Aruna

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A marketing cooperative is an organization owned and operated by a group of farmers who produce similar products. The Cooperative Marketing Act of 1926 was a piece of agricultural legislation passed in the United States which expanded upon the Capper-Volstead Act of 1922. It allowed farmers to exchange “past, present, and prospective crop, market, statistical, economic, and other similar information” at their local cooperative meeting, without breaking antitrust laws. Previously, under the Capper-Volstead Act, they had only been permitted to exchange pricing information. [1] objectives The principal purposes of the Association are to develop and promote marketing as a science and a profession guided principally by the universal principles of ethics, corporate citizenship and corporate social responsibility and to serve as a policy-making and re- commendatory arm of the government on marketing-related issues.

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Transcript of Aruna

Page 1: Aruna

A marketing cooperative is an organization owned and operated by a group of farmers who produce similar products.

The Cooperative Marketing Act of 1926 was a piece of agricultural legislation passed in the United States which expanded upon the Capper-Volstead Act of 1922. It allowedfarmers to exchange “past, present, and prospective crop, market, statistical, economic, and other similar information” at their local cooperative meeting, without breakingantitrust laws. Previously, under the Capper-Volstead Act, they had only been permitted to exchange pricing information.[1]

objectives

The principal purposes of the Association are to develop and promote marketing as a science and a profession guided principally by the universal principles of ethics, corporate citizenship and corporate social responsibility and to serve as a policy-making and re-commendatory arm of the government on marketing-related issues.