Grow your Business with

Augmented Reality

Augmented Reality allows to combine virtual and real images. In contrast to Virtual Reality,

which immerses the user in a completely artificial environment, Augmented Reality allows the user to maintain contact with the real world while interacting with virtual objects.

Augmented Reality

1909 Marathi movie 1909 movie is a Augmented reality based App through which a user gets an immersive experience

Once focused on a target image the user gets a real time view of actor in the movie as well as get to know more about the movie. Thus reaches a large amount of audience.

Movie character that comes alive

How AR Works

Attribution:

http://idigitalise.com/Augmented-Reality-India/Augmented_Reality_India.html

Benefits of using Augmented Reality:

• Can be used in many areas such as real state, medical, manufacturing, marketing, etc

• Helps to improve usability by acting on the interface itself

• Requires little interaction from the user

Benefits

Attribution:

http://www.augmentedrealitytrends.com/ar-app/virtual-view-app.html

http://www.telegraph.co.uk/technology/picture-galleries/8907723/Augmented-reality-tomorrows-technology-today.html?image=4

• Reduced return rates and increased conversion

rates for an e-commerce store

Impact on Business

• Finding retail items and accessing product

information.

• Enrich shopping experience and bring customers

into your store

• Sampling and visualizing products

Attribution:

http://www.tuaw.com/2011/11/08/starbucks-launching-augmented-reality-cup-magic-app-for-the-holi/

The goal of Augmented Reality is to create a system in which the user cannot tell the

difference between the real world and the virtual augmentation of it. Nowadays,

Augmented Reality is used in entertainment, medical, engineering design, manufacturing

and other industries.

Thank You