Branding

Evan Foster

Brand (n.) A distinguishing name and/or symbol, used to identify a product or producer.

Is this a lecture on brand compliance?

NO!

Brand compliance is NOT about us controlling you.

1. Easy to Deal With

2. Big and Small at the Same Time

3. Professional

1. Easy to Deal With

Proofs/Stitch Outs

Quotes back in 24hrs

Completion 7-10 Days

Informed

On Site, On Time

Phone Within 3 Rings

2. Big/Small at Same Time

Teamwork

Consistency

Project Management

Independent

Where you have an office, so do we

3. Professional

Presentation

Appearance

Understanding

Correspondence

Systems

Respect

How do people see YOU?

Personal Branding

Gary Vaynerchuk

If you don’t stand for something, you’ll fall for anything.

Minimum Orders

50% Deposits

Firing Customers

Respond Quickly

Be Proactive

Say Sorry

Be Helpful!

Why is it worth the effort?

Never doubt that a small band of committed citizens can change the world.