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Transcript of Articulating Vision and Mission. Strategic Management Strategies are means to ends Strategic...
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Articulating Vision and Mission
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Strategic Management
• Strategies are means to ends• Strategic management is the process by
which these strategies are created, implemented and changed:– Corporate strategy – the scope of the whole
business– Competitive strategies for each business area– Functional strategies which provide the
competitiveness
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Means Ends
Internal Vision: A description of the organization operating at its most effective and efficient level
External Vision: A statement that describes how the world would be improved, changed, or different, if an organization is successful in achieving its purpose
Business: The primary method(s) used by the organization to achieve its purpose
Purpose: The ultimate result an organization is trying to achieve (Answer the question “Why does the organization exist?”)
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Means End
Programs and Internal Management: A description of services and products that an organization offers, and the internal operations that support the delivery of services or products
Goals: Outcome statements that define what an organization is trying to accomplish both programmatically and organizationally.
Activities: The specific actions required to produce services and products
Objectives: Precise, measurable, time-phased results that support the achievement of a goal
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Vision
MI: Capable and committed human resources working together for a more integrated, prosperous and harmonious GMS
MRC: Economic prosperous, socially just, and environmentally sound Mekong River Basin
AIS: AIS everywhere, all the time for everyone.
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Mission Statement
A succinct statement that articulates the
Organization’s purpose, business, values, and beliefs
Example: To contribute through human resource development and capacity building to the acceleration of sustainable economic and social development and poverty alleviation in the Greater Mekong Sub-region and promote regional cooperation and integration.
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Examples
APEX Elevator: To provide a high reliability, error-free method for moving people and products up, down, and sideways within a building
Josephson Drug Co: To provide people with longer lives and higher-quality lives by applying research efforts to develop new or improved drugs and health-care products
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Goals
Internal: To attain financial sustainability as a GMS–owned institution
External: To deliver high quality and relevant capacity building program promoting GMS economic and social integration.
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Values and Beliefs
• The basic, guiding principles that provide guidance and inspiration to the management and staff
Example:
We treat everyone with respect and appreciate individual differences
We expect to be measured by what we do, as well as what we say.
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Core Strategies
Broad, overall priorities or directions adopted by an organization
Example:• Promote cross-country network and
regional policy dialogues• Strengthen Local Partners in delivering
core MI HRD Programs
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How well you know your organization ?
• Brief History of your organization
• Mission
• Vision
• Goals
• Core Values