Auto Dealers/ China Meidong Auto (1268 HK) Auto... · Mon, 13 Jul 2015 Equity Research Meidong Auto...

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Mon, 13 Jul 2015 Equity Research Meidong Auto (1268 HK) Auto Dealers/ China Swimming against the current Resume BUY with TP of HK$ 2.31, based on 10x FY16 PE, 57% upside Accelerated growth through M&As Undemanding valuation and excellent growth prospect Resume BUY rating with TP of HK$ 2.31. We resume our coverage on Meidong Auto (1268 HK) (“MD”) with a BUY rating, and derived a TP of 2.31, based on 10x FY16 PE, representing an upside of 57%. The current valuation is undemanding due to its excellent growth profile, where we anticipate its sales/ EPS to have 21/32% CAGR over the course of FY15-17, plus a 3.5% FY16 yield. Accelerated growth through M&As. In our recent update following their HK$183m share placement (at HK$1.83/share for a 3.7% discount to market) in early June, management disclosed that they are close to acquiring a portfolio comprising of 5 4S car dealer stores: 2 of them being Honda stores located in Jiangxi, opened in 2008 and 2010 respectively, and both reporting losses in 2014 while the remaining 3 are Jaguar Land Rover (“JLR”) Stores in Hunan, Hebei, and Guangdong, all three are yet to commence operations (likely to begin in 2016-17). Management has stressed that the cost of acquisitions will be attractive as the stores are non-preforming or yet to be built, they believe this addition will contribute positively to the group. MD, in our view, should be able to fix the problem and turn it around. MD has proven to be efficient manager as well as quality after-sales services provider, being one of the few with higher than peers margins. Their NP margins in FY14 (2.9%), outperformed listed peers (2.5%), let alone the non-listed ones (1.5% for top 100 domestic dealers). Undemanding valuation, with excellent growth prospects. We project MD to comfortably achieve 21/ 32% CAGR in sales/ EPS over the FY15-17 period. Driven mainly by 1) 24.8% CAGR in store counts and 2) sustainable margins expansion due to higher mix of luxury products (from 39% to 49% of sales over the FY14-17 period). We forecast GP/NP margins to jump from 10.2/2.9% in FY14 to around 10.9/3.7% in FY17. Our valuation is based on 10x FY16 PE, with a forecast yield of 3.5%. BUY. Walter Woo +852 2135 0248 [email protected] Initial Coverage BUY Close price: HK$1.47 Target Price: HK$2.31 (+57%) Key Data HKEx code 1268 12 Months High (HK$) 2.34 12 Month Low (HK$) 0.90 3M Avg Dail Vol. (mn) 7.69 Issue Share (mn) 1,100.00 Market Cap (HK$mn) 1,617.00 Fiscal Year 12/2014 Major shareholder (s) Ye Family (68.41%) Source: Company data, Bloomberg, OP Research Closing price are as of 10/7/2015 Price Chart 1mth 3mth 6mth Absolute % -27.6 -3.2 -15.7 Rel. MSCI CHINA % -14.1 14.5 -13.3 Exhibit 1: Forecast and Valuation Year to Dec (HK$ mn) FY13A FY14A FY15E FY16E FY17E Revenue 3,479.7 3,854.8 4,707.4 5,887.4 6,931.2 Growth (%) 18.0 10.8 22.1 25.1 17.7 Net Profit 105.9 110.6 149.3 203.5 252.0 Growth (%) 121.7 4.5 34.9 36.3 23.9 Diluted EPS (HK$) 0.172 0.138 0.170 0.231 0.286 EPS growth (%) 115.7 (19.5) 22.7 36.3 23.9 Change to previous EPS (%) 0.00 0.00 0.00 Consensus EPS (HK$) 0.00 0.00 0.00 ROE (%) 23.3 22.0 24.7 27.3 27.3 P/E (x) 8.6 10.6 8.7 6.4 5.1 P/B (x) 2.0 2.2 1.9 1.6 1.3 Yield (%) 2.0 2.0 2.6 3.5 4.4 DPS (HK$) 0.030 0.030 0.038 0.052 0.064 Source: Bloomberg, OP Research 0.0 0.5 1.0 1.5 2.0 2.5 Jul/14 Oct/14 Jan/15 Apr/15 Jul/15 HK$ 1268 HK MSCI CHINA

Transcript of Auto Dealers/ China Meidong Auto (1268 HK) Auto... · Mon, 13 Jul 2015 Equity Research Meidong Auto...

Page 1: Auto Dealers/ China Meidong Auto (1268 HK) Auto... · Mon, 13 Jul 2015 Equity Research Meidong Auto (1268 HK) Auto Dealers/ China Swimming against the currentWalter Woo Resume BUY

Mon, 13 Jul 2015

Equi ty Research Meidong Auto (1268 HK) Auto Dealers / China

Swimming against the current

Resume BUY with TP of HK$ 2.31, based on 10x FY16 PE, 57% upside

Accelerated growth through M&As

Undemanding valuation and excellent growth prospect

Resume BUY rating with TP of HK$ 2.31. We resume our coverage on Meidong

Auto (1268 HK) (“MD”) with a BUY rating, and derived a TP of 2.31, based on 10x

FY16 PE, representing an upside of 57%. The current valuation is undemanding

due to its excellent growth profile, where we anticipate its sales/ EPS to have

21/32% CAGR over the course of FY15-17, plus a 3.5% FY16 yield.

Accelerated growth through M&As. In our recent update following their

HK$183m share placement (at HK$1.83/share for a 3.7% discount to market) in

early June, management disclosed that they are close to acquiring a portfolio

comprising of 5 4S car dealer stores: 2 of them being Honda stores located in

Jiangxi, opened in 2008 and 2010 respectively, and both reporting losses in 2014

while the remaining 3 are Jaguar Land Rover (“JLR”) Stores in Hunan, Hebei, and

Guangdong, all three are yet to commence operations (likely to begin in 2016-17).

Management has stressed that the cost of acquisitions will be attractive as the

stores are non-preforming or yet to be built, they believe this addition will

contribute positively to the group. MD, in our view, should be able to fix the

problem and turn it around. MD has proven to be efficient manager as well as

quality after-sales services provider, being one of the few with higher than peers

margins. Their NP margins in FY14 (2.9%), outperformed listed peers (2.5%), let

alone the non-listed ones (1.5% for top 100 domestic dealers).

Undemanding valuation, with excellent growth prospects. We project MD to

comfortably achieve 21/ 32% CAGR in sales/ EPS over the FY15-17 period.

Driven mainly by 1) 24.8% CAGR in store counts and 2) sustainable margins

expansion due to higher mix of luxury products (from 39% to 49% of sales over

the FY14-17 period). We forecast GP/NP margins to jump from 10.2/2.9% in

FY14 to around 10.9/3.7% in FY17. Our valuation is based on 10x FY16 PE, with

a forecast yield of 3.5%. BUY.

Walter Woo

+852 2135 0248

[email protected]

Initial Coverage

BUY

Close price: HK$1.47

Target Price: HK$2.31 (+57%)

Key Data

HKEx code 1268

12 Months High (HK$) 2.34

12 Month Low (HK$) 0.90

3M Avg Dail Vol. (mn) 7.69

Issue Share (mn) 1,100.00

Market Cap (HK$mn) 1,617.00

Fiscal Year 12/2014

Major shareholder (s) Ye Family (68.41%)

Source: Company data, Bloomberg, OP Research

Closing price are as of 10/7/2015

Price Chart

1mth 3mth 6mth

Absolute % -27.6 -3.2 -15.7

Rel. MSCI CHINA % -14.1 14.5 -13.3

Exhibit 1: Forecast and Valuation Year to Dec (HK$ mn) FY13A FY14A FY15E FY16E FY17E

Revenue 3,479.7 3,854.8 4,707.4 5,887.4 6,931.2

Growth (%) 18.0 10.8 22.1 25.1 17.7

Net Profit 105.9 110.6 149.3 203.5 252.0

Growth (%) 121.7 4.5 34.9 36.3 23.9

Diluted EPS (HK$) 0.172 0.138 0.170 0.231 0.286

EPS growth (%) 115.7 (19.5) 22.7 36.3 23.9

Change to previous EPS (%) 0.00 0.00 0.00

Consensus EPS (HK$) 0.00 0.00 0.00

ROE (%) 23.3 22.0 24.7 27.3 27.3

P/E (x) 8.6 10.6 8.7 6.4 5.1

P/B (x) 2.0 2.2 1.9 1.6 1.3

Yield (%) 2.0 2.0 2.6 3.5 4.4

DPS (HK$) 0.030 0.030 0.038 0.052 0.064

Source: Bloomberg, OP Research

0.0

0.5

1.0

1.5

2.0

2.5

Jul/14 Oct/14 Jan/15 Apr/15 Jul/15

HK$1268 HK MSCI CHINA

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Table of Contents

Table of Contents ......................................................................................................................................... 2

Good time for M&A as market consolidates .................................................................................................. 3

Industry dynamics ........................................................................................................................................ 5

Strong pipeline of store & brand expansions ................................................................................................ 7

“Single City Single Brand” has a high win rate ............................................................................................. 9

Tier 2-4 cities focus generate inelastic demand ...........................................................................................10

Performance by Brands .............................................................................................................................. 11

Robust margins expansion from more luxury ..............................................................................................15

Power shifts from OEMs to dealers .............................................................................................................16

Effect of Price War on dealers is slight positive ...........................................................................................18

Favourable age distribution of China’s cars .................................................................................................19

Car sales to follow reversal in property sales ..............................................................................................20

Valuation and Recommendations ................................................................................................................21

Financial Summary .....................................................................................................................................22

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Good time for M&A as market consolidates

According to China Automobile Dealers Association (“CADA”), only 30% of car

dealers in China were profitable in 2014, whereas the ratio was as high as 70%

back in 2010. Over 87.5% of the dealers believe that they will encounter the

problems of capital shortage in the coming year, of which the rising inventory level

is the main trigger of the capital shortage, as quoted in the Deloitte China

Dealership Performance Survey in late 2014.

Exacerbating this situation has been the general low new car sales margins as

well as the tight credit environment due to push from OEMs for their aggressive

sales targets, which have driven a long line of players to leave this business. So

this is a perfect time for listed players to acquire others at a reasonably low price.

It is precisely in this atmosphere of market consolidation that MD feels that it can

make acquisitions at prices low enough to make economic sense particularly in

relation to the alternative of building their own stores.

Thus MD recently disclosed its interest in buying 5 4S stores, 2 currently

operating Honda stores and 3 Jaguar Land Rover dealership licenses.

Management had indicated the purchase price is at cost (i.e. the asset values) as

the targets are loss-making or yet to be built up in 2014, they will enhance the

overall sales/earnings upon completion of turning-around the operations.

We believe MD has a fair chance of success given their strong track record in the

past where they consistently delivered industry leading operating and financial

metrics.

Prior to their Beijing Zhongye Toyota store takeover by MD in 2009, it was the

worst performing among all stores in Beijing. However, within 9 months following

the acquisition, MD, through a series of measures, was able to raise its

productivity and efficiency level high enough for it to be ranked # 2 out of all 22

FAW Toyota stores.

Exhibit 2: Meidong has a better than peers’ GP margins

Source: Company data, Wind, OP Research

10.2

7.7

10.7

9.3

8.7

8.1

8.8 9.1

6.1

5.0

6.0

7.0

8.0

9.0

10.0

11.0

Meidong(1268 HK)

Sunfonda(1771 HK)

Harmony(3836 HK)

Rundong(1365 HK)

Zhongsheng(881 HK)

Yongda(3669 HK)

Zhengtong(1728 HK)

Baoxin(1293 HK)

Top 100 avg.

70% dealers in China were loss

makers in 2014, over 80% think

they need more financing

A lot of quality 4S stores are up

for sales at a bargain, MD is in a

good position with access to

capital market

MD will buy 2 new Honda stores

and 3 Jaguar stores

Given MD’s track record, we are

confident on the turn-around

Beijing Toyota stores was a good

example

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Exhibit 3: Meidong has a better than peers’ NP margins

Source: Company data, Wind, OP Research

MD has an exceptionally high absorption ratio, attributable to its use of

information technology in all aspects of their operations. Ranging from its IT

based customer relationship management systerm (CRM), which stores not only

the transaction details but also takes note of various interests, needs and

preference of every individual customers, to its supply demand tracking systerm

for each model and part, as well as the corresponding sales incentive strategy in

dealing with unpopular models.

Exhibit 4: Meidong has a high absorption ratio

Source: Company data, Wind, OP Research

2.9

2.2

5.3

2.0

1.41.5

2.6

2.3

1.5

1.0

2.0

3.0

4.0

5.0

6.0

Meidong(1268 HK)

Sunfonda(1771 HK)

Harmony(3836 HK)

Rundong(1365 HK)

Zhongsheng(881 HK)

Yongda(3669 HK)

Zhengtong(1728 HK)

Baoxin(1293 HK)

Top 100 avg.

95.3

76.4

89.4

84.1

95.4

83.7

94.9

91.0

60.0

65.0

70.0

75.0

80.0

85.0

90.0

95.0

100.0

Meidong(1268 HK)

Sunfonda(1771 HK)

Harmony(3836 HK)

Rundong(1365 HK)

Zhongsheng(881 HK)

Yongda (3669HK)

Zhengtong(1728 HK)

Baoxin (1293HK)

MD’s extensive use of IT systerm

has been industry leader

𝑨𝒃𝒔𝒓𝒐𝒑𝒕𝒊𝒐𝒏 𝒓𝒂𝒕𝒊𝒐 =𝑨𝒇𝒕𝒆𝒓 𝒔𝒂𝒍𝒆𝒔 𝒔𝒆𝒓𝒗𝒊𝒄𝒆𝒔 𝒈𝒓𝒐𝒔𝒔 𝒑𝒓𝒐𝒇𝒊𝒕

𝑫𝒊𝒔𝒕𝒓𝒊𝒃𝒖𝒕𝒊𝒐𝒏 + 𝑨𝒅𝒎𝒊𝒏𝒊𝒔𝒕𝒓𝒂𝒕𝒊𝒗𝒆 𝒆𝒙𝒑𝒆𝒏𝒔𝒆𝒔 (𝑺𝑮&𝑨)

Absorption ratio of a 100% indicates that a dealership’s operating costs

can esstentially be supported by after-sales

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Industry dynamics

China car sales growth is prone to be slow, but some brands and segments

can still outperform

China’s PV sales in 2015 have been disappointing, with May sales falling by 0.4%,

and Jan-May sales slowing to 2.1%. We expect sales volume to further reduce to

around 0% in 2015, from 6-7% in 2014. Factors attributed to the slowdown are: 1)

weakening GDP growth, 2) more limitations arise from various concerns on

pollutions/ traffics / energy perspective, 3) price war between brands, 4) capital

dilution from the stock markets, and etc.

However, we are reasonably optimistic that the sales trend should recover, when

the wealth effect kicks in, triggered by a rising property and stock prices.

Exhibit 5: China Car sales continue to slow in May

Source: Bloomberg, Wind, OP Research

Exhibit 6: We expect PV sales volume growth to be around 0% in 2015

Source: CAAM, Wind, OP Research

3.3%

-0.5%

-0.4%

-5%

0%

5%

10%

15%

20%

25%

0

500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

Jun

-13

Jul-1

3

Au

g-1

3

Se

p-1

3

Oct-

13

Nov-1

3

Dec-1

3

Jan

-14

Fe

b-1

4

Mar-

14

Ap

r-14

Ma

y-1

4

Jun

-14

Jul-1

4

Au

g-1

4

Se

p-1

4

Oct-

14

Nov-1

4

Dec-1

4

Jan

-15

Fe

b-1

5

Mar-

15

Ap

r-15

Ma

y-1

5

Sales Volume Growth (%)

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

3,500,000

4,000,000

2015 2014 2013 2012 2011 2010

PV sales growth has been

trending downwards in Jan-May

2015

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Exhibit 7: China Vehicle Inventory Alert Index (VIA) and the dealer

inventory index

Source: CADA, Wind, OP Research

Exhibit 8: Car dealer view on the future demand (mom changes)

Source: CAAM, Wind, OP Research

44.0%

50.5%

58.2%

44.5%

46.3%

49.3%

58.9%

51.1%

51.8%

45.8%

55.0%

65.7%

55.5%56.3%

50.9%

67.5%

60.5%

57.3%

0.97

2.33

1.38 1.52 1.53

1.69 1.62 1.56

1.42 1.48

1.83 1.53

1.20

1.89 1.77

1.67

-0.2

0.3

0.8

1.3

1.8

2.3

2.8

40%

50%

60%

70%

Dec-13 Mar-14 Jun-14 Sep-14 Dec-14 Mar-15 Jun-15

Inventory Alert Index (LHS) Inventory index (RHS)

0%

20%

40%

60%

80%

100%

Dec-12 Mar-13 Jun-13 Sep-13 Dec-13 Mar-14 Jun-14 Sep-14 Dec-14 Mar-15

Increase Unchange Decrease

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Strong pipeline of store & brand expansions

MD recently reiterated its plan to add 6 new stores each year, but there could be

more if further acquisitions were made. We expect its sales network to increase

by 25% CAGR in FY15-17, from 19 in 2014 to 36 in 2017. This expansion will be

fuelled by organic growth, namely the luxury brands (9 BMW, 4 Lexus and 1

Toyota) in the pipe line, as well as by acquisition (e.g. 2 Honda and 3 JLR’s

operation licenses). Expansion in brands can increase stability in sales/ earnings,

by a welcomed diversification of business risks as highlighted by their experience

in 2015 when weak performance of BMW stores in general were offset by the

better sales out of their Toyota, Honda and Porsche stores, aided by the launch of

several new models. We have yet to take account of those 3 potential Jaguar

stores in our model for the sake of caution.

Exhibit 9: Store opening schedule

Provinces

Stores in

operation in 2014

Stores to be

opened in 2015

Store to be

opened in 2016

Store to be

opened in 2017

Gansu 1 Lexus

Beijing & Hebei 1 Toyota

1 BMW

1 BMW

Hubei

1 BMW 1 BMW 1 BMW

Hunan 1 Toyota 1 BMW 2 BMW

1 Lexus

3 BMW

Guangdong 1 Lexus 1 Lexus 1 Toyota

5 Toyota 1 Porsche

2 Hyundai

1 Porsche

Guangxi

1 Lexus

Fujian 1 Lexus 1 Lexus

1 Lexus

1 Toyota

Jiangxi

1 BMW

2 Honda (M&A)

Sichuan

1 BMW

Source: Company data, OP Research

Exhibit 10: Store counts growth

2013 2014 2015E 2016E 2017E

Sales network in operation

Luxury brands

BMW 2 4 8 11 13

Lexus 4 4 6 7 8

Porche

1 2 2 2

Total 6 9 16 20 23

Mid-high end brands

Toyota 7 8 8 9 9

Hyundai 2 2 2 2 2

Honda

2 2 2

Total 9 10 12 13 13

Overall Total 15 19 28 33 36

Overall Total ( by company *) 15 22 33 39 45

* including projects under construction or for planning for construction)

Source: Company data, OP Research

Meidong’s store counts GAGR is

25% in FY15-17, more luxury

brands like BMW, Lexus, and

Porsche will be added

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Exhibit 11: Portfolio by brands in 2015 and 2017

Source: Company data, OP Research

BMW, 8

Lexus, 6

Porche, 2

Toyota, 8

Hyundai, 2

Honda, 2

Portfolio by brands in 2015

BMW, 13

Lexus, 8

Porche, 2

Toyota, 9

Hyundai, 2 Honda, 2

Portfolio by brands in 2017

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“Single City Single Brand” has a high win rate

By tapping into cities that originally have no existence of such brands to provide

new car sales and after-sales services, MD is able to capture most of the

potential customers springing up in those areas. The lack of trustable and quality

services in china is a long-standing issue that has in turned created inelastic

demand for such services in licensed 4S stores. In cities with “SCSB” feature, the

effect will be amplified. Level of stickiness and customer’s loyalty enhanced by

both factors, will translate into greater sales and higher margins. Currently 47% of

stores are classified as “SCSB”, but given the ratio that 10 out of 14 are

considered “SCSB” in the pipeline, we expect it to go up to 56% by the end of

2017.

Exhibit 12: Store lists and with the “Single City Single Store”

Number Brands Location Opened in “SCSB”

1 BMW Zhuzhou (湖南株洲美寶行) 2010 Yes

2

Hengyang (湖南衡陽美寶行) 2013 Yes

3

Changde (湖南常德) 2014 Yes

4

Chengde (河北承德) (70%) 2014 Yes

5

Xiaogan (湖北孝感) 2015 Yes

6

Zhangjiajie (湖南张家界) 2015 Yes

7

Jiangxi Jingdezhen (江西景德镇) 2015 Yes

8

Chengdu Sichuan (四川成都) 2015 Yes

9

Hunan Yongzhou (湖南永州) 2016 Yes

10

Hunan Yueyang (湖南岳阳) 2016 Yes

11

Hubei Huanggang (湖北黄冈) 2016 Yes

12

Hubei Xianning (湖北咸宁) 2017 Yes

13

Beijing & Hebei (北京) (75%) 2017

14 Lexus Xiamen (福建廈門) 2008

15

Changsha (湖南長沙) 2011

16

Gansu Lanzhou (甘肃籣州) 2013 Yes

17

Fujian Longyan (福建龙岩) 2015 Yes

18

Guangdong Foshan (广东佛山) 2015

19

Guangxi Liuzhou (广西柳州) 2016 Yes

20

Fujian Zhangzhou (福建漳州) 2017 Yes

21

Dongguan Meidong (廣東東莞) (49%), a JV 2008

22 Porsche Guangdong Foshan (广东佛山) 2014 Yes

23

Guangdong Shantou (广东汕头) 2015 Yes

24 FAW Toyota Dongguan Dongbu (廣東東莞東部) 2004

25

Dongguan Meidong (東莞美東) 2008

26

Beijing Zhongye (北京中業) 2009

27

Quanzhou Meidong (福建泉州) 2010 Yes

28 GAC Toyota Dongguan Dongxin (東莞東鑫) 2007

29

Yiyang Dongxin (湖南益陽東鑫) 2011 Yes

30

Dongguan Fenggang (东莞市凤岗) 2014

31

Guangdong Dongguan Zongtang (广东东莞左宗棠) 2016

32 FAW Toyota Dongguan Anxin (东莞安信) (49%), an Associate 2010

33 Hyundai Dongguan Guangfeng (東莞冠豐) 2004

34

Heyuan Guangfeng (廣東河源冠豐) (70%) 2011 Yes

35 Honda Jiangxi Fuzhou (江西撫州) 2008

36

Jiang Yichuan (江西宜春) 2010

Source: Company data, OP Research

Meidong enjoy superb monopoly

power over many cities because

they hold sole dealership of

brands

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Tier 2-4 cities focus generate inelastic demand

MD has the highest ratio of stores located in T2-T4 cities among listed peers.

Spending power of T2-T4 cities are in general lower, but careful analyses are

made before MD enters any of them. Certain level of GDP, population, income

must be reached before they are being considered. The rough profile is 10K car

registered for around 1 mil in population, generating GDP of over Rmb 50 bils.

There will usually be less competition as the penetration of brands is still low.

Combined with the group’s preferred strategy of “SCSB”, the room to grow shall

be guaranteed. The risk of these cities encountering limitations on car licenses is

lower as well.

Exhibit 13: % of stores in T2-T4 cities among listed dealers

Source: Company data, OP Research

9.0%

36.0%

15.0%

39.0%

51.0%44.0%

36.0%

47.0%

36.0%21.0%

47.0%

28.0%38.0%

25.0% 28.0%

0%

20%

40%

60%

80%

100%

Meidong Baoxin Zhongsheng Zhengtong Yongda

Tier 1 Tier 2 Tier 3-4

Meidong prefers opening stores

in selected tier 2-4 cities with

health demands and supply

dynamics

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Page 11 of 25

Performance by Brands

BMW’s slowdown is expected and is neutral to dealers

In terms of new car sales, we have seen the BMW ’s sales in China slow down

dramatically in 2015, its sales volume growth turning to negative in May, falling by

4.2%, implying its Jan-May growth is only 3%, way below its 10% growth

guidance. However, we do not find it surprising, for a few reasons, 1) they have

no new model this year, 2) pressure to reduce dealers’ inventories, and 3)

broad-based slowdown in demand from weakening economic growth, continuing

anti-corruption drive, etc. The slowdown, however, is not necessarily a bad thing

to dealers. On one hand, fall in sales volume could affect its sales growth, but on

the other hand, it could imply the de- stocking of dealers. Going forward, once

dealers are de-stocked financing pressures from both new car sales and

financing are reduced, thus improving margins and costs.

Meidong’s BMW stores are still young, BMWs’ new model to come in

FY16-17.

For Meidong, the impact will be less, in our view, because 1) stores were only

recently opened, 2) they are all being considered “SCSB”. Due to their young

stores profiles (only 1 out of 8 were opened before 2013), we expect their sales

will still be at fast growing stage. Additionally, these 8 stores (4 to be opened in

2015) are all enjoying the bonus of being the “Single City Single Brand”. More

importantly, we believe BMW’s outlook will improve, as the new 2 series/ X1 will

come on stream in 2016 with the new 5 series to follow in 2017.

Exhibit 14: New BMW 5 series

Source: Company data, OP Research

BMW sales slow down in China

due to softer OEMs policy and

lack of new models

But Meidong’s BMW sales should

still grow at a fast pace due to its

stores are still young

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Page 12 of 25

Japanese brands to fight back

Japanese brands hope to outperform after 3 years in doldrums, they are planning

numerous new model to win back market shares this year. They have set more

conservative targets in 2015, and we are optimistic that they will over achieve

their goals even though the price war has been kick started by the US, German

and Korean brands. So far, during Jan-May, Japanese brand’s sales have grown

by 3.2%, compared to about 1.6% drop for the US, German and Korean brands.

Toyota kept the target volume, making it easier to achieve

Toyota has kept their sales volume target of 1.1 mils unit in China in 2015,

therefore we think this is conservative and should be achievable. Its sales in

Jan-May grew by 16.1%, thanks to the New Corrolla and Levin introduced in 2014.

Highlander and the new Crown, as well as two Hybrid model Levin Hev and

Corolla will also be launched in 2015.

Exhibit 15: Highlander

Source: Company data, OP Research

Porsche and Honda sparkling in the competition

For other brands, both Porsche and Honda are having a strong year in China.

Their May sales grew by 70.3% and 32.3%, while it Jan-May sales grew by

43.8% and 31.3%. Strong sales behind Honda are backed by the increasing

popularity of new models introduced last year (e.g. Odyssey and Fit). For

Porsche, sales have accelerated from the 25.4% growth in 2014: still they have

cut their target down to only 7% growth for 2015 to some 50K units in China after

negotiations with dealers. We believe the newly introduced Macan is the driver, a

cheaper entry model with a lower price tag, this is the first time Porsche sell its

car at a price lower than 600K Rmb in China. Many of the buyers are upgraders

from BMW X3 and Benz GLK.

Japanese brands have lined up

many new models in 2015, aiming

to win back market shares

Toyota sales rebounded in 2015

and should overshoot its

guidance

Porsche and Honda experienced

stellar sales, growing by 43.8%

and 31.3% YTD in China

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Page 13 of 25

Exhibit 16: Porsche Macan

Source: Company data, OP Research

Lexus and Hyundai are just floating around

Lexus and Hyundai are underperforming with Jan-May sales growth in China to

be -3.6 and -3.5%. Lexus will launch the new RX in 2015.

Exhibit 17: PV wholesales volume growth by brand origin

Source: Company data, OP Research

18.8%

15.9%

-30%

10%

50%

90%

130%

170%

210%

Se

p-1

3

Oct-

13

Nov-1

3

Dec-1

3

Jan

-14

Fe

b-1

4

Ma

r-14

Ap

r-14

Ma

y-1

4

Jun

-14

Jul-1

4

Au

g-1

4

Se

p-1

4

Oct-

14

Nov-1

4

Dec-1

4

Jan

-15

Fe

b-1

5

Ma

r-15

Ap

r-15

Ma

y-1

5

Domestic German US Japanese Korean French

Lexus and Hyundai sales were

not exciting

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Page 14 of 25

Exhibit 18: PV retail volume growth by brand origin

Source: Company data, OP Research

Exhibit 19: Meidong’s sales growth by brands

2013 2014 2015E 2016E 2017E

Sales by brands

Luxury brands

BMW 524 850 1,116 1,677 2,224

Lexus 597 574 574 713 817

Porsche 0 83 167 233 318

Mid-high end brands

Hyundai 298 346 317 363 374

Toyota 1,697 1,582 1,626 1,861 1,991

Honda 0 0 387 386 403

After-sales services 364 421 521 655 804

Total 3,480 3,855 4,707 5,887 6,931

Growth (%)

Luxury brands

BMW 24.1% 62.2% 31.4% 50.2% 32.7%

Lexus 12.2% -3.9% 0.0% 24.1% 14.6%

Porsche 102.5% 39.4% 36.5%

Mid-high end brands

Hyundai 43.8% 16.0% -8.4% 14.6% 3.1%

Toyota 13.0% -6.8% 2.8% 14.5% 7.0%

Honda -0.2% 4.4%

After-sales services 26.9% 15.7% 23.6% 25.8% 22.7%

Total 18.0% 10.8% 22.1% 25.1% 17.7%

% of total

Luxury brands

BMW 15.1% 22.0% 23.7% 28.5% 32.1%

Lexus 17.2% 14.9% 12.2% 12.1% 11.8%

Porsche 2.1% 3.6% 4.0% 4.6%

Mid-high end brands 0.0% 0.0% 0.0%

Hyundai 8.6% 9.0% 6.7% 6.2% 5.4%

Toyota 48.8% 41.0% 34.5% 31.6% 28.7%

Honda 8.2% 6.6% 5.8%

After-sales services 10.5% 10.9% 11.1% 11.1% 11.6%

Total 100.0% 100.0% 100.0% 100.0% 100.0%

Source: Company data, OP Research

20.1%

12.0%

-30%

-10%

10%

30%

50%

70%

90%

Se

p-1

3

Oct-

13

Nov-1

3

Dec-1

3

Jan

-14

Fe

b-1

4

Ma

r-14

Ap

r-14

Ma

y-1

4

Jun

-14

Jul-1

4

Au

g-1

4

Se

p-1

4

Oct-

14

Nov-1

4

Dec-1

4

Jan

-15

Fe

b-1

5

Ma

r-15

Ap

r-15

Ma

y-1

5

Domestic German US Japanese Korean French

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Page 15 of 25

Robust margins expansion from more luxury

According to management, inventory levels have been brought down in 1H15

compared to 2H14, party a result of scaling back of sales targets imposed by the

OEMs. This development, in our view, has a positive pull in dealers’ margins.

Another pull in the overall margins for new car sales is the first full year

contribution of its new Porsche stores. The first one was opened in Guangdong

Foshan (广东佛山) in late 2014, and the other one in Guangdong Shantou (广东

汕头) will be rolled out in 2H15. Comparing to its current portfolio, the new car

sales margins from Porsche (12%) is way higher than its current margins (5.3%).

MD’s after sales services should be able to charge a higher margin for their luxury

brands in cities where they enjoy significant monopoly power, and this trend will

continue in our view.

Exhibit 20: Meidong’s sales by segments

Source: Company data, OP Research

15.1%22.0% 23.7%

28.5% 32.1%

17.2%

14.9% 12.2%12.1%

11.8%2.1% 3.6%4.0%

4.6%

8.6%

9.0% 6.7%6.2%

5.4%

48.8%41.0%

34.5%31.6% 28.7%

8.2% 6.6% 5.8%

10.5% 10.9% 11.1% 11.1% 11.6%

0%

20%

40%

60%

80%

100%

2013 2014 2015E 2016E 2017E

BMW Lexus Porsche Hyundai Toyota Honda After-sales services

New car sales margin for Porsche

(12%) is way above others (5%)

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Page 16 of 25

Power shifts from OEMs to dealers

Dealers gain bargaining power over OEMs, driving less inventory pressures

and better margins outlook

After years of outsized growth that turned China into the world’s largest auto

market, slowdown in 2014 has exacerbated tensions between the auto OEMs

and dealers, smaller margins lead to tougher negotiation over sharing profits.

China Automobile Dealers Association (“CADA”) initiated non-cooperative actions

in late 2014 (e.g. stop buying cars from BMW, stop attending all BMW trade fairs

and events unless they agree to return a reasonable rebates and terms to

dealers). Almost all battles started by dealers against OEMs ended in victory. This

indicated a huge change in bargaining power from OEMs to dealers, and we

expect it to go further in this direction.

Incident 1: BMW had been forced to settle the dispute with dealers by paying 5.1

bils rmb in Jan 2015. Soon after this, Toyota announced their compensation of

over 1.2 bils rmb to its dealers in Feb 2015. Many others, like Audi, Benz, Honda

and Nissan encountered same issues, and they have also pledged hundreds of

millions in subsidies to square things up with the dealers before the dispute went

public.

Incident 2: In 1Q15, major BMW dealers in China began to press BMW to set

more realistic sales targets, lower wholesale prices and extend grace periods for

payment to tide over dealers grappling with high inventories amid weakening

demand. BMW responded afterward and saying they would reduce prices and cut

its sales target for 2Q in China.

Incident 3: Jaguar / Ferrari / Porsche admitted they have misbehaved previously

when they deal with the sales target and the rebate for their dealerships. They

have all replaced their China chiefs in Jun 2015, and implemented a change in

policies, (e.g. lower sales targets were given with hopes of repairing the

relationship with the dealers).

Amid the new paradigm where OEMs are getting more difficult to push sales via

channel stuffing, we expect auto OEMs to cut their supply to cope with slowing

demand, which will favour dealers’ new car sales profitability.

For Meidong, we expect their new car sales margins in 2015 to pick up slightly

thanks to the production cuts and lower targets set by the OEMs. Combining with

better product mix (greater sales from Porsche and after-sales), we anticipate

their GP/NP to improve from 10.2/2.9% in FY14 to 11/4.4% in FY17.

Dealers have won the dispute

over car sales’ subsidies and we

expect the bargaining power to

shift from OEMs to dealers in the

future

Productions were cut and lower

sales targets set for dealers by

the OEMs and this should help

ease the inventory and margin

pressures for distributors

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Exhibit 21: Meidong’s GP margin trend

Source: Company data, OP Research

Exhibit 22: Meidong’s sales growth by segment

Source: Company data, OP Research

9.4%

10.2% 10.4%10.7%

11.0%

5.0% 5.0% 5.0%5.4%

5.8%

3.0% 2.9%3.2%

3.5% 3.6%

2.0%

4.0%

6.0%

8.0%

10.0%

12.0%

2013 2014 2015E 2016E 2017E

GP margins OP margins NP att. margins

17.5%

34.4%

23.3%

41.2%

28.1%

16.8%

-3.4%

20.9%

12.0%

6.1%

26.9%

15.7%

23.6%

25.8%

22.7%

-5.0%

5.0%

15.0%

25.0%

35.0%

45.0%

2013 2014 2015E 2016E 2017E

Luxury Mid to high-end After-sale services

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Page 18 of 25

Effect of Price War on dealers is slight positive

Volkswagen stated to cut prices in April, followed by Hyundai, Ford, General

Motor, BMW and many others, price cut is on average around 10%. This is an

advertisement to catch consumer’s attention, and to boost their sales volume.

Ironically, in our view, the impact on dealers is in fact, slightly positive. Because

the price cut this time is on the ex-factory prices, retail tag prices has not moved

much and discount is always there, so the direct improvement is in the dealers’

liquidity, as less capital is needed for new cars.

So far, around 2 months after the price war started, we have not seen significant

pick up in volume, as well as any meaningful reduction in dealers’ inventory.

Japanese brands, are not so responsive to the price war, but still they have

maintain a good sales trend in May. So we think the effect from price cut could

come with a time lag, still we prefer to think the sales trend of brands are more

related to its reception of new models, rather than just the absolute prices.

Price cut is more like a gimmick,

and in fact it benefits dealer’s

liquidity

But it seems not so effective… in

terms of boosting sales

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Page 19 of 25

Favourable age distribution of China’s cars

Demand for after-sales services is set to grow exponentially

During the 2009- 2014 car bloom, Chinese purchased an enormous amount of

cars with total volume reached 155 mils in 2014. With over 40% of the vehicles

aged around 1-3 years old, they are expected to demand more frequent

after-sales services in the coming 1-2 years. Our longer term bullish view on the

auto dealers remains unchanged as we foresee the significance of after sales

services to increase along with the fast growing demand.

Exhibit 23: Ages mix for domestic cars in china

Source: Company data, Bloomberg, OP Research

1-3 yrs old41.7%

4-5 yrs old23.5%

6-7 yrs old14.8%

8+ yrs old20.0%

Over 40% of cars in China are

relatively young and will require

more after-sales services soon

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Page 20 of 25

Car sales to follow reversal in property sales

Auto sales are often related to the properties’ sales, as those home purchasers

tend to buy their cars afterwards, especially for those first time buyers. The

domestic monetary easing cycle in China is underway and this has helped to

stabilize the property market, with both sales and prices trending up, which in turn

should have a positive pull in auto sales. Further RRR and interest rate cuts will

no doubt help to improve access to credit and its cost of financing for both the

dealers and consumers and should be supportive of greater demand.

Exhibit 24: Property sales often lead the car sales by 3 months

Source: Bloomberg, Wind, OP Research

-20.0%

0.0%

20.0%

40.0%

60.0%

80.0%

100.0%

-40%

-20%

0%

20%

40%

60%

80%

100%

Feb-0

7

Jun

-07

Oct-

07

Feb-0

8

Jun

-08

Oct-

08

Feb-0

9

Jun

-09

Oct-

09

Feb-1

0

Jun

-10

Oct-

10

Feb-1

1

Jun

-11

Oct-

11

Feb-1

2

Jun

-12

Oct-

12

Feb-1

3

Jun

-13

Oct-

13

Feb-1

4

Jun

-14

Oct-

14

Feb-1

5

Area GFA sold yoy growth (%) - L.H.S.

PV sales yoy growth (%) 3 months lag - R.H.S.

Property sales picked-up recently

and it usually brings in new car

sales

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Page 21 of 25

Valuation and Recommendations

1H15 result may decline YoY but we think the worst has already passed.

Due to the exceptional result in 1H last year, we expect the 1H15 net profits to

decline YoY by roughly 20-30%, but thanks to the lower coms formed by the

sector slow-down in 2H14, MD could still achieve a reasonable improvement on

the HoH basis. Furthermore, we have seen the pressure on new car sales margin

eased in 1H15, as well as the ramp up of those newly opened Porsche and BMW

stores in 2014, we are confident of a much better 2H in FY15.

Undemanding valuation, with excellent growth prospects.

We project MD to comfortably achieve 21/ 32% CAGR in sales/ EPS over the

FY15-17 period. Driven mainly by 1) 24.8% CAGR in store counts and 2)

sustainable margins expansion due to higher mix of luxury products (from 39% to

49% of sales over the FY14-17 period). We forecast GP/NP margins to jump from

10.2/2.9% in FY14 to around 11.0/3.6% in FY17. Our valuation is based on 10x

FY16 PE, where it also hold a forecast yield of 3.5%. BUY.

Exhibit 25: Major assumptions (volume/ GP margins growth)

2013 2014 2015E 2016E 2017E

New car sales volume (units)

Luxury 2,657 3,776 4,917 6,752 8,497

Min to high-end 14,310 13,970 17,550 19,350 20,568

Total 16,967 17,746 22,467 26,102 29,065

Sales volume growth (%)

Luxury 24.0% 42.1% 30.2% 37.3% 25.8%

Min to high-end 25.2% -2.4% 25.6% 10.3% 6.3%

Total 25.0% 4.6% 26.6% 16.2% 11.4%

Revenue (RMB mn)

New car sales 3,116 3,434 4,187 5,232 6,127

After-sale services 364 421 521 655 804

Total revenue 3,480 3,855 4,707 5,887 6,931

Revenue growth (%)

New car sales 17.0% 10.2% 21.9% 25.0% 17.1%

After-sale services 26.9% 15.7% 23.6% 25.8% 22.7%

Total revenue 18.0% 10.8% 22.1% 25.1% 17.7%

Gross margin (%)

New car sales 4.2% 5.3% 5.4% 5.7% 5.7%

After-sale services 54.0% 49.7% 50.0% 51.1% 51.6%

Overall gross margin 9.4% 10.2% 10.4% 10.7% 11.0%

Source: Company data, OP Research

Net profit in 1H15 should decline

due to a high base, but we should

see a decent 2H15

Cheap valuation of 6x FY16 PE

and good growth profile, 32%

CAGR in EPS from FY14-17

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Page 22 of 25

Financial Summary

Year to Dec FY13A FY14A FY15E FY16E FY17E

Year to Dec FY13A FY14A FY15E FY16E FY17E

Income Statement (RMB mn)

Ratios

Sales 3,116 3,434 4,187 5,232 6,127

Gross margin (%) 9.4 10.2 10.4 10.7 11.0

After sales revenue 364 421 521 655 804

Operating margin (%) 5.0 5.0 5.0 5.4 5.8

Turnover 3,480 3,855 4,707 5,887 6,931

Net margin (%) 3.0 2.9 3.2 3.5 3.6

YoY% 18 11 22 25 18

Selling & dist'n exp/Sales (%) 2.8 3.1 3.1 3.0 3.0

COGS (3,152) (3,462) (4,220) (5,257) (6,169)

Admin exp/Sales (%) 2.3 2.6 2.7 2.6 2.7

Gross profit 328 393 487 630 763

Payout ratio (%) 21.8 27.1 28.0 28.0 28.0

Gross margin 9.4% 10.2% 10.4% 10.7% 11.0%

Effective tax (%) 28.1 29.7 26.0 26.0 26.0

Other income 23 20 20 25 30

Total debt/equity (%) 174.8 134.0 125.0 112.6 100.9

Selling & distribution (96) (121) (146) (180) (205)

Net debt/equity (%) 28.7 31.9 42.9 60.1 55.0

Admin (81) (99) (126) (156) (188)

Current ratio (x) 1.0 1.1 1.0 1.0 1.0

Other opex 0 0 0 0 0

Quick ratio (x) 0.7 0.6 0.6 0.6 0.6

Total opex (177) (220) (272) (335) (393)

Inventory T/O (days) 53 68 60 60 60

Operating profit (EBIT) 174 193 236 320 399

AR T/O (days) 25 29 35 40 40

Operating margin 5.0% 5.0% 5.0% 5.4% 5.8%

AP T/O (days) 60 85 75 70 70

Provisions 0 0 0 0 0

Cash conversion cycle (days) 19 12 20 30 30

Interest Income 11 9 8 7 7

Asset turnover (x) 2.2 2.0 2.1 2.2 2.2

Finance costs (45) (63) (62) (75) (88)

Financial leverage (x) 3.5 3.9 3.8 3.6 3.4

Profit after financing costs 139 139 182 253 318

EBIT margin (%) 5.0 5.0 5.0 5.4 5.8

Associated companies & JVs 10 17 18 21 23

Interest burden (x) 0.9 0.8 0.8 0.9 0.9

Pre-tax profit 149 156 200 274 341

Tax burden (x) 0.7 0.7 0.7 0.7 0.7

Tax (39) (41) (47) (66) (83)

Return on equity (%) 23.3 22.0 24.7 27.3 27.3

Minority interests (4) (4) (4) (5) (6)

ROIC (%) 17.7 19.7 20.1 20.2 19.8

Net profit 106 111 149 203 252

YoY% 122 4 35 36 24

Year to Dec FY13A FY14A FY15E FY16E FY17E

Net margin 3.0% 2.9% 3.2% 3.5% 3.6%

Balance Sheet (RMB mn)

EBITDA 193 221 286 389 490

Fixed assets 288 437 560 711 881

EBITDA margin 5.6% 5.7% 6.1% 6.6% 7.1%

Intangible assets & goodwill 11 11 11 12 13

EPS (RMB) 0.137 0.111 0.136 0.185 0.229

Associated companies & JVs 28 44 63 84 107

YoY% 116 (19) 23 36 24

Long-term investments 105 103 103 103 103

DPS (RMB) 0.030 0.030 0.038 0.052 0.064

Other non-current assets 10 9 9 9 9

Non-current assets 443 603 746 919 1,112

Year to Dec FY13A FY14A FY15E FY16E FY17E

Cash Flow (RMB mn)

Inventories 458 642 694 864 1,014

EBITDA 193 221 286 389 490

AR 242 309 451 645 760

Chg in working cap (94) (58) (130) (223) (89)

Pledged deposits 182 429 429 429 429

Others 2 6 0 0 0

Cash 491 127 116 5 40

Operating cash 102 169 156 166 401

Current assets 1,373 1,506 1,690 1,943 2,242

Tax (34) (47) (9) (47) (66)

Net cash from operations 68 122 147 119 335

AP 515 802 867 1,008 1,183

Tax 16 9 47 66 83

Capex (125) (181) (188) (235) (277)

Bank loans 805 609 709 809 909

Dividends received 0 0 0 0 0

Current liabilities 1,336 1,420 1,624 1,883 2,175

Sales of assets 12 13 14 15 16

Payment for lease

prepayment (2) 0 0 0 0

Bank loans & leases 0 120 120 120 120

Advances and repayment of

advances 170 (5) 0 0 0

Deferred tax & others 3 4 4 4 4

Interests received 11 4 8 7 7

MI 17 21 25 29 36

Others 0 (145) 0 0 0

Non-current liabilities 20 145 149 153 160

Investing cash 67 (314) (166) (213) (254)

FCF 135 (193) (19) (95) 80

Total net assets 460 544 664 825 1,020

Issue of shares 334 0 0 0 0

Buy-back 0 0 0 0 0

Shareholder's equity 460 544 664 825 1,020

Minority interests 0 0 0 0 0

Share capital 79 79 79 79 79

Net change in bank loans 236 (75) 100 100 100

Reserves 382 466 585 747 942

Net change in other liabilities (46) (1) 0 0 0

Dividends paid (44) (30) (30) (42) (57)

BVPS (HK$) 0.75 0.68 0.75 0.94 1.16

Interests paid (50) (65) (62) (75) (88)

Others (233) 0 0 0 0

Total debts 805 730 830 930 1,030

Financing cash 198 (171) 8 (17) (45)

Net cash/(debts) (132) (174) (285) (496) (561)

Net change in cash 333 (364) (11) (111) 35

Exchange rate or other Adj 0 0 0 0 0

Opening cash 159 491 127 116 5

Closing cash 491 127 116 5 40

CFPS (HK$) 0.110 0.152 0.167 0.135 0.380

Source: Company, OP Research

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Meidong Auto (1268 HK)

Page 23 of 25

Exhibit 26: Peer Group Comparison

Company Ticker Price

Mkt cap

(US$m)

3-mth

avg t/o

(US$m)

PER Hist

(x) PER FY1 (x)

PER

FY2

(x)

EPS

FY1

YoY%

EPS

FY2

YoY%

3-Yr EPS

Cagr (%) PEG (x)

Div

yld

Hist

(%)

Div

yld

FY1

(%)

P/B

Hist

(x)

P/B

FY1

(x)

EV/

Ebitda

Hist

EV/

Ebitda

Cur Yr

Net

gearing

Hist

(%)

Gross

margin

Hist

(%)

Net

margin

Hist

(%)

ROE

Hist

(%)

ROE

FY1 (%)

Sh px

1-mth

%

Sh px

3-mth

%

China Meidong Au 1268 HK 1.47 209 1.9 10.6 8.7 6.4 22.7 36.3 27.6 0.31 2.0 2.6 2.16 1.95 7.4 6.6 31.9 10.2 2.9 22.0 24.7 (26.9) (5.2)

HSI 24,901.28 10.3 11.9 10.9 (13.4) 9.9 1.5 7.91 3.3 3.3 1.33 1.29 12.9 10.8 (8.7) (11.1)

HSCEI 11,858.55 8.7 8.5 7.7 2.1 10.3 7.2 1.19 3.4 3.6 1.20 1.11 13.9 13.1 (15.2) (18.7)

CSI300 4,106.56 17.7 15.4 13.5 15.0 14.1 15.0 1.0 1.5 1.8 2.4 2.2 13.8 14.2 (23.0) (7.1)

Adjusted sector avg* 11.2 8.0 6.3 43.4 25.2 26.4 0.3 1.9 2.6 1.3 1.1 10.3 7.6 134.2 8.5 2.0 13.6 15.7 (14.6) (6.4)

Baoxin Auto Grou 1293 HK 4.20 1,386 6.5 12.0 7.9 6.5 51.4 22.2 31.8 0.25 1.2 2.6 1.69 1.38 9.6 8.4 207.3 9.1 2.3 14.5 18.6 (23.6) (12.5)

China Zhengtong 1728 HK 4.86 1,386 4.0 10.7 8.5 6.9 26.6 21.9 21.1 0.40 2.1 2.3 1.05 0.94 9.3 7.6 111.6 8.8 2.6 10.2 11.9 (3.6) (5.6)

Zhongsheng Group 881 HK 4.64 1,285 4.4 10.6 7.1 5.5 50.6 28.8 29.7 0.24 1.9 2.9 0.72 0.64 9.2 7.7 147.8 8.7 1.4 7.7 9.5 (23.2) (25.6)

China Harmony Au 3836 HK 6.85 1,392 15.5 10.8 10.4 7.7 3.9 34.5 17.4 0.60 1.5 1.3 2.20 1.05 11.7 9.4 71.7 10.7 5.3 22.0 14.8 (27.3) (4.6)

China Yongda Aut 3669 HK 5.10 974 1.0 12.0 8.2 6.2 47.1 31.0 32.1 0.25 2.4 2.4 1.57 1.35 10.1 7.3 181.6 8.1 1.5 13.8 17.5 (1.5) 9.9

Rundong Auto 1365 HK 3.50 485 1.4 8.2 5.8 5.2 41.2 12.5 N/A N/A N/A N/A N/A 1.08 12.0 7.3 580.9 8.6 2.0 31.2 21.6 (21.9) 6.1

Sunfonda Group 1771 HK 2.75 213 0.0 6.9 N/A N/A N/A N/A N/A N/A 2.3 N/A 0.84 N/A 6.5 N/A 84.9 7.7 2.2 13.2 N/A (1.1) (12.4)

* Outliners and "N/A" entries are excl. from the calculation of averages

Source: Bloomberg, OP Research

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Mon, 13 Jul 2015

Meidong Auto (1268 HK)

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Our recent reports

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09/07/2015 TCL COMM 2618 June shipment pickup BUY Lindsay Hu/ Yuji Fung

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30/06/2015 In Construction 1500 Profits jumping on soaring margins BUY Bruce Yeung

26/06/2015 MOBI Development 947 Rolling along on the FDD- LTE roll out NR Lindsay Hu/ Yuji Fung

17/06/2015 Ju Teng Intl 3336 Win 10 – the winning case BUY Lindsay Hu/ Yuji Fung

17/06/2015 Beijing Properties 925 Wuhan kick-off to new acquisitions BUY Bruce Yeung

15/06/2015 Wai Chi Holding 1305 Leading light in LED backlight production NR Lindsay Hu/ Yuji Fung

10/06/2015 TCL Multimedia 1070 Getting Smarter BUY Lindsay Hu/ Yuji Fung

10/06/2015 Sunny Optical 2382 May shipment beat in vehicle lens ramp BUY Lindsay Hu/ Yuji Fung

08/06/2015 Chevalier Int'l 25 A year for returns from unlocked value NR Bruce Yeung

08/06/2015 TCL COMM 2618 May Shipment On Track BUY Lindsay Hu/ Yuji Fung

01/06/2015 In Construction 1500 Essence of the Ground BUY Bruce Yeung

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31/03/2015 Far East Global 830 Coming out of the tunnel NR Bruce Yeung

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30/03/2015 Sinotrans 598 Buy on unjustified concerns BUY Bruce Yeung

27/03/2015 BWI Intl 2339 FY14 earnings record huge gain of HK$183 mn NR Kelvin Ng

25/03/2015 Sinotrans 598 FY14 result first take HOLD Bruce Yeung

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24/03/2015 Technovator 1206 NDR Takeaway BUY Yuji Fung

23/03/2015 Shenzhen International 152 Decent dividend from toll road subsidiary BUY Bruce Yeung

Page 25: Auto Dealers/ China Meidong Auto (1268 HK) Auto... · Mon, 13 Jul 2015 Equity Research Meidong Auto (1268 HK) Auto Dealers/ China Swimming against the currentWalter Woo Resume BUY

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