Assessing the Business Environment (1)

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Assessing the Business Environment IPM-NDTHRD 2014 1

Transcript of Assessing the Business Environment (1)

Page 1: Assessing the Business Environment (1)

IPM-NDTHRD 2014 1

Assessing the Business Environment

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IntroductionAssessing the business environment involves

scanning the environment

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Environmental ScanExternal Environment

VsInternal Environment

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Importance of Environmental Scan• Identification of strength• Identification of weakness• Identification of opportunities• Identification of threat• Optimum use of resources• Survival and growth• To plan/Develop long-term business strategy• Effective decision-making

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Techniques of Assessing Business Environment

• PEST/PESTEL• SWOT• Porter’s 5 Forces model• Value Chain Analysis• Life Cycle Assessment

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PEST / PESTLEC

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SWOT ANALYSIS

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PORTER’S 5 FORCES

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VALUE CHAIN ANALYSIS

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LIFE CYCLE ASSESSMENT

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by Meditha Karunatillaka 11

Journey of Life……

Thoughts Words

ActionsHabits Charact

er Destiny

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by Meditha Karunatillaka02/05/2023 12

Questions

Thank You !!!!!


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