B Spot company presentation 2014

TRANSFORMING+TECHNOLOGY+INTO+BUSINESS++

+COMPANY+PRESENTATION+

2014+

www.bspotconsul,ng.com/ 3/

B+Spot+helps+its+clients+turn+great+technology+ideas+into+great+business+opportuniIes.++

+We+focus+on+organisaIons+that+have+

technologyNrelated+products+and+services+and+we+support+them+in+becoming+more+successful.+

+

We+understand+that+turning+technology+ideas+into+commercial+opportuniIes+is+difficult++

4/www.bspotconsul,ng.com/

It+can+be+challenging+to+submit+ourselves+to+feedback+

Our$ideas$are$our$ideas$and$we$inherently$can$end$up$believing$they$are$great$for$others.$$A$posi9ve$move$is$to$invite$someone$

neutral$in,$in$order$to$have$unbiased$feedback.$$$

Time+is+precious+and+it+needs+to+be+spent+on+core+business+

Some9mes$we$simply$lack$9me.$$Preparing$new$technologies$for$the$market$is$a$9me?consuming$effort$and$we$may$lack$the$9me$rela9ve$to$the$may$

other$priori9es.$$$

We+may+not+understand+the+market+dynamics+

Analysing+opportuniIes+from+the+outsideNin+(market+first)+is+difficult+enough,+especially+when+moving+into+new+spaces.++Using+experts+

can+be+more+effecIve+than+building+the+internal+capability.+++

We+cannot+all+be+masters+of+all+things+Innova9on$and$technological$excellence$are$not$the$same$as$business$planning$and$marke9ng.$$We$may$lack$the$

rights$skills$and$experience.$

We+may+need+to+convince+others+Whether$it$is$an$internal$boss,$or$an$external$

investor,$people$want$re?assurance$in$order$to$be$able$to$commit$the$required$resources$and$

some9mes$this$needs$to$be$given$by$a$3rd$party.$$$

To+help+companies+address+these+challenges+we+have+3+services+


CONSULTING+

MARKET+INTELLIGENCE+(MI)+AND+MI+

OUTSOURCING++

TRAINING+


!  Is#there#a#market#for#my#concept#and,#if#so,#where#is#it?#

!  Can#my#concept#be#compe88ve#and#compelling#to#customers?#

!  How#much#can#I#expect#to#generate#in#review#and#margin?#

•  How#will#I#differen8ate?#•  How#will#I#sell#my#offer?#•  What#do#my#customers#actually#

want?#•  How#will#I#measure#my#

performance#and#success?#

•  Do#I#have#the#right#organisa8on#design?#

•  Do#I#have#the#appropriate#func8ons#and#processes?#

•  Have#I#created#the#right#incen8ves#and#dealt#with#poten8al#conflicts?#

•  Customer$Needs$Analysis$•  Compe99ve$Assessments$•  Complete$Market$Assessments$•  Business$Opportunity$Evalua9ons$

•  Business$Plan$Development,$$•  Sales$Strategy$Defini9on$$•  Value$Proposi9on$Crea9on$

•  Organisa9onal$Reviews$and$New$Organisa9onal$Designs$

•  Func9on$and$Process$Design$•  Implementa9on$and$Project$

Management$Services$

CONSULTING# ConsulIng+Services+aim+to+provide+specific+deliverables+to+address+specific+challenges,+within+a+defined+period+of+Ime+and+a+fixed+budget+

1.+Evaluate,+establish+

prioriIes+and+take+“go+/+no+go”+decisions++

2.+Design+the+offer+and+pave+the+way+for+successful+launch+

3.+Ensure+customers+will+get+the+right+experience+


Bespoke++MI+Studies+

•  When#clients#wish#to#study#a#specific#topic,#we#will#define#the#scope,#deliverables,#methodology,#8melines#and#required#resources#with#you.#

•  We#deliver#within#a#fixed#period#and#to#a#fixed#budget.##•  The#deliverables#are#100%#oriented#to#your#needs.#

•  We#will#periodically#propose#topics#of#study#that#we#believe#are#sufficiently#relevant#that#a#number#of#companies#may#simultaneously#be#interested#in#funding#the#study.###

•  We#take#care#to#ensure#that#each#company#that#par8cipates#receives#a#part#of#the#output#that#adapts#the#study#findings#to#its#individual#context.#

MulINClient++MI+Studies+

MI+Outsourcing+•  Not#all#companies#want#to#(or#can)#have#their#own#internal#MI#

capabili8es.##•  #We#offer#a#flexible#outsource#solu8on#to#ensure#you#are#able#to#tap#into#

dedicated#resources#without#the#need#to#take#on#dedicated#inThouse#staff.##

MI#AND#MI#OUTSOURCING# MI+is+a+fundamental+aspect+of+a+company´s+on+going+efforts+to+remain+compeIIve,+especially+in+fastNmoving+

technology+markets+++


TRAINING# We#provide#Training#Services#to#help#people#and#organisa8ons#develop#important#and#pragma8c#skills#that#can#be#applied#immediately##

The$cliché,$“Garbage$in,$garbage$out”$helps$to$explain$why$this$topic$should$be$of$interest.$$Robust$research$is$the$backbone$of$any$decision?making$process.$$$

Research+Skills+and+Methodologies+

Our$training$is$based$on$best$prac9ces$gleaned$from$our$years$of$consul9ng$and$

research$work.$

PresentaIon+Skills+

Beyond$great$research$and$great$analysis,$should$you$wish$your$ideas$to$be$understood,$$$comes$the$need$to$know$how$to$build$and$

deliver$great$presenta9ons.$$$These$training$courses$focus$on$the$use$of$different$presenta9on$tools$(yes,$including$PPT!)$and$on$the$skills$required$to$get$your$

message$home.$

Analysis+Skills+and+Methodologies+

The$ability$to$handle$diverse$qualita9ve$and$quan9ta9ve$analysis$

methodologies$will$help$shape$a$powerful$decision?making$framework.$$

$$Analysis$is$about$focusing$on$the$key$issues$and,$from$there,$developing$

conclusions$that$maYer$to$the$business.$

www.bspotconsul,ng.com/ 9/

Our+approach+is+about+to+team+up+with+you+in+order+to+deliver+on+our+of+technologyNtoNbusiness+transformaIon++

Only work in areas where we have EXPIRIENCE – we need to bring

something new to the table/

ENGAGE closely with your team members because of the amazing

value they bring

Approach each project in a UNIQUE way, avoiding off-the-shelf tools and methodologies

CHALLENGE, not allowing foregone

conclusions to dictate the outcome

Explicitly PARTNER with and, where relevant, involve experts in

different fields to enrich the experience our clients have when

working with us

Don´t just let “numbers speak for themselves” – we bring context and strive to EXPLAIN


HIGH TECH

IT & TELECOMS

HEALHCARE & LIFE

SCIENCE FINANCIAL SERVICES

DEFENCE & POLICE

ENERGY & UTILITIES

RENEWABLE ENERGY

AU

TOM

OTI

VE &

TR

AN

SPO

RTAT

ION

ONLINE SERVICES & RETAIL

ELECTRONICS & COMPUTERS

WEB & BIG DATA

CYBER SECURITY

Our+industry+experience+is+extensive+…++


…+and+have+significant+internaIonal+experience++

Payment//solu,ons/

Cyber//Security/

High/Tech/

Telecoms/and/IT/

Healthcare/StartFup/support/

IT/solu,ons//

Telecoms/

Consumer/goods/

Telecoms/

Big/Data/

Retail/

Retail/

Electronics/

Cyber//Security/

IT/solu,ons//

Automo,ve/

IT/solu,ons//

Healthcare/

Healthcare/

Defence/ Manufacturing/

TExamples#of#previous#projectsT#

Telecom/Financial/Services/

Cyber//Security/

Gov/

Financial/Services/

Financial/Services/

Telecoms/

IT/

Many+of+B+Spot´s+clients+remain+long+term+partners++(selected+tesImonials)+

12/

Beatrice$worked$with$us$(at$Quin9les)$as$we$looked$to$expand$our$services$into$the$Russian$Federa9on.$She$proved$to$be$excellent$at$iden9fying$the$right$strategy$and$at$understanding$our$poten9al$customer$base.$The$output$from$her$work$was$excep9onal.$Her$experience$in$mul9ple$industries$and$geographies$makes$her$a$true$asset$for$those$seeking$to$expand$geographically,$form$alliances$and/or$build$their$product$or$service$por]olio.$Beatrice$is$as$innova9ve$as$she$is$experienced.$She$brings$forward$mul9ple$op9ons$to$the$table$when$addressing$issues,$which$is$extremely$valuable$as$markets$and$business$models$develop.//Jack$Pearson,$Managing$Director$$and$CAO$Alliance$Development$$Interna9onal$

B$Spot$worked$with$us$over$a$period$of$6$months$to$design$the$strategy$and$business$model$for$a$poten9al$Big$Data?oriented$technology$that$we$wish$to$leverage$more$intensely.$They$helped$us$understand$the$market$and$business$dynamics$surrounding$our$technology$and,$beyond$delivering$the$tangible$outputs,$she$has$created$an$immense$amount$of$energy$and$excitement$within$the$team$because$we$can$now$see$possibili9es$that$we$can$could$not$before.$B$Spot’s$work$was$truly$excellent$–$both$in$the$analy9cal$as$in$the$qualita9ve$aspects$–$and$it$is$evident$that$they$are$passionate$about$understanding$the$business$poten9al$of$technology.$The$project$they$did$for$us$has$been$one$element$defining$what$will$be$a$major$turning$point$in$our$company.$We$will$gladly$work$with$B$Spot$again.//Xabier$Mitxelena$Ruiz$CEO$S21sec/

We$have$been$working$with$B$Spot$over$a$period$of$5$months$to$design$our$global$market$entry$strategy$for$a$new$innova9ve$test$solu9on.$We$were$looking$for$support$by$an$experienced$consultant$company$to$steer$the$marke9ng$study$and$to$ensure$consistent$delivery$of$a$complete$go?to?market$plan$in$a$9mely$manner.$B$Spot$has$been$outstanding$in$their$capacity$to$grasp$the$complexity$of$our$evolving$ecosystem,$to$challenge$our$ideas$and$to$manage$the$process$of$building$the$business$case$with$stakeholders$within$the$company.$I$have$been$delighted$by$the$professionalism$and$high$quality$of$their$work$performed,$which$turned$out$to$go$beyond$our$original$expecta9ons.$I$would$be$pleased$to$work$again$with$B$Spot.$//Vincent$Poty,$Head$of$Strategy$and$Corporate$Development$at$FIME/

[email protected]+www.bspotconsulIng.com++44+208+144+2130+

B Spot company presentation 2014

Technology

Transcript of B Spot company presentation 2014