2012-13 Annual Report

FRIENDSASSOCIATION FOR CHILDREN

A MESSAGE FROM THE EXECUTIVE DIRECTOR

As I approach the end of my first full year with FRIENDS, I wish that everyone could see our two centers the way I do. We operate 12 hours every day, and our centers are full of children with boundless energy and cheerfulness that melt my heart. Their innocence and excitement is contagious!

Thus I was delighted to see our enrollment rates increase dramatically this past year—averaging 90 percent or more—which makes it clear that there remains a strong need for our services.

The success of our “graduates” demonstrates the effectiveness of our programs. Children who have been with us at least two

years start kindergarten with reading skills 2-3 levels above their peers, on average. Many of these children will come

back to FRIENDS in before-and after-school programs, where we continue to work with them to ensure their

educational success.

I could not be more pleased with the dedication and perseverance of our staff and volunteers,

as we’ve confronted real challenges. I look forward to our future with energy and

optimism, and offer many thanks to you for your generous support in

helping FRIENDS invest in the lives of our children.

David Young

David Young

THE INVESTMENT OF A LIFETIMEWhen you give to FRIENDS, you’re helping build a person.

A living, breathing, intelligent soul with limitless potential.

Someone who—with the right learning environmentand support—might someday change our community, city, nation and world.

Right now, in one of our classrooms, may be a future mayor of Richmond, world-class composer, or scientist who’ll makea groundbreaking discovery.

All of our students can be strong citizens, productive employees, and caring mothers and fathers.

All they need is a guiding hand, a strong education, and an encouraging word.

All they need is FRIENDS. And all we need is you.

SHAKA AND MYA SMART ARE FRIENDS

When Shaka Smart was invited to participate in the 2013 ESPN Infiniti Coaches Charity Challenge, he and wife Maya selected FRIENDS as their charity partner. Together, we participated in a variety of community events and activities, including the Museum District Home & Garden Tour, events with local merchants,

and a highly successful T-shirt campaign.

The T-shirt effort, the brainchild of Maya Smart, allowed the community to support FRIENDS by purchasing a high-quality T-shirt emblazoned with our logo. Together, we sold nearly 1,700 shirts and generated almost $30,000. All told, the Smart’s efforts on our behalf generated more than $100,000 in contributions this year! We’re immensely grateful for our relationship with Shaka and Maya. They have been generous with their time, talents and treasure, and are committed to helping FRIENDS invest in Richmond’s children.

A PLACE TO LEARN

We are first and foremost a place of learning. Although some of our youngest students are still babies, we expect them to learn as they grow with us. This isn’t day care and we aren’t babysitting; we’re investing time and effort in young people who we consider to be future leaders of our community.

Although our fees average 30-40 percent below standard rates, our early childhood program is Virginia Star Quality Initiative rated, with a nationally recognized curriculum and a leading-edge system for evaluating student progress. For school-age students, we offer after-school homework assistance, dance and performing arts lessons, individual music lessons, health education classes, financial literacy workshops, and social skills groups. We also tailor activities and lessons to meet students’ individual needs.

Lucy Goode Brooks, a former Richmond slave, founded FRIENDS in 1871 to serve former slave children left homeless after the Civil War. The local congregation of Quakers (who call themselves “Friends”) agreed to sponsor the orphanage and raised money in Virginia and the Northern states.

HERE FOR THE LONG HAUL

Few things speak to the quality of an institution better than lengthy service on the part of its staff. We’re pleased and proud of the fact that the average length of service on our teaching staff is nearly 20 years—some serving as many as 35 years!

Of course, the key beneficiaries of our vast experience in early childhood education are

our students, some of whom do not enjoy great stability in their home environments. Our staff is here to serve them each and every day, year after year, which gives them a sense of belonging and security. We’re like an extended family, and our students know and feel that we’re here for them and fully committed to their success.

A WHOLE-FAMILY APPROACH

Many of our families experience income challenges that require them to seek assistance from public sources. Yet anyone who has attempted to navigate the social welfare system will tell you how difficult that can be. That’s why we have licensed social workers on staff to help families find their way through the maze of federal, state and local social programs.

Our social workers are also responsible for completing screenings on all students before they enter FRIENDS’ programs and working with teachers to address behavioral and academic needs. They lead our Parent Advisory Committee, refer students to local educational agencies, and help them develop Individual Educational Plans.

Rasheeda Matthews—former FRIENDS student, Spelman College graduate, Capital One executive

“FRIENDS gave me a foundation and passion for lifelong learning, and that foundation has taken me through grade school, college, law school and into a successful career.”

THE ARTS LIVE HERE

The Music and Performing Arts program at FRIENDS offers our children enriching music and creative activities. All preschool, toddler, and Head Start students participate in weekly group music lessons. Also available are individual and group music, dance, and performing arts lessons taught by professional and college-level instructors.

FRIENDS students have a chance to show off their performing arts skills during public performances like the Winter Holiday Program featuring The Bells of FRIENDS (English hand bells), music recitals, and Preschool Graduation, where children perform numerous skits and poems expressing what they’ve learned that year. This year’s outreach activities included a dance performance at the Westminster Canterbury retirement community and a musical production of the Veggie Review at Kingdom Kids.

Linda Crafton —Head Preschool Teacher Linda came to FRIENDS as a student volunteer 38 years ago and never left. She also brought her own daughter to FRIENDS for her preschool education. “I look forward to hearing my students say, ‘Look what I did, Ms. Crafton’ to show me what they can do by themselves.”

2012-2013 | BY THE NUMBERS

†Units of service defined as one child in a program, daily.

Total Revenues $1,726,163

Program Service Revenues 54% $932,128

Foundations & Corporations 19% $327,970

The United Way 16% $276,186

Individuals 8% $138,093

Others 3% $51,785

Total Expenses $1,804,021

Program Services 85% $1,539,934

Management & General 11% $193,649

Development 4% $70,438

Change in Net Assets ($77,858)

Net Assets, as Previously Reported $2,553,511

Ending Net Assets $2,475,653

3%

REVENUE54%

16%

19%

8%

EXPENSES 85%

11%

4%

$50,000 and aboveAnonymous Cabell FoundationUnited Way of Greater Richmond & Petersburg

$25,000 - $49,999Anonymous Baskerville TrustR.E.B. Foundation Richmond Memorial Health Foundation

$10,000 - $24,999Anonymous Bon Secours Health System Rudy & Esther BunzlCapital One Jim & Rebeca Duty Keene C. Brown Charitable Trust Paul & Tammy KoonceKunkel Family Foundation Owens & MinorPauley Family Fund Cherry PetersShaka & Maya Smart Wally & Mary StettiniusJames & Elizabeth Stutts Virginia Nonprofit Housing Coalition

$5,000 - $9,999Anonymous The Community FoundationThe Lind Lawrence Foundation Carol McCoy Gil & Charlotte Minor Sts. Constantine & Helen Greek ChurchWassmer Family Fund C. Kenneth & Dianne Wright Foundation

$2,500 - $4,999 AnonymousThe Amazing RaiseBill & Pam Irvin Mike & Julie Jones John & Joyce Beckett Purnell Bill & Letty TateTattersall Family Fund - TCFTredegar Corporation Barbara B. & James E. Ukrop FundMike & Andrea Wassmer

$1,000 - $2,499 Anonymous John & Kate AckerlyRobin Brewster & Victor Smith Orran & Ellen Brown Build-A-Bear Workshop Foundation Capital One Golf Tournament Mark & Melanie Cross Dennis Foundation Regina Derricott Valena Dixon Doherty Family Fund Jim & Wanda HuntKinder Morgan Foundation Ed & Shelley Krauss The LeClair Ryan Foundation Patricia Lewis McGuire Woods Bryson PowellThe RECO Foundation Serenia RemleyRichmond Eye and Ear Richmond Unite Kenneth Russell Renee Shepperson Sixth Mount Zion Baptist Church Shellie Smith Teeter for TotsTriple H Management The Adele A. & Howard J. Westbrook Foundation VCU Real Estate FoundationVISA USA, Inc. Verizon Foundation J. David Young

$500 - $999 AnonymousAllied International Credit VA The Hon. James & Marianne Benton, Jr. Robert Blue Robin Brewster & Victor Smith Caravati Family Foundation FundJames & Joelle Cosby Doris Jackson Crocker Scott Davila Duke & Lee DolanRuby Garrett & Alan Foster Hirschler Fleisher Alan & Rita Foster Michael & Ann Foster Terrell & Elliott Harrigan Daniel Healy Philip & Penelope Holladay Mark & Melanie Householder

Angela Jones Elaine Knight James & Carolyn Mallory Laura McTaggart & Thomas Nolan Bernadette Mitchell Anthony Ray St. Paul’s Episcopal ChurchSinclair Broadcast Group David Taylor Sandra Taylor Waltie FundJames & Charlene Mills Watkins

$250 - $499AnonymousJulie Applewhite Cheryl Assaid Elizabeth Barrett & Katie Roemer Peter & Susan Boisseau Norman & Lafarn BurtonLiz Chambers Bates & Margaret Chappell Hilbert Creighton Jacqueline Cummings Mary Dawkins Expectation Investment ClubAlma Ford Bill & Ceci Amrhein Gallasch James & Jessie Harvey Garrett & Helen Horsley Sanford HostetterIBM Employee Services Center Mark Johnson Jeremy Lazarus & Joann Henry Kamica Lewis Melinda Mitchell Tyrone Nelson PROC Foundation Elizabeth Powell Renaissance Charitable FoundationRuby Tuesday John & Carolyn Snow Clinton & Cathleen StuddardUUCC of Glen Allen Julie Yoo

Up to $250AnonymousMona Adkins-Easley Trudy Akande Kathryn AlferioBob & Robin Allman Robert Alstrum & Nikki NicholauAntoinette Bailor Marvin Baker Robin Ballard

Elizabeth Barrett & Katie RoemerJohn & Beverly Bates, III Michael & Beverly BeadlesWilliam & Shirley BerrisfordBest Image Printers, Inc. Linda Birtley Brittney Bledsoe Matthew BleyJoel Blum Regina BohorquezTeresa BrightlyWillie & Alice BrinkleyThelma BrooksCarlos & Tamara Brown Paul & Betsy BullockBruce BurleighBarbara Burton David & Gail Cain Rex & Sarah Ann Carmichael Dabney Carr Sarah Carr Nancy Chambliss Charles & Betty Chandler Patricia Charity Kimberly Chen Charlene Conrad Ernest & Lyndale Craddock Kimberly Johnson CraigenDonna Crawford Garland & Gwen Creighton Suzanne Cunningham Charlotte Daniel Cathleen Danner Joyce Davis DeLuca Gelato Italian Ice Cream Denise Dickerson Melvin & Bonnie Dowdy Shelby Duncan Deborah Ellis Dolores EsparzaAntoinette EssaFannie Evans Sarah EverettAnthony Fairfax & Colita Nichols Calvin Fairley Michael & Ann FosterGAP Foundation Lloyd GarnettHenry & Nancy GeorgeLinda Georgiadis Bob & Darlene Grubbs Herbert & Nancy Hargroves Monroe & Jill Harris Lisa Harrison Bessie HawkesDebra Hazzard Benjamin & Julia HebnerVernard & Pheriby HenleyPhillip & Penelope Holladay Latheasha Hinton

Rick & Shekira Hite Jessica HockettDavid & Jean Holman Cynthia Hooker Mark & Melanie Householder Thomas & Jeanette Huge Katherine HunterRobin HunterAnn Hill Sha’Teria Johnson Angela Johnson Hilda Jones Mary JonesBruce & Janet Kay Michael & Linda Keegan LaShelle KingRussell & Linda KlemmMartha KolbeLawrence Family Foundation Lula Lamb Greg & Susan Leghart Michelle Lewis Patricia Lewis Terri LewisLittle Keswick FoundationJason Locklear Cyane Lowden Susie Lyons Macy’s FoundationPaul Martin Tanya MartinMartin’s A+ School Rewards Rasheeda Matthews Kristin Meli Sharrie Merritte Ed & Alison Miller Josephine MillerJose & Sandra Mobarak A. G. Monroe Arthur Moody Bryant MorganDaniel & Joan MurphyVicky NicholauAnn Nichols-CaseboltJohn & Jean Oakey Amy O’Connell Thomas ParkerDavid Parsons & Elizabeth Long MFJ & TJ PayneEdward & Patricia PhillipsChristine Plant Percy & Annie Pollard Rudolph & Hattie Powell Patrick Pulliam Ella RandolphCorey & Erika Ray Jack & Cindy Reasor David ReinesRichmond Allstate Helping HandsJennifer Rice

Richmond BMW Riders ClubMichael RiversHenry & Cliona Robb John & Barbara Rose Della Rucks Michael & Gwen SaundersBob & Ann Lou Schaberg Jeremy Scott Sam Seely Goldie Settles Arthur SmallsLana SmithWade & Elizabeth SmithTroy SpringerWendy Sprout Patricia SumterA. Mahone & J. Talmage James Tate Teri Taylor Harry & Marcia Thalhimer Misty Thompson Patricia ThompsonLamont Thornton Lisa Thornton Tamara Thornton Taylor Toepke & Stephanie McFadden Ninette TompkinsVA League for Planned ParenthoodAlbert & Ida Varon Karen Vaughan Barbara Vollrath Nathaniel Waddell Anne WalpoleBrian Waranis Jane Watkins Reynolds WesleyBellicia West Vicky West Ashly Whitlock Eno & Linda Wilkerson Warren Wilkerson Bobbie WilliamsElizabeth Wilson & Susan Lyons Joleathia Wilson Robert & Mary Wilson Hart WolfMichael WoodyMabel Young

DONORS

OUR LOCATIONS

FRIENDS owns and operates two centers of childhood education, in Richmond’s Jackson Ward and Church Hill neighborhoods. The Jackson

Ward center is the larger of the two and serves as our headquarters.

John C. Purnell, Jr. ChildDevelopment CenterAdministrative Offices1004 Saint John StreetRichmond, VA 23220

804-644-2357

Robert L. Taylor Childcare Center

929 North 26th StreetRichmond, VA 23223

804-565-5880

Help Us Support Richmond’s Children

Eighty-five percent of all donations go directly to the care and education of our students. Please use the enclosed contribution envelope or donate online to help us teach and nurture the future leaders of our community.

www.friendsrva.org