AriZona Tea Product Redesign Book
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Transcript of AriZona Tea Product Redesign Book
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AriZona Tea Product RedesignSierra Dungan
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Style Guide
Facile Sans Regular: 53 pt Jane Austen NoSecret: 10 ptCentury Gothic Regular: 6 pt
Big StoneCMYK: 92 71 52 53RGB: 19 47 62Pantone: 7546 C Hex: #132f3e
Blue BayouxCMYK: 72 53 45 20RGB: 78 97 108Pantone: 431 CHex: #4e616c
HokiCMYK: 66 37 33 3RGB: 96 135 150Pantone: 5415 CHex: #608796
GumboCMYK: 56 29 27 0RGB: 121 156 170Pantone: 5425 CHex: #799caa
AcapulcoCMYK: 55 16 42 0RGB: 122 175 159Pantone: 557 CHex: #7aaf9f
De YorkCMYK: 52 1 64 0RGB: 129 196 132Pantone: 346 CHex: #81c484
Fruit SaladCMYK: 71 23 69 5RGB: 83 147 108Pantone: 7730 CHex: #53936c
GenoaCMYK: 85 21 77 6RGB: 19 141 98Pantone: 7724 CHex: #138d62
Puerto RicoCMYK: 62 0 52 0RGB: 85 200 155Pantone: 346 CHex: #55c89b
Vista BlueCMYK: 39 0 31 0RGB: 156 215 191Pantone: 337 CHex: #9cd7bf
PorticaCMYK: 6 0 72 0RGB: 247 242 103Pantone: 3935 CHex: #f7f267
Golden FizzCMYK: 7 0 85 0RGB: 247 241 62Pantone: 395 CHex: #f7f13e
Apricot PeachCMYK: 0 23 24 0RGB: 251 204 183Pantone: 939 CHex: #fbccb7
Rose BudCMYK: 0 39 44 0RGB: 249 171 137Pantone: 1555 CHex: #f9ab89
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Logo for AriZona Iced Tea with Lemon
Logo for AriZona Herbal Iced Tea
Black and white logo that can be modified to match other flavors, or used on its own
Size recommendation: Logo should always be proportional to its surroundings.Placement recommendation: Logo should be centered.
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Label Design
Nutrition FactsServing Size 8 fl. oz.Servings Per Container 5Amount Per Serving
Calories 90% Daily Values*
Total at 0g %Satrate at 0g %rans at 0g
Soium 0g %Total Caroyrate 5g %
ietar ier 0g %Sgars g
Protein 0g %Perent ail ales are ase on a 000 alorie iet.
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Nutrition FactsServing Size 8 fl. oz.Servings Per Container 5Amount Per Serving
Calories 90% Daily Values*
Total Fat 0g 0%Saturated Fat 0g 0%rans Fat 0g
Soium 0g 0%Total Caroyrate 5g %
ietar Fier 0g 0%Sugars g
Protein 0g 0%Perent ail alues are ased on a 000 alorie diet.
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Photography
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