Ba401 Case 2 6 Sap Company
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SAP Systems Application Program in Data Processing BA401 Case Study 2_6
description
Ba401 Case 2 6 Sap Company
Transcript of Ba401 Case 2 6 Sap Company
SAPSystems Application Program in Data Processing
BA401 Case Study 2_6
SAP AG 2002, Title of Presentation, Speaker Name 2
SAP - 32 Years in the Business of Business
12 Million Users. 94,000 Installations.
1,600 Partners. 25 Industry Solutions.
30,000 employees. Located in 120 countries.
SAP is the recognized leader in providing collaborative business solutions for all types of industries and for every major market
Founded in 1972, headquartered in Walldorf, Germany
Nearly 50% of SAP Installations are in companies with annual revenues less than $200 million
SAP AG 2002, Title of Presentation, Speaker Name 3
SAP Background
SAP AG 2002, Title of Presentation, Speaker Name 4
Case Summary
How did SAP America step on the Business ??
Right Strategic Focus
Effective Market Strategy
RESOURCING EXPLOSIVE GROWH
Professional Services
Support & Infrastructure
Reorganization
SAP AG 2002, Title of Presentation, Speaker Name 5
Strategic Focus
SAP AG 2002, Title of Presentation, Speaker Name 6
Strategic Focus
“We have a grate product, and if you, Consulting Firms, are willing to make the investment we are not going to compete with you for the same consulting business”
SAP AG 2002, Title of Presentation, Speaker Name 7
Strategic Focus
Consulting Firms Partnering
SAP AG 2002, Title of Presentation, Speaker Name 8
SAP American Market Strategy
SAP AG 2002, Title of Presentation, Speaker Name 9
RESOURCING EXPLOSIVE GROWH
ICOEsIndustry Center of Expertise
SAP AG 2002, Title of Presentation, Speaker Name 10
RESOURCING EXPLOSIVE GROWH
Type of Partner
SAP AG 2002, Title of Presentation, Speaker Name 11
RESOURCING EXPLOSIVE GROWH
Competency Centers
Knowledge
Knowledge
Partner
SAP AG 2002, Title of Presentation, Speaker Name 12
Professional ServicesProfessional service were those activities provided to customers for Consulting & Training.
Consulting, ICOE
SAP AG 2002, Title of Presentation, Speaker Name 13
Professional ServicesProfessional service were those activities provided to customers for Consulting & Training.
Training
SAP AG 2002, Title of Presentation, Speaker Name 14
Support & Infrastructure
Human Resources are outsource
Human Resources
SAP AG 2002, Title of Presentation, Speaker Name 15
Support & Infrastructure
Standardized license agreementClear-cutting proposal
License and Contract
SAP AG 2002, Title of Presentation, Speaker Name 16
Support & Infrastructure
Everything must be present at the beginning of
the sales cycle
Sales
6-12 months sale cycle
SAP AG 2002, Title of Presentation, Speaker Name 17
Reorganization
Becoming the Standard
Continuing to close global deal
Increasing Sale
Moving into the midtier market
“People are working separately on the same problem, so instead of fixing something once, we fix four time”
SAP AG 2002, Title of Presentation, Speaker Name 18
Reorganization
SAP AG 2002, Title of Presentation, Speaker Name 19
Reorganization
SAP AG 2002, Title of Presentation, Speaker Name 20
Reorganization
Platinum Consultant
