50, and $3.00 of every bottle sold will help to support Dr. Abdi’s work. BF

COLOR SENSE

Teenage Dream, a pink glitter shade in the Katy Perry Collection by OPI.

OPI’s Black Shatter™ overcoat creates a cracked pattern on nail enamel.

L’Oréal Paris’ Glamour

Woman of the Year polish

The M·A·C Holiday collection—A Tartan Tale

(continued from page 29)

*DEC-ColorSense.indd 53 12/7/10 11:57 AM

Page 56: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION54

MATCHMAKER

L’Oréal Professionnel helps to preserve, protect and polish color-treated hair with the new Série Exper t Vi tamino Color Collection. It keeps color-treated tresses looking soft, shiny and vibrant.

The collection includes five products priced from $21.00 to $30.00 and is available at salons.

HYBRID BRANDPlastic Surgeon Dr. Laurence LeWinn, who developed Dr. LeWinn’s Private Formula, and the Dr. LeWinn Research Centers are engaged in ongoing research to update formulations with the most advanced ingredients and innovations. Now, the research center has partnered with Valeant Pharmaceuticals Inter-national, the creator of Kinerase, to bring a new hybrid of skincare products to consumers at accessible price points. The new line, Dr. LeWinn by Kinerase is a portfolio of ten potent cleansers, moisturizers and daily treatments to personalize an anti-aging regimen for each customer.

The Dr. LeWinn by Kinerase line contains Kinerase’s patent-ed Kinetin at clinical strength levels of .1% to help extend the skin’s youth by improving cell health. Two products from the line are Dr. LeWinn by Kinerase Wrinkle Repair Daily Lotion SPF 30 and Instant Dermal Wrinkle Filler.

Dr. LeWinn by Kinerase Wrinkle Repair Daily Lotion SPF 30, helps the skin’s surface layers to hold on to more moisture. The lightweight formulation comes in a 1.7 oz. size for $25.00.

Instant Dermal Wrinkle Filler is a blend of Kinetin, Dynalift® 7%, Osilift® 6%, LipoLight® OAP/PVA 6% and Idealift®. It works to smooth fine lines and deep wrinkles. The daily treatment comes in a .4 oz. size for $25.00.

The Dr. LeWinn by Kinerase collection will be available at Walgreens and Walmart in February. BF

SHORTCUTS TO

SUPER CARE(continued from page 33)

Dr. LeWinn by Kinerase Wrinkle Repair Daily

Lotion SPF 30 is appropriate for normal,

oily and sensitive skin.

Dr. LeWinn Instant Dermal Wrinkle Filler

is equipped with a targeted tip for precise

application.

L’Oréal Professionnel’s Série Expert Vitamino Color Collection includes Delicate Color Shampoo, Shampoo, Conditioner, Gel Masque and Leave-in Cream.

Pendant and 6.7 oz. Body Lotion, presented in a gift bag and priced at $36.00, a $53.00 value.

TOO FACEDPixie Perfect

Be Pixie Perfect this holiday season with this five piece value set featuring a trea-sure trove of products for the lips, eyes and face. The charming, patent blue makeup bag contains Lash Injection mascara, Glamour Gloss in Plush, Shadow Insurance and exclusive to this set: Fairy Compact duo of Papa Don’t Peach Brightening Blush and Sun Bunny Bronzer and a Pixie Eye Shadow Quad for the price of $45.00, a $110.00 value.

SLATKIN & CO.Snowman Decorative Candle

The perfect grab and go gift, bring a charming 3 oz. Snowman Decorative Candle to each and every holiday party you attend for the price of $12.50.

Holiday House Luminary

Your holiday table will be complete when you place a beautiful Slatkin & Co. luminary at the center of it! This sculptural center-piece, also available in a Snowman, will emit the warmest of glows for the price of $35.00 for the large, and $15.00 for the smaller-sized version.

Skating Snowman Snowglobe

Slatkin & Co.’s Tealight Snowglobes put a new twist on an old tradition. Add your favorite scented tealight to the top and enjoy the falling snow illuminated by candlelight. Available in a Skating Snowman or a Snowman with Trees and priced at $25.00.

CALYXThe Calyx Holiday Set

Wake up her senses this holiday season with this gift set that features the intoxicating scent of Calyx Exhilarating Fragrance Spray in a 1.7 oz. size, a luxurious 3.4 oz. Exhilarat-ing Body Lotion and 3.4 oz. Exhilarating Gel for Shower and Bath for the price of $55.00. BF

(continued from page 31) H liday Gift Sets Part IV

*DEC-Shortcuts-new.indd 54 12/7/10 12:02 PM

Page 57: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION55

Remedy Stick, a three-in-one solution stick and skin perfector. Formulated with optical diffusers, vitamins C and E, the oil-free and fragrance-free product is priced at $26.00. Also new to the collection is Real Deal Blush Stick SPF 15 in Spiced Mauve. The light and luminous formulation is launching this month for $26.00. Both new Real Deal products will retail on QVC.com.

One of Ms. Geller’s hero products is Spackle makeup primer. She continues to reinvent her famed, best-selling Spackle Collection with new Waterproof Eye Spackle. This primer for eyes leaves lids smooth and creaseless for shadow application. The formulation keeps color true and in place with a blend of ingredients that includes isododecane, boron nitride and ronasphere LDP. Waterproof Eye Spackle is priced at $22.00 on QVC.com.

As Laura Geller Beauty Ingenuity expands its product development and distribution, Ms. Geller confides that it has been necessary to “streamline the processes.” She has appointed Alyce Cucurullo Vice President and Managing Director. “I hired Alyce for her background in C-level positions for private owners like me and to bring the necessary leadership, structure, systems and disciplines to drive my company’s further growth and expansion.”

A n o t h e r h i r e important to the

organization is the appointment of Lori Mariano to be Vice President, Marketing. “It is important how we massage the brand,” Ms. Mariano shared. “I am highly involved in social media and new areas of marketing.” She also believes that Laura Geller Beauty Ingenuity should grow traditional bricks and mortar distribution, such as the new Macy’s Impulse and select ULTA stores. “Our ULTA business has been on fire.”

Ms. Geller’s products are also available at the Laura Geller Studio, LauraGeller.com, Macys.com, Beauty 360, Beauty.com, Skinstore.com, Dermstore.com and Apothia.com.

Ms. Geller admits that she has been approached by venture capitalists and private equity groups to invest in her company, but “it would have to be the right partner who understands my vision and wants me to stay in the creative process.” She is also open to an acquisition by a large company.

Currently Ms. Geller appears on QVC in Germany, the United Kingdom and Italy as well as the US. She also dreams of opening studios in areas where women would pay for private makeup instruction. “My mission is to speak to the average woman out there,” she noted. BF

LAURA GELLER’S “NO-BRAINER BEAUTY”

(continued from page 34)

Laura Geller Beauty Ingenuity’s Waterproof Eye Spackle, The Real Deal Remedy Stick and The Real Deal Blush SPF 15

Ms. Geller at the Italian production facility that produces her Baked best-sellers

Ms. Geller follows the production process for her baked color cosmetics.

Ms. Geller shows a display of her products.

*DEC_FGI-LauraGeller.indd 55 12/7/10 11:52 AM

Page 58: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION56

Atelier Cologne was represented by its Founder Sylvie Ganter, who discussed the philosophy of her scents as well as introduced line extensions of candles and soaps. MANE USA developed two of the Colognes, and MANE USA’s Vice President of Fine Fragrance North America, Frederic Jacques, accompanied Ms. Ganter in her presentation and highlighted the work of MANE’s Perfumers, Ralf Schwieger and Cécile Krakower, who developed two of the Atelier Colognes.

Mr. Jacques praised Ms. Ganter’s vision of the Atelier Colognes that “tell a story. [Those stories] are an olfactive stimulation for the Perfumer.”

Floor Manager of the Beauty Level at Bergdorf Goodman, Eileen Leddy, expressed that she “loves to have the Sniffapaloozas at the store. There are the same faces plus new friends year after year. Their enthusiasm for fragrances is off the charts.”

Lunch at Manhattan’s Opia restaurant provided an opportunity for the Sniffapaloozas to hear from Perfumers and others involved in the production and distribution of fragrance. Speakers included Pierce Mattie of Pierce Mattie Public Relations, Sarah Horowitz-Thran of Sarah Horowitz Parfums, Donna Karan Fragrances’ Annette Williams, 7 Virtues Perfume’s Barb Stegemann, August Imports LLC’s Michael Goldberg for Bruno Acampora, Journalist David Ecker, European Designer Fragrances’ Tania Echavarria and Puro Intenso’s Marie-Lise Bischoff.

Autumn In New York With SNIFFAPALOOZAS

A special guest at the luncheon was Linda Arye who helms Quilts for Kids, Inc. The nonprofit organization gives volunteer quilters fabric to produce brightly-colored quilts for children with life-threatening illnesses or those who are abused.

The olfactive odyssey progressed to Henri Bendel where new fragrance launches were displayed. There was also a drawing for a gift basket of fragrances. Henri Bendel’s Assistant Manager, Beauty & Atrium, Desiree Bojbasa commented that she is always impressed by the “energy and passion of the Sniffapalooza group. It is interesting for me to learn about the stories of inspirations for the fragrances.”

Christina Lewandowski (r.) gets a post-break-fast makeover by CHANEL’s Carmen Dumitriu at Bergdorf Goodman’s CHANEL installation.

Donna Karan Fragrances’ Annette Williams Barb Stegemann speaks about her 7 Virtues Perfume.

August Imports’ Michael Goldberg

European Designer Fragrances’ Tania Echavarria holds Blumarine Bellissima.

Quilts for Kids’ Linda Arye

Christian David holding Honoré des Pres’ Vamp À NY with Ms. Dubin

ICON Beauty’s Louise Caldwell with Sniffapalooza’s Karen Adams at the display for Histoires De Parfums

Henri Bendel’s Assistant Manager, Beauty and Atrium’s Desiree Bojbasa with Ms. Adams and Ms. Dubin at the gift basket of fragrances to be won by a lucky Sniffapalooza groupie

(continued from page 35)

*DEC_Sniffapalooza.indd 56 12/7/10 11:53 AM

Page 59: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION57

The Sniffapalooza group moved on to Krigler Perfumerie at The Plaza Hotel where Ben Krigler told the stories of his new scents. The last stop at The Plaza Hotel was Plaza Beauty, where many edgy, niche scents are available.

The Sunday schedule kicked off at Bond No. 9 where brunch was served to the Sniffapaloozas as they browsed among the displays and sampled the new Washington Square and Cooper Square fragrances.

There was open house at Le Labo where the Sniffapaloozas previewed the new fragrance Metallic Musk, which launched on October 31.

MiN NY hosted a post-brunch party where the Sniffapaloozas sipped bellinis and Miller Harris teas, sniffed and sampled the new fragrances including Alvarez-Gomez Agua de Colonia and Frapin L’Humaniste and By Kilian Love & Tears.

The beautiful fall weather was perfect for walking to Barolo where the Sniffapaloozas enjoyed Italian cuisine while listening to an impres-sive program of speakers. They included Parfums des Beaux Arts’ Dawn

Spencer Hurwitz, Velvet and Sweet Pea’s Purrfumery’s Laurie Stern, Ilana Jivago Perfumes’ Ilana Jivago, Cherry Bomb Killer Perfumes’ Alexis Karl and Maria McElvoy, MCMC Fragrances’ Anne McClain, Anjolie Ayurveda Soaps’ Cary Gabeler and elaÿs Cosmétique’s Pascale Baudin.

Ben Krigler of Krigler Perfumerie reveals the notes of his newest fragrances.

Bond No. 9’s Michele Vassapoli (c.) with Ms. Adams and Ms. Dubin at the whimsical display for Washington Square

Bond No. 9’s Hope Viggiani and James Slaba hold Cooper Square.

Parfums des Beaux Arts’ Dawn Spencer Hurwitz

MiN NY’s Mindy Yang showcases new fragrances at the retailer.Le Labo’s Jonathan Model (c.) holds Metallic

Musk with Ms. Adams and Ms. Dubin

Cherry Bomb Killer Perfume’s Maria McElvoy and Alexis Karl

Ms. Dubin introduces elaÿs Cosmétique’s Anne Cecile

and Pascale Baudin with Crafting Beauty, Inc.’s

François Damide

Velvet Sweet Pea’s Purrfumery’s Laurie Stern with Ms. Barkley

Publicist Aimee Majoros with Ilana Jivago Perfumes’ Ilana Jivago

*DEC_Sniffapalooza.indd 57 12/7/10 11:54 AM

Page 60: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION58

After lunch, the Sniffapaloozas sauntered over to the Anna Sui Boutique where they were introduced to the new fragrance, Anna Sui Forbidden Affair. This floral ori-ental was formulated with cyclodextrin technology, which allows the top note to reburst on the skin through-out the day. The Anna Sui Forbidden Affair Eau de Parfum in a 1.6 oz. size is $58.00 and 2.5 oz., $74.00. They are joined by 6.7 oz. sizes of Body Lotion for $35.00 and Bath Gel, $30.00. The packaging reflects an old world boudoir mood.

The last stop on the Sniffapalooza weekend tour was Aedes De Venustas, which means “Temple of Beauty.” This destination for passionate perfume aficionados offered many new, edgy scents as well as the boutique’s other fragrance collectibles. One new scent the Sniffapaloozas sampled was Odin 4 developed by drom Fragrances.

Autumn In New York With SNIFFAPALOOZAS

BF

Leah Dean of Anna Sui Cosmetics and Jenny Tsai of the Anna Sui Boutique hold the new Anna Sui Forbidden Affair fragrance.

Ms. Dubin and Ms. Adams (r.) with Madge DeAngelo of the Anna Sui Corpo-ration highlight the

new book Anna Sui, which covers the

impressive scope of Anna Sui’s career. It is published by

Chronicle Books and is priced at $60.00.

drom Fragrance’s Robert Staph and

Perfumer Jean-Claude Delville who

developed Odin

Aedes De Venustas’ Robert Gerstner and Miguel Briceno

As my business continues to grow and expand, the bottom line to my success is that I love working with people. It’s my commitment that has seen me through and helped me to prove my grandmother right after all.

Kelsey Rileymark. Mentor Fairfax, VirginiaI have been a mark. rep for two and a half years and am currently a mark. mentor. I was recruited at a George Mason University campus event. Who would have guessed that the following year I would be campus sales manager running that same event?

I asked many questions at that first event—and I liked the answers I heard. The company offered such great leadership and entrepreneurial opportunities. mark.’s philanthropic commitment to the m.powerment campaign also convinced me I was signing up with a great company.

I started small by selling to my friends. I did get a lot of “no’s” at first, but I kept going. Over time, I put my skills as an Events Management and Business student to work. I knew I had to expand my network and get really creative with my sales approach. I started to host seasonal and themed mark. parties, even traveling to nearby schools and having my friends at these campuses throw mark. parties. My loyal customers began looking forward to my mark. events, and I also gained new customers as a result.

mark. has helped me to develop so many skills that I can transfer to other areas of my life. For example, I’m currently incorporating mark. into my volunteer work with the Alternative Break Program. I’m spearheading a weekly magalog fundraiser, and I will donate my entire sales commission to ensure volunteers can travel to Jamaica, where we’ll teach literacy to Jamaican children.

I love getting to know my customers and have learned that being intuitive and honest is the best way to person-alize product recommendations. Intuition and honesty also play a big role in recruitment. I know other college women will want to participate in mark. because there’s no risk involved, and there’s a world of opportunity that awaits them. They will be able to build their own busi-nesses, gain leadership skills, and develop presentation skills and confidence.

In my near future as a mark. mentor, I’m hoping to continue to motivate other mark. reps through my inter-action with them and move up within the company. I love mark. for its dedication to reps’ success, and want to thank the company for giving me so many opportunities. If I had to list all of the characteristics of a dream job—being a mark. mentor would include them all! BF

MAKING SALES(continued from page 36)

*DEC_Sniffapalooza.indd 58 12/7/10 11:54 AM

Page 61: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION59

The Globalists are:

Humanitarian Award – Evelyn H. Lauder, Senior Corporate Vice President and Head of Fragrance Development Worldwide for The Estée Lauder Companies presented by New York City’s Mayor Michael BloombergBoard of Directors Legend Award – Pierre Cardin presented by Marisa BerensonSuperstar Award – Nicolas Ghesquière for Balenciaga presented by Jennifer ConnellyBeauty Award – Frédéric Fekkai presented by Calvin KleinFashion Award – Akris’ Designer and Creative Director Albert Kriemler presented by W’s Editor-in-Chief Stefano Tonchi and the Designer team of Jack McCollough and Lazaro Hernandez for Proenza Schouler presented by Vogue’s Editor Anna Wintour and her daughter Bee ShafferBrand Visionary Award – Diego Della Valle presented by Richard GereArchitecture Award – Rafael and Diana Vinoly presented by Calvin Tsao and China MachadoEntertainment Award – Janie Bryant, Designer for Mad Men presented by Simon KneenCorporate Leadership Award – Urban Outfitters’ CEO Glen Senk presented by Anna SuiThe Lord & Taylor Fashion Oracle Award – Marie Claire’s Fashion Director Nina Garcia presented by Michael Kors

The lead sponsor for the Night Of Stars was Lord & Taylor, and participating sponsors were Arcade Marketing, bebe, Givaudan and InStyle magazine. BF

Avon/mark.’s Claudia Poccia with Ms. Berger Cardone, Fusion Brands’ Dana Kline, Roslyn Griner and Caroline Pieper-Vogt

Givaudan’s Rodrigo Flores-Roux and Karyn Khoury of The Estée Lauder Companies

Coty Prestige’s Giovanni Boiano and Arcade’s Diane Crecca with Cathy Torelli of Givaudan

The Estée Lauder Companies’ Greg Polcer and Tom Ford Beauty’s Caroline Geerlings with Kate Greene and Cos Policastro of Givaudan

The Estée Lauder Companies’ Aerin Lauder with Reed Krakoff of Coach

P&G’s Brent Miller with Allure’s Kristin Perrotta and Michael Carl

Firmenich’s Jerry and Francesca Vittoria (r.) and Harry Fremont (2nd r.) with Ms. Poccia

Tory Burch and Calvin Klein with Frédéric Fekkai

GOING GLOBAL(continued from page 37)

*DEC_FGI-GoingGlobal.indd 59 12/7/10 11:48 AM

Page 62: Beauty Fashion December 2010

/ BEAUTY FASHION60DECEMBER 2010 /

Contrasting earthy flavors that included an element of heat, the second course of Ahi tuna was topped with a ginger kaffir marinade and complemented Mr. Nilsen’s scent. Inspired by the spicy warmth of autumn, notes of lime oil, shiso, pink pepper, ginger, purple ginger and jalapeno came together and played off of the rich 2005 Cru d’Arche-Pugneau Sauternes from Bordeaux, France. The third course featured a Sirloin with a Parsnip Purée and Ms. Baumann’s choice of a 2007 nine barrels reserve Merlot from Shinn Estate Vineyards in North Fork, New York. Mr. Nilsen orchestrated a fragrance that captured the full-bodied richness of masala spice, coriander, car-

damom, black pepper, clove, thyme, bay leaf, olibanum and was based off of a creamy musk note.

The evening concluded with a maple pot de crème topped with almond praline, poached figs and roasted apples, joined together with Leacock’s Bual 10 year Madeira, from the Madeira Islands in Portugal. A seamless addition to the dessert and wine, Mr. Nilsen’s fragrance was a warm, sweet scent that included notes of rosemary, thyme, praline, davana, maple syrup and immortelle. After a rich evening of epicurean indulgence, Ms. Bau-mann bid farewell and hoped that everyone took pleasure in the “sensory magic in food, wine and fragrance.” BF

The Estée Lauder Companies’ Phebe Port, Jill McNamee and Liz Moran

Robertet’s Ray Horne, Max Delaunay and Martha Basanta

Givaudan’s Cathy Torelli, Rose Eckert and Lisa Marie Griffin

The Estée Lauder Companies’ Rita Chen, Mitra Ghajar-Dowlatshahi, Janice Hall and Eileen Ahasic

IFF’s Kristiina Raisanen, Susan McEwen and Olivier Delcour

Beauty Avenue’s Marie Fry and Grace Garcia (2nd r.), with IFF’s Jessica Costa-Desmond and Rachel Weinhausen

Coty Prestige’s Breanna Martin, Sarah Goldin, Natalie Suarez and Kelley McAuliffe

Takasago’s Valerie Belmont and MarieAnna Ferdinand of Romane Fragrances

Maesa Group’s Natasha Turlinski, Jill Carlucci, Tamar Kamen and Miki Iba

(continued from page 39)Autumn Harvest

Autumn Harvest.indd 60 12/7/10 12:30 PM

Page 63: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION61

TALES FROM THE THAMES

To celebrate the opening of The Perfume Diaries exhi-bition, Harrods held a sparkling champagne reception in the store’s Georgian Restaurant. Guests from the beauty industry gathered to witness the unveiling.

Marigay McKee, Fashion & Beauty Director of Har-rods, gave thanks to everyone involved in creating the celebration of fragrance. “This exhibition celebrates everything that the fragrance world has to offer, the inspi-ration, the ingredients, the Perfumers and the marketing; every element steeped in the most fascinating stories and history as you will soon see when you look around,” Ms. McKee stated fondly.

Following Ms. McKees’ welcome, speeches were given by Annalise Quest, General Merchandise Manager for Beauty of Harrods, Ms. Hockley and Mr. Dove, who explained that acting as Curator “Was like asking a child to choose whatever gifts he would like to put under a giant Christmas tree. It happens that this Christmas tree is the most famous store in the world, and the exhibition has the same historical importance as the houses whose exhibits are shown within it. It is interesting to see how the teams have been inspired, as they have discovered their own patrimony. It is amazing how this exhibition raises the global standard for our industry, and I am hon-oured to have played some small part in this important piece of perfumery history”.

As guests first viewed The Perfume Diaries, they couldn’t help but to fall in love with the exhibits, archives and the stories of the fragrances. BF

SAN FRANCISCO BEAT

Harrods’ Marigay McKee (c.), with guests Jill Zarin and Ayda Williams at the champagne reception

Aramis & Designer Fragrances’ Quita Davis with Harrods’ Annalise Quest and Amandine Ohayon

touch of rose leaf absolute. Bed of Roses is hardly a light and easy summer-scent; it is a perfume for heating up a frosty night. Ms. Stern actually dedicated this spe-cial bouquet to me! “I dedicate Bed of Roses to Raphael-la for her incredible support of the natural fragrance industry. She is an avid rose perfume lover and exten-sively researches rose perfumes,” she stated recently.

Ms. Stern creates her perfumes from natural, organic and botanical essences, and she spent over ten years studying the world of fragrance. She produces wondrous perfumes, colognes, body oils, bath salts and body frost-ings using natural floral, wood, seed and spice essences in a studio overlooking the San Francisco Bay. To learn more about Bed of Roses Velvet & Sweet Pea’s Purrfum-ery fragrances and products, visit purrfumery.com. BF

Perfumer Laurie Stern and Beauty Fashion’s Raphaella Barkley

Nordstrom’s Fragrance Specialist Dawn Barker displays Thierry Mugler’s ANGEL.

(continued from page 41) (continued from page 42)

Thames Dec.indd 61 12/7/10 12:33 PM

Page 64: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION62

DENVER DOINGS

Teen Vogue’s Eva Chen with Ms. Gentry and Clinique’s Christine Sforzo Karczewski

Facebook, where they can post career questions on our page.”

In addition to sharing career insights online and on campuses, Clinique is also conducting a search for an outstanding intern to join their team in the summer of 2011. Students are encouraged to apply at the Clinique Fresh Faces Tour or by visiting cliniquefreshfaces.com. According to Cli-nique’s Manager of Global Communications Christine Sforzo Karczewski, several thousand students have already applied for the prestigious internship. Clinique and Teen Vogue will narrow the intern field down to 25 finalists and will then send emails to the thousands of women who have participated in the tour, to ask them to vote for their favorite intern candidates. The voting will go viral through Facebook and Twitter, and the top five will be flown to New York City. The candi-dates will participate in a Teen Vogue photo shoot as well as interview with beauty executives, who will then select the final winner. The winner will receive a paid internship with Clinique this sum-mer, including a week of working behind-the-scenes at Teen Vogue. BF

(continued from page 43)

Clinique Consultant Rebekah Stevens gives a makeover to the delighted Karen Shimamoto.

Dec Denver.indd 62 12/7/10 12:38 PM

Page 65: Beauty Fashion December 2010

DECEMBER 2010 / / BEAUTY FASHION63

HOUSTON COUNTERPOINTS

Stage Stores’ Kim Bell (right) welcomes Michelle Doan, Founder of Emani Minerals.

Beauty Advisers debuted bold fall colors and demon-strated how to use their products. Emani Minerals pre-sented the Pressed Mineral Foundation that’s breathable and adjustable, simply by layering with a brush or sponge. Emani Minerals Hydrating Mineral Lipstick con-tains 80% organic extracts and uses all-natural ingredi-ents, and the creamy texture infuses oils and vitamins onto one’s lips, keeping them soft and nourished. Anoth-er highlight was at the Bremenn Research Lab table. Two consultants enthusiastically offered samples and rubbed specialty creams on the back of customers’ hands. Hylex-in®, formulated to help reduce the appearance of dark under-eye circles and Upper Eyelid Lifter®, were two of the most popular creams.

Napoleon Perdis, CEO and Creator of his makeup line, noted that Stage Stores and his cosmetics were very fit-

ting partners. “It’s a good match…dynamic retailing,” said Mr. Perdis, “The customer wants to have selection and freedom. She doesn’t want to be dictated to. Stage Stores has a vision to serve greater America.” The best-sellers of the Napoleon Perdis Cosmetics line include the Auto Pilot Pre-foundation Primer, Camera Finish–a silk finish powder foundation compact, Neo Noir Liquid Lin-er and the Luminous Lip Veil, liquid lipstick enriched with Aloe Vera. The philosophy behind Napoleon Perdis Cosmetics is that inspiration comes from everywhere–from fashion and Hollywood to music and art. Mr. Perdis takes those concepts and creates beauty trends that are practical and sophisticated.

The evening also included Andrew Hall, President and CEO of Stage Stores, Inc., pre-senting gifts to two local school Teachers, r e c o g n i z i n g t h e i r a c h i e v e m e n t s a s “Teacher of the Year” and their contributions to the community. “We have a strong connec-tion with the communi-

ty. Most of our stores are in small towns,” said Mr. Hall. “Customers can come in, and they can experiment and feel good about themselves. We’re very happy to extend these product lines.”

Judging from the crowd and the buzz that circulated around the Beauty Bar, the latest renovation at Palais Royal proved to be a stunning success. “We’re very excited about the Beauty Bar and what it represents,” said Ms. Johnson. “We think it’s a great service to our customers.” BF

A Napoleon Perdis Cosmetic Makeup Artist demonstrates the latest look of shimmering colors for a customer.

Mr. Hall with Napoleon Perdis

Makeup Artists show customers how to mix and match at Emani Minerals.

(continued from page 44)

Houston Dec.indd 63 12/7/10 12:39 PM

Page 66: Beauty Fashion December 2010

DECEMBER 2ndFIT Master’s Program (Cosmetics & Fragrance Marketing and Management)Open House for Fall 2011 Admissions with Alumni PanelFIT • NYC 6:00 PM (212) 217-4319www.fitnyc.edu/cfmm

DECEMBER 10thCosmetic Executive WomenBeauty of Giving Luncheon Honoring Shiseido’s Heidi ManheimerWaldorf=Astoria • NYC 11:00 AM (A) (TA)(646) 929-8026www.cew.org

JANUARY 25thFragrance FoundationHot Off the PressMembers OnlyThe Plaza • NYC 7:45 AM(212) 725-2755www.fragrance.org

JANUARY 27thSkin Cancer FoundationSunscreen SymposiumNYC 9:00 AM www.skincancer.org

JANUARY 30 - FEBRUARY 3rdEX•TRACTS at NYIGFJavits Center • NYC (T)(800) 272-SHOWwww.extractsny.com

FEBRUARY 8thJames E. Marshall OCD FoundationBeyond Beauty Dinner Honoring Givaudan’s Cosimo Policastro and Marie Claire’s Nancy Berger CardoneUnion League Club • NYC 6:00 PM (B) (TA)(608) 845-3664

FEBRUARY 15thCosmetic Executive WomenNewsmaker Forum with Walmart’s Carmen BauzaHarmonie Club • NYC 5:30 PM (R) (S) (TA)(646) 929-8026www.cew.org

FEBRUARY 24thICMADTechical/Regulatory ForumBalboa Bay Club & Resort • Newport Beach CA (847) 991-4499www.icmad.org

FEBRUARY 28 - MARCH 2ndPersonal Care Products CouncilAnnual MeetingThe Breakers • Palm Beach FL (M)(202) 331-1770

MARCH 9thCosmetic Executive WomenBeauty Awards Product DemonstrationMetropolitan Pavilion • NYC 6:00 PM (R) (IO)(646) 929-8026www.cew.org

MARCH 10thMarch of DimesBeauty Ball NYC 7:00 PM (B) (TA)(212) 353-8353

MARCH 18 - 20thBeauty InternationalTrade Fair for Cosmetic, Nail, Foot & Wellness ProfessionalsDusseldorf Germany (T)(312) 781-5180www.beauty-international.com

MARCH 18thICMADReception at Cosmoprof BolognaBologna Italy (R)(847) 991-4499www.icmad.org

MARCH 29 - 30thLuxe Pack ShanghaiShanghai Intl Convention Center Shanghai China (T)(212) 274-8508www.luxepack.com

APRIL 9 - 10thGlobal Art of PerfumesTrends in Fragrance, Skincare and ColorsMaritim Hotel • Dusseldorf Germany (T)

APRIL 23rdFragrance FoundationFiFi Finalists BreakfastMandarin Oriental • NYC 8:30 AM Members Only (A)(212) 725-2755 x103www.fragrance.org

APRIL 28thICMADFDA Cosmetic Regulations WorkshopNYC 9:00 AM (TA)(847) 991-4499www.icmad.org

APRIL 30 - MAY 3rdNACDSAnnual MeetingThe Phoenician • Scottsdale AZ (M)(703) 549-3001www.nacds.org

MAY 16 - 20thPersonal Care Products CouncilLegal & Regulatory ConferenceRitz Carlton • San Francisco CA (M)(202) 331-1770www.personalcarecouncil.org

MAY 17thLuxe Pack-PrattArt of Packaging Award Benefiting the Marc Rosen Scholarship for Graduate Packaging Design Honoring P&G PrestigeUniversity Club • NYC 6:30 PM Reception, Dinner (A) (B) (TA)(212) 925-2507www.luxepack.com

MAY 18 - 19thLuxe Pack New YorkMetropolitan Pavilion • NYC (T)(212) 274-8508www.luxepack.com

MAY 19thFashion Institute of Technology Master’s ProgramCapstone Presentations & ReceptionFIT • NYC 5:30 PM (A) (IO)(212) 217-4306www.fitnyc.edu/cfmm

MAY 20thCosmetic Executive WomenBeauty Awards LuncheonWaldorf=Astoria • NYC 11:00 AM (A) (TA)(646) 929-8026www.cew.org

MAY 25thFragrance FoundationFiFi AwardsThe Downtown Armory • NYC 6:00 PM (A) (TA)(212) 725-2755 x103www.fragrance.org

BEAUTY FASHION EVENTS CALENDAR

2010

2011

(A) Awards(B) Benefit(E) Retail Event(I) Product Intro(M) Meeting(P) Press Trip(R) Reception(S) Seminar(T) Trade Show

(IO) Invitation Only(TA) Tickets Available

ADMISSION DETAIL

SUBJECT

* Phone numbers provided are for further information.

BEAUTY FASHION (ISSN00057487) is published monthly by Beauty Fashion 16 E. 40th Street, Suite 700 New York, NY 10016 U.S.A. (212) 840-8800. Fax: (212) 840-7246. Subscription: Domestic $25.00 a year. Foreign: Canada and Mexico $50.00: Air Mail-Europe and all other countries $175.00. Single copy price: $5.00 except directory issues which are $10.00. Periodical postage paid at New York and additional mailing offices. POSTMASTER: Send address change to Beauty Fashion 16 East 40th Street Suite 700 New York, NY 10016 U.S.A

PUBLISHER CONFIDENTIALITY POLICYThe subscription lists of this publication are maintained on a confidential basis. Beauty Fashion has never marketed, sold or otherwise distributed, its subscription lists for any commercial or other purpose.

DECEMBER 2010 / / BEAUTY FASHION64

*DEC_Calendar-new.indd 64 12/7/10 2:22 PM

Page 67: Beauty Fashion December 2010

futur • fracas • bandit • cravache • baghari • visa • calypso

RP-Calypso_allparfums-ad.indd 1 11/30/10 12:15 PM

Page 68: Beauty Fashion December 2010

©20

09 C

HA

NEL

® , Inc

. N

°5® , T

he C

lass

ic B

ottle

® , B®

CHANEL.COM

Chanel_PP.indd 1 11/29/10 10:12 AM