Back in the Game Again! New products with state-of-the-art technology and easy to use.

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Back in the Game Again! New products with state-of-the-art technology and easy to use

Transcript of Back in the Game Again! New products with state-of-the-art technology and easy to use.

Back in the Game Again!New products with state-of-the-art technology and easy to use

Endura Overview – Functional Design

For All Models: Superior usability with color, touch screen, quick access

buttons for gloved fingers and dramatically simplified user interface (UI)

New software modes for Geocaching, Excellent daylight readability with highly-reflective 2.7”

QVGA display Fully supports GPX files for specific outdoor user groups

through a wide range of aftermarket & community maps, trail and POI content

Some on-board storage for current trails & POI’s

Up to 32 GB of additional storage on Micro SD cards

Sierra and Safari models only: High speed processor provides faster map redraws and

smooth panning to new map areas Electronic Sensors – compass and barometric altimeter Turn-by-Turn capable for road navigation

Multimedia features with integrated speaker, headphone jack, MP3 player, and picture viewer

Simplified operation and versatility

Model Specifics – Key Selling FeaturesClear distinction between models to appeal to specific consumers groups

Simplified operation means the Out&Back adapts to your needs, not vice versa. + Superior usability with touch screen & quick access buttons + Excellent daylight readability with highly-reflective (27%) 2.7” QVGA display+ Range of content for dedicated usage groups; flexible content management on micro-SD

card+ Robust design with wrap-around rubber armoring and IPX-7 certification

€239.-

Safari is fully featured to create the world’s most versatile navigator for finding big game, geocache sites or any outdoor destination.€389.-+ Enhanced navigation capability with compass and barometric sensor+ High-performance hardware platform with increased speed and memory and

Micro SD + Turn-by-turn navigation capable for car, motorcycle, ATV, etc.+ Multimedia features with integrated speaker, MP3 player, and picture viewer

At the pinnacle of the Endura line, the Sierra reaches new heights in GPS versatility and usability.

€569.-+ Preloaded, advanced high-resolution topographic map content+ Enhanced multimedia with 4GB on-board for adding maps, viewing

pictures, playing MP3’s, etc.+ Premium color and finishing

Product Overview – Out&Back

Unique Selling Propositions UVP ca €239.-

Superior usability with color, touch screen, quick access buttons and dramatically simplified user interface (UI)

Excellent daylight readability with highly-reflective 2.7” QVGA display

Customizable for specific outdoor user groups with wide range of aftermarket & community maps, trail and POI content; flexible content management on micro-SD cards

Target Customer Groups

Economically minded outdoor adventurers who need a reliable, easy to view and operate GPS but don’t need or want to pay for electronic sensors or more advanced mapping.These customers regularly participate in:

Geocaching Hiking / Backpacking

Paddle Sports (Kayak/Canoe)Trail Walking/RunningFishing

Off-Road motorsportsSnowmobiling

Simple, Intuitive and Customizable... the perfect guide to lands unknown!

Product Overview - SAFARI

Unique Selling Propositions UVP ca €389.-

Sensor enhanced navigation with 3D digital compass, accelerometer, and barometric sensor

Turn-by-turn navigation capable for car, motorcycle, ATV, etc. Superior usability with color, touch screen, quick access buttons and

dramatically simplified user interface Customizable for specific outdoor user groups with wide range of

aftermarket & community map, trail and POI content; flexible content management on micro-SD

Terra Graphite color housing w/ rubber armoring Multimedia functions with picture viewer, MP3 player, etc. (displays pictures

from trail cameras using MicroSD cards)

Target Customer Groups

Serious outdoor enthusiasts who need more advanced navigation capability and the ability to customize mapping, trails and POI’s based on available user group information. These customers regularly participate in:

GeocachingHuntingMountain Biking

Paddle Sports (Kayak/Canoe) Hiking / Backpacking

Off-Road 4WD, ATV & MotorcycleSnowmobiling

The world’s most versatile navigator for finding big game, geocache sites or any outdoor destination.

Product Overview - SIERRA

Unique Selling Propositions UVP ca €569.-

4 GB on-board memory Advanced, preloaded high-resolution topographic outdoor content. Preloaded turn-by-turn road map and POI content (30-day trial period, TBC) Same electronic sensors, multimedia features as the Safari Customizable for aftermarket and community maps, trails, and POI content

through GPX file format support Simplified user interface with color, touch screen and quick access buttons. High-quality, Steel Blue color housing w/ rubber armoring

Target Customer Groups

Premier outdoor enthusiasts who need a full-feature GPS w/ sensors, enhanced base map, and the ability to customize mapping, trails and POI’s based on available user group information. These customers regularly participate in:

GeocachingCycling (Road/Tour)Mountain Biking

Hunting Snowmobiling

Off-Road 4WD, ATV & Motorcycle Hiking / Backpacking

New heights in GPS versatility and usability.