Batten Institute Annual Report 2011-12
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FROM THE EXECUTIVE DIRECTOR
MISSION
HISTORY
ACADEMIC YEAR HIGHLIGHTS
INSPIRED EDUCATION
TRANSFORMATIVE RESEARCH
CONSEQUENTIAL VOICE
ENERGETIC COMMUNITY
FINANCIAL STATEMENTS
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4
5
6
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TABLE OF CONTENTS
ANNUAL REPORT
11/12
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FROM THE EXECUTIVE DIRECTOR
This past year, the Batten Institute began its second decade with a nice rec-
ognition. In September, The Princeton Review for Entrepreneurship magazine
ranked the Darden School of Business as having the 3rd best entrepreneur-
ship program in the world – our highest rankings to date. This recognition
reflected our evolving and deepening programs in entrepreneurship and innova-
tion including such curricular and extracurricular initiatives as Batten Scholar-
ships, Batten Venture Internships, the Darden Business Incubator, Innovation
Lab, and business plan and concept competitions.
In October, we held the first Jefferson Innovation Summit bringing 60 thought
leaders to Charlottesville to discuss how to create and sustain an entre-
preneurial society. Featuring a dialogue in the Rotunda lead by CNBC’s Tyler
Mathisen, the Summit led to the drafting of a Declaration of Principles, outlin-
ing a set of seven principles fundamental to an entrepreneurial society.
In November, we held our third annual E*Conference at Darden. Focusing this
year on how to innovate and effectuate, the conference provided an opportu-
nity for students, alumni and community members to learn how to be entre-
preneurial. Featured at the conference was Darden’s annual business concept
competition.
In December, the Batten Institute moved into its new offices on the second
floor of Darden’s Camp Library. This was a significant milestone for Batten as
this is the first time the Institute has had a well defined space with our mar-
quee on the door. It also contributes to the transformation of the library into a
research library for the 21st century.
In February, we convened our second gathering of the Innovators’ Roundtable,
bringing together chief innovation officers from leading corporations with
Darden’s expert faculty. Discussions focused on how to create an agile innova-
tion organization especially in a world of increasingly globalized R&D opera-
tions.
In April, we hosted a large gathering of venture capitalists here at Darden to
hear pitches by a number of University-affiliated ventures as part of U.Va.’s
annual Venture Summit. Featured at the Summit was a recent Batten Briefing
looking at innovation in the green tech sector.
OUR QUEST TO DELIVER ON FRANK BATTEN’S CHALLENGE TO BECOME ‘THE PREEMINENT THOUGHT LEADER AND EDUCATOR IN ENTREPRENEURSHIP AND INNOVATION’ IS AN ETERNAL ONE.”
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In May, we held our third annual Darden Entrepreneurship and Innovation Research Conference featuring paper
presentations, panel discussions, and keynotes from leading academics from around the world. This year, we held
the conference in partnership with the Academy of Management as part of their Entrepreneurship Exemplars series.
Over 120 scholars visited here in Charlottesville, and another 500 participated online.
We also laid the groundwork for a number of important emerging initiatives:
In April, we closed on a gift that promises to be transformative in our efforts to build the entrepreneurial ecosystem at
the University and in Charlottesville. The new W.L. Lyons Brown Innovation Lab will more than double the space of our
existing i.Lab and allow us to extend our Incubator to ventures from all of U.Va. and the Charlottesville community.
Working with the Virginia Governor’s Office, we will convene our second Jefferson Innovation Summit in September,
the Jefferson Innovation Summit for the Commonwealth, focusing on the role that state and local policy play in creat-
ing entrepreneurial ecosystems.
This spring, we began an effort to reinvigorate our research initiatives to help focus our intellectual capital generat-
ing efforts. Enlisting Darden faculty to take significant leadership roles, our revamped initiatives will leverage our
research resources — our grant program, fellows, and research associates — to increase the exposure and impact
of the work we do at the Institute.
While we have begun our second decade at the Batten Institute, we continue to look forward. We maintain an en-
trepreneurial spirit and a hunger to grow and improve. Our quest to deliver on Frank Batten’s challenge to become
“the preeminent thought leader and educator in entrepreneurship and innovation” is an eternal one. We continually
strive to deliver on our mission to improve society by cultivating principled, entrepreneurial leaders and by creating
knowledge about the transformative power of entrepreneurship and innovation.
Onward and upward!
Michael J. Lenox
Associate Dean and Executive Director, Batten Institute
Samuel L. Slover Professor of Business Administration
Darden School of Business
BATTEN INSTITUTE | 3 3
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MISSION
INSPIRED EDUCATIONCultivate the next generation of entrepreneurial leaders
through rigorous academic and experiential programs.
TRANSFORMATIVE RESEARCHCreate thought leadership through a diverse portfolio
of research projects of consequence to business and society.
CONSEQUENTIAL VOICEEngage leaders through a broad array of channels to directly
influence the world of practice.
ENERGETIC COMMUNITYFoster a diverse and collaborative community of scholars,
students, alumni and practitioners.
The Batten Institute seeks to improve society by creating knowledge about the transformative power of entrepreneurship and innovation and by cultivating principled, entrepreneurial leaders.
To fulfill its mission, the Institute has adopted a four-pronged strategy.
FRANK BATTEN, SR.1927-2009
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HISTORY
In 1996, University of Virginia alumnus Frank Batten Sr. and his family
gave the Darden School a generous gift to be used for the establish-
ment of a community of scholars and practitioners who would pursue
leading edge research and develop educational programs in entrepre-
neurship and innovation. In 2000, after a subsequent gift from Frank
Batten Sr. the former CEO and chairman of Landmark Communications
and founder of the Weather Channel, the initial community formally
became the Batten Institute.
The Batten Institute was officially launched in January 2001 with
Bob Bruner as the Institute’s first Executive Director. Early initiatives
included expanding the Darden Business Incubator and establishing
the Batten Fellows program. Darden faculty member, Jeanne Liedtka,
assumed the post of Executive Director in 2004. Under Jeanne’s lead-
ership, the Institute launched a major initiative in Organic Growth and
Innovation and set in motion the creation of the i.Lab. Current Execu-
tive Director, Michael Lenox, joined the Batten Institute in 2008.
Today, the Batten Institute is organized in two operating units, a re-
search center focused on academic scholarship and Darden’s Center
for Entrepreneurial Leadership, focused on student activities. The
extensive programs and initiatives supported by these units bring
together scholars, students, alumni, and business leaders, fostering a
diverse and energetic collaborative community in support of the Insti-
tute’s mission to create knowledge and improve society.
Since 2000, MORE THAN 150 GRANT-FUNDED RESEARCH PROJECTS undertaken by more than 75 scholars BOOT CAMPS offered in Venture Capital, Entrepreneurship, and Health Care 46% OF INCUBATOR COMPANIES remain active after 5 years
MORE THAN $1 MILLION AWARDED ANNUALLY IN SCHOLARSHIPS
MORE THAN $80,000 IN STUDENT GRANTS ARE AWARDED AT U.VA.-WIDE COMPETITIONS ANNUALLY
40 BATTEN VENTURE INTERNSHIPS FUNDED ANNUALLY
MORE THAN 70% OF DARDEN STUDENTS TAKE ENTREPRENEURSHIP COURSES
BATTEN INSTITUTE | 5
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2011–2012 ACADEMIC YEAR HIGHLIGHTS
NOV2011
FEB2012
APR2012
MAY2012
OCT2011
E-CONFERENCE: INNOVATE.EFFECTUATE
DARDEN RESEARCH AND AOM EXEMPLARS CONFERENCES
JEFFERSON INNOVATION SUMMIT
UVA ENTREPRENEURSHIP CUP
UNIVERSITY OF VIRGINIA VENTURE SUMMIT
INNOVATORS’ ROUNDTABLE
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INSP
IRED
ED
UC
ATI
ON
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EXPERIENTIAL PROGRAMS
CURRICULAR INITIATIVES
CENTER FOR ENTREPRENEURIAL LEADERSHIP
The Center provides a broad array of academic and experiential programs for
students supporting dozens of exciting courses, a business incubator, full-time
internships, business plan and concept competitions, workshops, boot camps,
mentorship opportunities and scholarships.
AT A GLANCE
#3 IN THE U.S. FOR ENTREPRENEURSHIP, THE PRINCETON REVIEW FOR
ENTREPRENEUR MAGAZINE, 2011120 UNIQUE VENTURES AND 270 ENTREPRENEURS/PARTICIPANTS
HOSTED IN THE DARDEN BUSINESS INCUBATOR SINCE 2000
$85,000
AWARDED IN CONCEPT AND BUSINESS PLAN COMPETITIONS IN
THE ACADEMIC YEAR (FUNDING
PROVIDED BY THE INSTITUTE, THIRD
SECURITY, AND PARTICIPATING
SCHOOLS UVA-WIDE)
32 SUMMER VENTURE INTERNSHIPS FUNDED IN 2012
40 ENTREPRENEURSHIP COURSES
70% OF DARDEN STUDENTS ENROLL IN
ENTREPRENEURSHIP AND
INNOVATION ELECTIVES
#1 RANKED FACULTY BY THE PRINCETON
REVIEW, 2011
10 FULL SCHOLARSHIPS
AWARDED ANNUALLY, VALUED
AT $971,600 FOR THE 2011-12
ACADEMIC YEAR
SCHOLARSHIPS
VENTURE FAIR FOR DARDEN
ALUMNI AT REUNION
LAW CLINIC WITH UVA LAW SCHOOL
E*TECH MASH-UP
INTERNET START-UP WORKSHOP
INNOVATION LABORATORY
INNOVATE.EFFECTUATE. ONLINE
ENTREPRENEURSHIP CONFERENCE
PROGRAMS AND INITIATIVES
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CURRICULAR INITIATIVESFORWARD-THINKING COURSES
The Institute’s research arm supports scholarship that advances the fields of
entrepreneurship and innovation, and this research often manifests itself in
novel, forward-thinking new courses, such as “Corporate Innovation & the De-
sign Experience,” “New Product Development,” and “Starting New Ventures.”
DARDEN’S i.LAB
Research supported by the Institute also takes the shape of groundbreaking
initiatives, such as Darden’s i.Lab, a non-traditional, flat-classroom teaching
environment that includes a design-build studio where students can transform
their ideas into physical prototypes. A number of Darden’s new entrepreneur-
ship and innovation courses are steeped in design and multidisciplinary think-
ing and are taught in Darden’s i.Lab.
ENTREPRENEURSHIP CONCENTRATION
In 2010, an entrepreneurship concentration was launched as part of Darden’s
MBA curriculum. The concentration lays the foundation for a deeper under-
standing of corporate and entrepreneurial success, covering topics such as
how to create value not only through new products or services, but with novel
technologies, business concepts, organizing structures, transaction/financing
mechanisms, distribution channels, and market segmentation.
EXPERIENTIAL PROGRAMSThe Center builds on Darden’s academic offerings with a range of experience-
based programs and initiatives, providing students the critical skills they need
to create successful real-life businesses upon graduation.
The Center’s experiential programs include a business Incubator, numerous
competitions (including support for national and global competitions), funded
internships, workshops, boot camps, and mentorship opportunities.
The Center’s experiential programs enjoy a broad level of student participation
and interest. In the summer of 2012, the Center hosted 16 companies in the
Darden Business Incubator. To date, 46% of Incubator-launched or supported
companies remain active enterprises after five years.
The Center also sponsors three major competitions each academic year:
the Darden Concept Competition, U.Va. Entrepreneurship Cup, and the
Darden/U.Va. Business Plan Competition.
U.Va. received outside sponsorship from Third Security for $50,000 awarded
to U.Va. Cup top winners. Overall, a total of $85,000 was awarded at the
aforementioned competitions during the 2011-12 academic year.
DARDEN EXPANDS ITS BUSINESS INCUBATOR TO LAUNCH MORE ENTREPRENEURS’ BRIGHT IDEAS
In the summer of 2012,
Darden began expansion
of its existing innovation
laboratory to include a new
cutting-edge Darden Busi-
ness Incubator facility. The
i.Lab will be named the W.L.
Lyons Brown III Innovation
Laboratory, for the alum-
nus who championed the
project. When the facility is
operational in the summer
of 2013, the incubator will
admit an expanded group
of entrepreneurs. Admitted
Darden students will be
joined by qualified, high-
potential entrepreneurs
from the larger U.Va. and
Charlottesville, Virginia,
communities.
BATTEN INSTITUTE INSPIRED EDUCATION | 9
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The Center also actively develops or supports alumni and student entre-
preneurship groups and networks, such as Darden’s Entrepreneurship and
Venture Capital Club—Darden’s most active student organization—and the
E*Society, a group that connects entrepreneurs from various schools across
the University of Virginia.
BATTEN SCHOLARSHIPSTen full scholarships are awarded annually to incoming Darden MBA students
interested in starting their own ventures or becoming innovative leaders at
established companies.
Lucas Rogers (Class of 2013) spent the summer
of 2012 in the Darden Business Incubator further
developing Mobile Motions, his venture that will offer
a smartphone app which allows the user to perform
various functions through motion control by tapping
into technology native to the phones. Rogers’ Batten
Scholarship and acceptance into the Incubator program provided the funding,
time and space needed to create a prototype. In coming to Darden after work-
ing as an engineer for General Motors, Rogers has “always envisioned myself
as an entrepreneur .… I keep a journal of ideas and a list of problems with
solutions. This was an opportunity to work on one of those.”
Lendstreet, a peer-to-peer lending venture, was
founded by R. Jerry Nemorin (MBA ’08) and devel-
oped in the Darden Business Incubator during the
summer of 2010. Unlike other peer-to-peer lending
operations, Lendstreet provides loans to distressed
debtors to help them restructure their debt. “People
can’t get equity loans anymore to pay off credit card debt,” said Nemorin.
Batten Scholarship recipient Jordhy “J.V.” Ledesma (MBA ’12) joined with
Nemorin to further Lendstreet’s growth in the summer 2011 Incubator. “The
scholarship gives you more leverage to work on your business and takes the
risk out of being an entrepreneur,” Ledesma said. Anticipation for Lendstreet’s
launch is growing: it has been featured in Forbes and discussed in leading
financial blogs. Nemorin believes that Lendstreet will further serve its users by
teaching good spending habits and helping them establish a higher credit
rating, “This is a way to help people who are distressed minimize the future
impact of their debt,” he said.
Learn more: www.batteneship.org
INSTITUTE-SUPPORTED COURSES SOLVING BUSINESS CHALLENGES IN REAL-LIFE SETTINGS
BIOINNOVATION
A multidisciplinary course
drawing students from
Darden, U.Va.’s Department
of Biomedical Engineering,
and the schools of nursing,
architecture, engineering,
and medicine. Students col-
laborate across disciplines
to identify and frame clini-
cally based challenges at
the U.Va. Health Center.
THE TECHNOLOGY ACCELERATOR
Students master the pro-
cess of adapting technology
to the needs of the mar-
ket, creating an actionable
strategy, and developing the
skills necessary to launch a
start-up.
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TRAN
SFO
RMAT
IVE
RE
SE
AR
CH
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INITIATIVES
The Institute supports a diverse portfolio of research initiatives in
entrepreneurship and innovation. Current initiatives address five topics of critical
importance to society:
ENTREPRENEURIAL FINANCEFACULTY LEADER: SUSAN CHAPLINSKY
Financial capital plays an important role in
most entrepreneurial ventures. However,
robust data on financing events and inves-
tor networks for businesses is scarce.
This initiative takes a rigorous approach to
developing data and analyses that explore
how entrepreneurs in public and private
business build investor networks and
finance their operations.
ENTREPRENEURIAL INNOVATION AND SUSTAINABILITYFACULTY LEADER: ANDREA LARSON
Global concerns about sustainability
have resulted in a wave of new products,
processes, technologies, markets and
ways of organizing business — inside
firms, through supply chains and across
vast networks of stakeholders. These
entrepreneurial innovations are creating
markets in clean energy and materials
and generating product substitutions
that yield future goods and services. This
initiative focuses on the mechanisms by
which entrepreneurship and innovation
can simultaneously drive a firm’s market
success and discover solutions to critical
societal challenges.
ENTREPRENEURSHIP EDUCATIONFACULTY LEADER: SARAS SARASVATHY
Recent decades have brought an explosion
in activity in the field of entrepreneurship
education, with the number of U.S. colleges
and universities offering courses related to
entrepreneurship. This initiative seeks to
illuminate effective strategies for teaching
entrepreneurship and to better understand
the outcomes of these programs.
INNOVATION AND GROWTHFACULTY LEADER: EDWARD HESS
Shrinking markets, unrelenting competition,
and swiftly evolving technologies challenge
the vitality of every business enterprise,
large and small. This initiative examines how
innovation can be the engine for sustained,
internally generated business growth.
ENTREPRENEURSHIP IN EMERGING MARKETSFACULTY LEADER: GREG FAIRCHILD
New businesses are crucial for sustained
economic development. This initiative
supports research projects focused on
entrepreneurs and the ingredients of entre-
preneurship: seed-stage capital, mentors,
sound social institutions and a culture that
welcomes new ideas and educates and
supports those who pursue them.
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Spearheaded by Darden Professor Saras Sarasvathy, the
Society for Effectual Action, is dedicated to the ground-
breaking form of entrepreneurial thinking known as effec-
tuation. Effectuation fundamentally rethinks how entrepre-
neurship is researched and taught around the world, and
its principles are learned and applied in several Darden
entrepreneurship courses and programs.
Learn more: www.effectuation.org
Design@Darden provides resources for academicians inter-
ested in teaching design, and the Center for Entrepreneur-
ial Leadership is applying a design-based methodology to
help Darden’s students through the product conception and
innovation stages of developing a new business.
Learn more: www.designatdarden.org
FORUMS
The Batten Institute supports the formation of online
forums, communities centered on the topics of
entrepreneurship and innovation.
FACULTY LEADERS
BATTEN INSTITUTE TRANSFORMATIVE RESEARCH | 13
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FELLOWS
The Batten Fellows Program brings prominent and high-potential thought leaders
to the Darden School of Business for short and long-term visits. The aims of the
program are as follows:• To develop intellectual capital that culminates in published articles, books and other high-impact publications
• To provide thought leadership of importance to managers, policy makers and the public
• To support work related to current Institute research initiatives
• To stimulate the intellectual life of the Institute and the Darden School
A complete list of fellows and descriptions of their research are available at www.batteninstitute.org.
2011-12 BATTEN FELLOWSDr. Béatrice Boulu-Reshef is currently a visiting scholar at The Wharton School
of Business at the University of Pennsylvania. She earned her Ph.D. in econom-
ics from University Lumière of Lyon where she developed research interests in
behavioral, organizational and social economics. Dr. Boulu-Reshef will collabo-
rate with the Batten Institute’s Sean Carr on experimental research exploring
how entrepreneurs use affordable loss reasoning (in contrast to return on
investment reasoning) to affect their decision to ‘take the plunge’ to start a
new venture. She and Carr will conduct experiments in which they frame the
approach subjects take as they make investment decisions. One group will be
prompted to think in terms of affordable loss — that is, how much they are
willing to risk in the investment. Another group will be led to think in terms of ex-
pected returns. A baseline group will be given no prompting. The new knowledge
developed during Dr. Boulu-Reshef’s fellowship will generate scholarly articles,
teaching materials, and a novel experimental scenario instrument.
Dr. Graciela Kuechle, a senior researcher at the Basque Institute of Competi-
tiveness and a lecturer at the University of Deusto, both in San Sebastian,
Spain, is working with Darden professor Saras Sarasvathy to develop math-
ematical models of effectuation — the decision-making approach that Saras-
vathy has documented among expert entrepreneurs. The two also plan to
review the past decade of economic research and synthesize entrepreneurship-
related findings in a way that is appropriate for the business academy. Kuechle
currently holds research positions at the University of Deusto and the Basque
Institute of Competitiveness in San Sebastián, Spain. She is originally from Ar-
gentina and earned her Ph.D. from the University of California in Los Angeles.
Her research agenda with Professor Sarasvathy will culminate with the publica-
tion of three peer-reviewed journal articles and an in-depth book.
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GRANTS
Each spring, the Batten Institute solicits grant proposals
from faculty members of the University of Virginia who
are conducting rigorous and relevant research about
entrepreneurship and innovation that results in high-
impact intellectual outputs consistent with the missions
of the Darden School and the University.
For a complete list of the 2011-12 grant recipients and information about
applying to the program, please visit www.batteninstitute.org
PROFILE OF A 2011-12 RESEARCH GRANT PROGRAM PROJECT
Project: Experimental Tests of Creativity and Incentives in Intellectual Property
Principal: Christopher Sprigman, University of Virginia School of Law
Co-applicant: Christopher J. Buccafusco, Chicago-Kent College of Law
Christopher Sprigman and Christopher Buccafusco are gaining insights into
the behaviors and motivations of buyers and sellers as they value, license,
and sell intellectual property. The fundamental issue is that buyers and
sellers are not as aligned as rational choice theory — on which U.S. IP law
is based — suggests. Indeed, parties to IP transactions do not necessarily
make wealth-maximizing decisions; they are not driven solely by the pros-
pect of financial gain. The result is an inefficient market in which buyers and
sellers are so far apart that negotiations between them are time-consuming,
costly, and sometimes unsuccessful. Sprigman and Buccafusco began their
exploration of IP transactions in 2008 with experimental studies of the
“endowment effect”: the tendency of people to overvalue what they own. The
researchers were the first to test the effect for IP that people had created
rather than property they merely owned. In the most recent phase of their
work, Sprigman and Buccafusco tested whether nonfinancial incentives —
publication and attribution — mitigate the creativity effect.
For more on their project, visit www.batteninstitute.org and use the search
term “inefficient market.”
SELECT FELLOWS2000-2012
JOEL BROCKNERThe Implications of Crisis
Management for Corporate
Innovation, Creativity, and
Change
CLAIR BROWNInnovation Dynamics in the
Electronics Sector
JOHN SEELY BROWNLearning in the Innovation
Process
GERD GIGERENZERConsumer Responses to
Product Innovation
ROGER GORDONCorporate Taxation
LUTZ HILDEBRANDTDriving Innovation Through
Marketing and R&D Synergies
MICHAEL JENSENThe Agency Costs of Overvalued
Equity
HENRY MINTZBERGDesigning Strategy, Designing
Global Management Education
HOWARD STEVENSONInsights on Global Entrepreneurship:
Education, Policy, and Practice
BATTEN INSTITUTE TRANSFORMATIVE RESEARCH | 15
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PUBLICATIONS
BOOKS AND CHAPTERS“Environmental Entrepreneurship” in
Oxford Handbook of Business and the Environment
Michael Lenox and Jeffrey G. York.
Eds. Pratima Bansal and Andrew J. Hoffman
(Oxford: Oxford University Press) November, 2011
Grow to Greatness: Smart Growth for
Entrepreneurial Businesses
Edward D. Hess
(Palo Alto: Stanford University Press) March, 2012
The Physics of Business Growth:
Mindsets, System and Processes
Edward D. Hess and Jeanne M. Liedtka
(Palo Alto: Stanford University Press)
March, 2012 [e-Book for Kindle]
The DNA of Business Growth v. The Myths of Business
Growth: A Case for Smart Growth
Edward D. Hess
(Charlottesville: Darden Business Publishing)
January, 2012 [e-Book for Kindle]
BATTEN BRIEFINGSBatten Briefings is a series of research reports that ad-
dress important and timely topics in entrepreneurship
and innovation. The reports are offered free of charge
online: www.darden.virginia.edu/batten/briefings
Innovators’ Roundtable Series: Leading Global R&D
Networks - Rewards, Risks and Realities
Innovators’ Roundtable Series: Workforce Agility - An
Executive Briefing
Financing Innovation Series: VC 2.0 - Venture Capital
Goes Retro
Greentech Innovation Series: Winning the Green Innova-
tion Economy - An Analysis of Worldwide Patenting
SELECT ACADEMIC ARTICLESDew, N., Read, S., Sarasvathy, S.D., and Wiltbank, R.
2011. “On the Entrepreneurial Genesis of New Mar-
kets: Effectual Transformations Versus Causal Search
and Selection.” Journal of Evolutionary Economics 21
(2): 231–253.
Harmeling, S. S., and S. D Sarasvathy. 2011. “When
Contingency Is a Resource: Educating Entrepreneurs in
the Balkans, the Bronx, and Beyond.” Entrepreneurship
Theory and Practice.
Sarasvathy, S. D. 2011. “Causation and Effectuation:
Toward a Theoretical Shift from Economic Inevitability to
Entrepreneurial Contingency.” Academy of Management
Review 26 (2): 243–263.
Sarasvathy, S. D., and S. Venkataraman. 2011.
“Entrepreneurship as Method: Open Questions for an
Entrepreneurial Future.” Entrepreneurship Theory and
Practice 35 (1): 113–135.
Venkataraman, S., Sarasvathy, S.D., Dew, N. and For-
ster, W. 2012. “Reflections on the 2010 AMR Decade
Award: Whither the Promise? Moving Forward with Entre-
preneurship as a Science of the Artificial,” The Academy
of Management Review.
JOURNAL OF BUSINESS VENTURINGThe Institute has long served as the underwriter of the
Journal of Business Venturing (JBV), the premier schol-
arly journal devoted to entrepreneurship and innovation.
JBV is ranked by the Social Science Citation Index as
one of the most influential management journals. From
1995 to 2009, Darden Professor S. Venkataraman
served as editor-in-chief. Darden faculty Michael Lenox
and Saras Sarasvathy currently serve as field editors.
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CON
SEQ
UEN
TIAL
VO
ICE
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EVENTS
JEFFERSON INNOVATION SUMMIT :: 2011 Sixty leaders in innovation and entrepreneurship from business, government, academia, media, public service
and the arts convened for the Jefferson Innovation Summit in October 2011 to grapple with how best to create
and sustain a society of entrepreneurs and innovators. The two days of purposeful conversation yielded bold and
original ideas that were integrated into a Declaration of Principles, a guiding framework to improve the nation’s
innovative capacity and entrepreneurial ecosystem. To build on these principles and promote further action-
oriented dialogue, the Batten Institute, the Summit Delegates, and other partner organizations have committed
to undertaking a robust set of initiatives over the years to come.
LOOKING AHEAD: On 7 September 2012, the Jefferson Innovation Summit for the Commonwealth, hosted by the
Batten Institute in partnership with the Office of the Governor of Virginia, will convene a diverse and influential
group of 60 policymakers, entrepreneurs, executives and thought leaders to discuss how to create and sustain a
society of entrepreneurs and innovators in Virginia.
FOR MORE INFO: www.jeffersoninnovationsummit.org
Conferences, workshops and speaking events provide the Institute with a platform
to foster critical conversations with key stakeholders throughout the year.
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E-CONFERENCE: INNOVATE.EFFECTUATE
Approximately 250 Darden alumni and students, as
well as students from other U.Va. schools, gathered
for a concept competition followed by a full day of
alumni panels moderated by Darden faculty.
UVA ENTREPRENEURSHIP CUP
The Office of the Vice President for Research and
the Darden School sponsor the U.Va. Cup competi-
tion which boasts entries from multiple schools and
awards $50,000 in non-dilutive funds. Generous sup-
port is provided from Third Security LLC.
UNIVERSITY OF VIRGINIA VENTURE SUMMIT
In the spirit of Thomas Jefferson, venture capitalists
and alumni from top investment firms across the
nation gather annually with innovative researchers,
academics and students at the Summit, sponsored
by the Office of the Vice President for Research with
assistance from the Batten Institute.
DARDEN ENTREPRENEURSHIP AND INNOVATION CONFERENCE
The third annual Darden Entrepreneurship and Innova-
tion Research Conference was co-organized by the
Batten Institute and the Academy of Management’s
Entrepreneurship Division as part of the Entrepreneur-
ship Research Exemplars Conference Series. Leading
scholars in the fields of entrepreneurship and innova-
tion gathered to highlight best practices for top-tier
research that advances the evolution of these fields.
CONSEQUENTIAL VOICE | 19
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EVENTS
ZURICH
FRANKFURT
NEW YORK CITYSAN FRANCISCOMichael Lenox & Erika Herz
D.C.Edward Hess
RICHMONDPhilippe Sommer
Peter Rodriguez
Peter Rodriguez
DALLASEdward Hess
DENVEREdward Hess
Philippe Sommer & Trip Davis
HYDERABADS. Venkataraman
HONG KONGPeter Rodriguez
IDEAS TO ACTION TOUR2011-2012
Expanding the Institute’s reach and impact nationally and globally.
LOCATIONS
SAN FRANCISCO
Professor Michael Lenox
Erika Herz, Manager of Sustainability Programs
DALLAS
Professor Edward Hess
DENVER
Professor Edward Hess
NEW YORK CITY: ENTREPRENEURS IN ACTION
Philippe Sommer, Director of the Center for
Entrepreneurial Leadership
Trip Davis, President of the Darden School Foundation
and Senior Associate Dean for External Relations
WASHINGTON, D.C.
Professor Edward Hess
UNIVERSITY OF RICHMOND: ENTREPRENEURS IN ACTION
Philippe Sommer, Director of the Center for Entrepre-
neurial Leadership
FRANKFURT, GERMANY
Professor Peter Rodriguez
HONG KONG
Professor Peter Rodriguez
HYDERABAD, INDIA
Professor S. Venkataraman
ZURICH, SWITZERLAND
Professor Peter Rodriguez
IDEAS TO ACTION
Since 2009, Batten-affiliated faculty have traveled to major cities to discuss their research with alumni,
prospective students, and community members.
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e+i NEWSLETTER
So You Want to Be an Entrepreneur?
“ENTREPRENEURS AREN’T JUST GUYS WORKING ON
AN INVENTION IN A GARAGE. THEY’RE USUALLY
PEOPLE WHO GET ANNOYED BY SOMETHING AND
WANT TO FIX IT.”
The Inefficient Market for IP
“INDEED, PARTIES TO IP TRANSACTIONS DO
NOT NECESSARILY MAKE WEALTH-MAXIMIZING
DECISIONS; THEY ARE NOT DRIVEN SOLELY BY THE
PROSPECT OF FINANCIAL GAIN.”
New Perspectives on Entrepreneurship Research
“THIS EMPHASIS ON VALUE DISTRIBUTION, ON
DELIVERING SOCIAL GOOD IN ANY WAY POSSIBLE,
DOWNPLAYS THE DISTINCTIONS BETWEEN
ENTREPRENEURIAL AND ESTABLISHED VENTURES.”
Sign up for the e+i Newsletter by emailing [email protected].
COMMUNICATIONS & MEDIA
The Institute’s website, www.batteninstitute.org, provides an important connection to
members of the Batten community and beyond. Site features include news, information
about the Institute’s major initiatives, brief articles on supported projects, profiles of Batten-
affiliated researchers and professionals, links to academic articles and teaching cases, and
events listings.
As of June 2012,
@BattenInstitute had
620 fo l lowers
(an increase of 38% from
the previous year), and
@DardenEShip had more than
1,600 fo l lowers
(an increase of 45% from
the previous year).
BATTEN INSTITUTE CONSEQUENTIAL VOICE | 21
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During the 2011-12
academic year, the
Batten Institute’s
programs and faculty
affiliates appeared
more than 100
times in national and
international media.
DESIGNING FOR GROWTH – APPLE DOES IT, SO CAN YOUPOSTED BY JEANNE LIEDTKA
“IN BUSINESS, WE LIKE THINGS
THAT ARE HARD AND RATIONAL
AND DEFINED … . BUT DESIGN
NEED NOT BE ALL ABOUT MAGIC
AND INTUITION – DESIGN
THINKING, AS WE DEFINE IT, IS
A SYSTEMATIC APPROACH TO
PROBLEM-SOLVING THAT IS
USER-DRIVEN, POSSIBILITY
FOCUSED, AND ITERATIVE.”
Read more:
blogs.forbes.com/darden
RECENT TOP POSTS FROM DARDEN’S FORBES.COM BLOG
CREATING AN INNOVATION CULTURE: ACCEPTING FAILURE IS NECESSARYPOSTED BY EDWARD HESS
“INNOVATION IS THE RESULT
OF ITERATIVE LEARNING
PROCESSES AS WELL AS
ENVIRONMENTS THAT
ENCOURAGE EXPERIMENTATION,
CRITICAL INQUIRY, CRITICAL
DEBATE, AND ACCEPT FAILURES
AS A NECESSARY PART OF THE
PROCESS.”
THE INS AND OUTS OF OPEN INNOVATIONPOSTED BY RAUL CHAO
“IT IS UNLIKELY THAT THE BEST
(OR EVEN VERY GOOD) IDEAS
ARE ALL LOCATED IN ONE
ORGANIZATION AND, EVEN WITH
AN IDEA IN HAND, SHOULD ONE
ORGANIZATION REALLY MANAGE
ALL OF THE TECHNICAL AND
MARKETS RISKS ASSOCIATED
WITH COMMERCIALIZING
TECHNOLOGIES? THAT’S WHERE
OPEN INNOVATION COMES IN.”
MEDIA COVERAGE
The Batten Institute partnered with Forbes.com in the spring of 2012 to launch a new contributors’ channel featuring
the insights of Darden faculty and research staff on the topics of entrepreneurship and innovation.
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ENER
GET
IC C
OM
MU
NIT
Y
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PARTNERS
The Batten Institute partners with many units and organizations of the Universi-
ty of Virginia. These partnerships are critical to delivering programs and events
to enhance the scope of the Institute’s efforts. In 2011-12, the Institute part-
nered with CNBC and the Thomas Jefferson Foundation (Monticello) to host the
Jefferson Innovation Summit; the University’s Office of the Vice President for
Research (VPR) to host U.Va.’s third annual Venture Summit; and several other
schools to host the U.Va. Entrepreneurship Cup.
Institute-affiliated faculty members play a key role in shaping the continued
evolution of the fields of entrepreneurship and innovation through both their
teaching and research.
Finally, the Institute also works closely with various student organizations. In
2011-12, the Center for Entrepreneurial Leadership collaborated with Darden’s
Entrepreneurship and Venture Capital (EVC) Club to host the fall E-Conference,
and the Institute is a strong supporter of the University-wide E*Society, formed
in 2009 by Darden students.
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SAMUEL E. BODILYJohn Tyler Professor of Business
Administration
RAUL O. CHAOAssistant Professor of
Business Administration
SUSAN CHAPLINSKYTipton R. Snavely Professor of Business
Administration and Associate Dean for
Faculty Scholarship
MING-JER CHENLeslie E. Grayson Professor of Business
Administration
ROBERT L. CROSSAssociate Professor of Commerce, and
Director, Network Roundtable,
McIntire School of Commerce
GREGORY B. FAIRCHILDBigelow Research Professor in
Business Administration
MARY MARGARET FRANKAssociate Professor of
Business Administration
YAEL GRUSHKA-COCKAYNEAssistant Professor of Business
Administration
ANDREW M. HESSAssistant Professor of Commerce,
McIntire School of Commerce
EDWARD D. HESSProfessor of Business Administration and
Batten Executive-in-Residence
ANDREA LARSONAssociate Professor of
Business Administration
DAVID LEBLANGJ. Wilson Newman Professor of
Governance; Chair, Department of Politics,
College of Arts and Sciences
MICHAEL J. LENOXSamuel L. Slover Research Professor of
Business, Associate Dean and Executive
Director of the Batten Institute
JEANNE M. LIEDTKAUnited Technologies Corporation Professor
of Business Administration
ELENA LOUTSKINAAssistant Professor of
Business Administration
LUANN J. LYNCHProfessor of Business Administration
ANTON S. OVCHINNIKOVAssistant Professor of
Business Administration
SONAL S. PANDYAAssistant Professor, Department of Politics
College of Arts and Sciences
BIDHAN L. PARMARAssistant Professor of Business
Administration
GAL RAZAssociate Professor of
Business Administration
SARAS D. SARASVATHYIsadore Horween Research Associate
Professor of Business Administration
KATHRYN M. SHARPEAssistant Professor of Business
Administration
PAUL J. SIMKOAssociate Professor of Business
Administration and Associate Dean,
MBA for Executives
THOMAS C. SKALAKVice President for Research and
Professor of Biomedical Engineering
CHRISTOPHER SPRIGMANProfessor of Law
ELIZABETH O. TEISBERGAssociate Professor of
Business Administration
SANKARAN VENKATARAMANMasterCard Professor of
Business Administration
RAJKUMAR VENKATESANBank of America Research
Associate Professor of
Business Administration
FRANCIS E. WARNOCKPaul M. Hammaker Associate Professor of
Business Administration
BATTEN AFFILIATES
BATTEN INSTITUTE ENERGETIC COMMUNITY | 25
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LEADERSHIP TEAM
Michael Lenox Executive Director and Associate Dean
Samuel L. Slover Research Professor of Business
Administration; B.S., M.S., University of Virginia;
Ph.D., Massachusetts Institute of Technology
Sean CarrDirector of Intellectual Capital
B.A., Northwestern University; M.S., Columbia
University; M.B.A., University of Virginia
Debbie WhiteAssociate Director of Operations
B.A., University of Virginia; M.A., George Washington
University
Daniel BierenbaumSenior Research Associate
B.S., Duke University; M.A., Columbia University
Joyce Smaragdis Associate Director of Outreach
B.A., University of Virginia; M.A., Virginia Polytechnic
Institute and State University
Malgorzata “Gosia” Glinska Senior Research Associate
B.A., University of Gdansk, Poland; M.A., Boston
University; M.F.A., University of Virginia
Derry WadeCommunications Manager
A.B., Smith College; M.A., University of Virginia
Andrew KingResearch Associate
B.A., The University of the South; M.S., Oxford
Brookes University
Gayle NobleOffice Manager
Pan American Business School
Philippe Sommer Director, Center for Entrepreneurial Leadership
Director, Darden Incubator
B.A., Amherst College; M.B.A., Columbia University
Molly McFarlandSpecial Projects and Events Manager
B.A., University of Virginia
MJ Dougherty TomsAssociate Director, Center for Entrepreneurial
Leadership
B.A., Williams College; M.B.A., Yale University
Nancy PriceAssociate Director for Special Projects (Consultant)
B.A., Lamar University
ADMINISTRATION
RESEARCH DIVISIONCENTER FOR ENTREPRENEURIAL LEADERSHIP
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FY 11 (Actual) FY 12 (Estimated) FY 13 (Budget)
Spendable Balance $2,369,224 $2,618,455 $2,337,496
Endowment Interest $4,312,996 $4,517,880 $3,426,678
Craddock Fund $42,000 $45,000 $45,000
20 Account Interest --- $34,400 $30,505
Sponsorships & Fees 1 $1,989 $109,050 $115,000
iLab Expansion Project --- --- $1,300,000
Scholarships 2 --- --- $971,600
Adjustments $251,008 --- ---
TOTAL INCOME $4,607,993 $4,706,330 $5,888,783
Operating Expenses $(4,193,908) $(4,408,252) $(4,751,397)
Extraordinary Expenses $(164,854) 3 $(579,037) 4 $(25,000) 5
iLab Expansion Project --- --- $(1,300,000)
TOTAL EXPENSES $(4,358,762) $(4,987,289) $(6,076,397)
ENDING BALANCE $2,618,455 $2,337,496 $2,149,882
inc
om
ee
xp
en
se
s
FINANCIAL STATEMENTSFY 11 (Actual) FY 12 (Estimated) FY 13 (Budget)
Administrative Staff $537,377 $455,110 $431,097
Outreach, PR & Marketing $344,716 $368,145 $198,323
Subtotal $882,093 $823,255 $629,420
CEL Staff $319,305 $350,381 $486,256
Communications $33,992 $52,725 $47,600
Incubator $147,483 $223,100 $205,000
BVIP Interns $68,678 $145,000 $145,000
Competitions $38,935 $51,400 $46,000
Courses $35,375 $44,367 $34,400
Batten Scholarships $810,501 $676,900 $971,600
Subtotal $1,454,269 $1,543,873 $1,935,856
Researchers $351,848 $449,111 $472,005
Faculty Research Grants $246,686 $190,000 $250,000
Batten Fellows $5,056 $15,000 $20,000
Ph.D. Student Scholarships $116,430 $119,790 $79,251
Faculty Salary Support $1,026,196 $1,165,623 $1,250,000
Conferences $111,330 $101,600 $114,865
Subtotal $1,857,546 $2,041,124 $2,186,121
TOTAL OPERATING BUDGET $4,193,908 $4,408,252 $4,751,397
cen
ter f
or e
ntr
ep
ren
eu
ria
l le
ad
er
sh
ipr
es
ea
rc
h d
ivis
ion
ad
min
CASH FLOW
EXPENSES
1. Jefferson Innovation Summit, Innovators Roundtable, E*Conference, Roundtable, i.Lab 2.0
2. Partitioned in FY 13
3. Extraordinary expenses in FY 11: $86,244 Summit; $78,610 i.Lab lobby furnishings
4. Extraordinary expenses in FY 12: $451,037 Summit; $20,000 post-Summit; $18,000 Innovation Timeline; $75,000 for Effectuation research; $15,000 i.Lab 2.0
5. Extraordinary expenses in FY 13: $25,000 for the Jefferson Innovation Summit for the Commonwealth
28 | ANNUAL REPORT 2011-2012
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BUDGET
Administration
Administrative Staff $431,097
Public Relations $200,948
Marketing $44,975
Research Division
Researchers $472,005
Faculty Grants $250,000
Batten Fellows $20,000
Ph.D. Scholarships $79,251
Conferences $114,865
Faculty Salaries $1,250,000
Center for Entrepreneurial Leadership
CEL Staff $486,256
Incubator $205,000
BVIP Interns $145,000
Competitions $46,000
Courses $34,400
Scholarships $971,600
TOTAL $4,751,397
26%
9%
4%
1%
10%
4%
3%
1%
1%
21%
2%
2%
<1%
5%
10%
Faculty Salaries
Administrative Staff
Public Relations
Marketing
CEL Staff
Incubator
BVIP Interns
Competitions
Courses
Scholarships
Conferences
Ph.D. Scholarships
Batten Fellows
Faculty Grants
Researchers
Percentages are rounded to the nearest whole number.
Income to support the Batten Institute is provided by an endowment created by Frank Batten Sr. and his fam-
ily. As of June 2012, the market value of the endowment had reached approximately $105 million. The annual
budget from this endowment is $4.75 million for FY 12-13.
RES
EAR
CH
DIV
ISIO
N
ADMINISTRATION
CENTER FO
R ENT
REPR
ENEU
RIA
L LE
AD
ERSH
IP
BATTEN INSTITUTE
BUDGET$4,751,397
FY 2012-13
FINANCIAL STATEMENT | 29
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CONTACT
BATTEN INSTITUTE
THE DARDEN SCHOOL OF BUSINESS
UNIVERSITY OF VIRGINIA
P.O. BOX 6550
CHARLOTTESVILLE, VIRGINIA 22906-6550
PHONE
+1.434.924.1335
FAX
+1.434.924.7104
WEB
WWW.BATTENINSTITUTE.ORG
@BATTENINSTITUTE
@DARDENESHIP
@DESIGNATDARDEN