Baratunde Thurston on the Facebook Biz Outreach Panel at WCF 07
Baratunde Thurston on the Facebook Curmudgeon Panel at WCF 07
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Transcript of Baratunde Thurston on the Facebook Curmudgeon Panel at WCF 07
My Name is Baratunde, and I’m a Facebook CurmudgeonSmall Presentation Thing for Web Community Forum 2007
www.baratunde.com
Comedian, Author, Vigilante Pundit
About Me
Political comedian, writerBlogger for Huffington Post, Jack & Jill Politics, baratunde.comFormer strategy consultant for mediacommwebstuffRecently joined The Onion as Web Editor
www.baratunde.com
Rich User Profiles!
NamePhone NumberMailing AddressClass Year
MajorEmailDorm RoomOffline-Poking
www.baratunde.com
Rich User Profiles!
NamePhone NumberMailing AddressClass Year
MajorEmailDorm RoomOffline-Poking
Multi-Platform
Messaging
www.baratunde.com
Rich User Profiles!
NamePhone NumberMailing AddressClass Year
MajorEmailDorm RoomOffline-Poking
Multi-Platform
Messaging
Behaviorial Targeting
Data
www.baratunde.com
Rich User Profiles!
NamePhone NumberMailing AddressClass Year
MajorEmailDorm RoomOffline-Poking
Multi-Platform
Messaging
Behaviorial Targeting
Data
Location-Based
Services
www.baratunde.com
Things to Fix in the New FacebookWebAdvertisingSocialPlatform 2.0 Service
Bad for whales (partially resolved)Bass ackwards contacts & messagingThe (Spam) PlatformOther WhiningConclusion
www.baratunde.com
The Day Facebook Died to Me August 17, 2007
900 frnds, 600 in grp
replaced email list. trapped
used for promo
BLOCKED
>> Angry BloggingPhoto by B I R D, via Flickr
Status: Partially resolved by Pages
Presence
www.baratunde.com
Groups vs. PagesHow about Grages?
Status: Pages wins for me.
Presence
Feature Groups PagesBulk Messaging w/o Limit ? Y
Members Can Reply to Msg Y --Target Msg by Geography, Other -- --
Invite Mechanism Y -- *Use for Event Invites Y -- *
Applications -- YUsage Metrics (vid plays, etc) YEasy to Find (via directory) Y -- *
* = likely to be fixedwww.baratunde.com
I have 1,224 friends Now what?
Create Custom Groups: Affiliation: high school, conference, illegally wiretapped
Geography, etc.
Let Me Do Things with themMessaging
Event invites
View and interact with apps (e.g. popular books among subgroup)
Status: Still Sucks
Contacts
www.baratunde.com
MySpace Flashbacksor Never Abandon Basic Features that Work
Folders???
Search???
Group Messages???
Flagging???
Filters/Blocking???
Export/Download???
Status: Still Sucks
Msging
www.baratunde.com
MySpace Flashbacksor Never Abandon Basic Features that Work
Folders???
Search???
Group Messages???
Flagging???
Filters/Blocking???
Export/Download???
Status: Still Sucks
Msging
EMAIL!!
www.baratunde.com
If I get one more Zombie invite...I’m digging up a corpse, injecting it with the Rage virus and setting it loose on the Facebook developers
Give me a Dashboard w/ total & friend users
Build in ratings
Create a category for “stupid”
Let me opt out
Status: Getting better. Doesn’t email me
CrApps
www.baratunde.com
Networks and BeaconNow I’m just piling on
Let me join multiple city networks
Give users explicit control of their data
Whining
www.baratunde.com
Facebook has massive potentialMay one day be as good as
The End
www.baratunde.com
Facebook has massive potentialMay one day be as good as
The End
The Internet
www.baratunde.com