BBC | OpenProductivity

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BBC | Open Productivity Project Goldsmiths. MA Design – Critical Practice Izati Ngaliman “For every minute spent in organizing, an hour is earned.”

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Transcript of BBC | OpenProductivity

Page 1: BBC | OpenProductivity

BBC | Open Productivity ProjectGoldsmiths. MA Design – Critical Practice

Izati Ngaliman“For every minute spent in organizing, an hour is earned.”

Page 2: BBC | OpenProductivity

Content on TV is restricted to half-hour time frames. Viewing has gone mobile but content hasn’t.

BBC iPlayer is still reserved for committed-viewing, in half-hour time-frames.

Being less of a home-viewer, we are viewers on-the-go.

To rethink production time-frame based on an insight,

Page 3: BBC | OpenProductivity

New Cross Gate – Liverpool Street = 25 mins = World News Today (20:00)White Chapel – Richmond = 55 mins = Part 1 of King’s Speech (Film, 53:10)

Kings Cross – Canada Water = 20 mins = Vaughan Williams: The Lark Ascending (Radio 3, 18:10)

Page 4: BBC | OpenProductivity

Research (on why train commuters)

Based on an insight that we love to

multi-task

(insert Eva’s lunch here)

Page 5: BBC | OpenProductivity

London Bridge

Bellaricuy

Departure; take NORTHEN towards EGWARE

Final Destination

Join Start planning, sign in.

In 35 mins >

Personalised content for the daily commuting, or that trip back home to ye county.

TubeStation | BBC

Read, watch and listen, on your journey.

Download Mobile App | About TubeStation

watch demo

Page 6: BBC | OpenProductivity

TubeStation | BBC

Read, watch and listen, on your journey.

Final Destination

From

To

Log outListen Mike, you have a safe journey.

Journey Planner | Mobile App | About TubeStation | Weather

Plan now

Page 7: BBC | OpenProductivity

TubeStation | BBC

Read, watch and listen, on your journey.

London Bridge

Holborn

Final Destination

From

To

Log outListen Mike, you have a safe journey.

Journey Planner | Mobile App | About TubeStation | Weather

Plan nowPlan now

Page 8: BBC | OpenProductivity

TubeStation | BBC

Read, watch and listen, on your journey.

London Bridge

From

Log outListen Mike, you have a safe journey.

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

1 interchange, Zone 1

Est. travel time 12 mins New Journey

Page 9: BBC | OpenProductivity

Tube Station | BBC Log out

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

1 interchange, Zone 1, 12 mins

Bank

take NORTHEN towards EGWARE

Change at

Read, watch and listen, on your journey.

Listen Mike, you have a safe journey.

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

TubeStation is a mobile platform for you to view content and get informed while commuting. Personalized viewing, depending on how much time you have. Learn more >

Page 10: BBC | OpenProductivity

TubeStation | BBC

Read, watch and listen, on your journey.

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

Log outListen Mike, you have a safe journey.

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

1 interchange, Zone 1

Est. travel time 12 mins New Journey

Page 11: BBC | OpenProductivity

TubeStation | BBC Log out

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

Listen Mike, you have a safe journey.

Read, watch and listen, on your journey.

In 12 mins,

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Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

1 interchange, Zone 1 Total travel time = 12 mins

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We suggest..

>

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Page 12: BBC | OpenProductivity

TubeStation | BBC Log out

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

Listen Mike, you have a safe journey.

Read, watch and listen, on your journey.

In 12 mins, we recommend

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

1 interchange, Zone 1 Total travel time = 12 mins

East EndersEpisode 7, Part 1, 10mins

SilkEpisode 6, Part 1, 12mins

Have I Got News For YouEpisode 7, Part 1, 10mins

Waterloo RoadEpisode 7, Part 1, 10mins

White Van Man3. The Stand, 11mins

Part 1, 12minsPart 2, 11 minsPart 3, 10 mins

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TubeStation | BBC Log out

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

Listen Mike, you have a safe journey.

Read, watch and listen, on your journey.

1 interchange, Zone 1 Total travel time = 12 mins

The Unbelievable TruthEpisode 7, Part 1, 10mins

The ArchersEpisode 6, Part 1, 12mins

The News QuizEpisode 7, Part 1, 10mins

Terry Pratchett – Nigh…Episode 7, Part 1, 10mins

Zane Lowe3. The Stand, 11mins

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Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

In 12 mins, we recommend

Page 14: BBC | OpenProductivity

TubeStation | BBC Log out

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

Listen Mike, you have a safe journey.

Read, watch and listen, on your journey.

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

1 interchange, Zone 1 Total travel time = 12 mins

Shrine Denied stopping veneration..10mins

UK decidesJames Landale on who will still be smiling.. 12mins

Green lightFrance takes sin out of absinthe 1915 ban. 10mins

Tramplers associationBy exploring the great outdoors, are we.. 10mins

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In 12 mins, we recommend

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TubeStation | BBC Log out Good day Mike.

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Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

Tue Wed Thur Fri Sat Sun

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We SuggestTimeline

28/4/2011

Monday

28 April 2011

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TubeStation | BBC Log out Good day Mike.

Read, watch and listen, on your journey.

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Mon Tue Thur Fri Sat Sun4/5/2011

Wednesday

We SuggestTimeline

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

28 April 2011

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TubeStation | BBC Log out Good day Mike.

Read, watch and listen, on your journey.

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Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

28 April 20116/5/2011

Friday

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Read, watch and listen, on your journey.

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We Suggest

0900 2100

1830 1900

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

Timeline

Drag & drop to plan viewing, pre-stream to mobile app.

28 April 20116/5/2011

Friday

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Read, watch and listen, on your journey.

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We SuggestTimeline

0900 2100

1830 18541830 1907

Drag & drop to plan viewing, pre-stream to mobile app.

28 April 20116/5/2011

Friday

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TubeStation | BBC Log out Good day Mike.

Read, watch and listen, on your journey.

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AD

LIS

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Mon Tue Wed Sat SunThur

We SuggestTimeline

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

28 April 20116/5/2011

Friday

Page 21: BBC | OpenProductivity

TubeStation | BBC

Read, watch and listen, on your journey.

London Bridge

Holborn

take NORTHEN towards EGWARE

Final Destination

From

To

Bank

take NORTHEN towards EGWARE

Change at

Log outListen Mike, you have a safe journey.

Diary | Mobile App | About TubeStation | BBC iPlayer | Weather

1 interchange, Zone 1

Est. travel time 12 mins New Journey

Plan your journey and pre-stream your viewing with TubeStation App. Available here. iPhone | iPad | Android

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1 interchange, Zone 1

London Bridge

Bank

Holborn

Departure; take NORTHEN towards EGWARE

Interchange; take NORTHEN towards EGWAREFinal Destination

In 12mins

plan playlist locate TubeStation |

Page 23: BBC | OpenProductivity

plan playlist locate TubeStation |

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plan playlist locate TubeStation |

London Bridge

Bank

Holborn

East EndersEpisode 7, Part 1, 10mins

SilkEpisode 6, Part 1, 12mins

White Van Man3. The Stand, 11mins

Have I Got News For YouEpisode 7, Part 1, 10mins

Waterloo RoadEpisode 7, Part 1, 10mins

watchlistenread

In 12mins

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Research (what kind of content to sieve out for users of TubeStation.co.uk?)

Page 26: BBC | OpenProductivity

Meta-data collected on time, subjects and topics spent on

BBC iPlayer, by creative agency Rattle.co.uk

http://channelography.rattlecentral.com/dashboardv1

Kids are spending more time on online

for content

People are not as religious, (online).

Comedy, entertainment and drama are least watched online, TV takes

precedence still.

Documentaries and learning, we get our

facts online.

Good news, for News, online.

We prefer football on TV, and Mr. Weatherman

keeps his job.

✔✔

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**Considering that comedy, entertainment and drama are least watched online still, these type of content could be surprisingly popular on mobile, on the go, where we would have a bit more ‘spare time’.

This is where a gap lies in mobile-oriented content tailored to minute per minute.

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Research (what’s out there?)

What BBC has at the moment- BBC iPlayer - http://www.radioplayer.co.uk/ (consolidating all radio stations onto one web)- http://channelography.rattlecentral.com/dashboardv1 (meta-data collection)

What other established media powerhouses have (at the moment)- IHT http://www.wheredidmytaxdollarsgo.com/

- Sky- Thomson Reuters’ Crisis Timeline http://widerimage.reuters.com/timesofcrisis/?source=reuters

What non-traditional news/content production house are pioneering- http://said.fm/ (Podcast, a BBC offshoot project)- Soundcloud, Grooveshark (music)- MUBI (films consolidator, UK-based)- HBO (goes on demand, on mobile and tablets)

Page 29: BBC | OpenProductivity

London Bridge

Bellaricuy

Departure; take NORTHEN towards EGWARE

Final Destination

Join Start planning, sign in.

In 35 mins >

Personalised content for the daily commuting, or that trip back home to ye county.

TubeStation | BBC

Read, watch and listen, on your journey.

watch demo

Download Mobile App | About TubeStation