Be a Gift to the Community: How Rotarians Can Support Startups and Social Business
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Transcript of Be a Gift to the Community: How Rotarians Can Support Startups and Social Business
2016 ROTARY INTERNATIONAL CONVENTION
Be a Gift to the Community: How Rotarians Can Support Startups and Social Business
INTRODUCTIONS: MODERATOR AND PANEL
Moderator: Past RI
Director Mike McCullough
District Governor Manuel A.
Nieto
Rotarian Osoa Lydia A. Olivu
Assistant Governor Dr. Noel Jackson
OBJECTIVES• Learn about
startups and social business
• Examples from expert Rotarians of their involvement and support
• Ways to provide support (physical space for meetings and networking; marketing and publicity; financial)
STARTUPS and SOCIAL BUSINESS
Startup: Early stage in the life cycle of an enterpriseSocial business: A cause-driven business
WHY SUPPORT STARTUPS AND SOCIAL BUSINESS?
Develop Jobs Generate
Income
Create solutions
Innovate processes
Improve livelihood
s
Support startups
and social business
PROJECT VIABILITY TEST (PVT)
• Necessary• Sustainable• Scalable• Feasible• Replicable• Effective
PANELIST EXAMPLES• Examples• Guidance• Challenges
• Lessons learned
ORGANIC FERTILIZER PRODUCTION PROJECT IN ECUADOR
• Location: Intag• Altitude: 1800 m
(5400 ft).• Temperature: 18-28ºC.
• Benefitted
communities: Villaflora and Chimipamba (80 families, 400 people).
BENEFICIARY COMMUNITIES
• Many crops are grown in this rich agricultural zone: coffee, beans, cassava peas, pastures.
• RC of Quito Rotarians learned of the community need to use organic fertilizers to produce organic crops.
• Our first proposal was to provide a biodigestor plant (leafs, chicken, pig and cattle manure).
COMMUNITY NEEDS
• The project consists of providing a trichoderm production lab for the community.
TRICHODERM PRODUCTION LAB
• Technically, these organic fertilizers do 3 things: – Break C-chains through a fermentation
process. – Disinfect the soil. – Restore nutrients in the soil damaged
due to the use of chemical fertilizers that depletes them.
SELECTION OF ORGANIC FERTILIZER
• The original biodigestor plant proposal faced an important problem with the transportation of both raw materials and the finished organic fertilizer.
• After analyzing several alternatives, we learned and chose the use of trichoderma which are microrganisms that inoculated in the organic materials, produce a biocatalysis process.
• The great advantage of this process is that the organic fertilizer is produced on site in the farms, and you only have to transport small bottles with the trichoderm.
SELECTION OF ORGANIC FERTILIZER
• The project has an additional feature: it takes advantage of the mega micro diversity (mega diversity of microorganisms) that Ecuador has, which enables us to select the most adequate ones for each soil and crop.
ECUADOR’S MEGA MICRODIVERSITY
• Besides providing the laboratory, the project involves two types of training for the community:– Technical (trichoderma production know
how, production of organic fertilizer, use of the product in farms).
– Business management (legal organization, cashflows, accounting, sales and marketing, sales, green certifications, logistics, product handling).
TRAINING SESSIONS
• This project will allow communities to produce premium organic coffee and sell it in international markets at more profitable prices.
• Creates the opportunity to sell the trichoderma outside of the community
SALES
• GG 1528814 is for US$ 53000 which
includes the costs of the plant site, lab equipment, working capital for 2 years calculated from project cashflow.
ROTARY GLOBAL GRANT PROJECT
KEY ELEMENTS FOR STARTUPS AND SOCIAL BUSINESS
• Community need• Analysis of
options• Technical
knowledge• Technical
training of the community
• Business management training
• Economical resources
POWER PORRIDGE UGANDA
7
Project Location
Project site
POWER PORRIDGE UGANDA
Malnutrition in West Nile is of public health concern:
→ 38% of children under 5 years stunted, 18% under weight, 6% wasted & 64% anemic (UBOS, 2012)
• Stunting (short for age) 32%- national 37% West Nile 39%- Karamoja
• Underweight (low weight for age) 14% - National 18% West Nile
• Wasting (thin) 5%-National 6% West Nile
NUTRITIONAL STATUS IN UGANDA
Core Team-Rotary Club of Arua
Rtn. Prof. Christine Dranzoa (Primary contact -Arua)
Rtn. Emmanuel Arima (President)
Rtn. Gloria Androa (PP/Director projects)
Rtn. Fr. Pius Yobuta (Project member)
Rtn. Proscovia Babyale (PP/member)
Rtn. Lillian Ayikoru (Treasurer)22
GLOBAL GRANT GG1415994
Technical & Social Business partners
• Rotary Club of Arua, District 9211
• Makerere University
• Arua Regional Referral Hospital
• Arua Local & National Government
• Paruda (CBO)
• National Agriculture Research Organization
• Local community farmer groups
23
RCA-9211
MaK
ARRH
GOU
Communities
IMPLEMENTING PARTNERS
• Rtn. John Herlache (Primary contact - Rotary Club of Sturgeon-bay USA) District 6220
INTERNATIONAL PARTNERS
• Development of power porridge 2011-2012
• Documentation of intervention outcomes 2011-to date
• Development of the social business model 2014-to date
8
PROJECT PHASES
Approaches • Locally grown cereals & Legumes
were used to formulate the power porridge
• Clinical trials conducted at ARRH with malnourished stand at 350 children
• Trials were cleared by national ethical committee (UNCST)
DEVELOPMENT OF POWER PORRIDGE
Rate of Change in BMI, MUAC & Weight among Children Fed on Power Porridge
Mother-child pair supplement in Arua district Preventive & treatment initiative
DOCUMENTATION OF COMMUNITY INTERVENTION
SOCIAL BUSINESS ROLES
NGO-Board of Trustees (Rotary, Research & Public)
• Social business operation comprises of a technical arm & an administrative arm
• Business arm shall generate profit to sustain charity
• Provides policy oversight, set standards, monitor & supervise business arm, mobilize resources
• Identification & recruitment of malnourished children and reporting to RCA
POWER PORRIDGE INGREDIENTS
• IngredientsMalted sorghum, extruded Soy & maize flours
• CharacteristicsReduced porridge cooking time
Increase energy & nutrient density
29
15
Social Business• Formation of NGO in Uganda• Establishment of business arm
within the NGO • Mobilisation of communities
(e.g. Farmers, VHTs, CBOs)• Lobbying Government &
partners for support
DEVELOPMENT OF SOCIAL BUSINESS MODEL
Board of Trustees
Manager
Finance & AdminOfficer
Production Assistant
ORGANOGRAM FOR BUSINESS ARM
AdministrativeAssistant
SalesAssistant
Sales & Marketing
Officer
ProductionOfficer
POWER PORRIDGE BENEFITS
Benefits:– Improvement of health of
malnourished individuals from community intervention using power porridge–Local farmers will get income through
sell of raw material to social business–Local acquisition of job in the social
business
10
LaunchDETROIT
LaunchDETROIT
QUESTION AND ANSWER
Moderator: Past RI
Director Mike McCullough
District Governor Manuel A.
Nieto
Rotarian Osoa Lydia A. Olivu
Assistant Governor Dr. Noel Jackson
THANK YOU
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