Beacon

10
Lillie Uchenna Mustafa Suman

Transcript of Beacon

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The Problem

• Customer experience management• Customer feedback• Product information• Operational costs• Sales conversion

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Challenges

• Current tool/system Integration• Technology infrastructure• Adoption

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Validation/Market

• Staples• Ashley Furniture developing a similar solution• Used car lots

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Customers

• Retailers selling big-ticket products• Staples, Best-Buy, Drug-Stores,

• Used Car lots• Car-Max, Pre-Owned/Certified Dealers

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Go To Market Strategy

• Software-as-a-Service (Subscription Model)• Basic– In-store service management

• Premium– Consumer/Service analytics

• Product/Brand Analytics

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Competition

• In-store communications systems– Intercoms, Radios, Interactive-Displays

• Store’s Website

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Demo "If you get the customer to stay a few extra moments in the store and spend a little extra money, all while giving them what they wanted, then you've won,". "But if the customer leaves feeling they've wasted their time, then the retailer loses.”- C. Britt Beemer, Chairman of America's Research Group

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The Team

UchennaDeveloper / LeadMustafa Business DevSumanBusiness Dev & CommunicationsLillieContent / Communications