Art A La Carte presentation
5
Karin Best Jenna Chappel Josh Cheah Rachel Manning Christina Martinez DeAnna Ornelas
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Art a la Carte campaign final presentation, IMC Campaigns class, Fall 2008, taught by David Kamerer, PhD, APR. Team members: Karin Best, Jenna Chappel, Joshua Cheah, Rachel Manning, Christina Martinez, DeAnna Ornelas.
Transcript of Art A La Carte presentation
![Page 1: Art A La Carte presentation](https://reader035.fdocuments.in/reader035/viewer/2022062709/558e81531a28ab9a0b8b4795/html5/thumbnails/1.jpg)
Karin Best Jenna Chappel
Josh CheahRachel Manning
Christina Martinez DeAnna Ornelas
![Page 2: Art A La Carte presentation](https://reader035.fdocuments.in/reader035/viewer/2022062709/558e81531a28ab9a0b8b4795/html5/thumbnails/2.jpg)
Research
• Problem
• Audience
• Primary Research
• Secondary Research
• Interviews
![Page 3: Art A La Carte presentation](https://reader035.fdocuments.in/reader035/viewer/2022062709/558e81531a28ab9a0b8b4795/html5/thumbnails/3.jpg)
Planning
• Objectives & Goals
• Budget
• Theme & Strategy
• Tactics
• Media Channels
• Timetable
![Page 4: Art A La Carte presentation](https://reader035.fdocuments.in/reader035/viewer/2022062709/558e81531a28ab9a0b8b4795/html5/thumbnails/4.jpg)
Communication
• Logo
• Ticket
• Poster
• Colleges
• Businesses
• Final Friday
• ROK ICT
• Neighborhoods
• Press Release
• Social Networking
• Word of Mouth
• Community Calendars
• Wade Hampton
• Donor Letter
![Page 5: Art A La Carte presentation](https://reader035.fdocuments.in/reader035/viewer/2022062709/558e81531a28ab9a0b8b4795/html5/thumbnails/5.jpg)
Evaluation
• Objectives
• Expenses
• Postmortem