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    AutoResponseP lusVersion 3.6

    USER GUIDE

    Powerful permission based follow-up

    and mailing list software for web sites

    hosted on UNIX and Linux web servers

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    AutoResponseP lusVersion 3.6

    TABLE OF CONTENTS

    Copyright and Disclaimer ............................................................................................................. 8Copyright ........................................................................................................................................................ 8

    Disclaimer ...................................................................................................................................................... 8

    License Agreement ........................................................................................................................ 9Copyright ........................................................................................................................................................ 9

    Unsolicited Commercial Email (Spam) ..................................................................................................... 9

    Legal Jurisdiction........................................................................................................................................... 9

    Disclaimer Of Warrant y ............................................................................................................... 10

    System Requirements ................................................................................................................. 11General Requirements .................................................................................................................................... 11

    Perl Modules................................................................................................................................................... 11

    Emailed Subscriptions And Bounce Management ......................................................................................... 11

    Browser Compatibility.................................................................................................................................... 11

    Int roduct ion ................................................................................................................................. 12Welcome to AutoResponse Plus ...................................................................................................................... 12

    Getting Help ................................................................................................................................................... 12

    Resources On the Web .................................................................................................................................... 12

    Permission-Based Fol low-Up Market ing ................................................................................... 13

    Installation ................................................................................................................................... 14Note About Case Sensitivity ........................................................................................................................... 14

    Create Your MySQL Database ....................................................................................................................... 14

    Getting Ready To Install ................................................................................................................................. 14

    Upload The Files ............................................................................................................................................ 14

    Run The Installer ............................................................................................................................................ 15

    Run The Program ........................................................................................................................................... 15

    Create The Cron Tasks ................................................................................................................................... 15

    Emailed Subscriptions And Automatic Bounce Management ....................................................................... 15

    Gett ing Started ............................................................................................................................ 16Introduction .................................................................................................................................................... 16

    Logging Into AutoResponse Plus ...................................................................................................................16

    Logging Out .................................................................................................................................................... 16

    Basic Profile Changes .................................................................................................................................... 16

    Retrieving Your Login Name and Password .................................................................................................. 17

    The AutoResponse Plus Screen Layout .......................................................................................................... 18

    The Online Help System ................................................................................................................................. 19

    Some More Important Settings To Change .................................................................................................... 20

    Testing Your AutoResponse Plus System ........................................................................................................ 21

    The E-Mail Send Test ..................................................................................................................................... 21

    The E-Mail Capture Test ................................................................................................................................ 21

    The Blast Timer Test ....................................................................................................................................... 22

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    TABLE OF CONTENTS

    Creat ing Your First Autoresponder: A Tutorial ......................................................................... 23Step 1: Creating the Autoresponder ............................................................................................................... 23

    Step 2: Adding the Immediate Message ......................................................................................................... 24

    Step 3: Setting the Message Properties.......................................................................................................... 24

    Step 4: Entering and Personalizing the Message .......................................................................................... 25

    Step 5: Previewing Your Message .................................................................................................................. 26

    Step 6: Saving the New Message ....................................................................................................................27

    Step 7: Adding the Two Follow-Up Messages ................................................................................................ 27

    Summary of Creating a New Autoresponder .................................................................................................. 28

    Checking the Length of a Message ................................................................................................................ 28

    Some Additional Points .................................................................................................................................. 28

    Adding Subscribers ..................................................................................................................... 29Subscription Methods ..................................................................................................................................... 29

    Manually Adding a Subscriber ...................................................................................................................... 29

    Subscription By E-Mail .................................................................................................................................. 29

    Subscription By Web Form ............................................................................................................................. 30

    Multiple Choice Forms................................................................................................................................... 31

    The Automatic Subscription Form Generator ............................................................................................... 31

    Styling Your Subscription Form ..................................................................................................................... 32

    Custom Fields ................................................................................................................................................. 32

    Inserting Custom Field Information Into Messages ...................................................................................... 32

    Importing Subscribers .................................................................................................................................... 33

    Subscript ion Cancellations......................................................................................................... 34The Unsubscribe Link ..................................................................................................................................... 34

    The Unsubscribe Form ................................................................................................................................... 35

    Unsubscribing By E-Mail ...............................................................................................................................36

    Automatic Cancellations (Dropping) ............................................................................................................. 36

    Working With Subscribers .......................................................................................................... 37Viewing the Subscriber List ............................................................................................................................ 37

    Controlling the Number of Subscribers Per Page ......................................................................................... 37

    Navigating the Subscriber List ....................................................................................................................... 38

    Editing a Subscriber ....................................................................................................................................... 38

    Deleting a Subscriber ..................................................................................................................................... 38Viewing a Subscribers Send Log ...................................................................................................................39

    Subscriber Quick-Find ................................................................................................................................... 40

    Filtering the Subscriber List .......................................................................................................................... 40

    Setting a Filter ................................................................................................................................................ 41

    Clearing the Current Filter ............................................................................................................................ 41

    Group Tasks .................................................................................................................................................... 42

    Group Tasks - Broadcast ................................................................................................................................ 42

    Group Tasks - Exporting in CSV Format ....................................................................................................... 42

    Group Tasks - Edit .......................................................................................................................................... 43

    Group Tasks - Delete ...................................................................................................................................... 43

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    TABLE OF CONTENTS

    Group Tasks - Clear Send Logs ...................................................................................................................... 44

    Global Tasks ................................................................................................................................................... 45

    Global Tasks - Quick Remove ........................................................................................................................ 45

    Global Tasks - Delete Unsubscribers ............................................................................................................. 46

    Global Tasks - Delete Failures ....................................................................................................................... 46

    Global Tasks - De-Duplicate .......................................................................................................................... 46

    Working With Tracking Tags ....................................................................................................... 47Tracking Tags Explained ................................................................................................................................ 47

    Viewing the Tracking Tag List ........................................................................................................................ 48

    Creating a New Tracking Tag ......................................................................................................................... 48Editing a Tracking Tag ................................................................................................................................... 48

    Deleting a Tracking Tag ................................................................................................................................. 48

    Deleting All Tracking Tags ............................................................................................................................. 49

    Using Custom Confirmation Pages ................................................................................................................ 49

    Grouping Subscribers ..................................................................................................................................... 50

    Working with Grouped Subscribers ................................................................................................................ 50

    Tracking the Source of Subscribers ............................................................................................................... 50

    Dynamic Content ......................................................................................................................... 51What is Dynamic Content?............................................................................................................................. 51

    Dynamic Content Tags ................................................................................................................................... 51

    Default Values In Dynamic Content Tags ...................................................................................................... 51

    Obligatory and Optional Default Values ....................................................................................................... 52

    Forcing Default Personalization....................................................................................................................52

    Creating Time-Sensitive Messages ................................................................................................................. 52

    What Dynamic Content Tags Can I Use? ...................................................................................................... 53

    Link & Click Tracking .................................................................................................................... 54What is Link Tracking? .................................................................................................................................. 54

    Impressions, Clicks and Ratio ........................................................................................................................ 54

    Viewing the Link List ...................................................................................................................................... 54

    Refreshing the Link List .................................................................................................................................. 54

    Creating a New Link ....................................................................................................................................... 55

    Including a Link In Messages ........................................................................................................................ 55

    Editing a Link ................................................................................................................................................. 55

    Deleting a Link ............................................................................................................................................... 55

    Deleting All Links ........................................................................................................................................... 56

    Resetting a Link .............................................................................................................................................. 56

    Resetting All Links .......................................................................................................................................... 56

    How Does a Link Appear in a Message? ....................................................................................................... 56

    Using Subscrip t ion Confirmation .............................................................................................. 57What is Subscription Confirmation?.............................................................................................................. 57

    Enabling Subscription Confirmation ............................................................................................................. 57

    Customizing the Subscription Confirmation Message ................................................................................... 57

    Customizing the Subscription Confirmation Page ........................................................................................ 58

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    TABLE OF CONTENTS

    Removing Unconfirmed Subscribers .............................................................................................................. 58

    Some Subscription Confirmation Default Settings ........................................................................................ 58

    Working With Autoresponders .................................................................................................. 59Copying an Autoresponder ............................................................................................................................. 59

    Editing an Autoresponders Messages ........................................................................................................... 59

    Changing an Autoresponders Properties ...................................................................................................... 60

    Deleting an Autoresponder ............................................................................................................................ 60

    Deleting All Autoresponders .......................................................................................................................... 60

    Testing an Autoresponder ............................................................................................................................... 60

    Setting Subscription Permissions ................................................................................................................... 61Completion Management ...............................................................................................................................61

    Subscriber Self-Edit........................................................................................................................................ 61

    Admin Subscription and Unsubscription Notifications ................................................................................. 62

    Headers and Footers ...................................................................................................................................... 62

    Automatic Unsubscribe Link .......................................................................................................................... 62

    Importing Messages From One Autoresponder to Another ........................................................................... 63

    What is Open-Rate Tracking? ........................................................................................................................ 63

    Setting Up Open-Rate Tracking ..................................................................................................................... 63

    Enabling Open-Rate Tracking ....................................................................................................................... 63

    Selecting Subscribers Who Opened a Message ............................................................................................. 64

    Resetting Open-Rate Tracking ....................................................................................................................... 64

    Broadcast Messages .................................................................................................................... 65What is a Broadcast?...................................................................................................................................... 65

    Creating a New Broadcast ............................................................................................................................. 65

    The Broadcast Queue Manager ..................................................................................................................... 66

    Refreshing the Queue Manager ..................................................................................................................... 66

    Pausing a Broadcast ....................................................................................................................................... 66

    Unpausing a Broadcast .................................................................................................................................. 67

    Suspended Broadcasts .................................................................................................................................... 67

    Editing a Broadcast ........................................................................................................................................ 67

    Deleting a Broadcast ...................................................................................................................................... 67

    Deleting All Broadcasts ................................................................................................................................. 68

    Cloning a Broadcast....................................................................................................................................... 68

    What is Open-Rate Tracking? ........................................................................................................................ 68Setting Up Open-Rate Tracking ..................................................................................................................... 68

    Enabling Open-Rate Tracking ....................................................................................................................... 69

    Selecting Subscribers Who Opened a Broadcast Message............................................................................ 69

    Resetting Open-Rate Tracking ....................................................................................................................... 69

    Your Profile ................................................................................................................................... 70Basic Profile ................................................................................................................................................... 70

    My Record....................................................................................................................................................... 70

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    TABLE OF CONTENTS

    Custom Tags ................................................................................................................................. 71What is a Custom Tag? ................................................................................................................................... 71

    Creating a Custom Tag ................................................................................................................................... 71

    Including a Custom Tag in Messages............................................................................................................. 72

    Editing a Custom Tag ..................................................................................................................................... 72

    Deleting a Custom Tag ................................................................................................................................... 72

    Deleting All Custom Tags ...............................................................................................................................72

    Backing Up and Restoring Your Data......................................................................................... 73Manually Creating a Backup ......................................................................................................................... 73

    Automatically Creating Backups ................................................................................................................... 74

    Restoring a Backup ........................................................................................................................................ 74

    Ban and Reserved Address Lists................................................................................................. 75Banned Domains and E-Mail Addresses ........................................................................................................ 75

    Reserved E-Mail Addresses ............................................................................................................................ 75

    Ads In Messages ........................................................................................................................... 77Viewing, Creating and Editing Advertisements ............................................................................................. 77

    Inserting Advertisements In Your Messages .................................................................................................. 77

    Tracking Links In Your Advertisements.......................................................................................................... 77

    Signatures .................................................................................................................................... 78Viewing, Creating and Editing Signatures ..................................................................................................... 78

    Inserting Signatures In Your Messages .......................................................................................................... 78

    System Settings ........................................................................................................................... 79Changing the AutoResponse Plus System Settings ........................................................................................ 79

    What Can be Changed?.................................................................................................................................. 79

    Integrat ing AutoResponse Plus With Other Software ............................................................. 80The Remote Control Feature .......................................................................................................................... 80

    APPENDIX A - Dynamic Content Tags ........................................................................................ 81Subscriber Tags .............................................................................................................................................. 81

    System Tags ..................................................................................................................................................... 81

    Autoresponder Tags ........................................................................................................................................ 82

    Date Tags ........................................................................................................................................................ 82

    Link Tracking Tags ......................................................................................................................................... 82

    Custom Tags .................................................................................................................................................... 82

    Signature Tags ................................................................................................................................................ 82

    Advertisement Tags ......................................................................................................................................... 83

    My Record Tags .............................................................................................................................................. 83

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    APPENDIX B - Command Summary ........................................................................................... 84Autoresponders ............................................................................................................................................... 84

    Subscribers ..................................................................................................................................................... 84

    Tracking Tags .................................................................................................................................................. 84

    Link Tracking.................................................................................................................................................. 85

    Your Profile ..................................................................................................................................................... 85

    System ............................................................................................................................................................. 85

    Help................................................................................................................................................................. 85

    Log Out ........................................................................................................................................................... 85

    TABLE OF CONTENTS

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    Page 9

    AutoResponseP lusVersion 3.6

    License Agreement

    You should carefully read the following terms and conditions before using the AutoResponse Plus software ("the Software"). Your use of the software indicates

    your acceptance of this license agreement (the Agreement) and disclaimer of warranty.

    By installing and using AutoResponse Plus on your server, you agree to the following terms and conditions.

    The Agreement grants you the right to run one instance (a single installation) of AutoResponse Plus on one web server and one web site for each license

    purchased. Each license may power one instance of AutoResponse Plus on one domain.

    Copyright

    This product is Copyright ECom24 Ltd, 2000-2005 and is protected by United Kingdom copyright law and various international treaties.

    You may not use, copy, modify, translate, or transfer the Software, documentation, or any copy except as expressly defined in this agreement.

    The Software is licensed to you. You are not obtaining title to the Software or any copyrights. You may not sub-license, rent, lease, convey, the Software for any

    purpose.

    All AutoResponse Plus copyright notices within the Software and documentation must remain unchanged and visible.

    Registered users may modify the AutoResponse Plus code for their personal use, at their own risk, but any altered code must not be redistributed or resold in any

    form without the explicit written permission of ECom24 Ltd. Modified code will not be supported in any way by ECom24 Ltd.

    Unsolicited Commercial Email (Spam)

    AutoResponse Plus may not be used to send unsolicited email or "Spam". ECom24 Ltd reserves the right to revoke the license of any user they believe to be

    using AutoResponse Plus for sending unsolicited email. ECom24 Ltd is not responsible for any repercussions that arise from your use of AutoResponse Plus to

    send unsolicited email.

    Legal Jurisdiction

    This Agreement shall be governed by and construed in accordance with the law of Scotland, and each of the parties submits to the exclusive jurisdiction of the

    courts of Scotland.

    If any provision of this Agreement is held to be invalid or unenforceable, such provision shall be struck out and the remaining provisions shall remain in force.

    This Agreement constitutes the entire agreement between us concerning its subject matter.

    If any terms are violated, ECom24 Ltd reserves the right to revoke the license at any time. No license refunds will be granted for revoked licenses. License fees

    are non-refundable. Refunds, when granted, will be at the sole discretion of ECom24 Ltd.

    All other rights not specifically granted in this license are reserved by ECom24 Ltd.

    LICENSE AGREEMENT

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    AutoResponseP lusVersion 3.6

    Disclaimer Of Warranty

    This product and/or license is provided as is, without any representation or warranty of any kind, either express or

    implied, including without limitation any representations or endorsements regarding the use of, the results of, or

    performance of the product, its appropriateness, accuracy, reliability, or correctness. The entire risk as to the use of this

    product is assumed by the user and/or licensee. ECom24 Ltd does not assume liability for the use of this product beyond

    the original purchase price of the Software. In no event will ECom24 Ltd be liable for additional direct or indirect

    damages including any loss of profits or other incidental or consequential damages arising from any defects, or the use or

    inability to use the Software, even if ECom24 Ltd has been advised of the possibility of such damages.

    DISCLAIMER OF WARRANTY

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    Page 11

    AutoResponseP lusVersion 3.6

    System Requirements

    General Requirements

    A web site hosted on a web server running UNIX or Linux (not Windows NT or 2000)

    MySQL (at least 3.23.39)

    Access to the MySQLDump and MySQL utility programs for backing up and restoring data

    Perl 5.005 or greater with your own CGI-BIN

    FTP access for installing and configuring the software Sendmail, Qmail or Exim on your server (Exim and Qmail are much faster than Sendmail)

    Ability to create and run cron tasks in your domain

    PHP4 (this is used only for message open-rate tracking)

    Perl Modules

    Like most Perl based systems, the software requires certain Perl modules to be pre-installed on the server. On

    modern installations of Perl, all of the required modules would normally be installed as standard.

    If any modules are not already installed, your host can install the missing modules. All Perl modules are available

    for no charge from CPAN.ORG. The software has a utility called arp3-modules.pl which tests the server for

    required modules.

    Emailed Subscriptions And Bounce Management

    The system can accept subscriptions through web based forms. It can also react to incoming email if your server has

    a way of piping incoming email through a Perl script.

    For example, you may be able to do this with a .forward or .procmailrc configuration file on Sendmail or Exim

    servers and .qmail files on Qmail servers. Check with your web host. If your server does not have this facility, the

    following parts of the system will not work:

    Emailed subscriptions and unsubscriptions

    Automatic bounced email management

    Remote control features

    Browser Compatibility

    The software has been tested with the following PC based browsers:

    Microsoft Internet Explorer 5.0, 5.5, 6.0, Netscape 7.0, Opera 6.05, Mozilla 1.1

    Your browser must have cookies and Javascript enabled. Any popup killer you are using must be deactivated or

    some features of the software (eg help and message preview) will not be available.

    SYSTEM REQUIREMENTS

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    Page 12

    AutoResponseP lusVersion 3.6

    Introduction

    Welcome to AutoResponse Plus

    Thank you for choosing AutoResponse Plus to manage your web sites follow-up and opt-in mailing list strategies.

    This guide will help you to get the best from your new AutoResponse Plus system. It teaches you how to use

    AutoResponse Plus to create and edit follow-up campaigns and to manage your subscribers.

    Getting Help

    AutoResponse Plus can be used by just about anyone, regardless of technical skill or knowledge. Installation does

    require some technical knowledge and you may require professional or volunteer assistance to complete it.

    Professional installation

    If you are not technically inclined, we recommend that you have AutoResponse Plus installed by someone familiar

    with the installation of Perl scripts.

    Context Sensitive Help System

    AutoResponse Plus has a built-in help system. Every screen you will see in AutoResponse Plus has a Help link on

    the menu bar. When you click the Help link, a new window will open with detailed help on your current action. The

    Help menu also has a link to the Help Index.

    Resources On the Web

    Licence Manager

    The Licence Manager is used to generate an activation code for your system. You can also enter your contact details

    so that we can keep you informed of upgrades.

    www.ecom24.com/lm/

    Upgrades & Support

    You can download the latest version of the software and access the help desk in the private Upgrades & Support

    Area:

    www.ecom24.com/members/

    You can check on the status of your Upgrades & Support Plan and renew it securely:

    www.ecom24.com/renew/

    INTRODUCTION

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    AutoResponseP lusVersion 3.6

    Permission-Based Follow-Up Marketing

    A permission-based automatic follow-up system for your web site can increase sales dramatically, boost your efficiency and

    save you loads of time. In short, a follow-up autoresponder is an automated e-mail-on-demand system that automatically

    responds to e-mails sent to your domain or when a form is completed on one of your web pages.

    Have you ever used a fax-on-demand system? You know, where you dial a certain fax number and automatically receive

    a fax back without actually interacting with someone? If so, you know they're great because they allow you to get the

    information you want quickly and easily.

    Follow-up autoresponders work in a similar way, using email instead of fax. They instantly reply with a pre-written email

    message. For a long time, functionality of autoresponders was very limited in that you could only receive one message

    back. That made autoresponders a great way to send information, but they weren't too effective at increasing sales. But

    why?

    Because it normally takes around 5 to 7 exposures to a product or service before most people will buy!

    So clearly, creating only one exposure with a single autoresponder message wasn't getting the job done - potential

    customers simply weren't being exposed enough to the product. Not only that but the two vital ingredients for a sale were

    not there - trust and credibility.

    But thats all changed...

    With AutoResponse Plus, you can automatically send a series of pre-written follow-up messages that are almost certain to

    boost your response rate. Here's how it works:

    You set up a series of messages that are sent to your prospect over a set number of days. For example, message #1 may go

    out immediately, message #2 in two days, #3 three days later, and so on. By doing so, you can "stagger" your contacts with

    your potential customer and not overwhelm them, but at the same time, you're making those

    vital exposures needed to close the sale.

    So, what can you do with your autoresponder system that will increase profits?

    Send follow-up sales messages, carefully tailored to move your prospect closer to a sale.

    Send more information about your product, interested prospects want as much information as they can get! Send a free report. Give your customers some free information, build credibility in your chosen field.

    Offer specials and offers to previous customers.

    Run training courses over a period of time.

    Deliver e-books, screen-savers and other free viral marketing devices.

    Run a newsletter or e-zine - widely recognised as one of the best ways of boosting sales.

    ...and so many more!

    Visit the web sites of some of the Internets best known entrepreneurs and successful business owners - youll see that they

    almost all use follow-up email marketing. Why? Because it works!

    FOLLOW-UP MARKETING

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    Page 14

    AutoResponseP lusVersion 3.6

    Installation

    Note About Case Sensitivity

    Directory and file names on a UNIX or Linux server are case-sensitive. So, for example, the directory name MIMEis not

    the same as Mime.

    Create Your MySQL Database

    The software requires one MySQL database which you need to create manually using the method supplied by your hosting

    provider. If you need to change the table names, these are held in the arp3-config.pl script file.

    Getting Ready To Install

    Unzip the issue ZIP file to your local computer, preserving the directory structure.

    Using a text editor, modify the script file arp3-config.pl that youll find in the upload/cgi-bin/arp3 directory. Follow the

    instructions in the file.

    Using a text editor, modify the file arp3-hit.php that youll find in the upload/public_html/arp3 directory. The MySQL

    settings in the file must be changed to be the same as the MySQL settings in the arp3-config.pl script.

    Upload The Files

    In the upload/cgi-bin directory, youll find a directory called arp3. Upload this entire arp3 directory to your servers cgi-

    bin directory. You must use ASCII transfer mode.

    Using your FTP software, set the rights of the script directories and files:

    Directory cgi-bin/arp3 ........................................................ 755 [rwxr-xr-x]Directory cgi-bin/arp3/MIME .............................................755 [rwxr-xr-x]

    Directory cgi-bin/arp3/Mail ................................................755 [rwxr-xr-x]

    Directory cgi-bin/arp3/attachments ...................................777 [rwxrwxrwx]Directory cgi-bin/arp3/temp............................................... 777 [rwxrwxrwx]Directory cgi-bin/arp3/backup ...........................................777 [rwxrwxrwx]Directory cgi-bin/arp3/logs ................................................ 777 [rwxrwxrwx]

    All files in cgi-bin/arp3 ...................................................... 755 [rwxr-xr-x]

    Address.pm in cgi-bin/arp3/Mail .......................................755 [rwxr-xr-x]Lite.pm in cgi-bin/arp3/MIME ............................................755 [rwxr-xr-x]

    Type.pm in cgi-bin/arp3/MIME ..........................................755 [rwxr-xr-x]Types.pm cgi-bin/arp3/MIME ............................................755 [rwxr-xr-x]

    INSTALLATION

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    AutoResponseP lusVersion 3.6

    In the upload/public_html directory, youll find a directory called arp3. Upload this entire arp3 directory to your servers

    web space (ie public html) area. The files in the images directory must be uploaded using binary transfer mode, everything

    else using ASCII transfer mode.

    Run The Installer

    Run the installer program using:

    http://www.yourdomain.com/cgi-bin/arp3/arp3-install.pl

    You will see a screen summarizing the information in the arp3-config.pl script file. Click the Install Now button to install

    the system.

    If you get any errors, check the settings in arp3-config.pl and re-run the installer.

    IMPORTANT!

    Delete the arp3-install.pl script. If someone were to run it, all your data would be deleted.

    Run The Program

    Run the program using:

    http://www.yourdomain.com/cgi-bin/arp3/arp3.pl

    or click the link at the bottom of the installers confirmation page.

    The initial login name is ownerand the password is 12345.

    When you log into the system for the first time, you should change these by choosing Your Profile > Basic Profile from the

    menu.

    Create The Cron Tasks

    The software requires two cron tasks to be created. This is normally done on the domain control panel supplied by your

    hosting provider. The two scripts to be run by cron tasks are in your cgi-bin/arp3 directory:

    arp3-auto.pl to be run hourly

    arp3-report.pl to be run once nightly at around 11.45pm

    Emailed Subscriptions And Automatic Bounce Management

    The system can accept subscriptions by email and also manage messages that bounce back.

    Read the file emailed-subscriptions.txtin the docs folder for more information.

    INSTALLATION

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    AutoResponseP lusVersion 3.6

    Getting Started

    Introduction

    This chapter covers your first AutoResponse Plus session. We assume that you have the software fully installed and

    working. We will cover logging into your AutoResponse Plus system, logging out, the menu and help systems and a few

    basic settings you should change before setting up your first autoresponder.

    Logging Into AutoResponse Plus

    If you installed AutoResponse Plus yourself, you will know what URL (web page address) of your AutoResponse Plus

    system. If someone installed the software for you, they will tell you the URL. Assuming your domain name is

    yourdomain.com, you would normally find your AutoResponse Plus system at

    http://www.yourdomain.com/cgi-bin/arp3/arp3.pl

    although some servers are different. You should see a login screen like this:

    The first time you login to AutoResponse Plus, the login name is ownerand the password is 12345. If you want

    AutoResponse Plus to remember these for your next session, check the Remember Next Time box. Click the Login button

    to enter the system.

    Logging Out

    At the end of an AutoResponse Plus session, you can log out by clicking the Log Out option at the top right of the menu

    bar.

    Basic Profile Changes

    The first thing you should do is change your login name and password from ownerand 12345 and enter your email

    address. This is the address that AutoResponse Plus will use to send you system generated messages. Point your mouse at

    Your Profile on the menu bar at the top. The menu will open up.

    GETTING STARTED

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    AutoResponseP lusVersion 3.6

    Point to the Basic Profile option and click to open up the screen shown below. Enter a login name, password (twice), your

    email address and click the Save Changesbutton. These are the login name and password you will need to enter when

    using AutoResponse Plus in future.

    Retrieving Your Login Name and Password

    If you forget your login name and password, you can ask your AutoResponse Plus system to email them to you. Click the

    Forgotten Your Login Details? link on the login screen.

    GETTING STARTED

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    AutoResponseP lusVersion 3.6

    The AutoResponse Plus Screen Layout

    When you login to AutoResponse Plus, you are shown a list of your autoresponders. At any time, you can get to this list by

    either clicking Autoresponders on the menu bar or hovering over Autoresponders on the menu bar and clicking Show List

    in the drop-down list.

    Menu Bar - a drop-down menu giving single-click access to most areas of AutoResponse Plus. Sub-Menu Bar - a clickable list of further options relevant to the current screen.

    Current Action - your current location or screen in AutoResponse Plus.

    News Banner - a clickable banner that we update with news on AutoResponse Plus.

    Background Activity - what AutoResponse Plus is currently doing as a background process.

    Also shown on the above diagram are:

    Last Cron Run Time - the date and time that AutoResponse Plus ran its automated processes.

    Action Links - clickable links to work with the information on that row of the table.

    Your AutoResponse Plus Version - the version of software you are running.

    Technical Sidenote - Cron Tasks and Background Activity

    AutoResponse Plus performs many of its resource intensive tasks as background processes. These processes continue to runregardless of whether you have AutoResponse Plus open in your browser or are even connected to the Internet.

    A cron task is a UNIX/Linux background process that is set to run at certain times. In AutoResponse Plus the main cron task(arp3-auto.pl) has several functions - for example, sending out due follow-up messages, sending scheduled broadcast messages,creating database backups and de-duplicating your subscriber database.

    An additional cron task (arp3-report.pl) can be created that sends you a daily reports on subscriptions and unsubscriptions.

    Menu Bar

    Sub Menu BarCurrent Action

    News Banner

    Background Activity

    GETTING STARTED

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    The Online Help System

    AutoResponse Plus has a context-sensitive help system on every screen. Context-sensitive means that detailed help on all

    the options available on the screen you are looking is only one click away.

    On any page, clickHelp on the menu bar. A new window will open similar to the one shown below:

    Note the links at the top right of the help screen. Every help screen has these links. The Close link closes the help window.

    The Index link changes the help window to a list of available topics. The Printlink allows you to print the help page and

    the Backlink takes you to the help page you were previously viewing.

    GETTING STARTED

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    Some More Important Settings To Change

    Before we create your first autoresponder, there are two more settings that you should make sure are set. These are your

    System E-Mail Address and Support E-Mail Address. Both are found on the System Settings screen that you can get to by

    choosing Settings from the System drop-down on the menu bar.

    You will find the System E-Mail Address and Support E-Mail Address in the Domain and Web Site Settings section of the

    System Settings screen.

    Support E-Mail Address

    AutoResponse Plus has several screens that your subscribers will see from time to time. Examples include subscription and

    unsubscription confirmations. Each of these screens has a support link, asking your subscriber to email your support desk

    if they have problems with their subscription. The Support E-Mail Address is the address that is shown in these links and

    to where support email should be sent.

    System E-Mail Address

    One of the ways that your AutoResponse Plus system communicates with you is by email. For example, if you request a

    daily report on subscriptions and unsubscriptions (explained later), the report will be sent from the System E-Mail

    Address. This is a fictitious address that does not need to exist.

    When AutoResponse Plus needs to send you some information by email, it sends it to the address you entered for Your

    E-Mail Address on the Your Profile Basic Profile screen.

    GETTING STARTED

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    Testing Your AutoResponse Plus System

    There are several tests that you can do to make sure that your AutoResponse Plus system is working correctly. These tests

    are

    The email send test

    The email capture test

    The blast timer test

    The E-Mail Send Test

    This test sends you one email message, proving that the send engine in AutoResponse Plus is working correctly. If this

    simple test works, all parts of AutoResponse Plus that send out email should also work.

    To do an email send test, select the System Tests E-Mail Send Testoption and follow the instructions.

    The E-Mail Capture Test

    This test proves that your AutoResponse Plus system is correctly configured to react to incoming email. You need to have

    set this up. The document v2-v3-upgrade.txtin the docs directory of the issue ZIP file explains this.

    You perform an email capture test by sending a blank email to [email protected], where yourdomain.com is

    replaced by the domain where AutoResponse Plus is installed.

    Note that the address you send the email from should be outwith the domain where AutoResponse Plus is installed. Some

    servers dont like sending email to themselves. So, for example, use an address at your ISP or a free email service.

    When the email arrives at your domain, AutoResponse Plus will process it and created a subscriber called

    Test Only - Please Delete in your subscriber list. You can view your subscriber list by selecting Subscribers from the menu

    bar.

    The email capture test only creates a test subscriber, it does not send back a response.

    The test subscriber can be safely deleted by clicking the Delete link in the Actions column of the subscriber list.

    To step through the email capture test, select the System Tests E-Mail Capture Testoption from the menu bar and

    follow the onscreen instructions.

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    The Blast Timer Test

    This tests the speed at which AutoResponse Plus sends out a batch of small email messages from your domain. This is a

    rough guide because the actual speed of sending will depend on factors such as message size, server load, MySQL server

    speed etc.

    To perform a blast time test, select the System Tests Blast Timer Testoption from the menu bar and follow the onscreen

    instructions.

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    Creating Your First Autoresponder: A Tutorial

    In this chapter, youre going to create your first autoresponder using AutoResponse Plus. The autoresponder you create

    will:

    Have one immediate message thats sent out immediately someone subscribes.

    Have two further follow-up messages, each sent one day after the previous message.

    Have messages in plain text format.

    Send messages personalized with your subscribers first name. Insert an unsubscribe link at the end of each message.

    Step 1: Creating the Autoresponder

    Select Autoresponders Create New from the menu bar. The screen containing the properties of your new autoresponder

    appears.

    Type your company name into From Name and your companys email address into Reply Address. For Subscription

    Address, type factsheet, for Description type Product Fact Sheet.

    Click the Create button. The properties screen will be replaced with the Autoresponders Editscreen for your newly

    created autoresponder. The table of messages says There are no messages which is correct because we havent addedthem yet!

    YOUR FIRST AUTORESPONDER

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    Step 2: Adding the Immediate Message

    Lets add the first (immediate) message to the sequence. Click the Add Message link on the sub-menu bar.

    Clicking the Add Message link adds a new message to the sequence for this autoresponder and takes you into the

    Autoresponders Edit Edit Message screen for your new message. This is where you enter the settings of the new

    message and also the message text.

    This is the first message in your example autoresponder, and as we said, its going to be sent back as soon as someone

    subscribes to your autoresponder. This is called the immediate message of this autoresponder.

    Each of your autoresponders can have one immediate message, or none.

    Step 3: Setting the Message Properties

    So lets set up your immediate message. In the General Settings section:

    Choose Immediatelyfor the Schedule option.

    Type Our Product Factsheetfor the Subject.

    Choose Plain Textfor the Default Formatoption.

    YOUR FIRST AUTORESPONDER

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    Step 4: Entering and Personalizing the Message

    Scroll down to the Plain Text Message box. This is where we enter the text of the message that will be sent back to your

    subscriber.

    We want this message to be personalized with your subscribers first name. We can insert that into the message using a

    special tag that will be replaced by your subscribers name when the message is sent.

    For first name, the tag is {FIRSTNAME}

    But we also need to control what will happen if AutoResponse Plus does not have your subscribers first name stored. For

    example, they may not have included their name in their email address or they may omit to enter it on your subscription

    form.

    We handle this situation using a default entry. The default entry is the text that will be inserted into the message if

    AutoResponse Plus does not know the subscribers first name. For our example, we will use Internet Marketer.

    So the complete tag that we will use to insert your subscribers first name is {FIRSTNAME Internet Marketer}.

    Enter the text shown below in the Plain Text Message box in the Message Textsection. Its common practice when

    sending plain text e-mails to press return at the end of your lines of text, rather than letting the recipients email software

    decide where lines should break. By inserting hard line breaks (ie pressing return), you have greater control over where

    your lines of text will end. Lines should be no longer than 60 characters, certainly no more than 65.

    Heres the message text that you need to type:

    Dear {FIRSTNAME Internet Marketer}

    Thanks for requesting more information on our product. It is the

    best in its class and costs just $10.00 if you buy it before the

    end of the month.

    Its available in red, green or blue and in standard, super and deluxe models.

    Thanks again for requesting our factsheet, we look forward to

    welcoming you as a new customer.

    Regards

    The Widget Product Development Team

    YOUR FIRST AUTORESPONDER

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    Step 5: Previewing Your Message

    Before you save the message, you can preview it. Click the Preview button on the Plain Text Message heading line.

    The screen will redraw and a new window will open showing how the message will look when your subscriber views it in

    their email software. The {FIRSTNAME} tag has been replaced with an example first name, John.

    The message automatically includes an unsubscribe link at the end of the message. Later you will find out:

    How to switch the default unsubscribe link on and off.

    How to include an unsubscribe link any part of your message.

    YOUR FIRST AUTORESPONDER

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    Step 6: Saving the New Message

    For now, weve completed creating the immediate message for your new factsheetautoresponder. So close the preview

    window by clicking the cross in the top right corner and save the message and its settings by clicking the Save Changes

    button at the top or bottom of the Autoresponders Edit Edit Message screen.

    You will be taken back to the Autoresponders Editscreen for the factsheet autoresponder. It shows the message you

    just created as the only message in the factsheet sequence. Note its Schedule setting is Immediate.

    The Actions column in the list offer you some choices for working with the message you just created:

    Edit for editing the message properties or text.

    Delete to permanently remove the message from the sequence.

    Move Up to move the message further up the sequence (the immediate message is always first).

    Move Down to move the message further down the sequence.

    Test to test this message (ie send it to your own email address).

    Filter to filter your subscriber list on those who have opened this message (HTML and multi-part only).

    Reset to reset the open-rate tracking for this message.

    Step 7: Adding the Two Follow-Up Messages

    Add two more messages to the sequence for the factsheet autoresponder. The only difference is that each of them will

    have their Schedule set to Use Interval and their Interval set to 1 day. This means that the first follow-up will go out one

    day after the immediate message and the second will go out one day after the first follow-up.

    YOUR FIRST AUTORESPONDER

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    Are you ready to add those two new follow-up messages? ClickAdd Message to begin! You can use your imagination for

    the message text. Just a quick follow-up to check..., Can we be of further help....? etc.

    Summary of Creating a New Autoresponder

    Congratulations! You have now created your first follow-up autoresponder called factsheet in AutoResponse Plus. It

    contains one immediate message that will be immediately sent back to your subscriber, and two further follow-up messages

    that will be sent at intervals of one day. The messages are in plain text format and are personalized with your subscribers

    first name. We have told AutoResponse Plus what to do if it doesnt know your subscribers first name.

    Finally, each of the three messages has an unsubscribe link at the end.

    Checking the Length of a Message

    You can check the length (in characters) of your plain text message by clicking the Message Length link under the

    Plain Text Message box where you typed the message text.

    Some Additional Points

    As youre saving your new message, you can check the box called Create A New Message After Save. This willautomatically add another new message to the sequence and take you directly to the edit screen for the new message.

    This saves you from going back to the message list and having to clickAdd Message each time.

    In our example, we used the {FIRSTNAME } tag to insert your subscribers first name into the message.AutoResponse Plus has dozens of tags like this. These are explained later in this user guide.

    YOUR FIRST AUTORESPONDER

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    Adding Subscribers

    Subscription Methods

    Subscribers can be added to your AutoResponse Plus system (and hence your follow-up sequences and contact list) in

    several ways.

    By you manually adding a subscriber in the AutoResponse Plus admin system.

    When someone sends an email to an autoresponders subscription address. When someone completes a subscription form on a web page (including multiple choice forms).

    By importing lists of subscribers from files on your local computer.

    By remote control from other software.

    Manually Adding a Subscriber

    To add a subscriber into your AutoResponse Plus system, select the Subscribers Add Subscriberoption.

    This brings up the Subscribers Add Subscriberscreen with all the settings and options for the new subscriber.

    The very least you need to add is an email address. Everything else is optional. ClickHelp on the menu bar for a detailed

    explanation of each setting and option.

    Try creating a new subscriber for your factsheet autoresponder. If you select a Starting Message of 1 (one), the subscriber

    will be sent the immediate message of the chosen autoresponder as soon as you click the Create button.

    Follow-up messages will be sent out as defined in the settings of each message.

    Subscription By E-Mail

    To sign up to an autoresponder, your contact sends a blank email to your autoresponder's subscription address. This is

    defined in the Properties screen of the autoresponder. Your contact can choose what message format they would like to

    receive by optionally putting plain or html in the subject line of their email.

    They can also have the word subscribe in the subject line of their email but this is not necessary.

    The message body of the email can be left blank - AutoResponse Plus ignores anything typed there.

    Here are some examples of clickable links you could use to offer this method of subscription. The uses of tracking tags and

    tra=whateverare explained in more detail later in this guide.

    mailto:[email protected]

    mailto:[email protected]?subject=subscribe

    mailto:[email protected]?subject=plain

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    mailto:[email protected]?subject=html

    mailto:[email protected]?tra=001

    mailto:[email protected]?subject=html&tra=001

    mailto:[email protected]?subject=plain&tra=002

    Subscription By Web Form

    Most of the time, people will subscribe to your autoresponders by completing forms on your web site. At its simplest, asubscription form simply asks your contact to enter their email address and click a button.

    You can also ask for more information on your form, first name, last name, full name and any number of custom fields

    (explained later). Here is an example subscription form:

    It is a good idea to at least ask for your contacts first name so that you can personalise your messages to your new

    subscriber with the {FIRSTNAME } tag.

    ADDING SUBSCRIBERS

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    Multiple Choice Forms

    If you would like to let your subscribers choose which of your autoresponders they would like to subscribe to, you

    can create a multiple choice form. With the automatic subscription form generator (see below), you can quickly

    create the HTML code for your multiple choice form.

    The Automatic Subscription Form Generator

    AutoResponse Plus has an automatic form generator that makes it very easy to produce the HTML code for

    subscription forms. The HTML code produced can then be copied from AutoResponse Plus and pasted into your

    web page editing software for integration into your web pages.

    To create a subscription form for an autoresponder:

    1 Select Autoresponders from the menu bar.

    2 Click the Messages link beside the autoresponder you want to generate a form for.

    3 Click the Generate Code link on the sub-menu bar.

    This brings up the Autoresponders Edit Generate Code screen for that autoresponder.

    Select the fields that you want to include on the form and click the Generate Code button. The yellow section at thebottom of the page contains the generated HTML code.

    You can click the Preview button to view your form. It is a live form and can be used to test that subscription

    actually happens. If the form is not correct, simply select some other options and again click the Generate Code

    button the recreate the HTML code.

    When you are happy that the form is correct, select the HTML form code, right-click and select Copy or press

    [CTRL]+C to copy the code to the clipboard. You can then paste it into your web page editing software with

    [CTRL]+V or right-click then choose Paste.

    ADDING SUBSCRIBERS

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    Styling Your Subscription Form

    The HTML code for your subscription form created by the automatic form generator deliberately has no font, color or other

    formatting information.

    This allows you total flexibility in how your form will look on your web site.

    Simply copy the basic form code from the automatic form generator and paste it into your web page editing software.

    There, you can add color, fonts and any other formatting to make it match the style of your web site.

    Custom Fields

    AutoResponse Plus allows you to collect any number of custom fields on a subscription form. This information is stored

    with the subscribers record and can be included in messages to that subscriber using the {CUSTOM_whatever }

    tag (more on that later).

    You can add custom fields to your subscription form in your web page editing software. Custom fields are not part of the

    automatic code generation process.

    Any field on your form that contains arpcustom_whateveror custom_whateverwill be captured by AutoResponse Plus and

    stored in the subscribers record.

    For example, if you want to ask the subscriber to enter their fax number, you could create a form field calledcustom_faxnumber. An example HTML tag for this would be

    Note that AutoResponse Plus only allows custom field information that fits on a single line so multi-line textarea

    form fields cannot be used to gather custom field information into AutoResponse Plus.

    Inserting Custom Field Information Into Messages

    The {CUSTOM_whatever } tag is used to include the contents of custom fields in your messages.

    For example, if you have been collecting your subscribers fax numbers as described above, you could use the tag{CUSTOM_faxnumber unknown} in your messages. Like this:

    Your fax number is {CUSTOM_faxnumber unknown}

    This will either appear as

    Your fax number is 123-456-7890 or Your fax number is unknown

    depending on whether or not your subscribers fax number is on file.

    ADDING SUBSCRIBERS

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    Importing Subscribers

    AutoResponse Plus has an import facility. Its used to import contact data from CSV (comma separated variable) files that

    are located on your local computer. Follow-up sequences will be automatically created for each subscriber in the file,

    assuming you assign them to one of your autoresponders during the import process.

    The only obligatory field is email address. All other fields are optional. The fields that can be imported are email address,

    title (eg Mrs, Mr), first name, middle name, last name, full name and format preference (plain or HTML).

    The CSV file must have one contact record per line. The fields may be enclosed in double-quotes ("") although this is not

    necessary. The fields do not need to be in a particular order because you tell AutoResponse Plus which is which as part of

    the import process.

    Here is an example of a valid file structure:

    field_1,field_2,field_3,field_4, ..., field_n

    field_1,field_2,field_3,field_4, ..., field_n

    field_1,field_2,field_3,field_4, ..., field_n

    For example:

    [email protected],John,Doe,John Doe,H

    [email protected],Jane,Doe,Jane Dow,P

    To import subscribers:

    1. Select Subscribers Import From File from the menu bar.

    2. Click the Browse button and select the CSV file to be imported.

    3. Click the Proceedbutton.

    This takes you to the Subscribers Importscreen.

    4. Step through the import screens.

    Importing takes place in the background. You will be sent an email both when the process starts and finishes, assuming

    you have entered your email address in the Your Profile Basic Profile screen.

    ADDING SUBSCRIBERS

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    Subscription Cancellations

    Your subscriber can cancel their subscription in one of three ways:

    By clicking an unsubscribe link in one of your messages to them.

    By sending an unsubscribe message to your autoresponder.

    By using the unsubscribe option on your subscription form.

    The Unsubscribe Link

    The quickest way for your contact to unsubscribe from an autoresponder series is for them to click the unsubscribe link

    that appears in your message. When they click the link, they are immediately unsubscribed and will be shown an

    unsubscribe confirmation page.

    Customization of confirmation pages is explained in the chapter Working With Tracking Tags.

    There are two ways of inserting an unsubscribe link into your follow-up messages:

    Adding it in the autoresponders page properties

    If you add the unsubscribe link with this method, it is inserted at the end of your message. The link will automatically

    be formatted for plain text or HTML depending on the message format that your subscriber receives.

    1. Go to your autoresponder list by selecting Autoresponders from the menu bar.

    2. Click the Messages link in the Actions column of the autoresponder you want to work with.

    3. Click the Page Properties link on the sub-menu bar.

    4. Check the Include Unsubscribe Linkbox and click the Save Changes button.

    Note: Checking the Make unsubscribe link global? box will unsubscribe your subscriber from all autoresponders. This

    can also be achieved manually by adding &scope=all to the end of an unsubscribe link.

    SUBSCRIPTION CANCELLATIONS

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    By including an {UNSUBSCRIBE_LINK} or {UNSUBSCRIBEALL_LINK} tag

    If you insert the tag manually, you can put it anywhere in your message. If the tag is being inserted in an HTML

    message, then it needs to be embedded in an tag like this:

    Click here to unsubscribe

    Note: The {UNSUBSCRIBEALL_LINK} tag will unsubscribe your subscriber from all autoresponders.

    The Unsubscribe Form

    Your contact can unsubscribe from your autoresponder using a form on your web site. The automatic form generator

    (described in a previous section) has an option that allows you to include subscribe and unsubscribe radio buttons on

    the form.

    If you have chosen to include the unsubscribe radio button on your subscription form, you can direct your contact to that

    form to unsubscribe. They need to enter their email address, choose unsubscribe and submit the form. They will be

    unsubscribed immediately.

    When someone unsubscribes using a form, they will be unsubscribed from all the autoresponders that the form is linked to.

    SUBSCRIPTION CANCELLATIONS

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    Unsubscribing By E-Mail

    If your AutoResponse Plus is set up to react to incoming e-mails (see the installation instructions), you can accept

    unsubscriptions by email.

    Your subscriber can:

    Send an email to your autoresponder with the word unsubscribe in the subject line.

    Send an email to your autoresponder with the word remove in the subject line.

    Send an email to [email protected] where info is the subscription address of your autoresponder.

    Automatic Cancellations (Dropping)

    When a subscriber is dropped from an autoresponder, it means they have been unsubscribed from one autoresponder

    because they subscribe to another.

    In other words, dropping means automatic unsubscription.

    For example, you might decide that youd like contacts to be dropped from your prospects autoresponder when they

    subscribe to your customers autoresponder.

    This is set up in the Subscription Options section of each autoresponders Properties screen.

    1. Go to your autoresponder list by selecting Autoresponders from the menu bar.

    2. Click the Properties link beside the autoresponder you want to work with.

    3. Choose the autoresponder(s) that the subscriber will be dropped from when they subscribe to this one.

    You can select multiple autoresponders by holding down the [CTRL] key while you click in the list.

    SUBSCRIPTION CANCELLATIONS

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    Working With Subscribers

    AutoResponse Plus has a large number of features for working with your subscribers. The actions that you can perform

    with subscribers are explained in this chapter.

    For a detailed explanation on all the settings on a particular screen, click the Help link in your AutoResponse Plus system

    while viewing the appropriate screen. Alternatively, select Help Help Index from the menu bar then choose the help page

    from those available.

    Viewing the Subscriber List

    To view your subscriber list, click the Subscribers link on the menu bar or select Show Listfrom the Subscribers drop-

    down menu. The list of subscribers displayed depends on the current filter that you have set. The box at the top of the

    subscriber list screen shows if you have a filter set or not.

    It also shows:

    The total number of subscribers in your AutoResponse Plus system.

    The number of subscribers that match the current filter.

    The page number that you are currently viewing.

    The time it took to retrieve the page of subscribers from the MySQL database.

    There are also links for:

    Viewing or editing the current filter.

    Clearing the filter (to select all subscribers in the database).

    Controlling the Number of Subscribers Per Page

    You can change the number of subscribers that are shown on each page. The default is 50. To change this, select

    System Settings from the menu bar and edit the Number of Subscribers Per Page setting in the Display Settings section.

    WORKING WITH SUBSCRIBERS

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    Navigating the Subscriber List

    When viewing the subscriber list, you can move between pages in the list using the navigation buttons and the page

    selector. These only appears when there is more than one page of subscribers.

    Editing a Subscriber

    A subscribers contact details and all settings for their subscription can be edited. To edit a subscriber, click the Editlink

    in their Actions column in the subscriber list.

    When you click the link, the Subscribers Editscreen appears for the selected subscriber. Click the Help link on the menubar for a detailed explanation of each setting and option on the screen.

    Deleting a Subscriber

    An individual subscriber can be completely deleted from your database by clicking the Delete link in their Actions column

    in the subscriber list.

    When you click the link, the Subscribers Confirm Delete screen appears. Click the Confirm Delete button to confirm

    that this subscriber should be completely removed from your AutoResponse Plus system.

    When a subscriber has been deleted, there is no way to retrieve their record. All follow-ups to the subscriber will cease.

    WORKING WITH SUBSCRIBERS

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    Viewing a Subscribers Send Log

    AutoResponse Plus keeps a log of every follow-up and broadcast message that you send to each of your subscribers. To

    view the send log for a subscriber, click the Log link in their Actions column in the subscriber list.

    When you click the link, a new window opens with details of all follow-up and broadcast messages that have been sent to

    this subscriber. The log looks like this:

    Some actions that you can perform on the send log:

    Print - click the Printlink at the top of the log window.

    Refresh - click the Refresh link at the top of the log window.

    Clear Log - click the Clear Log link at the top of the log window.

    Close - click the Close link at the top of the log window.

    WORKING WITH SUBSCRIBERS

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    Subscriber Quick-Find

    AutoResponse Plus has a quick-find feature that lets you locate a subscriber quickly, if you know part of their name or

    email address.

    1. Select the Subscribers Quick Findoption from the menu bar.

    2. Enter a part of the subscribers name or email address.

    3. Click the Quick Findbutton.

    The list will be filtered to show all subscribers that match the criteria you entered.

    Filtering the Subscriber List

    AutoResponse Plus has a powerful filtering system for selecting groups of subscribers that match certain criteria. The

    Quick Find system that you just read about is a simple form of filtering.

    When youve filtered your list (even by using Quick Find), that filter remains in place until you clear it. The filter even

    remains between AutoResponse Plus sessions.

    When your subscriber list has been filtered, the selected subscribers are said to be grouped. You can then perform actions

    with these grouped subscribers by selecting options in the Subscribers Group Tasks menu.

    WORKING WITH SUBSCRIBERS

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    Setting a Filter

    1. Select Subscribers Filter Set Filterfrom the menu bar.

    2. Choose your selection criteria.

    3. Click the Apply Filterbutton.

    The Subscribers Filter Set Filterscreen has many options for selecting the group of subscribers that you want to work

    with. Click the Help option on the menu bar for a detailed explanation of all those options.

    When you set a filter as described, any current filter will be replaced. You can only have one filter in place at any one time.

    Remember that Quick Find is also a filter and will replace any other filter currently in place.

    When a filter is in place, youll find that many screens in AutoResponse Plus (mainly those chosen from the Subscribers

    menu) show that a filter is in place.

    Any actions chosen from the Subscribers Group Tasks menu act only on the subscribers that match your current filter.

    Clearing the Current Filter

    When you clear the current filter, all subscribers become selected. Any actions chosen from the Subscribers Group Tasks

    menu act on all subscribers in the database.

    There are a few ways to clear the current filter:

    Select Subscribers Filter Clear Filterfrom the menu bar.

    Click one of the Clear Filterlinks that youll see in various screens.

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    Group Tasks

    The Subscribers Group Tasks option on the menu bar contains a list of actions that can be performed on the subscribers

    that match the current filter.

    It is important to remember that if no filter is in place, that the group actions will affect your entire subscriber database.

    The group actions that are available are:

    Broadcast

    Export in CSV Format

    Edit

    Delete

    Clear Send Logs

    Group Tasks - Broadcast

    The broadcast feature is used to send a one-off broadcast email to a selected group of subscribers, or your entire contact

    last. For example, you might use the broadcast feature to send out a monthly newsletter.

    The broadcast feature is covered in a later chapter.

    Group Tasks - Exporting in CSV Format

    This feature exports your subscribers in CSV (comma separated variable) format. This is a text file format that many

    software programs, such as contact management systems will import.

    When you export your subscribers in CSV format, the file is called export.csv and can be downloaded via FTP using

    ASCII transfer mode from your cgi-bin/arp3/temp directory.

    To export, select Subscribers Group Tasks Exportfrom the menu bar. Follow the instructions on-screen. You can click

    Help on the menu bar for a detailed explanation of the operation.

    Exporting is a background task. This means that it does not tie up your browser. You will be emailed a r