Art Collide - Who We Are
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Transcript of Art Collide - Who We Are
Space for artistes to collide and find new paths of collaboration - across
space, time and art forms
Our challenge
• With the technological revolution, entertainment, hospitality and education industries are faced with the challenge of engaging ‘forever connected’ audiences who have little recall or engagement with the traditional way the arts have been presented. The bane of live entertainment:
The smartphone
The result
Hard-to-engage, distracted audiences
The response
• Art Collide is responding through:– Presenting immersive performances with engaging
content that bring together visual and performing arts in a cohesive manner
– Involving more than one of the senses – live music coming together with projections, live painting (on easels and projected), dance, art installations, live glass painting, theatre and cinematic interventions
– Encouraging interactivity by inviting audiences to create alongside ‘charge leaders’
Value proposition
• Breaking the traditional mould of how performing and visual arts are presented
• Compelling collaborations across the arts that engage audiences and build lasting recall
• Curated experiences that break the boundaries between the arts
• Strong relationships with the artist community by delivering value over the past 5 years
• Wide audience engagement across various types of venues – from the street to pubs to art shows to fashion outlets
Engagement platforms
• Art Collide performances and productions – across F&B outlets, art shows, fashion outlets and unconventional venues including urban streets
• Art Collide YouTube channel – immortalising and chronicling independent art and music performances over the past four years
• Art Collide photography brand – propagating art and music happenings in and around Delhi
• Art Collide on Facebook/Twitter – engaging online audiences with the latest and groundbreaking news and happenings in all the arts
Our body of work (partial list)
• The Kuru series – spawned from a graphic novel, collaborative performances with several genres of music, projections, dance, live painting, art installations, art displays – Delhi and Bangalore
• Make Art Not War – audience interactivity in performance art
• Art Factory – art curation using unconventional, inclusive spaces and displays
• Artists Alliance for Uttarakhand – performance art for a cause with the street as our medium
• MAD Blues Night – music, art, design (a collaboration with Red Earth)
• Winter Love – music intervention for a fashion collection
Other contributions
• Anantara: The Art Collide Experience – engaging visuals for acoustic rock band performances
• When A Woman Speaks, Listen – local/media support for French projection installation and documentary project on women’s empowerment that was also part of Fete de la Photo, March ’14
• Videography support for One Billion Rising concert event in Dharamsala organised by ‘Vagina Monologues’ author Eve Ensler
• Continuing video documentation project on the evolution of the independent music scene in India
• Media advisory and support to various independent artists such as Tritha Sinha and Kapil Chetri
The Kuru Series
The Kuru Circus and Orchestra performances involve video art, projections, live painting, dance and live music from various genres across venues in Bangalore and Delhi. The ensemble has had up to 25+ musicians/artists in various productions.
Art Collide is also involved in the production of the graphic novel, The Kuru Chronicles
Artists Alliance for UttarakhandArt Collide responded to the devastating floods in Uttarakhand by mobilising the forces of artists and musicians from across Delhi and organising:
•Busking: street concerts to rally people around the cause and donate food, goods and money•Concerts: 60+ artists played pro bono at two concerts. Bar owners donated 40% of proceeds to the cause•IMPACT: Raised Rs 2 lakh+goods and media awareness for the cause in one crucial week
Make Art Not War
• We created an event series with high audience interactivity as people were invited to create alongside ‘charge-leading’ artists, painters and musicians with fabulous results
• 16 musicians – 7 painters – 60+ art works - two light artists – a massive art installation – days full of art, music and design
Anantara: The Art Collide Experience
Adding an engaging visual layer to Anantara’s evocative performances with VJ loops, cinema and animation