Beacon
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Transcript of Beacon
LillieUchennaMustafaSuman
The Problem
• Customer experience management• Customer feedback• Product information• Operational costs• Sales conversion
Challenges
• Current tool/system Integration• Technology infrastructure• Adoption
Validation/Market
• Staples• Ashley Furniture developing a similar solution• Used car lots
Customers
• Retailers selling big-ticket products• Staples, Best-Buy, Drug-Stores,
• Used Car lots• Car-Max, Pre-Owned/Certified Dealers
Go To Market Strategy
• Software-as-a-Service (Subscription Model)• Basic– In-store service management
• Premium– Consumer/Service analytics
• Product/Brand Analytics
Competition
• In-store communications systems– Intercoms, Radios, Interactive-Displays
• Store’s Website
Demo "If you get the customer to stay a few extra moments in the store and spend a little extra money, all while giving them what they wanted, then you've won,". "But if the customer leaves feeling they've wasted their time, then the retailer loses.”- C. Britt Beemer, Chairman of America's Research Group
The Team
UchennaDeveloper / LeadMustafa Business DevSumanBusiness Dev & CommunicationsLillieContent / Communications