Barb research media
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Transcript of Barb research media
WHAT IS BARB
1. Barb stands for broadcast audience research board.
2. Barb is an organisation devoted to keeping track of television show viewing numbers, they also keep other data like how the show was viewed.
3. The producer might want to know which shows are on as well as their program
HOW WILL TV CHANNELS USE THEIR INFO
They will use the info by advertising different TV shows on different channels also you can advertise on the radio about your channel.
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