ASME’s Role...ASME 3rd Global Congress on NanoEngineering for Medicine & Biology (NEMB) 2014, San...

Mission: Active EngagementASME, as an incubator of leading-edge thinking on technology and related, relevant topics, aggressively pursues the active engagement of its members – the leading minds in engineering.

This enterprise supports Mechanical Engineering as a unique publication in its field.

Published since 1880 by ASME, Mechanical Engineering identifies emerging technologies and trends and provides a perspective on the role of engineering and technology advances in the world and on our lives.

As the only industry magazine published by ASME and circulated exclusively to engineers worldwide, Mechanical Engineering is recognized as an indispensable resource. It represents engineering’s most effective vehicle for getting the word out to management-level, practicing engineers with purchasing power.

ASME’s RoleFounded in 1880 as the American Society of Mechanical Engineers, ASME is a not-for-profit professional membership organization that enables collaboration, knowledge sharing, career enrichment, and skill development across all engineering disciplines.

ASME strategically aligns its programs and initiatives to provide relevant knowledge-based resources to the broad universe of ASME members and constituents.

This worldwide engineering society is responsible for pioneering the development of industry codes, standards, and related accreditation programs. Its publications, conferences, continuing education and professional development programs provide a foundation for advancing technical knowledge and a safer world.

MISSION & VISION

The Magazine of ASMEThe editors of Mechanical Engineering answer to the premier engineering organization in promoting the vital role of the engineer in society.

ASME helps the global community develop solutions to real world challenges by advancing, disseminating and applying engineering knowledge for improving the quality of life.

Issues and events relating to members of ASME and the mechanical engineering profession

EDITORIAL MISSION

Our readers rely on us to keep abreast of the industry’s latest developments in concise, comprehensive, and compelling editorial.

Other publications cover only discrete tech-nologies — product simulation, product data management, enterprise resource manage-ment, and others. Mechanical Engineering provides the big picture that everyone else is missing: how to use these technologies.

We cover the entire field. We appeal to the OEM designers, the R&D professionals, the process engineers, and the people with the purchasing power.

Mechanical Engineering magazine provides a broad interdisciplinary view of the me-chanical engineering profession that vertical magazines miss. More and more of today’s technology-savvy engineers go online to get the discipline-specific information vertical publications offer. But, when they want the whole picture — the big picture — they go to Mechanical Engineering magazine.

We answer to our readers: Hard-driving engi-neering managers who are expected to present a vision of where technology is headed so that investors’ capital can be transformed into in-novative products that fatten the bottom line.

More than any other publication, Mechanical Engineering is the place where this vision takes shape.

Our Mission:1. REPORT ON THE STATE OF ENGINEERING2. ANTICIPATE TRENDS3. BREAK THE NEWS 4. PROBE THE FUTURE

Every issue features informative news and “how-to” departments

TOOLS / SOFTWARE:

TOOLS / HARDWARE:

ASME NEWS:

POSITIONS OPEN: A listing of available positions within the global engineering community.

Profiles of new software programs, detailing capabilities, recommended hardware, pricing, and developer information

Profiles of new hardware products

A look back at stories from past issues on topics of interest today

A numerical approach to the world of engineering

Interviews with today’s leading technologists

An examination of work being done today at laboratories across the nation and around the globe

TRENDING:

VAULT:

HOT LABS:

ONE-ON-ONE:

Columnists on energy, engineering workforce development, patent watch, global impact and outreach, and engineering for global development

The state of engineering technology throughout the world

A look at the leading articles featured on the ASME website

The informed viewpoint of our Editor-in-Chief, John Falcioni

GLOBAL IMPACT:

TECH BUZZ:

FROM THE EDITOR:

LOG ON ASME.ORG:

EDITORIAL CALENDAR

JAN FEB MAR APR* MAY JUN JUL AUG SEP* OCT NOV DEC

Aerospace

Engineering Apps

Materials & Assembly

EDITORIAL CALENDAR 2014

Nanotechnology

Integrated Computing

Systems

Instrumentation & Control

IGTI’s Global Gas Turbine News

Resource File

ASME 3rd Global

Congress on NanoEngineering for Medicine & Biology

(NEMB) 2014, San Francisco, CA,

FEB 2-5

ASME/ALRDC Gas-Lift Workshop,

Houston, TX, FEB 3-7

Hydraulic Fracturing

CollaborativeTechnologies

Power Transmission &

Motion Control

Dynamic Systems & Control Magazine

ASME Energy Forum/Shale Development and Hydraulic Fracturing,

San Diego, CA,MAR17-19

INTERPHEX, New York City, NY,

MAR 18-20

OTC ASIA 2014, Kuala Lumpur,

Malaysia, MAR 25-28

STEM

FEA

Fluid Handling & Fluid Power


Resource File

Joint Rail Conference, Colorado Springs, CO,

APR 2-4

ASME 2014 Small Modular Reactors

Symposium, Washington, DC,

APR 15-17

Flywheels

Reporting & Analysis


ASME-IPTIReport

Offshore Technology Conference (OTC),

Houston, TX, MAY 5-8

22nd North American Waste-to-Energy

Conference (NAWTEC), Washington, DC,

MAY 7-9

ASME/ATI/UITThermal Energy

Systems, MAY 18-21

Subject to change.

Editorial Focus

Computing

Technology Focus

Special Supplement

ME Resource File

Bonus Show Distribution

Ad MaterialsDeadline

Ad ReservationDeadline December 16

December 23

January 20

January 27

February 17

February 24

November 25

December 2

March 24

March 31

Corporate Capabilities Profile Are you celebrating a significant milestone or announcing a new structure within your organization? The Corporate Capabilities Profile enables you to achieve this objective by providing high visibility coverage and position your organization as a “thought leader”.

A Corporate Capabilities Profile includes:

2 PAGES OF ADVERTORIAL

1 FULL PAGE AD

1 CORPORATE LOGO AD PLACEMENT WITHIN A SPECIFIC SECTION OF ASME.ORG FOR 3 MONTHS

For more information, contact Greg Valero at (212) 591-8356; [email protected].

JAN FEB MAR APR* MAY JUN JUL AUG SEP* OCT NOV DEC

May 19

May 26

June 19

June 26

July 21

July 28

April 21

April 28

August 21

August 28

September 19

September 26

October 20

October 27

These editorial programs present a comprehensive and authoritative overview of an important and timely topic, presenting advances in engineering in the context of current economic, social and political challenges. These supplements are written and edited in a journalistic style which makes them accessible to any reader interested in engineering.

Each supplement is bound into an issue of Mechanical Engineering and circulated to over 200,000 readers, plus attendees at targeted ASME meetings and conferences. A digital edition hosted on ASME.org creates positive and long-lasting material that will be referenced by industry members each month.

For more information, contact Greg Valero at (212) 591-8356; [email protected].

*Data Source: Harvey Ad-Q Study; BPA Publisher’s Statement for 6-month period ending June 2013.

Supplements:

EDITORIAL CALENDAR

* Reader Survey Issue

Manufacturing

SocialMedia



Resource File

OMAE 2014 (23rd Annual International

Conference on Ocean, Offshore & Arctic Engineering), San Francisco, CA,

JUN 8-13

ASME Turbo Expo 2014, Dusseldorf, Germany,

JUN 16-20

11th AIAA/ASME Joint Thermophysics & Heat

Transfer Conference (SHTC ), Atlanta, Georgia,

JUN 16-20

Power & Energy

CAD

Power Transmission& Motion Control

Design Engineering

International Conference on Nuclear Engineering

(ICONE-22), Prague, Czech Republic,

JUL 13-17

ASME Pressure Vessels & Piping

(PVP2014), Anaheim, CA,

JUL 20-24

ASME Power Conference,Baltimore, MD,

JUL 28-31

Design

Design Tools



Resource File

11th International Conference on Nanochannels,

Microchannels & Minichannels, Chicago, ILAUG 3-7

ASME 2014 International Design

Engineering Technical Conferences (IDETC/CIE),

Buffalo, NY,AUG 17-20

Plant Engineering

CFD



ASME 2014 Conference on Smart Materials, Adaptive

Structures & Intelligent Systems (SMASIS),

Newport, RI,SEP 15

ASME International Pipeline

Conference 2014, Calgary, Alberta, SEP 29-OCT 3

Non-Destructive Evaluation

Computers & Engineering Education


Resource File

2014 ASME/STLE International Joint

Tribology Conference (IJTC),OCT

ASM ICED 2014 Fall Technical Conference

(ICEF),Columbus, IN,

OCT 19-22

Dynamic Systems and Control Conference (DSCC)

San Antonio, TX,OCT 21-24

100th Anniversary: ASME Boiler Code

Virtual Reality

Power Transmission &

Motion Control

Design Engineering

ASME International Offshore Pipeline Forum,

Houston, TXNOV 4-7

ASME 2014 International Mechanical Engineering Congress & Exposition

(IMECE2014),Montreal, Canada,

NOV 14-20

Power & Energy (Solar Energy)

Human Factors




Resource File

Power Gen International, Orlando, CA, DEC 16-18

To ensure timely editorial coverage, features are subject to change. Events distribution is subject to change.

READERSHIP

The typical Mechanical Engineering subscriber holds a senior-level position within his/her company, has an average work-related income of $120,000, and wields the power to specify, approve, and buy products.

Readers rely on our editorial because it’s timely, relevant, and authoritative. The publishers of Mechanical Engineering magazine also establish and define the codes and the standards that govern industry. No other publication can make that claim or reach this exclusive audience.

Mechanical Engineering magazine is more than just a technology magazine — it is a sourcebook and a tool. It is indispensable reading for 90,000 practicing engineers who subscribe, plus over 150,000 others who are pass-along readers.

Who reads Mechanical Engineering?ASME members with real purchasing power

95%OF SUBSCRIBERS

SPECIFY, APPROVE, OR BUY

ENGINEERINGPRODUCTS

ENGINEERING FIELD

Engineering Materials 85%Electric Motors/Gear Motors/Speed Drives 83%Instrumentation and Controls 82%Computing and Software Equipment 77%Power Transmission and Motion Control 76%Fluid Power and Fluid Handling Equipment 72%Engineering Services 62%Building, Construction and Power Equipment 51%Assembly Components and Processes 50%

% subscribers specify/approve/buy

The typical reader has an annual budget of $4.3 million for engineering products and services.

what they aren’t readingOur readers don’t read other industry publications regularly. You reach a specific engineering audience when you advertise in Mechanical Engineering. While reading the latest issue of M.E., here’s what they’re NOT reading:

83%OF SUBSCRIBERS TOOK ACTION AS A RESULT OF SEEING ADS AND/OR ARTICLES IN M.E.

Data Sources: Mechanical Engineering Reader Profile Survey – Readex Research, Inc. Cumulative scores from Harvey Ad-Q Studies through September 2013. Mechanical Engineering Product Surveys through June 2013.BPA Publisher’s Statement for 6-month period ending December 2012.

99% don’t read InTech99% don’t read Sensors97% don’t read Design World96% don’t read Desktop Engineering97% don’t read Hydraulics & Pneumatics98% don’t read Control Engineering 96% don’t read Product Design & Development92% don’t read Energy-Tech 91% don’t read Plant Engineering 86% don’t read NASA Tech Briefs90% don’t read Power86% don’t read Design News84% don’t read Machine Design

Readers hail from nearly every engineering discipline and work for some of the most prestigious and profitable companies in the country. Here’s a recent sam-pling of our circulation and subscribers’ titles at some of America’s most important companies. PUT YOUR MONEY WHERE YOUR MARKET IS! Mechanical Engineering magazine reaches the key play-ers and decision makers — your market. Our readers oversee and control design, analysis, and manufactur-ing functions. They’re in charge of original equipment manufacturing, assembly, manufacturing processes, and plants. These are the engineers with purchasing authority — not the technicians, draftsmen or CAD jockeys — but real managers with the power and budget to buy.

Where DoThey Work?

Design Engineering 55%Project Management 54%Engineering Management 42%Research & Development 39%Consulting/Professional Services 34%Testing or Quality/Assessment 27%Corporate Management 16%Purchasing/Marketing/Sales 15%Education/Academic Faculty 14%Totals add up to more than 100% because of the diversity of Mechanical Engineering subscribers.

JOB FUNCTIONS % of subscribers involved in this function

READERSHIP

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TURBINES REACH FOR THE SKY

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HIGH STANDARDS FOR ELEVATORS

PAGE 46

ASME.ORG

JULY 2013

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MARKETS & TECHNOLOGIES SERVED TOTALAdvanced Energy Systems 6,956Aerospace 12,081Applied Mechanics 12,750Bioengineering 5,431Computers/Information Storage & Processing Systems 10,976Electronic & Photonic Packaging 2,488Environmental Engineering 5,958Automotive 6,393Manufacturing/Design Engineering 42,189Materials/Materials Handling 15,291Microelectromechanical Systems (MEMS) 2,189Nanotechnology 2,173Noise Control & Acoustics 2,920Nuclear Engineering 4,781Ocean, Offshore & Arctic Engineering 3,268Petroleum 5,986Pipeline Systems 3,394Plant Engineering & Maintenance 12,427Power 15,763Process Industries 5,239Rail Transportation 1,645Solar Energy 5,024Solid Waste Processing 1,376Textile Engineering 492

Data Source: ASME member records

PRIMARY BUSINESSManufacturing/OEM 60% Energy/Power/Utilities 19% University/Education 9% Process Industries & Materials 7% Government 5%

PROFESSIONAL TITLE/POSITIONEngineer 39%Project Management/Supervision 16%Director/Department Management 14%Owner/Partner/Principal 9%Professor/Dean 7%Corporate Officer/Corporate, Division or Plant Management 7%Consultant 4%Student/Other 4%

Data Source: Mechanical Engineering Reader Profile Survey – Readex Research, Inc.

ME RESOURCE FILE1x = $1,450; 6x = $1,265 Available: February, April, June, August, October and December of 2014.Closing date: 25th of the second month prior to issue.

GUARANTEED RATE PROTECTIONFor an advertiser to qualify for rate protection, the advertiser, prior to the 2014 contract year, provides Mechanical Engineering magazine with a written commitment to increase their total advertising expenditure in the year 2014 on all Mechanical Engineering magazine media programs by a minimum of 10% over the current year’s expenditure. We will guarantee to bill each insertion on your 2014 contract year schedule at the rate negotiated for the prior year. If your commitment is not met, the space that runs will be billed at the applicable rate card.

IMPORTANT INFORMATION Send or email all Product Display and Resource File orders and materials (all should be digital with a color proof) to:PRODUCTION SUPERVISOR, ASME/MECHANICAL ENGINEERING MAGAZINETWO PARK AVENUE, NEW YORK, NY 10016-5990Phone 212-591-7345 or fax 212-591-7841Email them to: [email protected]

> Email Recruitment Display and Non-Display to [email protected]> Please specify if it is display or non-display. Display orders must specify the size of the ad requested. > No cancellations will be accepted after the closing date.> ME magazine is a monthly publication published the first day of every month.

KALEIDOSCOPE RATESFor multi-page, ROP units of four or more consecutive pages with a right-hand start, the following discounts will apply to the earned page rate and to all applicable color charges (each unit counts as one insertion toward frequency):

NUMBER OF PAGES DISCOUNT

2 – 3 35%4 – 5 40%6 – 9 45%10 + 50%

FREQUENCY 1X 3X 6X 9X 12X1 pg GROSS $10,605 $10,340 $10,095 $9,850 $9,6001 pg NET $9,015 $8,790 $8,580 $8,375 $8,1602/3 pg $8,430 $8,235 $8,060 $7,895 $7,6801/2 island $8,005 $7,840 $7,655 $7,850 $7,3301/2 H/V $7,000 $6,850 $6,715 $6,560 $6,4251/3 pg $5,585 $5,480 $5,380 $5,285 $5,1701/4 pg $4,740 $4,670 $4,585 $4,530 $4,4401/6 pg $4,150 $4,090 $4,040 $3,985 $3,925

Mechanical Engineering magazine offers its demanding and powerful readers a view of the “big picture” that is missing in competing publications. Advertise with Mechanical Engineering and reach these influential readers 12 times a year.

2014 PRINT ADVERTISING RATES AND SPECS

Four-Color $20,180 $17,150Black and White $15,830 $13,455

FREQUENCY 1X 3X 6X 9X 12X1 pg GROSS $8,380 $8,115 $7,870 $7,625 $7,3751 pg NET $7,120 $6,900 $6,690 $6,485 $6,2852/3 pg $6,205 $6,010 $5,835 $5,650 $5,4551/2 island $5,780 $5,615 $5,430 $5,255 $5,1051/2 H/V $4,775 $4,625 $4,490 $4,335 $4,2001/3 pg $3,360 $3,255 $3,155 $3,060 $2,9451/4 pg $2,515 $2,445 $2,360 $2,305 $2,2151/6 pg $1,925 $1,865 $1,815 $1,760 $1,700

NON-DISPLAY ADVERTISINGCLASSIFIED$43 per line; approximately 50 characters per line, includes space and punctua-tion, five line minimum. E-mail copy to [email protected]. Closing date: 25th of the second month prior to issue.

RECRUITMENT Closing date: 25th of the second month prior to date of issue. We request that your ads be e-mailed. Please include your billing address and if you need a Purchase Order number. E-mail ads to [email protected].

CONSULTING$270 per issue or $210 per issue on yearly contract, one inch maximum.Closing date: 1st of month prior to issue date. E-mail copy to [email protected].

* Note: Your order may be subject to sales tax in your jurisdiction. If necessary we will include the applicable sales tax to your invoice. If you are tax exempt, please send us your tax exemption certificate so we can update our records and process your order accordingly.

*BLACK AND WHITE ADVERTISING RATES

*FOUR-COLOR ADVERTISING RATES

*SPREAD AD: GROSS NET

INSERT SIZE DISCOUNT

2 pages 10%4 pages 30%6 pages 35%8 pages 40%12 pages 45%16+ pages 50%

COVERS (FOUR-COLOR ADS ONLY) AND SPECIAL POSITIONSInside Front Cover: Rate plus 25% premium.Inside Back Cover: Rate plus 10% premium.Outside Back Cover: Rate plus 30% premium.Other Special Positions: 10% premium for all other distinctly specified positions.

COMMISSION AND CASH DISCOUNTThe commission to recognized advertising agencies is 15% of gross billing for display advertising space, color, and special position premiums, providing account is paid within 30 days of invoice date. There is no cash discount.

EXTRA CHARGESProduction charges will be incurred for materials not conforming to specifications.

GENERAL COPY AND CONTRACT REGULATIONSLIABILITY

• The Publisher reserves the right to hold advertisers and/or their advertising agencies liable for money due and payable to the Publisher.• The Publisher is not liable for delays in delivery and/or non-delivery in the event of Act of God, action by any government or quasi-governmental entity, fire, flood, insur-rection, riot, explosion, embargo, strikes whether legal or illegal, labor or material shortage, transportation interruption of any kind, work slowdown, or any condition beyond the control of the Publisher affecting production or delivery in any manner. • Advertiser and agency agree to indemnify, defend, and save harmless the Publisher from any and all liability for content of advertisements printed (including text, illustrations, representations, sketches, maps, trademarks, labels, or other copy-righted matter), or the unauthorized use of any person’s name or photograph, arising from the Publisher’s reproduction and publication of such advertisements pursuant to the advertiser’s or agency’s order.• The Publisher reserves the right to reject, discontinue, or omit any advertising or any part thereof. This right shall not be deemed to have been waived by acceptance or actual use of any advertising matter.

CONTRACT RATES• Contract rates are based on the total number of insertions used within a one-year period.• Adjustment of billing will be made at the end of the contract period if frequency rate is not earned, or if additional insertions earn a lower rate than original contract.• Orders are accepted subject to change in rates on notice from the Publisher. Contracts may be canceled at the time the rate change becomes effective without incurring a short rate adjustment, provided the contract rate has been earned up to the date of cancellation. All advertising contracts are accepted subject to the terms of this rate card.

MECHANICAL REQUIREMENTS

SPACE SIZE WIDTH DEPTH

1 page standard 7" 10" bleed* 83⁄8" 111⁄8"2⁄3 page 45⁄8" 10"1⁄2 page island 45⁄8" 71⁄2" vertical 33⁄8" 10" horizontal 7" 47⁄8"1⁄3 page vertical 21⁄8" 10" horizontal 45⁄8" 47⁄8"1⁄4 page 33⁄8" 47⁄8"1⁄6 page 21⁄8" 47⁄8"

* FOR FULL-PAGE BLEED ADS (TRIM SIZE IS 81/8” X 107/8”), DESIGN ADS AT TRIM SIZE AND ADD AN EXTRA 1/8" BLEED BEYOND THE TRIM ON EACH SIDE; KEEP LIVE MATTER AT LEAST 1/2" FROM BINDING EDGE AND 1/4" FROM OUTSIDE TRIM EDGES.

DIGITAL AD SPECIFICATIONSPlatform supported Macintosh and PC (Macintosh preferred)Software supported • Print quality PDF preferred (details at right) • Quark XPress • Adobe Indesign CS3 • Adobe Illustrator • Adobe Photoshop

Media types supported CD or emailed PDF

Requirements for labeling your media • Issue date • Advertiser • Agency/vendor • Contact person • Phone number • File name • Type of file

Weight: If using stock heavier than 80 lb., submit sample for approval.Method of printing: Web offsetMethod of binding: Perfect

INSERTSEach insert counts as one insertion toward frequency rate.

Rates for special units available on request.

(white margin around ad)

(see trim size below)

IF SENDING AD AS A PDF, PLEASE EMBED OR CREATE OUTLINES OF ALL FONTS AND ENSURE THAT ALL IMAGES ARE 300 DPI, CMYK.• Fractional ad documents should be created at their actual size• Provide single pages rather than spreads• Created color should be CMYK (do not use “spot color”)• Total ink coverage should not exceed 300%

IMAGES• Photos should either be grayscale or CMYK• Photos should have a final effective resolution of 300 dpi• Photos should be saved as TIFF or EPS• Line art should have a final effective resolution of 1200 dpi• Line art should be saved as TIFF with LZW compression applied

FONT MANAGEMENTUse Postscript Type 1 or Opentype fonts (avoid TrueType wherever possible)Include screen and printer fonts that are used in ad (those embedded in eps files as well)

In-Print and In-Person Opportunities Mechanical Engineering magazine offers a variety of media opportunities to help you reach your target audience — whether it’s a select niche segment or all our readers.We deliver your message monthly to captive readers with significant buying influence. But we can do more than put your ads in their hands. We can carry your message to trade shows and take it online.

Access a full complement of marketing vehicles designed to target prospective buyers. Your Mechanical Engineering representative can help you put together the impact-enhancing program that’s best suited to your company’s needs.

Trade Show ProgramsThe ME Resource File is a low-cost, efficient, and highly visible way of reaching your target audience. This vehicle provides the impact of full four-color adver-tising for the price of black and white ads. It is ideal for announcing new products, offering catalogs and technical literature, promoting sub-sidiary products, devel-oping inquiries and sales leads, and stretching your promotional budget.

Mechanical Engineering provides bonus distribu-tion at major trade shows throughout the country. Several thousand copies of Mechanical Engineer-ing magazine are placed directly in the hands of de-cision makers from some of the country’s largest and most important companies.

To exhibit at one of ASME’s events, contact Phyllis Klasky at (212) 591-7794, [email protected], ask about special exhibitor/print advertisement rates.

Product of the MonthEach month, Mechanical Engineering will make advertising for products in one particular services category available at one-half of the regular space rate for that issue only. The program is available once per year only to any given advertiser, and not applicable toward frequency discounts. Any color charges are additional.

Support Services We offer full-scale marketing and promotional support for your media campaign

Readership Studies Ad Feedback ReportsReadership Studies provide independent verification of how your ads and competitors’ ads are received by Mechanical Engineering readers. Studies are conducted twice a year.

Advertise in a 1⁄4-page for-mat or larger and Mechanical Engineering will survey the respondents to your ads for free. Surveys are conducted on an as-needed basis to help you de-termine exactly who buys your product now and who may be in the market to buy later.

Receive Ad Inquiries OnlineAutomatically download all of your BRC-related inquiries directly to your desktop computer via e-mail. Our online inquiry sys-tem enables you to obtain valuable sales-lead information anywhere and anytime using the Internet. With this system you get access to respondent databases directly through a secure site.

ReprintsMechanical Engineering can sup-ply reprints of appropriate articles or advertisements as needed. To obtain pricing information and take advantage of this effective sales tool, call Edward Kane at (866) 879-9144, ext. 131, or e-mail to [email protected].

ME Resource File

ADDITIONAL RESOURCES

Webinars Our Webinar series is an online one-hour seminar designed to educate industry professionals from around the world about emerging areas of research, technology applications, “best practices,” and hot topics/issues impacting the engineering community. Sponsors have an opportunity to interact and present their message to a captive audience and capture contact details of registrants online.

Webinars are marketed to qualified buyers of

engineering products/services – our programs have averaged more than 1,000 registrants per broadcast.

This full-service, turnkey program is managed, hosted, and marketed by Mechanical Engineering magazine, and our editorial team will work with you to develop the topic, moderate the Webinar, and help recruit relevant speakers.

Audio/Visual Podcasts

Mechanical Engineering offers an exclusive opportunity to communicate with industry

professionals with buying power and generate leads via an audio/visual podcast. The subject matter, determined by the sponsor, can feature a presentation by a single speaker or interviews with industry members moderated by an editor. PowerPoint presentations, corresponding photos, and video rolls provide visual elements to the broadcast.

Viewers are required to provide contact details before accessing the program and

LEAD GENERATION PROGRAMS

White Papers/Case Studies White paper and case study downloads offer sponsors an opportunity to get their paper read by and influence an audience of engineering professionals who are the leading thinkers in their field. Sponsors have the opportunity

to obtain contact details of industry members who access their contributed articles while generating brand awareness in a specific field. The program is promoted electronically to targeted Mechanical Engineering readers and available for a period of three months.

COST PER AUDIO/VISUAL PODCAST

1 X rate $5,0002 X rate $4,5003 X rate $4,000

COST PER WHITE PAPER DOWNLOAD

1 X rate $5,0002 X rate $4,5003 X rate $4,000

For more information, contact your local advertising representative or Greg Valero, Manager, Integrated Media Sales, at 212-591-8356; [email protected].

leads are provided to the sponsor. The podcast is supported by marketing communications to drive viewers to watch and listen.

Sponsorship Opportunities on ASME.org ASME is providing a new sponsorship opportunity which enables supporters to enhance their brand awareness within the global engineering community on ASME.org. Your corporate logo will be placed with the wording, “Sponsored by” in different sections of the following Web pages on the site: •HomePage •TopicsHomePage •IndividualTopic Pages •ArticlePages •Directory •SearchPage

The corporate logo will be linked directly to the Spon-sor’s Home Page. Results such as “open” and “click through” rates, plus number of page views and unique visitors to the section of ASME.org where your logo appears, are trackable. There are several locations within each Web page where you can place your corporate logo.

Contact your local advertis-ing representative or Greg Valero, 212-591-8356; [email protected], for more information and to hear about special introductory rates.

Electronic Newsletters ASME offers banner advertising opportunities for three different e-newsletters, each of which varies by editorial focus, frequency and outreach. Banner advertising opportunities allow sponsors to promote a brand, service, new product or corporate ini-tiative, while driving traffic to your web site. The banner ads also enable viewers to access multi-media programming from the sponsor, such as a video or white paper. Results such as “open” and “click through” rates are trackable. ASME SmartBrief is a daily e-newsletter reaching more than 25,000 mechanical engineering professionals, providing readers with a quick, up-

to-the-minute digest of the latest engineering news and trends from around the world and across the profession. In addition to banner advertising, exclusive sponsorships of individual editorial sections are available, plus special editions distributed daily at targeted ASME conferences.

ASME News is a twice-monthly e-newsletter delivered to nearly 90,000 Mechanical Engineering magazine readers and ASME members. ASME News contains the latest information about the Society and reports on the many interesting activities the organization and its members are involved in each year.

ME Today reaches 95,000+ recipients – early career engineers with up to 10 years of engineering practice, plus engineering undergraduate and graduate students, faculty and mechanical engineering department heads. Published every-other-month from January to December, this newsletter provides timely, critical information to assist in career/professional development and advancement.

For ad specs and pricing, contact your local Mechani-cal Engineering magazine advertising representative.

ONLINE MARKETING OPPORTUNITIES

• The vital daily source for ASME members and constituents from across all mechanical engineering disciplines worldwide.

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ASME’s Role...ASME 3rd Global Congress on NanoEngineering for Medicine & Biology (NEMB) 2014, San...

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