ashley zaba

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Ashley Zaba

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2012 press kit

Transcript of ashley zaba

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Ashley Zaba

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Contemporary and innovative Canadian fashion label Ashley Zaba is chic and

stylish. The label has evolved since 2008 starting out with a focus on

contemporary women’s wear with swimwear holding a strong piece of the brand

but up until recent evaluations Ashley Zaba was finally sold on the idea to follow

her heart and that heads straight to the closest water source!

A passion for adventure travel and photography makes the perfect melting

ground for a mixture of arrestingly unique prints, colours and cuts in Ashley Zaba

swimwear that can be worn poolside or to that ocean destination.

Ashley Zaba will be debuting her first full collection of swimwear on the runway at

Austin Fashion Week for spring summer 2013. The collection has been described

as youthful and edgy with a twist of old world charm.

All designs are original with consideration paid to top quality fabrics. In an effort

to produce sustainable sweat-shop free items, construction of each item is

produced by Ashley Zaba.

The line is currently available at Forsya Boutique and Gallery in Vancouver, BC and

Annabelle in New York City as well as online internationally with plans for more

store locations across the USA in the coming season.

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Boston Fashion Week: Emerging Trends 2011 4th Annual Boston Fashion Week Event Recap Share on Tumblr

Thursday, October 6th, 2011 at 10:27 am | Julianne Zigos

International flair is brought to Boston Fashion Week once again with the 4

th annual Emerging Trends

2011 Runway Show. Another successful year showcased the global talent of designers from Canada, Australia, Saudi Arabia, Iceland and more. A gathering of jewelry, shoe, men’s, and women’s collections from diverse cultural backgrounds not only makes this event interesting, but also lands Boston on the map for fashion in the United States. “Each designer participating in The Emerging Trends 2011 Runway Show was carefully chosen to represent a unique euro-chic style that strengthens the image of Boston as an important global fashion resource,” stated producer and CEO of the SYNERGY Events, Reaz Hoque. Here, we recap a few of our favorites from the show.

Ashley Zaba showed a bright, playful, and undeniably spring collection. The line, composed of swim and

ready-to-wear, was right on trend with the bright colors and love affair with orange we saw on Spring

2012 designer runways. The swimwear featured graphic cutout one pieces and color blocked bikinis. We

saw an assortment of separates including tanks and rompers in bold graphic prints, bright cigarette jeans,

and a few neutral basics. A black, snakeskin jacket over a neutral shift dress with draping detail at sides

was a favorite look. Beaded jewelry in the same bright hues along with sleek, topknot hair styling brought

each look together into a cohesive collection. Modern and fun, we recommend outfitting in Ashley Zaba

come spring if you’re in the mood to turn some heads. Courtesy of The Emerging Trends

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Introducing Ashley Zaba, Canadian Fashion Designer

There are so many great emerging fashion designers out there and I love that I am blessed to have

the opportunity to work with some of them, including Ashley Zaba, a fashion designer based in

Ontario, Canada. Visit her website at www.ashleyzaba.com to check out her other collections and

follow her on Twitter @ashleyzaba.

I got a chance to collaborate with her, wearing this Queen of Mystery dress from one of her

Fall/Winter 2012 Collection. It is A-line cut, with long bell sleeves, and material is made of

spandex.

I love its color and originally I was going to wear it with red platforms and red accessories as

mustard usually looks good with it. But my cousin Jamie Co suggested that I use her gorgeous

colorful shoes so I agreed. I ended up changing my accessories as well! Thanks to my aunt for

letting me use her gorgeous necklace and cuff bracelet!

In this picture, I was just trying to move my hair because the wind

keeps blowing it to my face. But my cousin ended up capturing the

moment, LOL, and I loved it! Plus the dress really popped up in

grass green background!

The Queen of Mystery Ashley Zaba dress has below the knee length which is great for a more

conservative and more demure look! It also has keyhole in the back for a sexy look if you have

your hair in a bun.

Just a little view of South Beach!

Gorgeous necklace courtesy of my Aunt! And another one from my aunt! LOL. And this very

intricate and colorful bracelet was a gift from my other Aunt in Miami. Shoes courtesy of my

cousin Jamie Co!

A little behind the scene…my mom fixing the shoes! I'm blessed to have wonderful people

constantly supporting me in what I do. Thanks to my cousin and my mom

who made this shoot

possible in South Beach!

shareshare

Posted on January 4, 2012 by Admin. This entry was posted

in Fashion and tagged Ashley Zaba, Fashion Designer.

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ASHLEY ZABA ISSUE 4: January 30 2012

By: Rochelle Cabas

While many consider New York, Paris, London and Italy as the ultimate fashion destinations, Canada is quietly gaining ground. While we may not yet be in the same league as the big four, it is hard to deny the influx of new Canadian bred talent who are forcing industry insiders to stand up and take notice. Known as the hosting city for LG Fashion Week, Toronto is also the market of choice for most budding designers wanting to break into the industry. With such names as David Dixon, Jeremy Laing, Sunny Fong, Philip Sparks and Lucian Matis (just to name a few), Toronto is fast becoming the breeding ground for new talent. One such designer determined to make her mark, is local up-and-coming designer Ashley Zaba.

Born and raised in Barrie, Ontario, Ashley describes herself as having always been creative. She traces her beginnings back to her childhood. Her mother was an avid artist, what with painting, drawing and sewing skating or dance costumes for her children. Throughout her childhood and high school years, Ashley excelled in art and fashion. Her love of designing and sewing spurred her on to continue pursuing an education in Fashion Design, while at Fanshawe College.

Upon graduation, she then made a life-changing decision: she wanted to start her own business. Having never viewed herself as a 9-5, desk job type of person, Ashley says it was a natural progression when it came to starting her own business. She founded her contemporary and innovative clothing label Ashley Zaba in 2008. In addition to various fashion show appearances in Ontario, she has showcased at Ottawa and Boston Fashion Week as well as at the eMERGE tradeshow in Miami. The rest, as they say, is history.

Fashion Weekly recently sat down for a chat with Ashley to learn more about the creative mind behind the growing brand.

When asked about her line, Ashley sums it up as contemporary, modern, colorful, bright, clean lines with a focus on natural fabrics. She goes on to describe the label as a mixture of the sophisticated styles of the past, along with her own personal flair. Her use of shapes and silhouettes in her swimwear and ready-to-wear garments, push the boundaries of what people want to wear…

To continue reading, please visit http://fashweekly.com/fw-fashion-spread/ashley-zaba.

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Win A Dress From Up And Coming Designer Ashley Zaba!

Alexander Liang | February 27, 2012 | 44 Comments

Shaking up the Canadian fashion scene, Ashley Zaba is out to make it in the industry. The emerging designer

studied fashion design at Fanshawe College in London, Ontario, going on to start her own namesake fashion label

in 2008. Catering to the chic and stylish girl, Ashley combines sophistication from decades past with her own

personal flair.

Ashley Zaba has showcased her designs at Ottawa Fashion Week and Emerging Trends Boston Fashion Week.

She’s one to watch and we’ve got our eyes on her. To introduce Ashley to our readers, we’ve teamed up with the

young designer to giveaway her “Seven” dress (pictured above).

To enter to win:

1. Like Ashley Zaba on Facebook

2. Like KENTON magazine on Facebook

3. Leave a comment on this post letting us know that you’ve done both.

*Winner chosen at random on March 6th, 2012, at which time he/she may specify size and color preference.

Must be a resident of US or Canada to enter.

See more of Ashley’s Spring 2012 collection below and visit ashleyzaba.com for more information.

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T U E S D A Y , 2 8 F E B R U A R Y 2 0 1 2

Blue Night Falls. Hello everyone. Time for Wardrobe Wednesday.

I am wearing Blue night fall top and skirt - Courtesy Ashley Zaba Chain : Aldo (gift) as seen in Leopard Love (worn as earrings) Bracelet: Yebhi.com Heels : Catwalk (got during 50% sale for 799 Rs). Envelope Bag : crunchyfashion.com as seen in Leopard Love. Makeup :M.A.C/ Maybelline. (I am wearing Watershine pure Maybelline lipstick and Revlon shimmer gloss). Eyeliner - Maybelline color mix eye pencil (blue & green).

Today I would like to introduce a very talented fashion designer - Ashley Zaba. Contemporary and innovative fashion label Ashley Zaba is stylish, chic, unique and colorful. Ashley Zaba label was founded in 2008. Since the conception Ashley Zaba has participated in various fashion shows in and around Ontario. Her label expanded to USA within a year of conception. I am extremely honored (must say very lucky as well) to introduce Ashley Zaba and her creations to India. I asked her few questions about her, her inspiration and how her label originated and evolved. This is what she had to say... 1. Your where do you get your inspiration from and how you interpret it to your lovely design? A lot of my inspirations come from countries or cities that I have travelled to, both literal or interpreted through books/tv/internet. The latest collection for spring summer 2012 was inspired from my travels at the start of 2011 to Colombia to visit a friend. I love the freedom travel gives you to go out of your confort zone and experience something new and thats what I want to convey through my designs. 2. In your earlier years, how did you decide that you eventually wanted to become a designer? My mother was very inspriating in my earlier years (and still is now!), she is an avid artist, with painting, drawing and when my sister I am were small she would sew our skating or dance costumes. Into my teens going through school I excelled in art and fashion and with my love of designing and sewing I went on to pursuing an education in Fashion Design, at Fanshawe College in London, Ontario 3. Who is your inspiration? I do not have one set inspiration, I feel everyday I am seeing something new and fresh that is pulling me in different ways. A fasination of mine right now are aerial country photos in this book my sister gave me called Earth from Above 365 Days by Yann Arthus-Bertrand 4. Does the preparation of a season's collection take time? The preparation of a collection does take time. I start with a concept board, similar to anything you see on polyvore or pinterest with all the photos/colour stories/fabrics anything at all really!! From there I search for fabrics and trims and anything else that will inspire my choices once I start sketching the designs. As soon as I have a clear direction in concept and textiles I will go into sketching lots of different designs until I can select my final edits.

From there I will go into production, and because I am an emerging designer I sew all the samples for the various photoshoots as well as my sales rep. I would ideally love 4 months to work solely on the next season but I am always thinking ahead! 5. How do you intend women to feel when wearing Ashley Zaba labeled clothing? I would expect a women wearing Ashley Zaba would feel unique, modern, strong and wants to stand out in front of the crowd in the bright bold colours that are my aesthetic. 6. What do you have to say to the next generation, particularly for those hoping to follow in your footsteps? Advice for designers who are starting out: strength, determination and a good support system are key factors. It’s a gradual build, we all have to start out somewhere; I wouldn’t be here today without of the support of others. All the positive feedback and my clients make the struggle a lot easier and realistic. In this business you have to have the drive, I’m a big believer in that, you have to want this business; the limitations only make you want it more!!

7. One celebrity whom you would love to design an outfit. Michelle Williams - I am a big fan of her movies and she always seems to look edgy/quirky and elegant at the same time no matter what high/low designer she is wearing.

http://meghafashionista.blogspot.com/2012/02/blue-night-falls.html

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Northern Style Exposure

Double Trouble

Posted on March 28, 2012 by Northern Style Exposure

Suede Jacket: Madewell, Pattern Skirt: Anthropologie, Cowl Neck Top c/o Ashley Zaba, Jewelry: F21, J.Crew, Michael Kors, Mid City Tote: Foley +

Corinna, Booties: J.Crew, Sunglasses: Karen Walker

Thank you Ashley Zaba for the beautiful top! To see more of this talented Canadian designers pieces please visit:

http://www.ashleyzaba.com/shop.swf

Please leave your blog address when leaving a comment so I can check it out!

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Ashley Zaba’s Perfect Little Black Dress!

April 3, 2012 By Lauren

Caravan Stylist Studio is excited to showcase the fresh and new line, Ashley Zaba, which consists of a chic, stylish look.

Before initiating the startup of her line, Ashley Zaba studied Fashion Design at Fanshawe College in London, Ontario.

Immediately after her line was established, it was showcased in multiple fashion shows in Ontario. Ashley Zaba’s consistent

showings lead to its contemporary renowned title and her line has been reviewed in newspapers, online magazines, blogs,

and can be found in specific boutiques. On the official website, (http://www.ashleyzaba.com/), you can run into cute finds, such

as rompers, bathing suits and dresses. We love their black Seven dress, which we even have in our studio. We pulled this one

dress and played with a day and night look. In the day look, she uses a flirty and fun sun hat by Hat Attack, and used Buji

Baja warm hued bracelets to add some color. For cute comfort and height we used MIA Shoes strappy black wedges and we

topped off the look withBuji Baja’s floral scarf. Ashley Zaba’s black seven’s dress could easily be transformed into a night

time look: with Accessory Artists unique stone decorated necklace, and Accessory Artists funky gold bracelet, she is ready

for a night out in the city.

Behind the Scenes of our Caravan Stylist Studio Photo Shoot

Caravan Stylist Studio’s Beauty Expert Adreanna doing Grace’s Hair and Makeup

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A Summer Dress. Hello everyone. Time for Wardrobe Wednesday. The temperature in Bangalore is soaring and "A Summer Dress" is the perfect way to beat the summer heat. This week's post is very special to me because I am wearing my favorite designer Ashley Zaba outfit and Lotus Mendes goddess rings.

I am wearing Aguilla dress courtesy Ashley Zaba. Goddess ring courtesy Lotus Mendes Green Cardigan - Old (as seen in Green Fever) Electric Blue Heels - Van Huesen (as seen in Green Fever - thrifted it during Van Huesen sale for 800 Rs) Electric blue bag - Old (From Colaba Mumbai) Nail Paint - Blue Lagoon Color bar. Make up - M.A.C and Maybelline. One thing that never goes out of style is "summer dress". Summer dress is comfortable, colorful, chic and perfect way to beat the summer heat. On casual summer days where your plans don't involve much more than running to the grocery store, having lunch with friends or running errands, choose cool, comfortable clothes that you can wear all day. I got my colorful summer dress from Ashley Zaba. Contemporary and innovative fashion label Ashley Zaba is stylish, chic, unique and colorful. Ashley Zaba label was founded in 2008. Since the conception Ashley Zaba has participated in various fashion shows in and around Ontario. Her label expanded to USA within a year of conception. The silhouette, design and cut of the dress is just perfect and very comfortable for everyday wear. The dress is so colorful, it did bring out the playful side in me. I couldn't stop jumping around during the entire shoot. Accessories play a very important role when you wear a simple summer dress. Go for bold statement rings like I have. The Lotus Mendes goddess ring not only adds more color but also give a sophisticated touch to the outfit. Self-taught jewelry designer Victoria Cheatham is the creative genius behind Lotus Mendes collection. Her first collection comprises of an eclectic fusion of rawness, anarchy, opposites, symbolic messages and a mixture of new generation and tradition. To me summer is about colors, I paired the dress with Electric blue heels and matching bag. I added more color with yellow stud earrings. Remember it's Summertime, and the dressing's easy. Crave-worthy dresses in this season's chicest length, compiled the best accessories is the mantra for comfortable,chic, stylish clothing for summer. Summer is a chance flaunt your accessories and pretty dresses. Get them out of your closets today! Learn more about Ashley Zaba. Check out my previous post Blue Night Falls were I got up-close and personal with Ashley Zaba. You can buy this Aguila Dress through these links : http://www.parkerandpaige.com/product/aguila-razorback-mini-dress and http://www.ustrendy.com/store/product/41451/aguila-dress. You can win this amazing dress from Ashley Zaba and as well as the Lotus Mendes Goddess rings. Click on the image to participate! For any queries on styling please feel free to contact me via Facebook, Twitter or drop me an email - [email protected] or leave a comment here :)

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Ashley Zaba Seven Dress Accented with Peppermint Chic

Back in January, I have introduced a wonderful emerging Canadian designer Ashley Zaba on

my outfit postwearing her Queen of Mystery dress. She was also one of my birthday giveaway

sponsors who gifted one of my loyal readers an awesome cartagena swimsuit.

Ashley recently released her Spring/Summer 2012 Collection and this

Seven Dress (c/o) is one of the pieces in that collection. Tube top and

draped, another one of those dresses which you can definitely say "less is

more" and you would want to keep it that way.

I only accented it with the Chantilly necklace (c/o) from Peppermint

Chic, some black and gold bangles, and my favorite red platform pumps.

If you're looking for a perfect date night dress, this is it! You can purchase this from two

websites: US Trendy and Parker & Page

If you like this Chantilly necklace, you can have a chance to win it by joining the Ultimate Spring

Giveaway.Click here.

shareshare

Posted on May 1, 2012 by Admin. This entry was posted in Fashion and tagged Ashley Zaba, draped dress, peppermint chic,red pumps, tube top dress. Bookmark the permalink.

http://www.lynnegabriel.com/ashley-zaba-seven-dress-accented-with-peppermint-chic/rcp_0137/

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T H U R S D A Y , M A Y 3 , 2 0 1 2

ashley zaba

I've always been a believer in the simple black dress, and the fact that you can never have too many.A few days ago, I received an Ashley Zaba dress in the mail from the lovely Paige ofParker+Paige! If you haven't heard of them, they're a fashion company supporting the works of emerging designers. After obsessively stalking their site, I can guarantee you-these designers have got it going on. What first caught my eye on this dress was the cut. It features a classic sweetheart neckline with a unique torso that drapes nicely. Its kind of a mix match of classic and edgy-which is something I've always been drawn to. I also love how I can dress it down too. It doesn't have to be a cocktail dress; I love that I can throw on a sweater and still look put together. Seven Strapless Sweetheart Dress c/o Parker+Paige

Overall, I'm sure it's safe to say: you're probably going to be seeing a lot more of this dress in the future. It's just too darn cute. Be sure to check Parker+Paige out! They feature some of the most talented designers I've ever seen for awhile-including previous designers from Project Runway!

Let the online shopping begin: NOW. -kim

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Ashley Zaba Maximizes Your Wardrobe with Three Fabulous Pieces

Six different and unique looks with only three dresses? Yes, it is possible thanks to the lovely designs of Ashley Zaba! The Fashion Wrap Up team worked with model Amanda Katherine to show you how. These looks will make it easy for you to take your look from day to night effortlessly.

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We love this fabulous daytime look – great for lunch with the girls or shopping. This look is inspired 1970s chic with a modern

twist. We turned Ashley Zaba's Casa Dress into a top for this look and paired it with a great pair of tweed shorts. The

accessories make a bold statement with a "look at me" attitude.

http://www.fashionwrapup.com/ashley-zaba-maximizes-your-wardrobe-three-fabulous-pieces