[AV]Management Structure
-
Upload
long-johndragon -
Category
Documents
-
view
130 -
download
0
Transcript of [AV]Management Structure
Nhóm 2Nhóm 2Cơ cấu tổ chức và tình hình hiện tại củaCơ cấu tổ chức và tình hình hiện tại của
VinamilkVinamilk
*Company history:*Company history:*Company structure:*Company structure:*Company products:*Company products:*Company plan and project:*Company plan and project:
VinamilkVinamilk is the biggest dairy company in Vietnam.is the biggest dairy company in Vietnam.Based on the UNDP 2007 Top 200 largest firms in Based on the UNDP 2007 Top 200 largest firms in Vietnam report, it is also the 15th largest company Vietnam report, it is also the 15th largest company in Vietnam.in Vietnam.In 2010, it is the first company in Vietnam to be In 2010, it is the first company in Vietnam to be included in the Forbes Asia's 200 Best Under A included in the Forbes Asia's 200 Best Under A Billion list that highlights 200 top-performing small- Billion list that highlights 200 top-performing small- and mid-sized companies with annual revenue and mid-sized companies with annual revenue under US$1 billionunder US$1 billion..
History of the CompanyHistory of the Company
Company StructureCompany StructureCompany StructureCompany Structure
Company Products:Company Products:
Condensed Milk
Yoghurt
Fresh Milk
Another milk products
Company Products:Company Products:
CondensedCondensed
• Condensed milk is one of traditional products of Vinamilk since its establishment with “Longevity” brand name.
• In the Vietnam market, Vinamilk almost unique position of milk products with 79% market share with two brands that “Longevity” and “SOUTHERN STAR”
Longevity condensed milk
Fast-opened lidded can with white label
Ordinary lidded can with red label
Ordinary lidded can with blue label
50g can
Southern Star condensed
Yoghurt
Drinking YoghurtDrinking Yoghurt
Spoon YoghurtSpoon Yoghurt
Spoon YoghurtSpoon Yoghurt
1. PROBI YOGHURT WITH PROBIOTIC ADDED1. PROBI YOGHURT WITH PROBIOTIC ADDED2. SWEETENED SPOON YOGHURT2. SWEETENED SPOON YOGHURT3. ALOE VERA YOGHURT MILK3. ALOE VERA YOGHURT MILK4. STRAWBERRYSPOON YOGHURT4. STRAWBERRYSPOON YOGHURT5. KEFIR SPOON YOGHURT5. KEFIR SPOON YOGHURT6. FRUITFLAVORED SPOON YOGHURT6. FRUITFLAVORED SPOON YOGHURT7. SWEETENED SUSU SPOON YOGHURT (for kids)7. SWEETENED SUSU SPOON YOGHURT (for kids)8. VINAMILK NON-SUGAR SPOON YOGHURT8. VINAMILK NON-SUGAR SPOON YOGHURT
Fresh Milk
FRESH MILK WITH SUGAR 100%FRESH MILK WITH SUGAR 100% SterilizationSterilization
100% pure fresh milk Thanh Trung100% pure fresh milk Thanh Trung
• About Yogurh
PricePrice
PromotionPromotion
DistributionDistribution
Company plan and project:
• Vinamilk Fresh Milk’s development strategyPlacePlace
PricePrice
ProductProduct
PromotionPromotion
Company plan and project:
The EndThe End
Thanks For Your WatchingThanks For Your Watching