AUGMENTED AND VISUAL REALITY. WHAT IS AUGMENTED AND VISUAL REALITY?
Augmented Reality: Beyond the Hype
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Transcript of Augmented Reality: Beyond the Hype
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Augmented Reality: Beyond the hype
Shelley Mannion - @smannionMuseum Ideas - 3 October 2013
Photos by BenedictJohnson.com
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Hands up if you know what we’re talking about.
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I don’t like polarising debates.
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AR is a new style of interacting with
content.
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It conjures and delights.
jdhancock on Flickr
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Four things AR can do
1. Discover (and interact with) objects
2. Find things in galleries
3. Empower visitors to participate
4. Support looking and understanding
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I come from a learning perspective.
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1. Discover and interact
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AR at the British Museum began with Passport to the Afterlife.
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Discover.
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And interact.
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What did we learn?
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Markers or images can be used to
trigger display of objects.
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The objects can be real or fictional.
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They can show things you would otherwise
not see.
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Assets have multiple lives.
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User experience can be tricky.
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Science StoriesScience Museum, London
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Augsburg Display CabinetGetty Museumhttp://www.youtube.com/watch?v=6UGkFU-ahFo
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2. Finding things in galleries
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Cultures in Contact ran in five galleries.
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Location-based AR
Andy Warhol in LayarAndy Warhol Museum
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Street MuseumMuseum of London
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The illusion of location.
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Pinpointing objects in galleries is hard. Really hard.
http://vimeo.com/25782400
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Visual comparisons had unexpected benefits.
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Integrated into collecting game
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3. Empowering visitors to participate
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A Future History of the World with Adrian Hon
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The Lapclock Designed by Ishmael
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Children’s inventions installed in clocks and watches gallery.
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DIY Day at MOMA, October 2010Sander Veenhof and Mark Skwarek
AR challenges spatial hegemonies.
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Shades of Absence by Tamiko Thiel Manifest.AR collectiveVenice Biennale 2011
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Casette PlayaNeuromance, 2010AR fashion show at London Fashion Week
Wearable AR
http://www.youtube.com/watch?v=liKu3G0kDHQ
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4. Support looking and understanding
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What’s your sign?
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A unique code with media attached.
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King Peter I of Serbia Memorial Househttp://bit.ly/19TPRbF
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Sightlines applicationSecond Story Labs
http://bit.ly/H9KVX2
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What’s next for us?
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Natural feature tracking
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An app to celebrate Athena’s birthdayIn collaboration with @Gamarhttp://bit.ly/19TAEFk
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Parthenon gallery
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Working with fragments and
remains.
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On-demand translation of ancient scripts
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Ultimate Dinosaurs Royal Ontario Museum
http://www.youtube.com/watch?v=2ZkZ3kW5CiM
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What does the future hold?