B2B Challenges Facing Divested Companies
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Transcript of B2B Challenges Facing Divested Companies
Mark Morley, Industry Marketing DirectorMark Morley, Industry Marketing Director
B2B Challenges Facing Divested Companies
B2B Challenges Facing Divested Companies
Slide 2 © Copyright 2009, GXS
Introduction
• The global economy has recently been
through a significant period of change
• Companies in all industry sectors are
streamlining their businesses to raise
much needed capital
• Divesting operations allows companies
to rethink their corporate strategies
• Divestitures provide the ideal
opportunity for companies to re-evaluate
IT and B2B strategies and re-focus on
core competencies
Slide 3 © Copyright 2009, GXS
Divesting an Operation can be ComplexIt will impact all areas of a business...
IT and B2B Infrastructure
Distribution Network
Global Office Locations
Manufacturing Plants
Retail Network
ERP CRM ERP CRM
Divested Operation
Slide 4 © Copyright 2009, GXS
Which B2B Direction Do You Take?
Outsource B2B?
Use Existing B2B
Platform?
Implement New B2B
Platform?
• Following the divestiture of a
company, there are three
possible directions a company
could take for managing their
future B2B requirements:– Continue to use existing
B2B platform– Implement and manage a
brand new B2B platform– Outsource the management
of the entire B2B platform to a trusted partner
Slide 5 © Copyright 2009, GXS
Typical B2B Activities Following Divestiture
• Document Mapping – potentially hundreds of document maps will need to be transferred from the parent company to the newly divested operation
• ERP Integration – ERP integrations from the parent company will have to be re-established in the new operation
• Trading Partner Management – trading partners will need to be managed during and after the divestiture has taken place
• Global B2B Support – Loss of support from a parent organisation means that global B2B support services will have to be provided to maintain global trading capabilities
• Legacy Platform Upgrade – could provide the ideal opportunity to introduce new B2B technologies to the divested operation
Slide 6 © Copyright 2009, GXS
Document Mapping
• Following divestiture, companies
have one of three options with
respect to document maps
– Transfer Existing Maps
– Transfer & Modify Maps
– Develop New Maps
• These options will mean significant
disruption for the divested operation
Slide 7 © Copyright 2009, GXS
ERP Integration
• ERP platforms can be difficult to
integrate to a divested B2B platform
• Personnel with ERP related skills
may reside with the parent company
• The divested operation may need
support to manage global instances
of an ERP platform
• Separation from the parent company
seen as an opportunity to develop a
fully integrated ERP/ B2B platform
for the first time
Slide 8 © Copyright 2009, GXS
Community Management
• Following divestiture it is important
to maintain continuity with trading
partner relationships
• The divested operation will need to
work out a strategy for managing
trading partners in different
locations around the world
• Trading partners will require
ongoing training, development and
support with the divested
operation’s new B2B platform
Slide 9 © Copyright 2009, GXS
Global B2B Support
• Providing global B2B support for all
users across an extended enterprise
can often be the most difficult area
to manage following divestiture
• For global operations, 24x7 multi-
lingual support will be required
across multiple time zones
• The divested operation will need to
manage regional document,
connectivity and industry specific
B2B standards around the world
Slide 10 © Copyright 2009, GXS
Technology / Legacy Upgrade
• Following divestiture, companies
may see this as an ideal opportunity
to upgrade from legacy B2B
platforms and technologies
• Upgrading to new technologies
allows the divested operation to
develop a flexible B2B platform that
can grow as the company grows
• Provides opportunity to develop a
more robust B2B platform with
increased availability/reliability
Slide 11 © Copyright 2009, GXS
Thank You
GXS Sales:
EMEA: +44 (0) 1932 776047
GXS Website:
www.gxs.eu