COMMERCE FACTORY SGBeacons, Beacons, and more Beacons!

@braintree_dev | #cfsingapore

WELCOME TO CF!

• Learn about new technologies!

• Discuss about technology trends in relation to e-commerce

• Good food!

@braintree_dev #cfsingapore

ABOUT US

Alan Wong@alanhhwong

Caprice Stolle@hellgar

@braintree_dev #cfsingapore

TODAY’S LINEUP• Beacon Basics - Alan

• Case Study + Demo (Rainmaker Labs) - Andrew + Mia

• Case Study + Demo (Sprooki) - Geogy + Bilal

• Alan

• Raffle for 2x BLEep Beacon Kits!

*Q&A between sessions

@braintree_dev #cfsingapore

Beacon Basics

Ultra-low powered

Optimized for small bursts of data

Ideal for sensors

Communication: Advertising & Pairing

Bluetooth Low Energy

http://www.nodesagency.com/the-beacon-dictionary/

http://mbientlab.com/blog/bluetooth-low-energy-introduction/

BeaconIn the context of hardware…

A BLE compatible device broadcasting data under the beacon protocol

In the context of software…

A small packet of data (message/advertisement) that is being transmitted

Apple-Derived Specification

UUID (16)

fb0b57a2-8228-44 cd-913a-94a122ba1206 Major 1 Minor 2

MAJOR (2) MINOR (2)Ex. Store Branch Beacon #

https://developer.apple.com/ibeacon/

Tx Power & Broadcast Interval

Strength of signal measured at 1 meter from device (RSSI)Tx Power

Rate at which advertisement packets are being sentBroadcast Interval

So… what’s it good for?

Events & Conferences

Tourism

Retail

Healthcare

REQUIREMENTS

• App needs to be installed

• BLE compatible devices, Bluetooth ON

• App permissions (Location, Push, etc)

Don’t be Creepy!!!

Meanwhile in North America…

http://www.warski.org/blog/2014/01/how-ibeacons-work/

http://www.apsima.com/blog/ibeacon-for-hospitals-and-healthcare/

http://www.slideshare.net/KurtMcIntire/intro-to-ibeacon-and-bluetooth-low-energy

REFERENCES