Core Audience ProfileName: Anna Cooper

Age: 16 years old

Occupation: Student in full time educationAnna is also single

In her spare time Anna enjoys;-going shopping-meeting friends-pampering herself-going to the gym-petting her cat

Some of these activities correspond with a typical “girly-girl” character and would therefore identify with this type of character.

Anna’s favourite music is upbeat music ranging from pop/rock to alternative

Anna’s favourite season is spring/summer therefore use of high key lighting would appeal to her.

Working/middle class

Place of residence: London

Does drama, art, psychology, and English AS Levels

Anna’s favourite Genre is comedy and romantic comedy, meaning our film would appeal to her.

Anna enjoys shopping in high street shops such as topshop and urban outfitters, therefore the characters wearing high street style would appeal to her also.

Anna also enjoys reading fashion magazines in her spare time such as Vogue and glamour, again corresponding with a “girly-girl”.

Anna is an avid user of social networks such as Facebook, instagram and snapchat. This provides advertisement opportunities.