BD and Sales
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Transcript of BD and Sales
Business DevelopmentVivek Menon| Vice President
Vivek Menon
Education Vidyodaya School, CochinThe Indian School, Bahrain
Perusing Mechanical Engineering
At Manipal Institute of Technology
Born on 2nd November 1993, In TRISSUR , KERALA
Lived in ERNAKULAM, Kerala for 13 years!
Moved to Bahrain in April 2006
Lived on the island for 5 years
• Recruited in Feb 2012• Team Member oGIP• OC Lcong Sept 2012• OCP Y2B 2013• TL BD• TL Recruitment• Vice President(select) Business Development
Job Description
• To raise funds for events and LC projects• Build business for the LC• Sales training
Measure Of Success
• Funds raised• Clients retained• Growth in business
VisionEstablishing AIESEC as a relevant partner in the corporate world.
Focus Areas
• Fund Raising• CRM• Corporate Relevance
Focus Areas (1/3)
Fund Raising
New InnovationsSynergy with: ICX Sales &
MarketingKPI : Strong market
presence and knowledge about AIESEC externally
Collaborative Partnerships
Synergy with : Expansions, Talent Management &
FinanceKPI: Amount of funds raised
collectively and mutual growth
OGX MerchandiseSynergy with: Finance &
oGCDPKPI: Build up of IR
Focus Areas (1/3)
CRM
Client RetentionSynergy with: ICX sales
and MarketingKPI- clients that want to
re-engage at a higher grade
Focus Areas (1/3)
Corporate Relevance
Recruitment of returned EP’sSynergy with: Finance & oGCDP
KPI: Increase in number of companies that come to recruit and Number of customers who sign up for gcdp instead of gip
Annual General Meeting 2014 | AIESEC in Manipal University
Calendar Of Events (Q1 & Q2)Month Strategy/Project MoS
JanuaryFebruary Y2B Funds Raised, Clients Engaged
March LCONG Funds Raised
April HUMANISM SUMMIT Funds Raised, Clients Engaged
MayJune
Annual General Meeting 2014 | AIESEC in Manipal University
Calendar Of Events (Q3 & Q4)Month Strategy/Project MoS
JulyAugust GV Funds Raised, Clients Retained
September BKK Funds Raised, Clients Retained
October Recruitment, LTN Funds Raised, Clients Retained
Novemeber DOC CON Funds Raised, Clients Retained
DecemberJanuary Y2B Clients engaged, funds
raised, contribution to exchange
Year Targets (BD)
Q1 Q2 Q3 Q4 TotalInflow From BD
68,000 1,65,000 3,75,000 2,10,000 818000
Client Retention – 75%
Questions?
Rutwij Nakhwa| Vice President
ICX Sales
2nd Year, MIT from Mumbai (Thane :P)AIESECerFoodieReader
TravellerMovie BuffDog Lover
The BeatlesTennis
CapricornY2B
Beware: My jokes are leathal ;)
Job Description• Ensuring that the iGCDP program is financially sustainable• Working towards sales of the iGCDP program and consulting the
iGCDP department on the same• Establishing and overseeing operations for iGIP• Working towards and overseeing NEP for the LC
MoS• Total funds raised for iGCDP• Number of realizations for iGIP and NEPs
VisionEvolving Incoming Exchange as a product to generate business value.
Focus Areas
• Fundraising• Market Capitalization• Customer Layout
Focus Areas (1/3)
FundraisingCOLLABORATION
KPI: Total funds raised
CORPORATE OUTREACH PROGRAMSynergy with: Finance, Marketing,
CIM,ExpansionsKPI: Leads generated for sales
SALES DEVELOPMENT PROGRAM
Synergy with: BD, CIM, TMKPI: Developing sales competencies in the membership and building talent capacity
IMPACT MODELLINGSynergy with: GCDP ICX
KPI: Long term sales partnerships for GCDP ICX.
IN-KIND PARTNERSHIPSSynergy with: GCDP ICX, BD
KPI: Recieveables to supliment iGCDP activites.
Focus Areas (1/3)
MARKETCapitalizationCOLLABORATION
KPI: Total funds raised
CLIENT SATISFACTION MODULESynergy with: CIM
KPI: Client Retention
CORPORATE OUTREACH PROGRAMSynergy with: Finance, Marketing,
CIM,ExpansionsKPI: Leads generated for sales
IN-KIND PARTNERSHIPSSynergy with: GCDP ICX, BD
KPI: Recieveables to supliment iGCDP activites.
IMPACT MODELLINGSynergy with: GCDP ICX
KPI: Long term sales partnerships for GCDP ICX.
Focus Areas (1/3)
Customer Loyalty
MATCHING BOOSTSynergy with: CIM,
GCDP ICX, Marketing, GIP OGX
KPI: Raise to Match conversion
CLIENT SATISFACTION MODULESynergy with: CIM
KPI: Client Retention
IMPACT MODELLINGSynergy with: GCDP ICX
KPI: Long term sales partnerships for GCDP ICX.
Year Targets
Q1 Q2 Q3 Q4 TotalRaise 4 7 9 5 25Match 2 5 6 6 19Realize 0 4 4 7 15
Year Targets
Q1 Q2 Q3 Q4 TotalInflow 71,754 1,73,772 1,15,716 86,790 4,48,032
Client Retention: 80%
Questions?