ASTA IDE 2008 Lyon France
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Transcript of ASTA IDE 2008 Lyon France
International Destination ExpoApril 12-16, 2008
Lyon, France
Lyon is the crossroad to all European cities
See Europe AsYou’ve NeverSeen It Before!Master today’s prevailingniche markets to sell moreEuropean travel
All Agents are Welcome
Day1Saturday, April 12
Opening General Session and Welcome Event
Day2Sunday, April 13
Certification Seminars• France Destination Specialist
• Wine/Gastronomy - Travel Using Your Senses
• Get a Piece of Western Europe Honeymoon Profits!
• How to Market Unique River Barging & Cruising
Product Seminars
Trade Show
Day3Monday, April 14
Trade Show
General Session
Certification Seminars• France Destination Specialist
• Get a Piece of Western Europe Honeymoon Profits!
• Capturing the Soft Adventure Travel Market
• Getting the Most Out of Rail Travel
• How to Market Unique River Barging & Cruising
• Wine/Gastronomy - Travel Using Your Senses
• City Tours/Trips - How to Design a Tour Package Using Multiple Cities
Day4Tuesday, April 15
Certification Seminars• Get a Piece of Western Europe Honeymoon Profits!
• Capturing the Soft Adventure Travel Market
• How to Market Unique River Barging & Cruising
• City Tours/Trips - How to Design a Tour Package Using Multiple Cities
• France Destination Specialist
• Wine/Gastronomy - Travel Using Your Senses
• Getting the Most Out of Rail Travel
Half-Day Sightseeing Tours
Final Gala
Whether you have clients who are first-time or frequent travelers to Europe, the International Destination
Expo in Lyon offers the industry's foremost education on selling today’s up and coming niche markets.
You will gain vital knowledge and first-hand experience to provide your clients with avacation that is both personalized and unique. Benefit from endless opportunities to capture more
European travel sales, including comprehensive destination training, in-depth product seminars, exceptional
culinary events (plus dining at the finest local restaurants), free sightseeing tours, trade show interaction with the
region’s top suppliers and evenings filled with networking opportunities and local entertainment.
You will return home certified tosell five of Europe’s niche markets!
yourself with the charm
your clients’ expectations
in selling this region
What does it take for a vacation to go from good to extraordinary?We'll show you at the International Destination Expo 2008. Bytaking advantage of this educational event, you'll be able to see
Europe in a whole new way. We'll help you sell travel that goes beyondthe mark. Apply the skills you gain here to provide the dream vacationwhere travelers can live in the moment of the intimate sights, sounds,smells and tastes that make Europe one of the most unforgettable placesin the world.
As the host city for the Expo, Lyon offers a unique vantage point,enabling you to sell exquisite vacations that will exceed your clients'expectations. Lyon is the key to unlocking several of the most beautifulcities in France as well as Italy, Switzerland, Germany and Spain. Onceyou arrive, you'll be immersed in the culture, attractions and travel busi-ness opportunities that this enchanting destination has to offer.
By attending the Expo, you'll gain valuable industry knowledge, formadvantageous relationships with local suppliers, uncover new ways toexpand your products and services and experience many of the excitingplaces that Lyon and its surrounding area have to offer.
EXPERIENCE LYON April 12-16, 2008
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Day5Wednesday, April 16
Full Day Sightseeing Tours
Day6Thursday, April 17
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Register Online www.ASTAnet.com/Expo
Visit www.ASTAnet.com/Expo to view newly added seminars
City Time
Amsterdam 1 h 40
Barcelona 1 h 15
Brussels 1 h 20
Copenhagen 3 h 00
Frankfurt 1 h 35
Istanbul 3 h 15
Lisbon 2 h 20
London 1 h 40
Madrid 1 h 45
Manchester 2 h 00
Milan 1 h 00
Munich 1 h 20
Prague 1 h 35
Rome 1 h 20
Warsaw 2 h 20
As the third largest city in France, Lyon has a very rich cultural her-itage and is famous for its gourmet cuisine and some of the finestFrench vineyards. At the crossroads of European cities such as
Paris, Milan, Barcelona, Frankfurt, Brussels, Geneva, London and closeto the Mediterranean Sea and Alpine ski resorts, this city is perfectlylocated for people wanting to travel through Europe by air, train or car.
Flight Times to Main European Cities
LYON IS THE STEPPING STONE TO ALL EUROPEAN CITIES
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Register Online www.ASTAnet.com/Expo
Discounted Air Travel
All attendees will be able to purchase discountedairfare from some of the leading airlines, includingAirFrance. Visit www.astanet.com/expo to view thelatest updates.
Discounted Transportation with Rail Europe
As you begin making travel arrangements for theInternational Destination Expo in Lyon, rememberthat rail is the most convenient way to travel in andaround France.Booking details andregulations will beavailable six monthsprior to the conference.
France and More by Rail
Lyon is just two hours by high-speed TGV rail service from Paris’ Charles De Gaulle airport. Withtrains running hourly, it offers an easy and conven-ient mode of transportation. Pre- or post-tour desti-nations such as Avignon, Dijon, Marseille, the LoireValley and even Italy or Switzerland are also easy toreach by rail. Agents can check fares and scheduleson http://agent.raileurope.com as well as review ticketoptions such as point-to-point, France Rail, FranceRail 'n Drive or multi-country rail passes.
City Time
Avignon 1 h 05
Brussels 3 h 50
Dijon 1 h 35
Geneva 1 h 50
Lille 3 h 00
London 5 h 30
Marseille 1 h 35
Milan 5 h 45
Montpellier 1 h 45
Nantes 4 h 10
Nice 4 h 15
Paris 1 h 55
Turin 4 h 00
TGV (High Speed Train) Times to MainEuropean Cities
City Time
Barcelona 5 h 00
Milan 4 h 30
Paris 4 h 00
Turin 3 h 00
Driving Times to Main European Cities
AND IS EASY TO GET TO!
All attendees will receive75AD on rail passes and discounts on rail tickets.
Europe offers some of the country’s most luxurious and exquisite hotels, featuring much ofthe originality and sensual charisma that is central to the region's culture. While you’re in
Lyon for the Expo, enjoy your stay at one of the lavish hotels you will want to book for your clients!
CONFERENCE HOTELS
1. Best Western Hotel Charlemagne ***23, cours Charlemagne, 69002Ph: 33 (0) 4 72 77 70 10Fx: 33 (0) 4 78 42 94 [email protected]
65 Euros single/double
2. Collège Hotel ***5, place Saint Paul, 69005Ph: 33 (0) 4 72 10 05 05Fx: 33 (0) 4 78 27 98 84
70 Euros single/double
3. Cour des Loges ****2, 4, 6, 8, rue du Bœuf, 69005Ph: 33 (0) 4 72 77 44 44Fx: 33 (0) 4 72 40 93 [email protected]
189 Euros single/215.65 Euros double(Classical/Superior)278 Euros single/double for piazzetta/jr. suite/apartment
4. Globe et Cecil ***21, rue Gasparin, 69002Ph: 33 (0) 4 78 42 58 95Fx: 33 (0) 4 72 41 99 06
80 Euros single/double
5. Grand Hotel des Terreaux ***16, rue lanterne, 69001Ph: 33 (0) 4 78 27 04 10Fx: 33 (0) 4 78 27 97 75
90 Euros single/double
6. Grand Hotel Mercure *Chateau Perrache **** 12 cours de Verdun Rambaud
Esplanade de la gare, 69002Ph: 33 (0) 4 72 77 15 00Fx: 33 (0) 4 78 37 06 56Contact: Claire [email protected]
100 Euros single/double (chambres Supérieurs)115 Euros single/double (chambres de luxe)
7. Hilton Lyon **** 70 Quai Charles de Gaulle, 69463Ph: 33 (0) 4 78 17 50 50Fx: 33 (0) 4 78 17 52 52
127 Euros single/139 Euros double
8. Hotel de la Cité Concorde **** Concorde 22, quai Charles de Gaulle, 69006 Ph: 33 (0) 4 78 17 86 86Fx: 33 (0) 4 78 17 86 99
100 Euros single/120 Euros double
9. Hotel le Phenix *** 7, quai de Bondy, 69005Ph: 33 (0) 4 78 28 24 24Fx: 33 (0) 4 78 28 62 86TBD Euros single/TBD Euros double
10. Hotel Lyon Metropole & Spa ****85 quai Joseph Gillet, 69004Ph: 33 (0) 4 72 10 44 44Fx: 33 (0) 4 72 10 44 [email protected]
100 Euros single/double
11. Hotel Mercure Carlton *** 4 rue Jussieu, 69002 Ph: 33 (0) 4 78 42 56 51Fx: 33 (0) 4 78 42 10 71Contact: [email protected]
100 Euros single/double
12. Hotel Mercure Lyon Beaux-Arts ***75, Rue du Président Edouard Herriot, 69002 Ph: 33 (0) 4 78 38 09 50Fx: 33 (0) 4 78 42 19 19Contact: Jean-Pierre [email protected]
100 Euros single/double
13. Hotel Royal **** 20, place Bellecour, 69002 Ph: 33 (0) 4 78 37 57 31Fx: 33 (0) 4 78 37 01 36Contact: Barbara [email protected] Euros single/double (chambres Marine)125 Euros single/double (chambres Royal)145 Euros single/155 Euros double (chambresAmbassadeur)
14. La Reine Astrid, All Suites Warwick Residence ****24 Boulevard des Belges, 69006
Ph: 33 (0) 4 72 82 18 00Fx: 33 (0) 4 78 93 80 [email protected]
120 Euros single/double
15. Le Pavillon de la Rotonde & Spa ****3, avenue du Casino, 69260 Charbonnieres Les Bains
Ph: 33 (0) 4 78 87 79 79Fx: 33 (0) 4 78 87 79 [email protected] Euros single deluxe room/203 Euros double deluxeroom (taxes included)268 Euros single junior suite/303 Euros double junior suite (taxes included)
16. Mercure Grand Hotel Saxe Lafayette **** 29 rue de Bonnel, 69003
Ph: 33 (0) 4 72 61 90 90Fx: 33 (0) 4 72 61 17 54Contact: Sophie [email protected]
100 Euros single/double (chambres Tradition)115 Euros single/double (chambres Privilège)
17. Mercure Lyon Plaza République ***5 rue Stella, 69002 Ph: 33 (0) 4 78 37 50 50Fx: 33 (0) 4 78 42 33 34Contact: Cecile [email protected]
100 Euros single/double
18. Park & Suites Part-Dieu ****111 Bld Vivier Merle, 69003Ph: 33 (0) 4 72 84 10 40Fx: 33 (0) 4 72 84 10 41
85 Euros single/90 Euros double
19. Radisson SAS Hotel Lyon ****129 Rue Servient, 69326Ph: 33 (0) 4 78 63 55 00Fx: 33 (0) 4 78 63 55 [email protected]
100 Euros single/double
20. Residence Temporim Cité Internationale ****30 Avenue Georges Pompidou Part-Dieu, 69003
Ph: 33 (0) 4 37 47 57 67Fx: 33 (0) 4 37 47 58 68
160 Euros single/double
21. Sofitel Lyon **** Place Bellecour, 69002Ph: 33 (0) 4 72 41 20 20Fx: 33 (0) 4 72 40 05 50Contact: Marie Cecile de [email protected] 175 Euros single/double
22. Villa Florentine ****25 montee Saint-Barthelemy, 69005 Ph: 33 (0) 4 72 56 56 56Fx: 33 (0) 4 72 40 90 [email protected] Euros single/double
Book directly withthe hotel of yourchoice by using thecontact informationprovided below.
= Breakfast is included
= Available for booking soonRegister Online www.ASTAnet.com/ExpoCheck the Web site for updated hotel information
COMPLIMENTARY SIGHTSEEING TOURS
Experience the very best of Lyon and its nearby attractions for yourself. Go deepinto the city’s most treasured places on the most exciting sightseeing tours. You’llfind tours that will fit every traveler’s interests – a journey through Lyon’s incredi-
ble history, a culinary tour featuring flavorful and pleasurable treats or a fun-filled tripoff the beaten path!
Half-Day Tours - April 15 & 16
Lyon World Heritage Tour (General Visit of Lyon)
Lyon Le Grand Tour — A complete guided tour of Lyon in “imperial découverte”coaches, which enables you to visit 2,000 years of the city’s history from the hill ofFourvière and Old Lyon to the Presquile and the hill of la Croix-Rousse.
Lyon Renaissance District and Its “Traboules” (Alleyways)
Built during the 15th and 16th Centuries, this 240,000-meter vicinity was thefirst conservation area in France and is a UNESCO World Heritage site. Discover
the cathedrals and ancient streets with their courtyards, cornices and alleyways.
Lyon, Silk Capital: Down the Croix-Rousse Hill through the Streets to a SilkPrinting Workshop
Learn all about the silk industry by visiting the district of the silk workers andfamous alleyways on the slopes of la Croix-Rousse. Spend some time at a work-
shop where you can see the old looms and demonstrations of weavings as well as theMuseum of Fabrics and Museum of Decorative Arts.
Lyon by Night, City of Light: Every Night, Lyon Is Illuminated
Lyon’s skillful public lighting means the city changes completely at nightfall. See theunique side of Lyon as the city’s fountains combine with the play of light and shade fora festive and transforming view.
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Lyon, Capital of Gastronomy: “Halles de Lyon” and St. Antoine Market
Bouchon, mâchon and nouvelle cuisine are the Heart of the Lyon Art of “GoodLiving.” Whatever your taste, you’ll find what you are looking for in Lyon. Strollthrough the stalls of the St. Antoine open-air market and “Halles de Lyon” (the city’scovered market) and discover a marvelous blend of vivid colors, savory tastes and aro-mas of the South!
Lyon, from Fourvière to Old Lyon: From the Gallo-Roman to the Renaissance Period
Discover the Basilica of Fourvière, the archaeological site and museum and alsothe grandeur of Lyon in Roman times. Travel by cable car to get down the hill of
Fourvière to Vieux Lyon and visit the Renaissance District and its “Traboules.”
Lyon from the Water
Discover Lyon from a spectacular view aboard a shallow tourist boat, which providesvisitors with an up-close and personal tour of the enchanting city and its flood-lit mon-uments.
Lyon, Birthplace of the Inventors of the Cinema: Institut Lumière, Museum of Cinema
The Museum of Cinema allows visitors to discover the extraordinary inventions of theLumière brothers through three floors of the family mansion. You’ll see rare collectionpieces, unusual inventions and Auto Chromes, the first color photographs. Not to bemissed, the tour features the most famous invention – the original Cinematograph,which projected the world's very first cinema screening in 1895.
Lyon and Roman Civilization
Uncover the ancient stories of Lugdunum, the Roman capital of Gaul that we knowtoday as Lyon. Visit the archaeological site and the Gallo-Roman Museum and discoverthe grandeur of Lyon in Roman times.
Half- and Full-Day Tours - April 16
Half-Day Trip: Discovery of Pérouges, a 20-Minute Drive from Lyon
Leaning against the plateau of the Dombes region and dominating the vast plain of Ainis Pérouges – the medieval city that you’ll discover with delight. Standing high on thehill, this village is an area no lord has ever reigned until 1601. Thanks to the interven-tion of Edouard Herriot and the Defense Committee for the Old Pérouges, the city wasrescued from demolition in the early 20th century so it could remain preserved forfuture visitors to appreciate its historical treasures.
Full-Day Trip to the Beaujolais
Travel from the Azergues valley and the southern part of the Beaujolais to the region of“Golden Stones,” passing through many charming villages along the way. Throughoutthe tour, you’ll be able to visit cellars and winegrowers and sample a variety of wines.
Full-Day Trip: Visit Annecy Lake and Its Surrounding Area
Located near Geneva and Chamonix Mont Blanc, Lake Annecy is one of the loveliestsites you’ll experience. Nestled at the foot of the castle and washed by the Thiou canal,Annecy is renowned as the Venice of the French Alps. It features a very homogenousunity in its fortified medieval gates, sinuous streets bordered with arcades and sunnyand flowery quays.
Full-Day Trip to Côte Rôtie Vineyards and Vienne
Discover the Côte Rôtie vineyards, visit a wine cellar and sample the area’s finest wines.Journey through the city of Vienne to explore its history from the Allobroges during the3rd Century before Christ to modern times.
Be sure to wear goodwalking shoes.
There are still more sightseeing tours to come! Visit www.astanet.com/expo for event updates.
Extend Your Skills Far Beyond Selling the Destination
The International Destination Expo will give you the expertise to sell all the unique opportunities Europe provides travelers - satisfaction guaranteed.
Master Valuable Niche Markets. Discover new ways to reach the wine, culinary,arts and culture, river barging, honeymoon, rail travel and soft adventure nichemarkets. Choose from a variety of distinguished food/wine tours, local dining atLyon’s finest restaurants, privately guided historical excursions, artisan workshopsand other cultural activities.
Gain Better Sales Results. With an increased savvy of the region’s popular citiesand first-hand experience of its most treasured spectacles, you will capture a biggerslice of this travel market than ever before. Benefit from several specialized seminarsthat equip you with essential tools and smarter strategies to secure more businessopportunities in European niche markets.
Enrich Every Travel Experience. Profit from many interactive sessions, where you’lluncover powerful methods in creating the custom-fit vacation to meet each travel-er’s interests. You can open the doors to the cultural journey of a lifetime – whichyour clients will only find through your distinct expertise and service.
Connect with Vital Suppliers. Meet Europe’s top suppliers through one-on-onebusiness appointments and the trade show. You’ll form advantageous relationshipswith key travel sellers that will expand the services you offer your clients.
Are you ready to take your business to the next level? Take advantage of endless business opportunities in the European market by registering today!
Show Partners
Register Online www.ASTAnet.com/Expo
Registration Fees
Travel Agents $289 $339
ASTA/NACTA Members SAVE $50 – $50 – $50
GRAND TOTAL $______________
Attendee information Please print the information exactly as it should appear on your badge.
To update your information, email [email protected] or call 800.ASK.ASTA or 703.739.2782.
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❑ Please check box if you are a registrant with a disability or special need.
ExhibitThe purchase of a booth is required for any person or company who sells a product or service to
travel retailers. For more information on this please contact:
Brooke [email protected]
International Destination Expo — Conference Registration FormApril 12-16, 2008 • Lyon, France
Before/OnDec. 21, 2007
On/AfterDec. 22, 2007
How to Register
Online: www.ASTAnet.com/EXPO
Fax: 703.739.3268
Mail: ASTA MeetingsPO Box 820621Philadelphia, PA 19182-0025
Call: 1.800.ASK.ASTA (U.S. Only) 703.739.2782
Payment
For complete processing, payment in full must accompany this registration form.
❑ American Express ❑ MasterCard ❑ Visa ❑ Discover ❑ Diners Club
Card No. ______________________________________________________Exp. Date (MM/YY): __________
Name on Card: ________________________________________________________________________
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❑ Check, Payable to ASTA, Ck#__________ (Check must be in U.S. dollars)
❑ Delegate information is available for purchase by exhibiting suppliers for pre and post show follow-up literature and informa-
tion. If you wish to be excluded from these conference lists, please check here.
Registration Refund PolicyFor cancellations received on/before:Dec. 21, 2007 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Full refund less $50.00 per personDec. 22, 2007 - Jan. 22, 2008 . . . . . . . . . . . . . . . . 50% of full registration fee per personOn/After Jan. 23, 2008. . . . . . . . . . . . . . . . . . . . . . No refundASTA reserves the right to consider any registration application that has been submitted without signature as incomplete.For complete processing, payment in full must accompany this registration form. Any registrations submitted withoutpayment and still unpaid by the early bird deadline of Dec. 21, 2007 will be automatically charged the regular rate.
No one under the age of 21 is permitted to attend any part of the International Destination Expo. IDE08-018 l 8/07 15K l M1
April 12-16, 2008 Lyon, France
Experience the InternationalDestination Expo in LyonFrance - sign up today!
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