Ballistic cell Tisee Presentation
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Transcript of Ballistic cell Tisee Presentation
BALLISTIC CELL
COMPANY PROFILE
About the company…
In Ballistic Cell we have developed several concepts for optimization and
automation of all the processes involved in creating the design, composing and
managing of personalized documents (invoices, bank statements, personal
letters etc.) and other types of communication with clients and business
partners
We offer our clients specialized software solutions for creation and
management of marketing campaigns which engage in communication with
customers through different channels depending on their preferences
We represent GMC software technology, Blackboard Inc., Lognet Systems in
Bulgaria and Macedonia
Our solutions work in leading banks worldwide. Among our customers are:
ERSTE, Budapest Bank, Bank of China, SG group, GE Money and many
others
What do we do?
We work with our clients throughout the whole process – from bearing the idea to
producing the final marketing product. We also provide the software solution for its
implementation. Some of the key points we concentrate on:
• Optimizing shipping expenses of the company (bank statements, reminding
letters, invoices and another ways of communication with customers and
business partners)
• Increase in sales through more effective cross-selling and up-selling strategies
• Creation and management of marketing campaigns
• Strategies for generating additional revenue through personalized advertising of
external companies’ products and services on the company trans-promo
documents
• Optimizing time and expenses related to the process of printing and emailing of
personalized documents
• Automation of all regular processes related to printing and emailing of
personalized documents
• Improving the POD(print-on-demand) opportunities
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What is the benefit for our customers?
Increase of marketing efficiency through:
Analysis of data and better targeting of your advertizing messages meeting the
marketing budgets
Transpomo - personalized advertizing of company products without additional
expenses (use your transactional documents and other forms of communication with
your customers for personalized advertisement)
Multichannel communication - contacting the customers using different channels
according to their preferences (account statements, email, personalized URLs, mms,
sms etc.)
Personalize text and picture content in the offers you give to your customers in your
company branches
Advertize all relevant products of yours on every document your front desk employees
print for your customer
Personalize paragraphs in your direct mail campaigns
Optimize your shipping costs (distribution of account statements, letters of
direct marketing and other letters of communication with your customers)
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We help our partners communicate
with their customers personally and through different channels
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We help our partners turn their
transactional documents into powerful marketing tool
7 February 2011
Boh
umil
Fars
ky
We help our partners
optimize shipping costs
Standard Process Optimization involved
Client A Client B Client A Client B
Sheets into envelops Sheets and envelops
Saved
Feb
ruary
7, 2
01
17
Intr
odu
ctio
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We help our partners increase response rate
• Through personalized advertizing on the invoices our partners increased response
rates up to 20% compared to below 1% response rate when advertizing on inserts
• Through multichannel communication we have achieved 30% response rate of
separate campaigns
• Ability to advertize products on documents you give your customers in the branches
of your company also increase marketing efficiencies
• Ability to personalize paragraphs, pictures and even sentences based on conditions
you want increase efficiency of campaigns as well as loyalty of your customers
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Market challenges
• Tighter marketing budgets
• Specialized and expensive marketing business intelligence, printing and emailing
solutions
• Need for improvement of marketing efficiency without taking investment risks
• Need for better targeting of advertizing messages and opportunities of measuring
results of marketing campaigns
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Our Solution
• Development of new complex web-based solution which provides our customers with
chance to:
• Analyze data to better target their marketing messages using the right channel
and meeting the budget constraints
• Personalize communication with customers (transpromo, direct mail, email,
newsletters, thank you letter, sms, mms, URL etc)
• Use multichannel communication sending the right message to the right
customers using the right channel or set of channels
• Prepare the files for print
• Create and Manage marketing campaigns
• Measure and Analyze results of marketing campaigns
• Providing customers with marketing expertise and consulting on creation and
management of marketing campaigns
• Providing assistance to customers for selling their available advertizing spots
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We offer Unique solution on the Bulgarian and world market
Marketing consulting on company issues: bearing the idea, creation and management
of marketing campaigns, analysis of results, selling available marketing spots on you
transactional documents.
Flexible software communication
Easy and centralized control and storage of documents
Possibility for input and output of data base files with different format
Intuitive and easy-to-use for the customer
Significant reduction in the number of people involved in the process of creation and
management of personalized documents
No need of initial investment which has to be returned later
Possibility for free trial of effectiveness
Selected Customers - Referances
Company contacts
Ballistic Cell
Address: 149 Tsarigradsko shose, Sofia, Bulgaria
Tel: +35924416726
Cell: +359888875839
www.ballisticcell.com
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