Author-centric thinking - Innovating the experience for scholarly authors
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Innovating the authorship experience Benjamin Shaw | Director, Global & China
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Transcript of Author-centric thinking - Innovating the experience for scholarly authors
Innovating the authorship experience
Benjamin Shaw | Director, Global & China
PreparationJournal
SelectionWriting Submission
PeerReview
Publication Success
determining likelihood of acceptance
citation management
navigating a submission system in a
second language
writing an outline
comparing journals
assessing relevance to
research topic
understanding comments
long decision timelines
decision to re-submit, or try a different journal
Publicationethics
writing in English formatting to
guidelines
Author challenges on the path to publication success
Author-centric thinking
Aims & Scope
Instructions for Authors
Peer review
Submission systems
Language screening & guidelines
Decision timelines
Author
Brainstorm Ideas
The dozens or hundreds of A&S in a given field all seem the same
A&S are static Flat text is boring and lacks
nuance
Make a video Aims & Scope Update quarterly, or even after
every issue Clearly state information authors
care about, such as timelines to decision
Problems
Re-think the Aims & Scope
The traditional Aims & Scope is broken:
Solutions
Brainstorm Ideas Re-think Instructions for Authors
Instructions are long and onerous
Authors are experts in their field of research, not in formatting in MS Word
Simplify guidelines
Translate into key languages
Problems Solutions
Brainstorm Ideas Improve the value of peer review
Long decision times
Unclear comments
Lack of bottom-line
decisions or guidance
from journal editors
Encourage pre-submission
inquiries
Re-invent how peer review
comments are structured
Clearly advise if authors should
submit to a different journal
Problems Solutions
Authors complain about:
Brainstorm Ideas Be helpful
Authors are unclear about
policies
Journals reject for language
problems without giving
suggestions on how to solve
them
Authors are unsure what it
takes to get published
Set up an author helpdesk
Refer authors to a list of vetted
language services
Show the anatomy of an
exemplar paper: supporting
evidence required; how
novelty is determined
Problems Solutions
Brainstorm Ideas Reach out to authors
Authors from non-traditional
markets face unique challenges
Authors in China and elsewhere
are already talking about your
brand in their own language
Travel to the countries that your
papers come from
Make someone from management
responsible for author experience
Communicate with scientists online in
their own language
Problems Solutions
Brainstorm Ideas
Support development of a positive scientific culture
Weak culture of scientific
communication
Inexperience with peer
review
English is a second
language for most authors
Provide educational materials
Make a ‘Journal Club’ kit to encourage
young scientists to read more
Encourage authors from emerging
markets to serve as peer reviewers
Problems Solutions
Innovation Case Study:Journal Selector Difficulties during manuscript
preparation
Innovation Case Study:Journal Selector Methods used to identify
potential journals
42%
18%
32%
8% Review references
Ask a colleague
Search publisher websites
Other
Innovation Case Study:Journal Selector There’s a better way
Research The literature
Match
.
• Frequency: Monthly, with online first• Topics: theoretical and computational methods,
solid and structural mechanics, multi-body system dynamics, constitutive modeling, inelastic and finite deformation response
• IF = 1.831
Match the ‘fingerprint’ of an author’s paper to journal fingerprints
Account for author criteria, e.g., publishing frequency and IF
1. Insert English sample textauthor’s abstract, short description, key phrases, or abstract from similar paper
How to use it
2. Filter and refine
publication frequency
Impact Factor
revise sample text to refine results
3. Narrow the options
match analysis
basic journal information
similar articles published by this journal
4. Visit journal websites to make a final decision
Follow us on Twitter
@JournalAdvisor@STMChina
Contact me
Downloads and further reading
www.edanzediting.com/STM-China
