Attitudes Towards Local News - Audience Research
-
Upload
baileyadam1878 -
Category
Education
-
view
94 -
download
1
Transcript of Attitudes Towards Local News - Audience Research
Attitudes Towards Local News
Location: MediaCityUKDate: 19/11/2015Time: 13:00-14:00
Are you interested in the news?
100% people we asked said YES
Reasons for following the news...
Surveillance 100%
Personal relationships 57.14286%
To pass the time 42.85714%
People watch the news for the following reasons:
Local news is important...
Strongly Agree 42.85714%
Agree 57.14286%
Disagree 0%
Strongly Disagree 0%
How do you consume local news?
Regional Television 85.71429%
Local Television 0%
Local Radio 42.85714%
Local Newspaper 28.57143%
Which type of news stories interest you the most?
General News 1.571429 #1
Politics 2.571429 #2
Local Events 3.142857 #3
Crime 3.428571 #4
Sport 4.285714 #5
*1=most important, 5=least important
Which values do you think are most important for a local television station?
Local Issues 1.142857 #1
Local Interests 2.428571 #2
Local needs 2.714286 #3
Publicity 3.714286 #4
*1=most important, 5=least important