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We Live for Live Music.

An unforgettable Live Music experience that connects Artists & Fans

We Live for Live Music. 3

THE OPPORTUNITY

Bandsintown creates one-of-a-kind RSViP experiences that connect

Fans, Artists and Venues.

RSViP CONCEPT

A unique experience rewarded to 10 fans who RSVP to the show in Bandsintown +

their friends. Winners receive an exclusive meet & greet with the artist, a gift pack &

enjoy the show from a VIP section.

PROMOTION

Promote the event with targeted messages to Bandsintown core trackers and

affinity fans, increasing ticket sales through dedicated emails, push notifications,

mobile takeovers & RSVP reminders.

ENGAGEMENT

Fans encouraged to RSVP to the show for their chance to win the RSViP

experience. Through Bandsintown Manager, 10 RSViP winners are selected and

messaged directly before the event.

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RSVP Establishes a Direct Connection

And enables artists to communicate with fans who are going to a specific show.

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Case Study: Dedicated RSViP Pre-Sale

RESULTS:

24,000 Emails sent

32% Open rate

4.24% CTR

247 Tickets Sold (68% conversion

rate)

4x ROI

We created a customized, dedicated email for Shakey

Graves’ core trackers (fans) + affinity trackers (fans of similar

bands), geo-targeted via Bandsintown for Promoters,

including a private pre-sale password to drive immediate

conversions.

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Promote the event and the RSViP

experience to core & affinity fans via geo-

targeted emails & push notifications

RSViP winners receive a digital goodie

bag + a video trailer promoting future

RSViP concerts.

BEFORE: Drive RSVP’s DURING: In-Venue Experiences AFTER: Relive Via Photos/Video

The artist messages RSViP winners via

Bandsintown Manager. Fans enjoy the

show via RSViP experience package.

The Fan Engagement Cycle

We Live for Live Music. 7Bandsintown Group Proprietary & Confidential

XS: The #1 Nightclub in Las Vegas

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IN-VENUE PROMOTION

Bandsintown Group Proprietary & Confidential

Queuing Line Monitors Main Entrance RSViP Cabana

RSViP Cabana Bar Monitors Queuing Line

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ARTIST MEET & GREETS

We Live for Live Music.

THE CONCERT

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RSViP Gift Pack

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RSViP Post-Show Digital Goodie Bag

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Expanding RSViP

January + February

Launched in NYC

February

Expanded to the #1 Night

Club in Las Vegas

March

Incentivized Promoter

Packages

We Live for Live Music. 14Bandsintown Group Proprietary & Confidential