Aviva Health of the Workplace Report - 4 Oct 2010

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    aviva.co.uk/health 1

    The Aviva UK HealthHealth o the WorkplaceReport Issue 4October 2010

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    2 Health o the Workplace 4 Report

    Foreword

    Now in its ourth year, Health o the

    Workplace is Avivas annual study that

    canvases GP, employer and employee

    opinions on topical issues in order to

    uncover and raise awareness o important

    matters relating to health. This inormation

    is then used to suggest solutions that will

    help both employers and employees.

    To achieve this we work with a specialist

    research agency to survey 200 GPs, 200

    employers and more than a thousand

    employees. The Health o the Workplace 4

    research took place in April 2010.

    This year, we have divided the report into

    two sections:

    Section 1 - The GPs view

    This section presents the ndings rom our

    research with UK GPs and explores how

    their role has changed in recent years.

    It highlights the challenges doctors ace

    and shows the increasing role web-based

    inormation plays in both their own, and

    their patients lives.

    The coalition Governments recent

    announcements about the changing roleso GPs in the new NHS structures mean that

    the views o GPs are now more infuential

    than ever.

    The sometimes worrying ndings rom our

    research provide an insightul view into

    the challenges aced by GPs and help to

    highlight the actors the Government should

    consider when tackling these issues. We

    also look at how people can play a role in

    maintaining their own health and wellbeing,

    which helps GPs to ocus on those that really

    need their support.

    Section 2 The employee

    and business leaders view

    This years business leader and employee

    study explores whether work relationships

    have replaced the traditional amily support

    network. It ocuses on the role leadership,

    eective communication and social

    networks play in morale, motivation andwellbeing in the workplace.

    We are committed to helping to develop

    as broad an understanding as possible

    o the key health-related issues aced by

    employers, employees and GPs and we are

    pleased to present our ourth Health o the

    Workplace report.

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    Key trends identiied in this report:

    l GPs are under increased pressure

    with nearly hal o otherwise well

    patients visiting them more thanve times a year

    l They have less time to spend with

    their patients than ve years ago

    l Current arrangements mean that GPs

    have less time than they eel they

    need to properly assess their patients

    l Online tools are increasingly being

    used to aid diagnosis

    l GPs still see themselves as role models

    but relationships are no longer asstrong between them and their patients

    l Theres still limited awareness about

    Fit Notes and a lack o belie in the

    ability o the new Fit Note system to

    meet its objectives.

    Section 1 GP indings

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    4 Health o the Workplace 4 Report

    Although evidence shows that doctors are

    working 17% less hours than they were six

    years ago when the new GP contract was

    introduced1, our research shows that nearly hal

    (45%) o otherwise well patients visit their GP

    ive times or more a year. We are thereore not

    surprised to learn that over hal (57%) o the

    GPs we questioned say that they have less time

    to see their patients than ive years ago.

    Despite it being current practice to schedule

    doctors appointments or 10 minutes each

    GPs eel they need more time with their

    patients. Nearly all o the GPs we questioned

    (97%) say that they would like to spend 11

    minutes or more with each patient. Moreover,

    nearly seven in ten (69%) GPs would like

    up to 15 minutes to see each patient and a

    quarter want 16 minutes or more.

    1. General Election 2010: Conservatives pledge better access to

    GPs, The Telegraph, Laura Donnelly, 10th April 2010.

    Only 7% o GPs say thatlack o time with their patients

    has no eect on their ability to

    do their job properly.

    Source: Health o the Workplace 4, GP research,

    April 2010.

    GPs are under increased pressure

    Source: Health o the Workplace 4, GP research, April 2010.

    7.35%

    20.10%

    3.92%

    68.63%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    10 mins or less 11 15 mins 16 20 mins Over 20 mins

    In an ideal world, how much time would you like to set aside to see each patient?

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    Worryingly, this situation is leading to a all

    in the perception o the service given. Over

    hal o GPs (51%) admit that the lack o

    time deinitely aects their ability to do their

    job. Moreover, 43% say that the limited

    time they have with their patients aects

    their ability to provide a detailed diagnosis

    and oer wider healthier liestyle advice. This

    is a concern as there is a strong connection

    between liestyle and uture illness.

    63% o patients eel thatNHS appointments are

    always rushed.

    Source: Aviva UK Healths Delayed Diagnosis consumer

    research, April 2010.

    Source: Health o the Workplace 4, GP research, April 2010.

    6.84%

    50.43%

    42.74%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    50%

    55%

    No it does not Yes it does It doesnt affect my judgement but

    it has affected my ability to provide

    a detailed diagnosis and offer lifestyle advice.

    Does having less time with your patients affect your ability to do your job properly?

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    6 Health o the Workplace 4 Report

    Doctors are increasingly using online tools

    to help them in their role, with nearly every

    GP we spoke to (96%) saying that they use

    search engines in their daily working lie and

    over hal (65%) using other online services

    and net orums.

    Online support is used or a number o reasonsincluding networking with colleagues (29%),

    learning about new techniques and nding

    best practice advice (49%).

    The majority o GPs (83%) use the internet

    as a resource to aid diagnosis. The days

    o doctors relying on their memory alone

    are long gone. They are clearly embracing

    technology to help them keep up to date

    with developments and to support the

    service they provide to their patients.

    The impact o technology and

    the media

    83.33%

    28.92%

    49.02%

    5.39%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    As a resource to support

    diagnosis

    To network / communicate

    with colleagues

    To learn about new techniques /

    best practice

    I dont have time to read up /

    consult colleagues

    Source: Health o the Workplace 4, GP research, April 2010.

    Which of the following best represents why you use Google, net forums etc in your work?

    93%o people say that their numberone priority is knowing whats wrong

    with them when they are unwell.

    Source: Aviva UK Healths Delayed Diagnosis consumer

    research, April 2010.

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    Technology and the

    worried well

    Interestingly, its not just doctors who are

    using online tools in relation to health.

    Our Delayed Diagnosis research conducted

    in April 2010 shows that individuals are

    also increasingly turning to the internet or

    immediate health-related advice

    and support.

    Over hal o the individuals we questioned

    (54%) have worried themselves by

    sel-diagnosing on the internet, leading

    nearly hal (49%) to worry that there might

    be something seriously wrong with them.

    Indeed, recent research in the Journal o

    Bone and Joint Surgery highlights that visiting

    Dr Google can provide people with vastly

    diering levels o quality and can lead patients

    to misinterpret the inormation resulting in a

    wrong or inaccurate diagnosis2

    31% o people have gone to theirGP ater seeing a TV character with

    symptoms similar to their own.

    Source: Aviva UK Healths Delayed Diagnosis consumer

    research, April 2010.

    While media coverage and resources such

    as the internet can undoubtedly play an

    invaluable role in health and wellbeing

    education, the combination o sel-diagnosis

    and heightened awareness o health issues

    may be uelling additional visits to the GP.

    Our Delayed Diagnosis research shows

    that the majority o GPs are trying to tackle

    these behaviours, with only a quarter (26%)

    saying that they wouldnt raise the issue o

    constant visits rom a patient ollowing

    sel-diagnosis on the internet. However, a

    similar number (24%) said that they wouldnt

    raise the issue i they suspected that anxiety

    was leading to hypochondria.

    2. Quality and Content o Internet-Based Inormation or Ten

    Common Orthopaedic Sports Medicine Diagnoses, James S.

    Starman, F. Keith Gettys, Jason A. Capo, James E. Fleischli, H. James

    Norton, and Madhav A. Karunakar. Appeared in Journal o Bone

    and Joint Surgery, July 2010.

    Web based technology hasrevolutionised the way we allwork and ast access to highquality inormation can be aninvaluable support or patients andproessionals. Ultimately, however,there is no substitute or athorough assessment by a qualiiedGP. This requires adequate time;

    something that the GPs in oursurvey dont eel they have.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

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    and when combined with the apparent timepressures, the situation can be worsened.

    60% o people said theyd turn to theirpartner i they had a problem with their

    health, compared to just 33% whowould turn to their GP.

    Source: Health o the Workplace 4, employee research,April 2010.

    Nearly all the doctors we spoke to (95%)eel that it is important to lead by examplewhen it comes to living a healthy liestyle. Ingeneral, GPs say they personally do this well,with just over a quarter (27%) eeling thatthey practice what they preach. While overa third o doctors (38%) admit that they areoverstretched, this increased pressure does

    not appear to be aecting their own health,unlike the employees surveyed in our Healtho the Workplace 3 study.

    Despite the trend to larger group practicesand targets set by the Department oHealth, people believe that their relationshipwith their GP is generally good, althoughthey eel that they dont really know theirdoctor. Given the high incidence o peoplevisiting their GP more than 5 times a year,there appears to have been a decline in the

    traditionally strong relationship many peoplehave with their amily doctor. This couldbe attributed to the lack o time doctorsnow have with their patients. Worryingly,a quarter o people we spoke to dont eelthat their GP takes them seriously. Thisincreases to 41% or the 18-24 age group.

    The continuing trend or the greater use otechnology during a consultation may also beplaying a role in the breakdown o thisrelationship. It is already known that patientsand doctors can ind the computer a distraction

    Relationships between doctors

    and their patients

    25.49%27.45%

    16.67% 16.18%

    38.24%

    2.45%0.49%

    5.39%3.92%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    Well Iwork hard andplay hard

    Well Ipractice whatI preachregardinghealth andwellbeing

    Well Ivegot agreat life,car, family

    Good Imin great shapefor my age

    OK, but I amoverstretched

    Poor - Idrink a lot

    Poor Itakerecreational/prescriptiondrugs

    Poor Imstressedall the time

    Poor Ioften find ithard to sleep

    Source: Health o the Workplace 4, GP research, April 2010.

    How healthy would you consider yourself to be?

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    The impact of Government

    initiatives Fit Notes

    April 2010 saw the introduction o a new

    Fit Note (medical statement) to replace the

    traditional sick note that has been used

    by GPs or the past 60 years. Introduced

    in 1948 to protect the vulnerable, the sick

    note system gave GPs the authority to sign

    people o work or the irst six months o

    incapacity beore they move into the state

    incapacity beneits system.

    48% o GPs admit that theyve beenasked to alsiy a sick note in the past

    Source: Health o the Workplace 4, GP research, April 2010.

    The introduction o the Fit Note aims to

    change the sick-note culture to one that

    encourages GPs and employers to work

    together to help people with a medical

    condition to return to work aster. Under the

    new Fit Note initiative, line managers and HRproessionals will have an increased

    responsibility in the decisions taken to

    support an employees rehabilitation back

    into the workplace. Whilst they arent

    obligated to take the GPs recommendations,

    they can use them to help bring the

    employee back into the business aster,

    which beneits both parties. The initiative

    aims to help reduce the impact long-term

    sick leave has on UK businesses, which is

    estimated to cost the UK economy nearly

    17 billion a year3.

    When it comes to makingFit Notes work in practice,the Government is missing animportant trick by ignoring theimportant role group income

    protection and occupationalhealth services that aidrehabilitation can play in theirsuccess. Currently occupationalhealth practitioners are themissing piece o the jigsawbut can perorm a potentiallycrucial support role in bridgingthe knowledge gap between

    employers, HR, managers, GPsand workers. Without thisengagement, the introductiono Fit Notes may cause moreproblems than it solves.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

    3. Source: CIPD/Pizer Absence and Workplace Health Survey 2010.

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    1% increase rom the 2009 Health o the

    Workplace study. When asked about theeectiveness o Fit Notes, 68% o GPs say

    they eel that Fit Notes wont cut absence

    levels. This compares to 54% last year prior

    to their introduction.

    GPs are unconvinced of the

    benefits of Fit Notes

    Worryingly, more than hal o GPs (65%)

    taking part in our Health o the Workplace

    4 study say they eel ill-equipped to provide

    Fit Notes to the UK workorce. Despite

    the initiative now being live, this is only a

    Source: Health o the Workplace 4, GP research, April 2010.

    3.92%

    27.94%

    31.37%

    36.76%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    Strongly agree Slightly agree Slightly disagree Strongly disagree

    How far do you agree with the following statement?

    I feel Fit Notes will help control sickness absence.

    Employers and employees

    are unconvinced too

    Aviva UK Healths Early Intervention

    Prevention research conducted in January

    2010 demonstrates that employers and

    employees are equally sceptical about

    the eectiveness o Fit Notes. O the 500employers we questioned, just 5% say they

    think Fit Notes would reduce absence rates.

    One in ten thinks that Fit Notes will be hard

    to administer and 68% have little or no

    knowledge o the change and how it will

    work or them. On the employee side, the

    majority o the 1,000 respondents (57%) donot think that their doctor is in a position to

    say i they are it enough to work.

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    Health Secretary Andrew Lansley, has called

    a halt to NHS reconiguration in London

    meaning the NHS in London will need

    to ind an alternative means o saving the

    5.1bn unding gap it estimates its Primary

    Care Trusts will ace by 2016-17. The

    Healthcare or London (Darzi) plan involved

    shiting care out o hospitals and into GP-led

    centres or polyclinics.

    In June, the Government subsequently

    announced its high level plans to review the

    existing NHS operating ramework and GP

    budget holding, signiying its intentions to

    make prompt changes to the NHS.

    Principles o GP Budget Holding (as described

    by Andrew Lansley on the 24th June) include:

    l GPs to hold a budget to enable them to

    have control o commissioning decisions

    l GPs to be supported in their decision

    making by an autonomous NHS

    commissioning board

    l The NHS commissioning board will have

    a ocus on quality standards that are

    integral to eective commissioning.

    This quality measure will be aligned to

    standards used by the CQC.

    At the time o writing this report its clear

    that the new coalition Governments primary

    ocus is on the recovery o the economy and

    their uture health policy is yet to be ully

    deined.

    Earlier this year, the coalition announced its

    programme or Government (The Coalition:

    our programme or Government, 20 May

    2010) which promises that health spending

    will increase in real terms. Policies that

    directly aect GPs ocused on a number

    o key themes; improving accessibility,

    increasing choice and quality o care,

    prevention and wellness management:

    NHS

    l Develop 24-hour urgent care across

    England, including GP out-o-hoursservices

    l Patients to register with any GP they

    want, regardless o where they live

    Public health

    l Give GPs greater incentives to tackle

    public health problems

    l Improve access to preventative care in

    deprived areas

    l The NHS is exploring the possibility o

    using inancial incentives to encourage

    people to lead a healthier liestyle.

    Future Government policy

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    Commenting on the changes, Andrew

    Lansley said:

    These are standards not diktats. It is not

    politicians establishing these I am notpicking them out. I I started doing that I

    would be distorting clinical standards.4

    In July 2010, the coalition Government

    released the white paper, Equity and

    Excellence: Liberating the NHS. They identiy

    three key themes that are integral to their

    vision or the NHS:

    l Patients at the heart of all new

    policy - the plans are to give patients

    more control over their care and

    increase access through allowing more

    choice no decision about me, without

    me

    l Increased focus on clinical outcomes

    - this underlines the coalitions desire to

    move away rom targets and with the

    introduction o more evidence-based

    outcome measures, there are plans

    to remove any targets with no clinical

    justiication

    l Empowerment of health

    professionals - announcements in this

    area have created passionate debate,

    particularly around commissioning, with

    the primary theme on doctors and nurses

    using their proessional judgement to

    make decisions or their patients.5

    In addition to this, the revised operating

    ramework aims to scrap the 18-week target

    or hospital waiting times, the 4-hour A&E

    target and the 48-hour target or GP access.

    Instead the Government is recommending

    a series o new evidence-based quality

    measures to help the NHS in England

    improve patient care. Andrew Lansley

    recently unveiled the standards or the irst

    three areas - stroke, dementia and blood

    clots - that were put together by NICE in

    consultation with doctors and patients. It is

    anticipated that the Government is likely to

    publish a set o quality measures or over

    150 dierent areas o care over the next

    ive years.

    It is proposed that the new quality guidelines

    will be used when services are commissioned

    by managers and GPs when they take on

    responsibility or managing local budgets.

    Patients will be able to use the standards

    to ensure they receive the best quality ocare. To help acilitate this, those services

    that do not meet the standards will

    struggle to attract unding. Unlike Labours

    targets, there will be no requirement or

    hospitals and other services to report to the

    Government that they have met them, or

    explain themselves when they do not.

    4. Source: New goals to replace NHS targets, Nick Triggle, BBC

    News Online July 2010.

    5. Source: Equity and Excellence: Liberating the NHS, Department o

    Health (2010)

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    Although there is more detail to be

    published on the proposals, the white

    paper has already sparked much debate.

    The responses have been both positive

    and negative. Anna Dixon rom the KingsFund states the reorms will create a

    healthcare system, unique internationally,

    that gives groups o general practitioners

    unprecedented control over public unding6

    whilst Dr David Price o Edinburgh University

    argues that it will remove the Governments

    duty to provide a universal healthcare

    service7 and senior clinicians are critical

    about the lack o inclusion o the acute

    sector in the commissioning review8.

    Avivas response

    We welcome the proposals to put patients

    and carers at the centre o the plans or the

    NHS. The intention to allow patients more say

    in their care and promote understanding o

    their health status could be an important step

    in addressing some o the health challenges

    aced by the nation. Furthermore, the aim to

    achieve world-class clinical outcomes in the

    NHS is a positive development that can only

    beneit patients. The scale o the reorms has

    surprised many commentators in the media

    and led to considerable debate, especially

    around the plans or GP commissioning.

    Whilst this debate is important, we hope that

    the ocus on patients and health outcomes

    will not be lost and continue to drive thereorm process.

    6. NHS Reorm? Great, Thanks or warning us, David Aaronovitch,

    The Times 15/7/2010.7. We cannot allow the end o the NHS in all but name, Seumas

    Milne, Guardian, 14 July 2010.8. Consultants criticise white papers lack o acute ocus, Claire

    Lomas, HSJ Online, July 2010

    We would welcome thescrapping o this target, as itwill give GPs greater lexibility

    to organise their appointmentbooking system in a way thatbest suits their local patientpopulation.

    Dr Laurence Buckman,

    o the British Medical Association9

    While the coalitionGovernment has outlined its

    health policies ocusing onimproving access to GPs andoering a wider choice odoctors, both patients and GPsare clearly demanding a betterGP experience, and access timesand choice are just one piece othis jigsaw.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

    9 Source: GP waiting time target scrapped, Nick Triggle, BBC

    Online. 21st June 2010.

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    Rather than having to wait to see

    their GP, customers are reerred to

    the Back-Up service to speak to a

    dedicated case manager who conductsan in-depth assessment and oers

    practical and clinical advice and support.

    A personalised rehabilitation plan is then

    tailored to their individual needs. Where

    the customer is part o a group scheme,

    the case manager can also work with

    their line manager to advise how

    they can be helped saely and eectively

    at work.

    Key results rom Avivas customers include:

    l 50% o employees say the service

    prevented them going absent or

    restricting their duties

    l O the 25% who were absent

    prior to using the service, 100%

    successully returned to work

    through Back-Up

    l Physiotherapy sessions have been

    reduced by 37.5%

    l At least a 15% saving on treatment

    costs

    l 98% rated their treatment as

    excellent or very good*

    * Percentage o customers giving a rating o between 7 and

    10 out o 10.

    Focusing on health

    outcomes - Back-Up from

    AvivaEvidence now shows that tailoring

    treatment plans to the individuals

    personal needs, has a ar better out-

    come or all parties. Back-Up, which is

    just one o a number o new specialist

    case management initiatives introduced

    by Aviva UK Health, relects the need

    to move away rom a traditional one

    size its all approach to private health

    insurance claims management to

    oering customers an expert-led service

    tailored to their exact needs.

    Developed with the UKs leading

    proessional rehabilitation provider

    HCML, Back-Up, which utilises evidence

    based medical guidelines or managing

    back and neck pain, has proven to

    signiicantly improve the speed orecovery and return to work rate or

    customers. In addition, the number o

    physiotherapy sessions required has been

    greatly reduced with ar ewer people

    needing to be reerred to a specialist.

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    The role of education

    Our Delayed Diagnosis research clearly

    shows that an individuals number one

    priority is to ind out whats wrong with

    them when they are unwell. Technological

    advances have led people to expect quick

    responses and i they cant access the

    inormation promptly rom their GP, they are

    instead turning to the internet or solutions.While sel-diagnosis on the internet is no

    substitution or a thorough assessment

    by a GP, the internet and media could

    provide a useul source o inormation to

    enable individuals to sel-manage simple

    conditions once their GP or another medical

    proessional (such as NHS Direct or a GP

    Helpline provided by their medical insurer)

    has ascertained what is wrong with them.

    People thereore need to be educated to

    choose the right support services or their

    own personal circumstances. This in turn

    will help to enable GPs (and indeed our

    A&E departments) to ocus on providing

    the appropriate advice and support to the

    patients who need it most.

    Our research shows that GPs are over

    stretched and this can aect the quality

    o support they are able to oer their

    patients. Web based technology has

    revolutionised the way we all work and

    ast access to high quality inormation

    can be an invaluable support or patients

    and proessionals. Ultimately there is no

    substitute or a thorough assessment by

    a qualiied GP. From our research this isclearly not happening in all cases. We urge

    the new coalition Government to support

    and work with key stakeholders to ensure

    delivery o the right care or patients,

    whether it is via GPs or a wider network o

    medical proessionals. This network could

    include pharmacists, nurse practitioners

    and third party providers, such as specialist

    rehabilitation companies and occupational

    health providers. The move to put GPs at

    the heart o decision making in the NHS will

    help to drive this agenda orward.

    While improved access times and increased

    choice are one part o the solution, there

    are many other challenges that need to

    be overcome. These include tackling the

    current health problems driven by the

    aging population, liestyle, behaviouraland environmental issues. We believe that

    improved education and health promotion

    can play a key role in this.

    Summary

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    Health promotion is by no means a new

    concept, and one which the previous

    Government took steps towards through its

    Change4Lie programme. However, while

    the NHS is exploring the use o inancial

    incentives to encourage people to lead a

    healthier liestyle, the Governments ocus

    on the economys recovery means it is

    unlikely that the previous investment weve

    seen or mass marketing campaigns will

    continue. Indeed, recent announcements on

    the Change4Lie programme which will

    see central investment being scaled back and

    more involvement rom the private sector conrm this view.

    Its thereore important that other

    stakeholders continue to engage and

    encourage individuals to take more

    control o their own health by promoting

    the beneits o leading a healthy liestyle

    and communicating the message that

    prevention is better than cure. This can

    be achieved through a number o means,including education and advice delivered

    through primary care acilities such as GP

    surgeries, industry sponsored activity days

    and promotions, a continued ocus on more

    responsible ood labelling and healthier

    content, and new product and service

    development. For an employer, there is the

    opportunity to provide wellness initiatives in

    the workplace that also contribute to this

    wider public health imperative.

    The health o the nation isa crucial issue to address. Asthe largest insurance services

    provider in the UK we are morethan aware o the impact oliestyle choices and lack oawareness on peoples long-term health. We are committedto raising awareness o thebeneits o leading a healthierliestyle to help improve thenations health and wellbeing.

    Dr Doug Wright,Principal clinical consultant, Aviva UK Health

    Wellness Management

    In its simplest orm, health promotion is

    about adopting a more pro-active approach

    to health that ocuses on positively

    managing the healthy so that they are

    less likely to all ill, rather than treating

    symptoms once they have occurred. Such

    an approach should ocus on an individuals

    mental and physical wellbeing. Wellness

    management should not just be associated

    with someone who doesnt have an illness,

    but rather a positive state o good physical

    and mental health and wellbeing. A person

    with diabetes, or example, can eectively

    manage their condition and lead a healthy

    liestyle with the right education, mentalattitude and support.

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    Avivas ambition is to not only provide

    products to support customers health,

    but to positively change peoples,

    behaviours and attitudes to health.We are encouraging our customers

    to lead a healthier liestyle, through

    regular customer communications and

    MyHealthCounts.

    Designed by medical experts,

    MyHealthCounts contains a wealth

    o invaluable inormation including a

    health assessment tool and an online

    coach oering personalised advice onthe simple steps individuals can take to

    improve their health.

    Aviva is in support o Change4Lie through our

    sponsorship o UK Athletics and by promoting

    Change4Lie messages that align with MyHealthCounts.

    How is Aviva helping?

    Aviva has been proud to be the No 1

    sponsor o UK Athletics since 1999 and

    is committed to developing the sport at

    every level rom the playground to the

    podium.

    Each year we put on six world-class

    athletics events on home soil and help

    the Aviva GB & NI junior, senior and

    paralympic teams as they prepare or

    all major events and championships.

    Through the Aviva UKA Academy it is

    our aim that by 2012, well have given

    every child in the UK the opportunity to

    get involved in athletics.

    Since July 2009, Aviva has also promoted

    Change4Lie through our UK Athletics

    grassroots programmes, which has

    included inormation sent to all schools

    in the UK and at the indoor season

    athletics events.

    The role of business leaders

    in managing health

    As we have seen, the Government has

    already taken steps to encourage employees

    and indeed GPs, to help people return

    to work ollowing ill-health through its

    introduction o the Fit Note. However,

    to have the biggest impact, we eel that

    they should take this one step urther

    and pro-actively encourage employers to

    help their employees to lead a healthier

    liestyle - preventing them going o sick

    in the irst place. We discuss this urther in

    the summary o our research with business

    leaders later in this report.

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    18 Health o the Workplace 4 Report

    Potential benefits for all

    stakeholders

    Whilst managing wellness is never going

    to completely eradicate absence or visits

    to the GP, companies who look ater their

    sta by promoting health and wellbeing

    eectively and consistently could see a

    positive impact on their organisation. Sta

    turnover, absenteeism, accidents and stress

    10Source: Building the case or wellness, PriceWaterhouseCoopers,

    4th February 2008.

    levels could all as ast as morale, loyalty and

    productivity rise. Evidence also indicates thatthere will be signiicant beneits to other key

    stakeholders - long-term sickness will all

    generating potential savings on incapacity

    beneit and reducing the direct health costs

    borne by the NHS10.

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    l Over hal o social events include

    alcohol, but nearly as many business

    leaders say they would worry they

    were having a damaging eect on

    their employees health i they called

    in sick the next day

    l Over hal o employees and around the

    same amount o business leaders dont

    really enjoy these events but attend

    them because they eel they should

    l Business leaders believe they have an

    open relationship with their employees.

    However, theres a distinct lack o

    communication between employees

    and employers when it comes to

    personal problems or health issues.

    Key trends identiied in this report:

    l Productivity and proit continues to

    be prioritised above employee health

    and wellbeing, yet the two are

    intrinsically linked

    l Business leaders are generally happy

    with the atmosphere at work

    although pressures are still evident

    l Business leaders are still rewarding sta

    but the majority ocus on the short-termgains rom sta social events, rather

    than investing in their employees

    long-term health and wellbeing

    l Business leaders recognise the

    important role work/lie balance and

    teamspirit can play in their employees

    health and wellbeing

    Section 2 - Business leader

    and employee indings

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    As expected, the nations stress levels

    continued to be a much-covered topic

    throughout 2009. Findings rom the

    CBI/Pizer 2010 absence and workplace

    health survey show that mental illness

    continues to be a leading cause o sickness

    absence or UK industry. In act, analysis

    rom the employee assistance programme

    Aviva oers its customers has shown that

    the number o work stress cases assessedhas increased by 64% between 2008/9

    and 2009/10. The number o act sheets

    accessed on topics relating to redundancy

    and changes at work have trebled in the

    same period and the number o calls

    directly relating to the credit crunch

    doubled.

    When we conducted our third Health o the

    Workplace report a year ago, the outlook

    looked less than positive with both GPs

    and business leaders predicting stress levels

    would soar in the year ahead. Worryingly,

    employee behaviours were already beginning

    to demonstrate that their predictions could

    be correct.

    Nearly six in ten workers said that their

    work environment was making them eel

    stressed and under pressure. Employees

    were working longer hours, taking ewer

    lunch breaks and spending less time on

    leisure activity. Moreover, instead o turning

    to their employers or help, they were

    smoking, indulging in a poor diet and

    drinking alcohol to help them deal with

    the stress. The situation was already

    having an adverse eect on employeeshealth and wellbeing, with nearly hal o

    workers struggling to sleep due to work

    related-stress and a third suering rom

    neck and backache.

    The outlook or the insurance industry also

    looked challenging. Whilst ew companies

    had cut spending on private medical

    insurance (12%), group income protection

    (8%), group lie (7%) and counselling

    services (9%), there were ew signs o new

    investment, with just 1% o businesses

    planning to introduce new health and

    rehabilitation beneits in 2009.

    Introduction

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    While employers are makingsome very positive movestowards ostering a healthierworkplace environment, theoverwhelming priority is stillon chasing proitability. In the

    short-term, this strategy cansustain a business through adiicult trading period, butit will undermine businessperormance in the longer termby damaging sta morale andallowing conditions like stressto lourish.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

    New era, new opportunities

    A year on rom our Health o the Workplace

    3 report, were oicially out o the recession

    and embarking on a new political era. Whilsttheres some cause or optimism, our Health

    o the Workplace 4 research shows that

    business leaders are still acing the same

    dilemma that they were a year ago - the

    need to balance the cost o investment in

    employee health and wellbeing with the

    inancial priorities or the businesses.

    Whilst business leaders recognise the

    importance o a healthy happy workorce,they are still prioritising productivity and

    proit over sta motivation and work/lie

    balance.

    l Nearly a third (31%) want maximum

    proitability or headcount

    l Two in ive (39%) demand a highly

    productive team who are lexible and

    can respond to change.

    That said, its good to see that there is

    evidence o paternalism in some companies,

    with over a quarter (27%) saying that their

    main priority is to create a motivated team

    who enjoy working together and a quarter

    (25%) saying that their number one priority

    is achieving a riendly company with a good

    work/lie balance.

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    22 Health o the Workplace 4 Report

    This paternalistic approach appears to be

    reaping rewards. Our employee research

    shows that ocusing on creating a healthy,happy working environment has a knock-on

    eect to employees morale, with nearly a

    third (29%) working or companies with up

    to 249 employees saying that they work in a

    riendly company with a great social lie.

    Bigger isnt always better

    Consistent with the indings rom our Health

    o the Workplace 3 report, our research

    shows that company size plays a key rolein business priorities. Smaller companies

    appear to place a stronger emphasis on

    paternalism and nurturing strong

    inter-personal relationships in the workplace.

    The smaller the company, the more important

    work/lie balance appears to be, with hal

    o companies with less than nine employees

    citing this as their number one priority or

    their business. This alls to just 12% or

    companies with over 100 employees.

    Source: Health o the Workplace 4, business leader research, April 2010.

    30.88%

    22.55%

    27.94%

    39.22%

    18.63%

    25.00%

    12.25%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    Maximumprofitabilit forhead count

    Award winningservice offering

    Creating amotivated teamwho enjoy wokingtogether

    A highlyproductive teamwho are flexibleand can respondwell to change

    Creating avibrant officelife, where staffwillingly give 110%

    A friendlycompany with agood work / lifebalance

    .

    A flexible /creativeenvironment readyto respond tonew challenges

    What do you consider to be the main priorities for your workplace to achieve?

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    A quarter (24.5%) say that the workplace is

    riendly enough but admit that they dont

    have much social lie. This answer was

    avoured most by people aged between

    25-64, with the highest proportion o those

    in agreement in the 45-54 year age group

    (31%). Only 13% o those aged 16-24 and

    65 or older agreed with the statement.

    Our research re-conirms that there are two

    distinct types o people those who see

    their work lie as an integral part o their

    social lie and those who see it purely as a

    vocation. These indings relect the long-held

    view rom behavioural psychologists that

    people all within one o two categories;

    those that are tasked ocused putting

    emphasis on getting the job done as the

    highest priority and those more concerned

    with emotion and wellbeing.

    There is a general belie that i people are

    happy they will be motivated and loyal. In

    addition, it is also thought that they will

    take ownership or their work and will plan,

    monitor and improve much o what they

    are doing. Understanding the signiicance

    o work in a persons lie can lead to more

    successul leadership. It can also improve

    sta motivation, morale, productivity and

    wellbeing. Moreover, by understanding what

    motivates their employees, employers can

    adapt their management style and rewards

    strategy accordingly.

    When asked about the atmosphere in their

    oice the responses are generally positive

    with only 2% o employees stating that they

    dont ind people at work riendly.

    l A quarter (24.8%) o employees are

    generally happy saying that they work in

    a riendly company with a great social lie.

    This was particularly true or those aged

    16-34 years. Interestingly, this was also the

    most popular answer or those aged 65

    years or more, with around a third (32%)

    saying that they work in a riendly company

    with a great social lie. In act, our research

    revealed that nearly a quarter (23%) o this

    age group considers their work to be their

    only social lie, suggesting that people maycontinue to work post retirement or reasons

    other than inancial.

    In comparison, there is another group o

    people ocused less on atmosphere at work

    and more on the task in hand with one in ive

    (21%) saying that they get the job done and

    go home. The proportion o people giving this

    answer was airly well balanced across the age

    groups, with the 16-24 year olds (24%) and65 and over (27%) showing a slightly higher

    preerence to the answer.

    How do employees eel about

    their workplace?

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    24 Health o the Workplace 4 Report

    However, as with most things, theres also

    another side to the story with nearly one

    in ive (19%) employees saying that their

    boss creates a stressul atmosphere and one

    in ive saying that their boss makes surethat everyone pulls their weight. Perhaps

    more worrying, nearly a quarter (22%)

    o employees say that they dont think

    that their boss has any control over the

    atmosphere suggesting that they too are

    under pressure.

    45% o business leaders say they are

    more stressed at work than at home.Source: Health o the Workplace 4, business leader

    research, April 2010.

    How are employers

    contributing to the

    atmosphere?

    When asked i their manager does a goodjob at maintaining health and happiness

    in the workplace, a high proportion o

    employees say that their boss is having a

    positive eect on the atmosphere:

    l Nearly a third (30%) agree that their

    boss ensures that they have a good

    work/lie balance

    l Nearly one in ive (19%) say that their

    boss takes a personal interest in how

    each person is perorming and makes

    sure they are not overloaded.

    Source: Health o the Workplace 4, employee research, April 2010.

    24.80%

    21.12%22.31%

    2.39%

    4.88%

    24.50%

    0%

    5%

    10%

    15%

    20%

    25%

    Its a friendlycompany, with a

    great social life

    We get the jobdone and go home

    I have a core ofgood friends

    at work butdont socialiseas a team

    I dont findpeople very friendly

    at work

    We work hard,play hard

    Its friendly enoughbut we dont have

    much social life

    Which of the following best reflects the atmosphere in your job?

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    Friend versus colleague

    When asked about relationships with

    colleagues, indings rom the business

    leaders and employees research are very

    similar. Not surprisingly, our research shows

    that the workplace still plays a key role in

    nurturing personal relationships or the

    majority o business leaders and their sta:

    l Nearly three quarters (73%) o businessleaders say that they would consider

    a ew o their work colleagues to be

    personal riends

    l A third (33%) o employees say they

    have two to three work riends who they

    love to socialise with

    Relationships in the workplace

    l Nearly three quarters (72%) o

    employees say that they have close

    riends either at work, or that theyd met

    at work

    Conversely:

    l One in ive (20%) business leaders like

    to keep their home lie and work liecompletely separate

    l A quarter o employees say that they

    keep their work and home riends

    completely separate.

    Source: Health o the Workplace 4, employee research, April 2010.

    47.11%

    24.70%

    2.39% 2.79%

    23.01%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    50%

    Yes, I have acouple of friends

    I have a numberof friends whoI met at work

    No, I have only justjoined the companyso I havent made anyfriends yet

    No, I dont likewhere Im workingand wouldnt considerany of my colleaguesa friend

    No, I like to keepmy work and personallife seperate

    Would you consider any of your colleagues to be personal friends?

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    How often do employees

    socialise together?

    The general trend across the whole sample

    shows that it is commonplace or employees

    to socialise with their work colleagues every

    ew months (23%). This increases in the older

    and younger segments, with one in our

    (20%) 16-24 year olds, and nearly a quarter

    o those aged 65 or over, saying that they

    socialise with their colleagues every week.

    O the one in six (15%) who say they never

    socialise with their work colleagues, men are

    more likely to keep their home and worklie separate, with one in our (19%) saying

    they never socialise with their colleagues

    compared to one in ten (12%) women.

    Role models

    Despite the high proile o many o todays

    business leaders and the increased time

    many employees are spending in the

    workplace, it is apparent that home lie still

    plays a greater role in deining peoples

    behaviours and belies. Interestingly, 44%

    o business leaders say that they dont

    have a role model in their lie and less than

    4% mention another well-known business

    leader. O those who cited a role model:

    l A quarter (25%) say their mum

    l One in ive (19%) say their current or aormer boss

    l 15% say their partner.

    Fewer employees have a role model (39%)

    and its evident that home lie plays an

    even greater role in deining employee

    behaviours:

    l Nearly a third (32%) say their mum

    l 27% say their dad

    l 14% say their partner.

    Worryingly, only 4% say their current or

    a ormer boss is their role model, despite47% o business leaders eeling that they

    are good role models. This demonstrates a

    contradiction between how business leaders

    perceive themselves and how employees

    perceive them.

    47% o business leaders think thatthey are good role models yet only 4%o employees cite a current or previous

    boss as their role model.

    Source: Health o the Workplace 4 business leader

    research, April 2010.

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    Role models in the workplace

    When asked speciically about role models in

    the workplace:

    l One in ive (20%) business leaders say it

    is their boss or line manager

    l 18% say a senior colleague

    l 16% say their colleagues / peers.

    When asked i they are a good role model

    43% say that they dont know, which is

    concerning considering the importance o

    good leadership in the workplace.

    In addition:

    l Nearly a third (29%) eel that they

    are good role models because theyve

    sacriiced a lot to get to where they are

    l Nearly one in ive (18%) say they are

    good role models because theyve built

    their company up rom nothing.

    Despite speciically asking about role modelsin the workplace, nearly hal (45%) o

    employees say they dont have a role model

    at work. O those that say they do have one,

    the closer the employee is to the person in

    seniority, the greater the inluence:

    l Nearly a quarter (24%) say a colleague/

    peer

    l Nearly one in ive (17%) say their boss/

    line manager

    l Just 2% say their company CEO slightly

    less than motivational books.

    Role models play animportant role in an individualsbehaviour, particularly when itcomes to health. I parents leadan unhealthy liestyle, its likelythat their children will too,

    meaning that they are likelyto suer rom similar healthissues. The workplace can alsoplay a key role in employeebehaviours. Worryingly 45% obusiness leaders admit that theyare more stressed at work thanat home, and its evident thatthis is aecting their employees.

    Employers recognise what theyhave to do and they now needto lead by example.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

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    Behaviours and leadership

    When asked i they behaved dierently

    at home than at work, over a third o

    business leaders (37%) say that they aremore dominant at work than at home. 61%

    o employees eel that they were equally

    dominant at work and at home.

    Interestingly, when this is split by gender,

    both male and emale business leaders

    eel that they are more dominant in the

    workplace. However, when we asked

    employees the same question, stereotypes

    came into play with women tending to saythey are more dominant at home (27%) and

    men eeling that they are more dominant at

    work (21%).

    When asked speciically about their stress

    levels, we saw similar results or both

    business leaders and employees:

    l 45% o business leaders say they are

    more stressed at work than home,

    compared to just under hal (47%) o

    employees

    l Only one in ten (10%) business leaders

    and employees say that they are more

    stressed at home.

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    Employee benefits

    Despite the challenging economic

    environment, just over hal o business

    leaders (51%) oer one or more o the key

    health and group risk beneits. With nearly

    a third oering private health insurance,

    it continues to be the most popular

    employee beneit, ollowed by group lie

    (29%) and group income protection (14%).

    Interestingly, less that one in ive (18%)

    oer an employee assistance programme,

    despite rocketing stress levels in 2009.

    Do you have any of the following in your employee benefits package?

    Source: Health o the Workplace 4, business leader research, April 2010.

    Group LifeAssurance

    Group IncomeProtection/PermanentHealth Insurance

    Group CriticalIllness

    Employee AssistanceProgramme

    Group PrivateMedical Insurance

    None of these

    29.41%

    14.22%

    11.76%

    17.65%

    30.88%

    49.02%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    50%

    Sta motivation and reward

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    30 Health o the Workplace 4 Report

    45.59%

    30.88%

    36.76%

    27.94% 28.43%

    18.14%

    22.06%

    18.14%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    50%

    Organise regularsocials

    Run an employeenewsletter

    Operate anintranet

    Operate (PRP)bonus

    / Awardsemployee ofthe month

    /

    Teambuildinggames

    Employeecouncil /representation

    None of these

    despite business leaders unding socials,

    the responsibility or arranging the eventsis given to their employees. Over a third

    (37%) o employees say that they and their

    colleagues arrange things inormally between

    themselves. Just one in ten (12%) say that

    their boss arranges their social events.

    Given this, youd expect employees to value

    and enjoy these events but our research

    suggests otherwise, prompting the question

    whether the motivational budget allocated

    to these events could be better spent

    elsewhere. We explore this more in the

    value o social events section o the report.

    31% o business leaders arrange socialevents every ew months

    20% rarely, or never have socialsSource: Health o the Workplace 4 business leader

    research, April 2010.

    Wider initiatives to motivate

    and reward employees

    When considering the wider motivational

    initiatives and rewards package, employee

    communications and engagement eatured

    highly, with around a third o those we spoke

    to saying that they run an employee newsletter

    (31%), operate an intranet site (37%) and

    recognise the importance o giving sta a

    voice through an employee council (28%).

    Monetary reward appears to be less widely

    oered with just over a quarter o business

    leaders saying that their company operates a

    bonus scheme (28%) or runs an employee o

    the month or similar reward scheme.

    Overall, social events prove to be the most

    common means to motivate sta, with

    over hal o the business leaders we spoke

    to saying that their company organises

    regular get togethers to help build team

    spirit. Interestingly, our research shows that

    Thinking about building team spirit, do you offer any of the following?

    Source: Health o the Workplace 4, business leader research, April 2010.

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    57.35%

    13.24%

    18.63%

    22.55%

    60.29%

    10.78%

    14.71%

    4.41%

    9.80%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    Go to the pub/ bar fordrink

    Gym /sportingpursuits

    Cinema /theatre

    Teambuildingdays

    Restaurant /team lunch

    Watchingsportingfixtures

    Quizzes /games andcompetitions

    Other,pleasestate

    I do not takepart in worksocials

    The most popular social

    activities

    When we asked business leaders what orm

    their social events take, going to the pub

    or drinks (57%) or out or a team lunch

    (60%) are by ar the most common ways o

    socialising. In comparison, only one in ive

    (23%) run teambuilding days and just one in

    ten (13%) participate in sporting pursuits.

    As expected, the indings rom the employee

    research relect those rom the business

    leaders with:

    l Over hal (52%) o employees saying

    that they go to the pub or a drink

    l Over a third go out to restaurants (37%)

    l Less then one in ten (7%) participate in

    sporting activities.

    Which of the following do you regularly do on work socials?

    Source: Health o the Workplace 4, business leader research, April 2010.

    The role of alcohol

    Although many social events are held in

    pubs, only 45% o business leaders say that

    theres no obligation to drink alcohol atthese events. In act, over a quarter (26%)

    admit that they dont mind their sta having

    a ew drinks, as long as they dont get out

    o hand.

    Our research shows that alcohol is seen as a

    way to encourage employees to relax with

    just over one in ten (13%) saying that a ew

    drinks helps people come out o their shell.

    A similar amount (12%) o business leaders

    even admit they get the inside track on the

    workplace once their employees have had

    a drink.

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    13.24%

    26.47%

    2.94%

    10.78%

    1.47%

    45.10%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    50%

    A drink helps bringpeople out of theirshell

    I am all for a fewdrinks, but dontlike things toget out of hand

    I would like to varywhat we do but theteam enjoys goingto the pub

    We work very hard,and are due a chanceto let off steam

    People should be ableto take drink if theywant to fit in here

    Theres noobligation to drinkalcohol on our socials

    Despite doing little to discourage their

    employees rom drinking alcohol, it is clear

    that business leaders dont see excessive

    alcohol consumption as an excuse or

    absence. I this happened, over a quarter

    (27%) o business leaders would be

    unsympathetic, saying that employees

    should be able to handle their drink.

    If most of your social events involve drinking, which one of the following

    best reflects how you feel about it?

    Source: Health o the Workplace 4, business leader research, April 2010

    Source: Health o the Workplace 4, business leader research, April 2010

    16.67%

    26.96%

    40.20%

    17.16%

    26.47%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    Id find it amusing- as long as it didnthappen too often.

    Ive got no sympathy-they should be able tohandle their drink.

    Id be concerned thatwork organised eventscould be having such anegative impact ontheir health.

    Id wonder if it was asign of a bigger problemfor the employee.

    Id worry that otheremployees might get theidea that it was OK to takesickies!

    The same amount would worry that

    employees may think it is acceptable to take

    sickies ollowing a work night out.

    40% o business leaders say they wouldworry that they were having a damaging

    eect on their employees health i their

    employee called in sick the next day.

    Which of the following best reflects how youd feel if an employee

    called in sick after a work night out?

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    The value of social events

    Our research shows that business leaders

    appear to accept socialising with sta as part

    o their role, although nearly nine in ten (87%)say that they socialise with their riends and

    amily more than their work colleagues.

    Just under a hal (43%) o business leaders

    say that they really enjoy getting to know

    their team in an inormal setting. A third

    say that they enjoy them but admit that

    they can be a bit o a drag. Only one in ten

    (10%) eel obliged to attend socials to keep

    their sta happy.

    Conversely, employees tend to enjoy

    socialising with their close work colleagues,

    but over hal (52%) arent particularly

    enthusiastic about going out with their

    wider team:

    While employers areattempting to make the lives o

    their employees more un in abid to oster a more harmoniousworkplace environment, theirover reliance on alcohol isperhaps misguided. In the shortterm, this strategy can be a greatway to relax and help colleagueslet o steam. However, in thelonger term, employers need to

    look or other ways to engagewith sta to ensure everyoneis involved and that unhealthyhabits are not sanctioned in theworkplace.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

    l One in ive (21%) admit that they dont

    like socialising with work colleagues

    l 16% say they dont mind socialising

    with their work colleagues once in a

    while but resent them taking up any

    more o their time

    l 15% eel obliged to show their ace, but

    dont really enjoy it.

    These indings pose the question could

    that money be better spent on something

    that adds real value to both the employeeand employer? Typical cost-eective

    examples include an employee reward

    scheme, workplace wellness initiatives to

    aid employee wellness or an employee

    assistance programme oering impartial

    support when its needed most.

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    29.41%

    7.35%

    13.24%

    23.53%

    12.75%

    2.94%

    10.78%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    Instigate abetter work/lifebalance

    Discouragedrinking / smokingamong staff

    Encourage companywide health andfitness initiatives

    Foster teamspirit andencourage asupport network

    among staff

    Tackle stresshead on

    Introduce newbenefits such asprivate medicalinsurance

    I dont think Ican do anythingto affect thehealth and wellbeing

    of the workplace

    What single action do you think could make the biggest difference to the health and wellbeing

    of your organisation?

    Source: Health o the Workplace 4, business leader research, April 2010.

    Recognising the importance o a healthy

    workorce, one in ten (10%) business

    leaders say they encourage company wide

    itness beneits and 7% said that they

    discourage smoking and drinking among

    sta. Whilst levels are still relatively low,

    this is a positive step in the right direction,

    particularly when you consider that our

    Health o the Workplace 3 research showed

    that people were working longer hours,

    doing little exercise, smoking more anddrinking more alcohol.

    Improving employee health

    and wellbeing

    When asked what was the single action that

    could make the biggest dierence to sta

    health and wellbeing, most business leaders

    looked internally, ocusing on cost-eective

    improvements they could make to their

    company culture and working practices:

    l Over a quarter (29%) say that the

    biggest improvements to sta health

    and wellbeing would be made i they

    instigated a better work/lie balance

    l Nearly a quarter (24%) say the best

    single action would be to oster a good

    team spirit and encourage a support

    network among employees.

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    see a counsellor or GP or extra support.

    By contrast, 14% o business leaders eel

    that it is not their position to pry, showing

    theres still more work to do around this

    topic. Hopeully initiatives such as MINDs

    Taking Care o Business campaign will help

    change the stigma associated with stress

    and encourage more employers to take

    pro-active steps to help their employees

    overcome their issues.

    Workplace Stress

    Our research also shows that employers

    have a growing awareness o the beneits

    o tackling issues such as workplace stress,

    with 13% saying that theyd tackle stress

    head on. The good news is that 35% o

    business leaders say that they would take

    an employee aside to discuss the issue

    and 28% would advise the employee to

    MINDs Taking Care

    of Business campaignobjectives

    l Businesses to make it a corporate

    priority to address mental health in

    their workplaces

    l Employers to recognise that all sta

    are vulnerable to developing mental

    health problems and need to be well

    supportedl An end to mental health stigma at

    work. Employers and employees

    should stop seeing mental health

    problems as a sign o weakness and

    start inding solutions or the good

    o our workorce and businesses.

    With budgets being tight itmay be better or employers toconsider allocating this money toinitiatives that beneit both theiremployees and their company.Supporting the holistic andphysical wellbeing o their teamthrough workplace wellnessprogrammes or example,can be equally as eective inengaging sta and buildingmorale and team spirit. For arelatively low cost, not only can

    workplace wellness programmessuch as Avivas MyHealthCountsor Business help employersimprove the health o theirworkorce, but theyve also beenproven to have a positive eecton sta morale and loyalty.Whats more, as employeesbecome healthier and happiertheir productivity should rise assickness absence levels all.

    Dr Doug Wright,

    Principal clinical consultant, Aviva UK Health

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    36 Health o the Workplace 4 Report

    Atrecruitmentphasei.e. inoffer letter

    We offer arewardstatementfor allbenefits

    We includethisinformationon outintranet

    We mentionthis atappraisalmeetings

    HR hasdocumentationwhichemployeescan access ifrequired

    Hi techapplication- i.e.iphone App /social mediafeed

    I haventgot roundto it

    I dontthink itsnecessary tocommunicatethis

    I dontcommunicatethis as I fearstaff will abuseit if they know toomuch about thesystem

    No demandfrom staff

    17.65%

    15.20%

    17.16%16.67%

    11.27%

    0.49%

    2.45%

    3.43%

    0.49%

    15.69%

    0%

    2%

    4%

    6%

    8%

    10%

    12%

    14%

    16%

    18%

    beneits include: at recruitment phase

    in the oer letter (18%), during a sta

    appraisal (17%) and in a reward statement

    covering all beneits (15%).

    Despite investing in employee beneits,

    many business leaders admit to either not

    pro-actively communicating the beneitsto their sta, choosing or HR to hold

    the documents instead (11%), or not

    communicating the beneits because theres

    no demand rom sta.

    Communicating with theworkforce

    Although nearly a third o business

    leaders (32%) believe that ace-to-ace

    communication is still the most eective

    way to engage their employees they are

    increasingly avouring online communication.

    Nearly two thirds o employers believe that

    new web-based technology enables them

    to communicate much more cheaply and

    eectively with their workorce.

    The company intranet plays a key role in

    the communication o employee beneits

    with nearly one in ive (17%) business

    leaders holding details o their employee

    beneits on their intranet site. Other

    popular ways to communicate employee

    Which of the following best reflects the way you communicate employee benefits to your staff?

    Source: Health o the Workplace 4, business leader research, April 2010.

    Workplace Communications

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    l Over two in ive employers (41%) say that

    they have an open door policy and pride

    themselves on being open and supportive

    l Four in ten (40%) make a point o

    keeping their ear to the ground and

    speaking to sta who appear to be

    having issues

    l Only 4% o employers think that it is

    an HR issue or dont eel that it is their

    business to snoop on employees.

    Breakdown in communication

    Despite their best intentions, this years

    Health o the Workplace study uncovers a

    communications gap between employeesand employers that could jeopardise an

    employers ability to support their employees

    when they need it most.

    When asked whether they eel that they are

    good at spotting issues, employers eel that

    they are good at spotting personal problems

    and recognise that it is their responsibility to

    do so in their team:

    The role of new media

    Social media is increasingly being used as a tool to support business leaders in their

    daily role:

    l 70% are using social networking tools to communicate with colleagues

    l A third (33%) are using them to learn about new developments/best practice

    l One in ive (20%) use them as a resource or decision-making

    l 6% use social networking tools as they dont have time to read up or consult with

    colleagues.

    39.71%

    8.82%

    41.67%

    3.92%1.96%

    3.92%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    Yes, I make a pointof keeping my earto the ground andspeaking to any staffwho look / appear tobe having issues

    I found it easierwhen the companywas smaller, nowI have to rely on mymanagers to keepme updated

    Yes, I have an opendoor policy andpride my self onbeing open andsupportive

    I dont see it as mybusiness to snoopon my employees

    I am looking forways to capturethe informationbetter

    This is an HR issue

    Do you think that you are good at spotting potential personal/professional

    problems amongst your team?

    Source: Health o the Workplace 4, business leader research, April 2010

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    Only 17% o employees would turnto their employer or help i they had a

    health-related or personal problem.

    Source: Health o the Workplace 4, employee research,April 2010 .

    This situation not only opens employers

    up to potential duty o care risks, but also

    highlights another potential issue with the

    Governments Fit Note introduced earlier

    this year. Lack o employee engagement

    will hinder an employers ability to intervene

    early and oer their employees the right

    support at the right time.

    However, while employers eel that they

    have an open door policy and are easy to

    approach, our employee research paints a

    dierent picture. When asked who theyd

    tell i they elt that one o their colleagues

    was unwell, stressed or has a drink or

    drug problem less than one in ive (17%)

    employees would encourage their colleague

    to speak to their employer. Instead, nearly

    six in ten (59%) would speak to the person

    direct and more worryingly; over a quarter

    (26%) would do nothing.

    When asked the same question about

    themselves employees gave a very similar

    answer with 60% turning to their partner

    and a third (33%) to their doctor. Only 4%

    would turn to their line manager or help.

    Just 1% would look to their HR department

    or support.

    If you suspected that a colleague was unwell, stressed, had a personal problem, or alcohol or drugs

    issue which one of the following would you do?

    17.13%

    58.96%

    11.55%

    25.70%

    9.86%

    5.18%

    16.73%

    4.38%

    22.91%

    27.69%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    50%

    55%

    60%

    I would

    inform myemployer /HRdepartmentIts theirwelfare

    Id try to

    speak tothem.They mightneed ashoulderto cry on

    Id point

    them in thedirectionsof ourintranet /supportwebsites /helplineswhich couldhelp them inconfidence

    Id keep

    an eye onthem butwouldntstep inunless thingsseemed to begetting worse

    I dont

    think itsmy placeto pry

    Id cover

    up forthem asI wouldntwant theirjob to be atrisk becausetheyre notwell

    It depends

    whatswrong withthem.Id haveto inform onthem if Ithought theyhad a drink ordrugs problembut be discreetabout a serioushealth problem

    It depends

    on whatswrong withthem. Idinformsenior staffif they werestressed / ill butwould try to hushup a drink/drugsproblem as theycould get the sack

    Id

    encouragethem tosee theirGP

    Encourage

    them totalk to friendsand familyoutside work

    Source: Health o the Workplace 4, employee research, April 2010

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    Source: Health o the Workplace 4, employee research, April 2010.

    60.36%

    39.74%

    31.47%

    3.69% 4.98%

    1.10%

    33.17%

    1.00% 1.99%5.08% 5.88%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    Partner Family(parents /childrens)

    Friends /extendedfamily

    Employer /linemanager

    Website /forum egMumsnet,net. doctor

    Anonymoushelpline - AA,occupationalhealth

    Familydoctor

    HRdepartment

    Theoccupationalhealthspecialistat work

    Acolleague

    None ofthese

    Who are you most likely to turn to if you are worried about your own

    health or you have a personal problem?

    job prospects. This situation could also be

    contributing to the scepticism in the 12%o employees who say that they dont trust

    their employer.

    Worryingly, nearly one in ive (18%)

    employees dont think that their employer

    would be best placed to answer their

    questions, despite many oering employee

    beneits such as employee assistance

    programmes, private health insurance and

    occupational health services. This once

    again highlights the need or employers

    to eectively communicate their employee

    beneit and rewards package.

    Whats causing this

    behaviour?

    Our research shows that employees

    preer to keep their personal problems to

    themselves with nearly a quarter (23%)

    saying that it would be their own personal

    business despite it potentially aecting

    their work, and also an employers duty o

    care requirements. Less than 4% would turn

    to their employer or help.

    Unsurprisingly, the economic climate is

    driving some o these behaviours, with

    24% o employees saying that they would

    worry that telling their boss about a

    personal problem may aect how they are

    treated in the workplace or their uture

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    40 Health o the Workplace 4 Report

    7.67%

    13.84%

    2.89%

    17.83%

    2.29%

    22.91%

    11.95%

    3.59%

    17.03%

    0%

    2%

    4%

    6%

    8%

    10%

    12%

    14%

    16%

    18%

    20%

    22%

    24%

    Dont want tobe labelledfragile and

    treated withkid gloves

    I would beworried thatit might

    affect mycareerprospects

    Id not begivenchallenging

    jobs to do

    I dont thinktheyre bestplaced to

    answer myquestions

    I wouldntwant to addto the

    concern ofthe company

    Its my ownpersonalbusiness. I

    dont wantmy employer/manager to knowthat Im sick

    I dont trustmy employer

    I dont wantto burdenmy

    colleagueswith lots ofextra work

    I would turnto my employer /manager

    for help

    The breakdown in communication betweenemployers and their sta means that healthrisks such as stress in the workplace are not

    being eectively managed. Lack o employeeengagement will also hinder an employersability to intervene early and oer theiremployees the right support at the righttime. With the help o providers such asAviva, employers can start to break downthese communication barriers by ensuringthat they have specialist support networksand services in place or their employees.

    Dr Doug Wright,

    Principal clinical consultant at Aviva UK Health

    If you would not turn to your manager/employer for help if you had a health or personal problem

    which of the following best reflects why?

    Source: Health o the Workplace 4, employee research, April 2010.

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    Workplace report are likely to continue

    throughout 2010. Indeed, our recent Early

    Intervention Prevention research shows that

    stress continues to be an on-going issue.

    Almost a quarter (23%) o businesses claim

    that the recent economically diicult times

    have taken a lasting toll on employee stress

    levels, which has led to an inevitable rise in

    absence rates.

    The good news is that despite the diicult

    conditions, the atmosphere in the workplace

    appears to be good in many cases. The

    indings suggest that employers recognise

    that sta motivation, morale and productivity

    are intrinsically linked and while expenditure

    continues to remain under the spotlight, many

    employers are taking steps to instil a riendly

    work culture and encourage their employees

    to have a good work/lie balance.

    Right sentiment, wrong

    approach?

    However, our research highlights that the

    methods employers are commonly using to

    oster teamspirit may not be delivering the

    value they hope. Events to help motivate sta

    oten take place in a pub or a restaurant.And, while just under hal (45%) o employers

    say that theres no obligation to drink alcohol

    at these events, over a quarter (26%) admit

    that they dont mind their sta having a ew

    drinks, as long as they dont get out o hand.

    This years Health o the Workplace

    research indings clearly show that the

    work environment remains challenging

    or both business leaders and employees.

    Whilst theres some cause or optimism,

    many employers are still acing the same

    dilemma that they were a year ago - the

    need to balance the cost o investment in

    employee health and wellbeing with the

    inancial priorities or the businesses. Whilstemployers recognise the importance o

    a healthy, happy workorce, they are still

    prioritising productivity and proit over sta

    motivation and work/lie balance. Nearly a

    third (31%) want maximum proitability or

    head count and two in ive (39%) demand

    a highly productive team who are lexible

    and can respond to change.

    While employees should be able to copewith the associated pressures o this task

    ocused approach in the short-term,

    sustained pressures could have a negative

    impact on their long-term health and

    wellbeing. This in turn could have a knock-

    on eect to their motivation and ultimately

    their productivity. This means that unless

    employers allocate unds to invest in the

    appropriate support or their sta, they

    could be creating a sel-ulilling prophecy

    and all short o their business objectives.

    This continued ocus on results means that

    the UK workorce is likely to ace another

    challenging year. So its not unrealistic

    to iner that the unhealthy behaviours

    we witnessed in our last Health o the

    Summary

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    Moreover, this lack o communication could

    be opening employers up to unnecessary

    risks. Our research clearly shows that whilst

    employers recognise the importance o

    having an open door policy when it comes

    to their employees health and wellbeing,

    just 4% o employees would approach their

    employer with a health-related or personal

    problem. Whilst many employees are

    concerned that admitting to an issue may

    aect their uture job prospects, nearly one

    in ive (17%) eel that their employer is not

    best paced to help them. This suggests that

    some employees may not be aware o theconidential, impartial support services their

    employers are oten providing.

    This situation not only opens employers

    up to potential duty o care risks, but

    also highlights another issue with the

    Governments Fit Note introduced earlier

    this year. Lack o employee engagement

    will hinder an employers ability to intervene

    early and oer their employees the rightsupport at the right time.

    The apparent communication gap between

    employee and employer highlights the

    importance o giving employers the

    appropriate occupational health training and

    support to be able to recognise changes

    in their employees behaviour. Coupled

    with the appropriate specialist occupational

    health support and eective communicationschannels, this insight will help employers

    pro-actively support their employees through

    personal and health-related problems. This

    in turn can help to prevent issues esculating,

    speed recovery and help control the amount

    o time (i any) that employees spend away

    rom the workplace.

    While these events may be relatively low

    cost (depending on how much alcohol is

    consumed), the real value they deliver is

    debatable. This is particularly true when

    you consider that our research shows that

    while business leaders see socialising with

    sta as part o their role, over hal (52%) o

    employees say that they dont really enjoy

    going out with their wider team.

    With todays economic climate making the

    smart employee beneit choices even more

    important than ever, these indings raise

    the question could that money be better

    spent on something that adds real value to

    both the employee and employer? When

    you also consider the impact excessive

    alcohol could have on an employees health,

    not to mention an employers absence

    rates, theres a strong case to suggest that

    employers may be better placed to look or

    other ways to engage with sta to ensure

    everyone is involved and that unhealthy

    habits are not sanctioned in the workplace.

    A need for more effective

    communication

    Employee beneits play a key role in sta

    motivation, morale and retention. While

    hal (51%) o employers are already taking

    positive steps to tackle health issues through

    beneits such as pr