BARISTA

HISTORY OF BARISTA

• Barista Coffee is a chain of espresso bars in India. Headquartered in Delhi, Barista currently has over 100 espresso bars across India, Also in Sri Lanka and the Middle East. It was founded in 1997,

• Italy's Lavazza has now acquired Barista.

History….

The first Barista espresso bar was opened at Taj Mahal Hotel, Delhi followed by one in Taj Mahal in Mumbai.

• CEO OF BARISTA Mr. Partha Dattagupta, MANAGING DIRECTOR OF

BARISTA Mr. Ravi S. Deol CHIEF OPREARTING OFFICER Mr. Brotin Banerjee

BEVERAGE

HOT COFFEE.PURIST COFFEE.ALL TIME FAV…….INTERNATIONAL BLENDHOT TEA.PREMIUM LEAF.HERBAL. MELTED CHOCOLATE TEA

BEVERAGECONTD..

COLD COFFEE.ICED COFFEE.SMOOTH COLD COFFEE.SHAKE .SUGER FREE DELIGHT.COFFEE CAFFECHINOICE CREAM…..&DRINKING WATER….

ABOUT BARISTA………..

Barista is a comfortable place to

spend time with friends, family, strangers, the girl next door, her neighbour's aunt,just about anyone. And even if you alone Then Barista have some of the finest beverages to keep you company.

LAYOUT OF BARISTA……

FRANCHISE OF BARISTA

• Specialty coffee retailer offering high quality beverages and food accompaniments

• Pioneers in establishing the concept of "organized coffee retailing as an experience for the customer" at a national level in India

• Currently, amongst the leading food retail chains, in terms of number of outlets, and the largest specialty coffee chain

• Wide presence with 130 outlets across three countries including Dubai and Sri Lanka

TURNOVER OF BARISTA

IN 2006 ITS TURNOVER WAS Rs.56 CroresIN 2007 ITS TURNOVER WAS Rs.64 Crores.

& TURNOVER AT THE END OF 2008.IT IS EXPECTED TO MAKE Rs.100 Crores

RECENT NEWS

• Over the next few months the chain will invest an estimated Rs 50 crore and use a combination of the latest in technology, differential pricing and a host of market initiatives to build the brand.

• Two new avatars — a premium coffee lounge in New Delhi's South Extension locality, and a chain of `Barista Coffee on the go' bars on major national highways, in collaboration with IOCL.

RECENT NEWS Contd……..

Barista will invest between Rs 45 lakh to Rs 50 lakh on the 3,000-sq. ft. coffee lounge, which will offer a selection of specialty coffee and continental food.Barista coffee on the go' bars will offer lower priced coffee and a limited menu of convenience foods such as sandwiches. The first of these will come up at Karnal on the Delhi-Chandigarh highway in July

BREAKING NEWS

Tata Coffee buys 34.3% in Barista of Rs 26 crores