Bayer Crop Science - apd-ukraine.de · Bayer. Crop Science . Leading change in the agribusiness...

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Bayer Crop Science Leading change in the agribusiness industry in Ukraine through innovative services. Maxim Iovenko Strategic Projects Manager BCS Kyiv, 4 th December, 2014

Transcript of Bayer Crop Science - apd-ukraine.de · Bayer. Crop Science . Leading change in the agribusiness...

Page 1: Bayer Crop Science - apd-ukraine.de · Bayer. Crop Science . Leading change in the agribusiness industry in Ukraine through innovative services. Maxim Iovenko. Strategic Projects.

Bayer Crop Science Leading change in the agribusiness industry

in Ukraine through innovative services.

Maxim Iovenko Strategic Projects Manager BCS Kyiv, 4th December, 2014

Page 2: Bayer Crop Science - apd-ukraine.de · Bayer. Crop Science . Leading change in the agribusiness industry in Ukraine through innovative services. Maxim Iovenko. Strategic Projects.

Seeds Crop protection products

Fertilizers

Precision farming

Agricultural machinery and equipment

IT solutions

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Agricultural enterprises

• Effective operational and management models

• Increasing level agronomic knowledge

• Digital farm management systems

• Farmers want to know their competitive position and ways to increase their efficiency

• Farmers want to know their competitive position and ways to increase their

Business needs

• Effective operational and management models

Producers and suppliers

• Multinational research-based input suppliers and service providers want to understand and know the needs of their clients

• Ag input dealers need tools in order to reach new and maintain existing clients

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• 1/3 of world’s black soil • 70% of land is used for agricultural

purposes • High importance of agriculture within

Ukrainian economy • Growing number of professional

farms • Fast acceptance of new

technologies • One of the leading exporters of

grains, oilseeds and vegetable oil

• Farming techniques lack sustainability

• Limited knowledge on modern agriculture

• Limited knowledge of agribusiness management

• Limited access to markets

• Limited access to finance

• 47,000 small and medium sized farmers are underserved

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Fertilizer

Technology

Crop Protection

Seeds

Storage

Employees

Land

Finance

Tillage

Machinery

Marketing

Logistics Your time Your money

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Today Potential

Source: FAOSTAT, FAO of the UN, Accessed on November 4, 2014, http://faostat.fao.org/CountryProfiles/Country_Profile/Direct.aspx?lang=en&area=230

560 970 1130

Ukraine Poland Germany

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By pests, weeds

and diseases

Due to pests, weeds

and diseases

28%

42%

Actual yield with crop protection

Theoretically attainable yield

30%

Prevented losses

Today 58%

100% Actual losses

Major crops analyzed: wheat, barley, corn, soybeans, potatoes, rice, cotton and coffee

Actual yield with crop protection

Theoretically attainable yield Yield without

crop protection Actual yield with crop protection

Theoretically attainable yield

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Business Agronomy

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Farm Management

Finance

Crop Management

Crop Marketing

Integrated Solutions

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Consumers

We offer services to Farmers and Distributors to support sustainable development of the overall value chain and Ukrainian agriculture.

Input Provider Farmers Distributors,

Processors Distributors

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Bayer Promissory Note

Finance Farm Management Crop Management Crop Marketing

Bayer Crop Yield Insurance**

Bayer Business Plus

Bayer Fitosan Monitor

Bayer Fields Control

Bayer Master Class

Bayer Food Chain**

*Note: The number of services and names are preliminary and may be modified throughout the project **Note: Partially exist or exists outside the project

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A Multifaceted Evaluation and Recommendations on Increasing Farm Efficiency

BAYER BUSINESS PLUS

•Analysis of the current situation

•Defined methods and opportunities to increase farm efficiency, and profitability and to reduce expenses.

•Recommendations on implementing the suggested improvements

•Comparative analysis based upon the key production and financial indicators of a farm with peer farms in Ukraine and in other countries

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BAYER MASTER CLASS

Increasing Yields by Reallocating Costs from Lower Producing Areas to Higher Producing Areas in a Field and by Improving the Quality

of Crop Growing Techniques

Training programs consisting of class and field sessions. It provides the knowledge necessary for the correct identification of yield limiting factors and how to manage them.

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Provides the knowledge necessary for the correct identification of yield limiting factors and how to manage them

I – Corn and Soybean

Technology and Crop Growing

Systems

1 II – Corn and

Soybean Early and Late Season

Scouting

2

III – Soil Mechanics and

Tillage

3

IV – Fertilization and

Micronutrients Management

4

V – Irrigation Management

5

VI – Herbicide Management

6

BAYER MASTER CLASS

Provides the knowledge necessary for the correct identification of yield limiting factors and how to manage them

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• Decision Support Tool for agronomist, which include models of diseases and pests development for six crops.

• Provides comparative analysis of the effectiveness of products and mixes with protective and treatment characteristics

• Recommendations concerning the optimal time windows for applying CPPs.

BAYER FITOSAN MONITOR

• The possibility to track the phyto situation of crops on the national, region and field levels on a daily basis.

• Signals the risk of crop exposure to

diseases and pests.

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A General Description of the Service • Monitoring of the condition of the crop growth process using satellite data

• The possibility to forecast the potential crop yield during the season

• The ability to identify problem areas in the fields and the possible factors

limiting their yield potential

• Analysis of technologies used on the farm

BAYER FIELD CONTROL

The ability to identify problem areas in the fields and the possible factors limiting their yield potential

Analysis of technologies used on the farm

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Bayer Promissory Note

Bayer Crop Yield Insurance

Bayer Master Class

Bayer Business Plus

2010 2013 2014 2015 2016 2017 2018

Bayer Fields Control

Bayer Fitosan Monitor

Bayer Weather Forecast

Launched

Developing

Planned

*Note: The number of services and names are preliminary and may be modified throughout the project **Note: Partially exist or exists outside the project

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• Press Conference • November 6, 2014 Page 18